What are Mission Vision & Core Values of Elisa Company?

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What are the Mission, Vision, and Core Values of Elisa?

Mission and vision statements are foundational pillars for any thriving enterprise, articulating its purpose and aspirations. These statements are strategic compasses guiding business decisions, fostering corporate identity, and uniting stakeholders. Elisa, a prominent Finnish telecommunications company, operates primarily in Finland and Estonia, extending digital services globally.

With a reported revenue of EUR 2.2 billion in 2024, Elisa's mission, vision, and core values are instrumental in shaping its corporate identity and driving innovation. They provide a clear framework for operations, influencing daily tasks and long-term strategic planning, as seen in its Elisa BCG Matrix.

Elisa's mission is to foster a sustainable future by leveraging digitalisation. This commitment extends to connecting people and enhancing daily life through innovative telecommunication, ICT, and online services. The company targets individuals, businesses, and public administration, offering a range of products from mobile and fixed network subscriptions to cloud solutions and cybersecurity. Its primary markets are Finland and Estonia, with digital software services reaching internationally. Elisa's value proposition emphasizes innovation, customer-centricity, and improving lives through technology. For instance, Elisa's investments in 5G technology and fiber network expansion to nearly 200 new locations in 2025 directly support its mission to connect people and provide innovative telecommunication services. The company's Net Promoter Score (NPS) of 31.1 in 2024 highlights its customer-centric approach.

Customer-Centricity

Elisa's mission prioritizes understanding and meeting customer needs, evident in its high NPS of 31.1 in 2024.

Innovation Focus

The company continually invests in advanced technologies like 5G, expanding its fiber network to nearly 200 new locations by 2025.

Sustainability Commitment

Elisa aims to create a sustainable future through digitalisation, aligning its operations with environmental and social responsibility.

Market Expansion

While focused on Finland and Estonia, Elisa's digital software services have an international reach, expanding its market scope.

Service Diversification

Elisa offers a broad portfolio, including mobile, fixed networks, broadband, entertainment, cloud, and cybersecurity solutions.

Societal Impact

The mission emphasizes improving everyday life and fostering growth through technology, benefiting individuals and businesses.

Elisa's mission is 'A sustainable future through digitalisation.' This core purpose guides Elisa's strategic goals and operational decisions. The company's commitment to innovation is evident in its continuous investment in advanced technologies, such as 5G and fiber networks, which are crucial for enhancing connectivity and digital services. Elisa's focus on customer satisfaction, as reflected in its Net Promoter Score (NPS) of 31.1 in 2024, underscores its customer-centric approach. For more details on the company's structure, refer to Owners & Shareholders of Elisa. Elisa company mission statement analysis reveals a strong emphasis on both technological advancement and societal well-being, aiming to create a better everyday life through its services.

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Elisa company vision extends to being 'the global benchmark for generating value in communication and digital services.' This forward-looking statement highlights their ambition for market leadership and global recognition. The company's strategic focus on innovative technology and customer-centric solutions underpins this vision, aiming to enhance lives and drive growth.

Elisa Company Mission

Elisa's mission is to provide sustainable value for customers, shareholders, and society by offering innovative and reliable digital services.

Customer Focus

A core value is placing customers at the center of all operations, ensuring services meet evolving needs.

Responsibility

Elisa emphasizes responsible business practices, including environmental and social considerations in its operations.

Renewal

Continuous innovation and adaptation are key, reflecting Elisa's commitment to technological advancement.

Collaboration

Teamwork and partnerships are essential for achieving shared goals and fostering a supportive work environment.

Integrity

Operating with honesty and transparency is fundamental to Elisa's business philosophy and ethical conduct.

The Elisa company vision for the future is supported by its robust financial performance. In 2024, Elisa reported a revenue of EUR 2.2 billion and a comparable EBITDA of EUR 783 million. The company's international software services saw a 70% revenue increase in Q2 2025, demonstrating strong growth in key strategic areas. This growth is crucial for understanding Elisa company's core values and their impact on business. Elisa's continuous investment in advanced technologies like AI and 5G, along with strategic acquisitions, supports its ambition to lead through technological innovation. For more details on their financial structure, refer to the article on Revenue Streams & Business Model of Elisa.

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Elisa's core values, often referred to as 'As Elisians,' guide the company's operations and strategic decisions. These values shape the organizational culture and influence how employees interact with customers and each other.

The four core values of Elisa are: We create value for the customer, We take responsibility, We succeed as a team, and We deliver results. These principles are complemented by a fifth value: We grow and develop fearlessly, which collectively define Elisa's business philosophy and organizational culture.

We Create Value for the Customer

This core value emphasizes a deep understanding of customer needs to deliver solutions that genuinely meet them. An example is Moontalk AIRI, an AI-assisted service for businesses providing automatic note-taking and call summaries, directly addressing productivity needs. In 2024, Elisa achieved a Net Promoter Score (NPS) of 31.1, reflecting strong customer satisfaction and loyalty.

We Take Responsibility

This value highlights honesty, trustworthiness, and strong ownership of responsibilities, including sustainable choices. Elisa's commitment to sustainability is evident in its ranking as the 55th most sustainable company globally by Time Magazine and Statista in 2025.

We Succeed as a Team

This value promotes respect, care, and appreciation for diverse backgrounds and skills, fostering collaboration based on shared goals. This collaborative spirit is crucial for complex projects, such as the partnership with Ericsson and MediaTek that achieved record 8 Gbps download speeds in a live 5G Standalone network.

We Deliver Results

This value focuses on strategic focus, high ambition, and decisive action to achieve success. It drives business practices aimed at improving operational efficiency and profitability, as demonstrated by the 5% growth in comparable EBITDA to EUR 199 million in Q1 2025.

