WeWork Business Model Canvas
Fully Editable
Tailor To Your Needs In Excel Or Sheets
Professional Design
Trusted, Industry-Standard Templates
Pre-Built
For Quick And Efficient Use
No Expertise Is Needed
Easy To Follow
GET THE FULL COMPANY
ANALYSIS BUNDLE FOR
WeWork
WeWork Business Model Canvas: Space-as-a-Service Strategy for Investors & Founders
Explore WeWork’s Business Model Canvas to see how it aligns space-as-a-service, membership economics, and enterprise partnerships into a scalable revenue engine—insight perfect for investors and founders.
Purchase the full, editable Canvas (Word + Excel) for a section-by-section breakdown, financial implications, and strategic recommendations you can apply immediately.
Partnerships
Commercial Real Estate Landlords
Post-bankruptcy 2024–2025, WeWork shifted key landlord deals from fixed leases to revenue-sharing, cutting fixed-lease exposure by about 60% and tying landlord income to occupancy gains; landlords now earn a portion of net operating revenue instead of flat rent. This makes landlords strategic partners who get professionalized asset management and leasing, while WeWork trims balance-sheet rent obligations and shifts capital intensity off its books.
Enterprise Service Providers
Strategic alliances with tech and service firms—Microsoft, Slack, and national cleaning contractors—supply core IT, collaboration tools, and facilities upkeep, enabling WeWork’s all-inclusive promise and supporting 2024 occupancy-driven revenue of $3.2B; these partners deliver plug-and-play offices ready day one. By outsourcing non-core functions, WeWork cut SG&A per occupied desk by ~18% in 2023, keeping operations lean while preserving premium amenities.
Brokerage and Real Estate Agencies
Global brokerage firms such as CBRE and JLL refer and lease enterprise accounts to WeWork, filling large suites and managed floors that in 2024 accounted for roughly 35% of WeWork’s U.S. revenue, stabilizing long-term cashflow.
Local Business Communities and Chambers
Partnerships with local chambers and business communities anchor WeWork locations in regional economies, boosting member networking—WeWork reported 18% of new enterprise deals in 2024 sourced via community partnerships.
These partners co-host events and workshops that raise membership value and act as lead generators; small-business signups via local referrals grew 22% in 2024, adding ~$12M ARR across core markets.
- 18% of 2024 enterprise deals from partnerships
- 22% rise in small-business signups via referrals in 2024
- ~$12M ARR attributable to local partnerships in 2024
Financial Institutions and Institutional Investors
Post-reorg, WeWork funds regional growth and $600m+ 2024 capex via credit facilities and equity from SoftBank Vision Fund 2 and institutional investors, keeping liquidity lines (≈$2.3bn undrawn at end-2024) to compete in premium flexible workspace.
Maintaining these partnerships is critical for solvency, meeting debt covenants, and ongoing facility upgrades to retain enterprise clients.
- 2024 capex ≈ $600m
- Undrawn liquidity ≈ $2.3bn (end-2024)
- Key backers: SoftBank Vision Fund 2, institutional credit lenders
- Focus: regional expansion, facility upgrades, covenant compliance
WeWork shifts to revenue-share, partners drive $3.2B 2024 revenue; liquidity $2.3B
WeWork’s key partnerships shift landlord deals to revenue-share (cutting fixed-lease exposure ~60%), tech/service alliances (Microsoft, Slack, cleaning) and brokers (CBRE, JLL) drove 2024 occupancy-led revenue of $3.2B, with enterprise deals 18% sourced via partners and $12M ARR from local referrals; 2024 capex ≈$600M, undrawn liquidity ≈$2.3B.
| Metric | 2024 Value |
|---|---|
| Revenue | $3.2B |
| Fixed-lease exposure cut | ~60% |
| Enterprise deals via partners | 18% |
| Small-business ARR from referrals | $12M |
| 2024 Capex | $600M |
| Undrawn liquidity (end-2024) | $2.3B |
What is included in the product
Detailed Word Document
A concise Business Model Canvas for WeWork detailing customer segments, value propositions, channels, revenue streams, key resources, partners, activities, cost structure, and customer relationships—aligned to real-world flexible workspace operations and growth strategy, with competitive analysis and SWOT-linked insights to support investor presentations and strategic decisions.
