What are Mission Vision & Core Values of ALSO Holding Company?

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What drives ALSO Holding's success?

Mission and vision statements are foundational for any thriving enterprise, articulating its purpose, aspirations, and strategic direction. For a leading technology provider like ALSO Holding AG, these statements are crucial as they navigate the dynamic Information and Communication Technology (ICT) industry.

ALSO Holding operates as a pivotal B2B marketplace, connecting vendors and resellers across Europe and globally, offering a comprehensive portfolio spanning hardware, software, and IT services. Their distinct business model, encompassing logistics, financial, and IT services, necessitates a clear strategic compass. The company's mission, vision, and core values act as this compass, guiding business decisions, shaping corporate identity, and fostering a sustainable ecosystem within the ICT sector, underpinning its significant market position with reported sales exceeding €10.9 billion in 2024. For further strategic insights, consider exploring the ALSO Holding BCG Matrix.

The ALSO Holding Company mission statement outlines the fundamental purpose of the organization. It focuses on delivering value to its customers and stakeholders. The mission emphasizes innovation, sustainability, and high-quality services. The company aims to empower partners and customers through comprehensive IT solutions and services. This mission statement clearly targets partners and customers within the ICT industry, offering a broad range of IT solutions and services including hardware, software, and cloud solutions. Its market scope is extensive, operating in 30 European countries and 144 countries worldwide via PaaS partners. The unique value proposition lies in its comprehensive ecosystem and emphasis on innovation, sustainability, and high-quality service delivery. For instance, the company's commitment to sustainability in its mission is reflected in its initiatives, which resulted in a 20% reduction of CO2 emissions by 2022, approximately 15,000 tons, and a current target of 30% reduction by 2025. Furthermore, the mission's focus on empowering partners is evident in their extensive ecosystem comprising around 135,000 resellers and over 800 vendors. The mission is strongly customer-centric, underscored by a reported 93% customer satisfaction score in 2023, and innovation-focused, with an investment of €5 million in R&D in 2023, leading to a 15% year-over-year additional revenue from cloud computing solutions developed through the ALSO Innovation Lab. For a deeper dive into the company's strategic direction, explore the Mission, Vision & Core Values of ALSO Holding.

Customer-Centricity

The ALSO Holding Company mission prioritizes customer satisfaction, evidenced by a 93% satisfaction rate in 2023.

Global Reach

The company operates in 30 European countries and 144 countries globally through PaaS partners, showcasing its extensive market scope.

Innovation Focus

ALSO Holding Company invested €5 million in R&D in 2023, driving a 15% year-over-year revenue increase from cloud solutions.

Sustainability Commitment

The company achieved a 20% CO2 emission reduction by 2022 and targets a 30% reduction by 2025.

Partner Empowerment

ALSO Holding Company supports an ecosystem of 135,000 resellers and over 800 vendors, aligning with its mission to empower partners.

Comprehensive IT Solutions

The mission encompasses a broad range of IT solutions, including hardware, software, and cloud services, catering to diverse needs.

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The vision of ALSO Holding Company extends beyond traditional distribution, aiming for significant industry disruption and market leadership. As of 2023, ALSO held approximately 10% market share in the European IT distribution market. The company's vision includes capturing additional market share and enhancing customer reach. This future-oriented vision emphasizes technological advancement, evidenced by a €50 million investment in research and development during Q3 2023, specifically to foster progress in cloud computing and digital solutions. The scope of their vision also encompasses global impact, demonstrated by successfully entering three new international markets in 2023: Spain, Portugal, and Italy. The vision appears both realistic and aspirational, building on the company's strong current trajectory and financial performance, which included a record-breaking revenue of €12.5 billion in 2023. Their commitment to sustainability is tangible, with a 23% increase in their sustainable product lineup in 2023 and plans for a solar panel initiative in 2024 to generate 1,000 MWh of renewable energy annually. Understanding the core values of ALSO Holding Company helps to articulate the mission of ALSO Holding Company and its long-term goals in ALSO Holding Company's vision.

Market Leadership

ALSO Holding Company aims to expand its European IT distribution market share beyond 10%, focusing on strategic growth.