These core values collectively differentiate Elisa by embedding customer-centricity, innovation, responsibility, and a strong collaborative spirit into its corporate identity. To learn more about the company's background, read a Brief History of Elisa. Discover how Elisa's mission and vision further influence its strategic decisions in the next chapter.

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A company's mission and vision are foundational elements that shape its strategic direction and decision-making processes. These statements provide a clear purpose and a forward-looking aspiration, influencing everything from product development to market expansion.

Elisa Company's Mission and Vision

Elisa's core purpose is to foster 'A sustainable future through digitalisation'. This mission directly guides the company's strategic decisions, emphasizing the development of sustainable digital solutions and the reduction of its own environmental footprint, such as optimizing mobile network electricity consumption.

• Mission: A sustainable future through digitalisation.
• Vision: To be a leading provider of innovative technology solutions that drive growth.
• Focus on sustainable digital solutions.
• Commitment to reducing environmental impact.
• Expansion into international software services.

Strategic Alignment with Mission

The mission statement directly influences strategic choices, such as improving mobile network electricity consumption as part of its sustainability efforts. This commitment led to Elisa being recognized as the 55th most sustainable company globally by Time Magazine and Statista in 2025.

Vision Driving Business Growth

Elisa's vision to be a leading provider of innovative technology solutions is evident in its strategic expansion into international software services. Acquisitions like Leanware in Q2 2024 and SedApta Group in October 2024 bolster Elisa IndustrIQ, aligning with this forward-looking vision.

Measurable Impact of Vision

The success of the vision is reflected in tangible business metrics. International Software Services revenue saw a significant increase of 70% in Q2 2025, demonstrating the positive impact of strategic investments and acquisitions.

Innovation in Product Development

The vision of connecting people and businesses through innovative solutions is materialized in product advancements. Elisa launched 10 Gbit/s speeds in its fiber network in Q1 2025 and is expanding AI-enhanced services for corporate customers, with a projected 40% increase in covered workstations in 2025.

Guiding Principles in Operations

These guiding principles shape daily operations by fostering a culture of continuous improvement and customer focus. They also inform long-term planning through strategic investments in future-proof technologies and market expansion, impacting areas such as the Target Market of Elisa.

Core Values in Practice

While specific core values are not detailed here, the consistent pursuit of sustainability, innovation, and growth indicates a strong organizational culture that supports the mission and vision. These values are likely embedded in employee engagement and customer service strategies.

Elisa's mission and vision statements are clearly intertwined with its business strategy, guiding significant strategic decisions and operational excellence. These principles shape day-to-day operations by fostering a culture of continuous improvement and customer focus, while informing long-term planning through investments in future-proof technologies and market expansion. Read about Core Improvements to Company's Mission and Vision in the next chapter.

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Enhancing Elisa's mission and vision involves a strategic focus on customer-centric benefits and clearer articulation of global leadership ambitions. These refinements aim to better reflect the company's evolving role in the digital landscape and its commitment to innovation.

Broaden Customer Benefit Articulation in Mission

Elisa's mission, 'A sustainable future through digitalisation,' could be strengthened by explicitly detailing how digitalization directly enhances daily life and business efficiency for customers, moving beyond just environmental impact.

Define Specific Global Leadership Aspirations in Vision

To better capture its international software services growth, which saw a 15% revenue increase in 2024, Elisa's vision could specify becoming a 'globally recognized leader in specific niches of digital transformation or software services'.

Integrate Emerging Technology Focus

Incorporating language around harnessing generative AI for personalized services and network optimization would align Elisa with current industry trends and its role in technological advancement.

Emphasize Digital Trust and Security in Visionary Statements

Addressing increasing cybersecurity concerns and the need for quantum-resistant networks, as highlighted in 2025 telecom trends, would position Elisa as a leader in digital trust and security.

Understanding the Mission, Vision & Core Values of Elisa provides insight into the company's strategic direction and operational philosophy. Elisa's corporate purpose is deeply intertwined with its commitment to technological advancement and customer well-being. The Elisa company mission, centered on building 'a sustainable future through digitalisation,' underscores a forward-thinking approach to societal and environmental challenges. This mission statement analysis reveals a dedication to leveraging digital solutions for positive impact.

The Elisa company vision articulates a future where digital services are seamlessly integrated into everyday life, enhancing both personal and professional spheres. This vision for the future is supported by a strong emphasis on innovation and customer service, aiming to create a more connected and efficient world. The Elisa business philosophy is built on principles of responsibility, customer-centricity, and continuous improvement, guiding its organizational culture.

Elisa's core values are the bedrock of its operations, influencing how it interacts with customers, employees, and stakeholders. These guiding principles of Elisa company are reflected in its commitment to quality, integrity, and innovation. The Elisa company core values and their impact on business are evident in its consistent performance and market reputation. For employees, the Elisa mission vision and values for employees serve as a clear roadmap, fostering a shared sense of purpose and commitment.

The company's approach to defining its mission involves a deep understanding of market needs and technological possibilities. Elisa company vision for technological innovation is particularly strong, with significant investments in research and development. The Elisa company core values and employee engagement are closely linked, as employees are empowered to contribute to the company's innovative spirit. Furthermore, Elisa company mission and its social responsibility are integrated, demonstrating a commitment to ethical business practices and community contribution.

The Elisa company vision for customer service is to provide personalized and responsive support, ensuring a positive user experience. This focus on customer experience transformation is a key element of its strategic goals. The Elisa company mission and its strategic goals are aligned to achieve sustainable growth and market leadership. Understanding Elisa company's core values provides a comprehensive view of its operational ethos and long-term aspirations.