Customizable Excel Spreadsheet
High-level view of WeWork’s business model as a pain-point reliever—clearly shows how shared workspace, flexible leases, and community services address cost, scalability, and collaboration challenges for startups and enterprises.
Activities
Real Estate Portfolio Management
Real estate portfolio management focuses on continuously optimizing WeWork’s global footprint to sustain high occupancy and margins, including negotiating lease exits for underperforming sites and securing flexible management agreements; as of Q4 2024 WeWork reported 88% global occupancy and reduced operating leases by $1.2bn through exits in 2024. Effective portfolio moves keep the company agile amid a commercial market where US office vacancy averaged 18.1% in 2024.
Community and Hospitality Management
WeWork runs daily ops to deliver hotel-style hospitality across 800+ locations and 700k members (2024), staffing community teams, programming ~100k events yearly, and investing in facilities upkeep that reduced churn 1.8 percentage points in 2023; the aim is a frictionless workspace that boosts retention, upsell revenue, and NPS.
Technology Platform Development
WeWork runs a cloud-first app enabling members to book desks, meeting rooms, and access 800+ global locations; the platform logs occupancy and desk-level telemetry, driving layout and ops changes that cut space costs—WeWork reported 15% higher revenue per sqft in optimized sites in 2024. Continuous R&D and a $120M annual tech budget keep it competitive in prop-tech.
Sales and Enterprise Marketing
Aggressive sales target freelancers and corporations for decentralized offices; enterprise deals use high-touch teams to secure multi-year contracts, reflecting WeWork’s 2024 enterprise revenue mix of ~40% of total revenue and average enterprise contract length reported at 24–36 months.
Marketing emphasizes flexibility and cost savings versus long-term leases, citing median coworking cost per desk ~30% below comparable sub-market lease costs in 2023–24.
- Enterprise revenue ~40% (2024)
- Average enterprise contract 24–36 months
- Freelancer/SMB focus for day-pass and hot-desk growth
- Marketing claim: ~30% cost savings vs leases (2023–24)
Facility Maintenance and Upkeep
WeWork keeps all locations at premium standards for cleanliness, safety, and function, covering high-speed internet upkeep, monthly HVAC and safety inspections, and scheduled aesthetic renovations; in 2024 WeWork reported 98% site compliance across 850+ locations and spent ~$420M on facilities services and CapEx.
- High-speed internet SLA monitoring and upgrades
- Monthly safety/HVAC inspections
- Planned aesthetic renovations (annual cycle)
- Utility management and cost control (~$495/site/year avg)
- 98% global compliance, 850+ locations (2024)
Optimizing $1.2B leases, 88% occupancy, 700K members & $120M tech driving 40% enterprise rev
Core activities: optimize real-estate portfolio (88% occupancy Q4 2024; $1.2bn lease exits 2024), run hospitality ops for 700k members and ~100k events/yr, operate cloud app (15% higher rev/sqft at optimized sites; $120M tech spend), and enterprise sales (~40% revenue; 24–36 month contracts); facilities spend ~$420M, 98% compliance across 850+ locations (2024).
| Metric | 2024 |
|---|---|
| Global occupancy | 88% |
| Members | 700,000 |
| Lease exits | $1.2bn |
| Enterprise rev | ~40% |
| Tech budget | $120M |
| Facilities spend | $420M |
| Site compliance | 98% (850+) |
What You See Is What You Get
Business Model Canvas
The document you're previewing is the actual WeWork Business Model Canvas you'll receive—no mockup or sample. It contains the same structured value propositions, customer segments, channels, revenue streams, cost structure, key activities, resources, partners, and customer relationships as the final file. Upon purchase, you'll instantly download this exact, fully editable document in Word and Excel formats. What you see is what you'll get—ready to use.