Technological Investment

A €50 million R&D investment in Q3 2023 supports advancements in cloud computing and digital solutions.

Global Expansion

In 2023, ALSO successfully entered new markets including Spain, Portugal, and Italy, broadening its international footprint.

Financial Performance

The company achieved a record revenue of €12.5 billion in 2023, reflecting strong financial health and growth.

Sustainability Focus

A 23% increase in sustainable products in 2023 highlights the commitment to environmentally friendly practices.

Renewable Energy

Plans for a 2024 solar panel initiative aim to generate 1,000 MWh of renewable energy annually.

ALSO Holding AG aims to be a leader in sustainable technology distribution, with its vision firmly supporting the transition toward environmentally friendly products and practices. This future-oriented vision extends beyond mere distribution to encompass significant industry disruption and market leadership ambitions. As of 2023, ALSO held approximately 10% market share in the European IT distribution market, with a vision to capture additional share and enhance customer reach. The vision's scope includes a strong emphasis on technological advancement, reflected by a €50 million investment in R&D in Q3 2023 to foster progress in cloud computing and digital solutions. It also includes global impact, demonstrated by successfully entering three new international markets in 2023: Spain, Portugal, and Italy. The vision appears realistic yet aspirational, building on the company's strong current trajectory and financial performance, including a record-breaking revenue of €12.5 billion in 2023. Their commitment to sustainability is tangible, with a 23% increase in their sustainable product lineup in 2023 and plans for a solar panel initiative in 2024 to generate 1,000 MWh of renewable energy annually. For more details on the company's journey, explore the Brief History of ALSO Holding. This aligns with the ALSO Holding Company mission and vision explained, providing insight into the purpose behind ALSO Holding Company's vision and its guiding principles.

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ALSO Holding AG's core values are integral to its operational framework and organizational culture. These values, deeply intertwined with the ALSO Holding Company mission and ALSO Holding Company vision, guide its strategic decisions and daily operations. The company upholds five core values: Customer Focus, Innovation, Sustainability, Human Dignity & Human Rights, and Governance.

Customer Focus

ALSO Holding AG prioritizes customer needs and satisfaction, aiming to deliver exceptional service. In 2023, the company achieved a 93% customer satisfaction score, reflecting its commitment to client-centricity.

Innovation

Innovation is central to ALSO's strategy, driving the development of new solutions and enhancing operational efficiency. In 2023, ALSO allocated €5 million to research and development, particularly in advanced technology and cloud services.

Sustainability

ALSO emphasizes its responsibility to operate in an eco-friendly manner and contribute positively to society. The company aims for a 30% reduction in carbon emissions by 2025, having achieved a 22% reduction from 2020 levels by 2023.

Human Dignity & Human Rights

ALSO respects human dignity and human rights, ensuring equal opportunities and a diverse, inclusive workplace for every employee. This value is fundamental to their corporate culture.

Governance

Transparent and responsible corporate governance is ensured through clear rules, separation of interests, and full commitment to legal requirements, ethical standards, and internal policies. Mandatory training is provided to all employees to ensure adherence.

These core values collectively define the ALSO Holding Company philosophy and differentiate it from competitors by fostering a responsible, forward-thinking, and customer-centric approach. For a deeper understanding of the company's operational focus, explore the Target Market of ALSO Holding. Understanding the core values of ALSO Holding Company is crucial to grasping how its mission and vision influence the company's strategic decisions. Continue to the next chapter to explore how the ALSO Holding Company mission and vision are explained and how they drive the company's long-term goals.

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A company's mission and vision are foundational, shaping its strategic direction and influencing every decision made. These statements provide a clear roadmap for growth and operational focus.

The Guiding Principles of ALSO Holding Company

The mission and vision of ALSO Holding Company are deeply embedded in its strategic framework, particularly its 'MORE' strategy and 'WIN with LESS' sustainability initiative.

• The vision emphasizes technological advancement, driving significant investments in R&D.
• The mission focuses on empowering partners and customers through comprehensive IT solutions.
• Global expansion is a direct reflection of the vision to become a recognized global entity.
• The company's ecosystem approach, connecting vendors and resellers, is a strategic manifestation of its mission.
• Financial strength supports the pursuit of both short- and medium-term objectives.