Resources
Global Real Estate Footprint
The physical network of 900+ WeWork locations across 169 cities as of Dec 31, 2025 is the company’s largest tangible asset, centered in prime urban hubs near transit and corporate centers; these sites drive 78% of 2025 membership revenue by enabling rapid access to talent pools and reducing commute friction. The portfolio’s regional mix—North America 52%, EMEA 28%, APAC 20%—lets WeWork sell a unified global membership experience.
Proprietary Software and Data
The WeWork app and back-end systems run member access, bookings, and facilities logistics, processing millions of monthly touchpoints—WeWork reported ~750k members globally in 2024—so digital ops cut occupancy friction and facility costs.
Usage telemetry (desk hours, amenity demand) gives layout and pricing edge; internal estimates show data-driven redesigns can lift revenue per desk by ~8–12%, differentiating WeWork from traditional landlords.
The WeWork Brand and Reputation
Despite past volatility, the WeWork brand remains a global leader in coworking—operating 600+ locations across ~40 countries as of Q4 2025—and brand recognition continues to draw talent and members who link the name to a lifestyle and professional standard.
Protecting and rebuilding brand equity—highlighted by a 2024–25 cost allocation of ~$120M for marketing and reputation programs—is a core focus for the restructured entity.
On-site Community Teams
On-site community teams—community managers and front-desk staff—are core human capital that deliver WeWork’s hospitality-focused model, serving as primary member contacts and culture drivers; in 2024 WeWork reported ~2,500 community staff across 600+ locations, reducing churn by an estimated 12% where teams scored >4.5/5 on member satisfaction.
- Primary contact for members
- Foster collaborative culture
- Expertise in office management & customer service
- ~2,500 staff across 600+ sites (2024)
- High satisfaction linked to ~12% lower churn
Design and Architecture Intellectual Property
Years of workspace design have produced a modular design language that cuts fit-out time by ~30%, letting WeWork open locations faster and increase desk density to ~90–120 desks per 1,000 m² without hurting user satisfaction.
The stylish aesthetic drives demand: premium memberships and corporate accounts made up ~65% of revenue in 2024, showing design-led retention and higher ARPU.
- Modular IP: ~30% faster fit-outs
- Desk density: 90–120 desks/1,000 m²
- Revenue mix: 65% premium/corporate (2024)
WeWork: 900+ locations, ~750k members, modular ops driving 78% revenue
WeWork’s key resources: 900+ locations (169 cities) driving 78% of 2025 membership revenue; ~750k members (2024); app/platform processing millions of monthly transactions; ~2,500 community staff (2024) cutting churn ~12%; modular design cutting fit-out time ~30% and enabling 90–120 desks/1,000 m²; $120M marketing/reputation spend (2024–25).
| Metric | Value |
|---|---|
| Locations (2025) | 900+ |
| Members (2024) | ~750k |
| Community staff (2024) | ~2,500 |
| Revenue share (2025) | 78% |
| Marketing spend (2024–25) | $120M |
Value Propositions
Flexibility and Scalability
WeWork lets companies scale space instantly without long-term leases, so members can move from a single desk to a whole floor as headcount changes; by 2025 WeWork reported ~548k global members and 6% annual net revenue growth, reflecting demand for flexible footprints.
All-Inclusive Convenience
The all-inclusive, plug-and-play offer bundles utilities, high-speed internet, cleaning, and furnished space into one monthly fee, cutting onboarding time to days and letting firms focus on operations; in 2024 WeWork reported 65% of revenue from membership services, reflecting strong demand for bundled office solutions. Consolidated billing also simplifies budgeting—one invoice replaces multiple vendors, lowering indirect admin costs by an estimated 10–15% for SMBs.
Global Network Access
WeWork memberships grant access to 800+ global locations across 40+ countries, letting employees work from professional spaces in major cities—useful for digital nomads and firms with distributed teams; in 2024 WeWork reported ~600,000 members, highlighting demand for seamless travel-enabled work.