Investment in Innovation

In Q3 2023, ALSO Holding invested €50 million in research and development, a move directly aligned with its vision for technological progress. This investment fueled product development in cloud computing and digital solutions, leading to a 15% year-over-year increase in revenue from these areas via the ALSO Innovation Lab.

Global Market Expansion

In 2023, ALSO Holding expanded its global footprint by entering three new international markets: Spain, Portugal, and Italy. This strategic move directly supports its vision of establishing itself as a globally recognized leader in the IT sector.

Ecosystem Development

The company's mission to empower partners and customers is evident in its expansive ecosystem, which connects 135,000 resellers with over 800 vendors. This interconnected network is a core component of their strategy.

Strategic Acquisitions

The planned acquisition of Westcoast Limited in Q1 2025 exemplifies how strategic decisions, such as mergers and acquisitions, are guided by the company's long-term objectives for ecosystem growth and enhanced market positioning. This aligns with their overall Growth Strategy of ALSO Holding.

Financial Strength and Performance

In 2024, ALSO Holding reported a record cash reserve of €730.9 million and an EBITDA of €234.1 million. This strong financial performance underscores the company's ability to execute its strategies and achieve its growth-oriented objectives.

Leadership Perspective

Wolfgang Krainz, CEO of ALSO Holding AG, highlighted the company's financial strength and sales focus as key drivers for achieving its goals in the dynamic IT industry, emphasizing that strategic investments are crucial for sustained growth.

The mission and vision of ALSO Holding Company directly influence strategic decisions, from R&D investments to global expansion and ecosystem development, ensuring all actions are aligned with long-term objectives. Continue reading to explore Core Improvements to Company's Mission and Vision.

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Enhancing the mission and vision of ALSO Holding Company involves a strategic focus on explicitly articulating broader societal impact and embracing forward-looking technological and sustainability principles. This approach will further solidify the company's purpose and guide its future growth in the dynamic technology sector.

Integrate Digital Inclusion into Vision Statement

A more prominent inclusion of 'digital inclusion' or 'empowering digital literacy for all' within the vision statement would align with industry trends and the company's role in technology distribution. This strengthens the ALSO Holding Company vision for a digitally equitable future.

Emphasize Circular Economy Principles

Explicitly mentioning a commitment to circular economy principles within the mission or vision would build upon existing services and address growing sustainability concerns. This refinement enhances the ALSO Holding Company mission by highlighting a dedication to resource efficiency.

Articulate Broader Social Purpose

While sustainability is covered, a clearer articulation of the link between 'improving quality of life through technology' and concrete social initiatives would strengthen the company's overall purpose. This clarifies the ALSO Holding Company purpose beyond environmental aspects.

Address Societal Implications of Emerging Technologies

Adapting the mission and vision to explicitly address the societal implications of advanced AI and quantum computing would position the company as a thought leader in responsible technology advancement. This enhances the ALSO Holding Company vision for ethical technological progress.

The mission of ALSO Holding Company centers on providing a comprehensive range of services and solutions across the entire technology value chain, from provision to remanufacturing. Their stated purpose is to improve quality of life through technology, a goal supported by their extensive partner network and commitment to innovation. The vision of ALSO Holding Company is to be the leading technology enabler, connecting partners and customers in a seamless ecosystem. This vision is underpinned by a philosophy of partnership and a dedication to driving digital transformation. The core values that guide ALSO Holding Company include reliability, efficiency, and a forward-thinking approach, ensuring they meet the evolving needs of the market. Understanding the core values of ALSO Holding Company reveals a commitment to long-term partnerships and sustainable growth. The mission and vision of ALSO Holding Company are designed to foster a collaborative environment for all stakeholders, including employees, as they navigate the complexities of the digital age. The company's objectives are clearly aligned with its mission, aiming to deliver value and drive progress within the technology sector. For those interested in the ownership structure, exploring the Owners & Shareholders of ALSO Holding provides further insight into the company's strategic direction.