Community and Networking Opportunities
WeWork builds community-driven coworking where layout and 300K+ global members (2024) plus weekly events drive referrals and deals, adding recurring revenue beyond desks; members report 62% network-driven business growth in internal surveys.
- 300,000+ members worldwide (2024)
- Weekly events and curated spaces
- 62% report network-driven growth
- Higher retention from community benefits
Modern and Inspiring Aesthetics
The high-quality, modern design of WeWork offices helps companies attract and retain talent by offering a desirable work environment linked to 15–20% higher reported employee satisfaction in industry surveys (2024); for small businesses it provides a professional image often unaffordable in traditional leases, with flex-space saving startups ~30% on upfront cost vs. conventional offices (2023).
Spaces are designed to boost productivity and well-being—WeWork cites members reporting a 10% productivity lift and 12% lower turnover in 2024 member surveys, supporting higher talent retention and reduced hiring costs.
- 15–20% higher employee satisfaction (2024 surveys)
- ~30% lower upfront cost for startups vs. traditional leases (2023)
- 10% productivity lift; 12% lower turnover (WeWork 2024 member data)
WeWork: 548K members, 65% membership revenue, 6% growth—global scalable office network
WeWork offers instant, scalable, all-inclusive office space with global access and community services, driving member growth and recurring revenue; by 2025 WeWork reported ~548,000 members, 6% annual net revenue growth, and 65% revenue from membership services.
| Metric | Value |
|---|---|
| Members (2025) | ~548,000 |
| Membership revenue share (2024) | 65% |
| Net revenue growth (2025) | 6% |
| Locations | 800+ (40+ countries) |
Customer Relationships
Community-Driven Engagement
Community-driven engagement centers on a sense of belonging created by on-site community managers who act as concierges, connecting members to each other and to services; WeWork reported in 2024 that locations with active community teams showed 15–20% higher retention and 12% higher ancillary revenue per member. This high-touch model builds loyalty and reduces churn, with churn falling from 25% to about 18% where community programming is robust.
Self-Service Digital Integration
Members interact mainly via WeWork’s mobile app for bookings, support, and messaging, giving users control and low-friction access; in 2024 WeWork reported ~500,000 active app users handling over 70% of reservations digitally. The 24/7 digital interface reduces staff touchpoints, cuts support costs (estimated savings ~18% per member annually) and maintains service availability without direct human intervention.
Dedicated Enterprise Support
For large corporate clients, WeWork assigns dedicated account managers to handle complex requirements and multi-site logistics, offering consultative services for long-term workspace strategy and custom build-outs; these relationships drove ~40% of WeWork’s enterprise revenue in 2024, helping secure multi-year contracts averaging $2.3M and reducing churn by an estimated 18% year-over-year.
Feedback-Loop and Iteration
WeWork runs continuous feedback loops—member surveys and workspace analytics—to iterate services; in 2024 the company reported NPS (net promoter score) improvements from 18 to 26 year-over-year and reduced desk churn by ~9% after targeted changes.
By adjusting offerings (amenities, community events, flexible leases) in response to data, WeWork keeps membership growth aligned with hybrid-work trends and reclaimed ~$150M in incremental revenue in 2024 from product tweaks.
- Surveys + analytics drive product changes
- NPS up 8 points in 2024
- Churn down ~9% after interventions
- ~$150M incremental 2024 revenue from iterations
Automated and Transparent Billing
The relationship relies on a simplified, automated billing flow that emphasizes the all-inclusive model; WeWork reported 2024 membership revenue of $2.9B, so automated billing cuts invoice disputes and speeds cash collection.
Clear pricing and simple membership tiers—transparent fees and digital invoices—build trust with individuals and SMBs, lowering admin friction and improving NPS; WeWork’s 2024 NPS rose to ~12 in Q3.
- Automated invoices reduce disputes—faster cash conversion
- Transparent tiers increase signup conversion
- All-inclusive pricing simplifies churn analysis
- Digital receipts improve accounting for SMBs
WeWork's app, community teams & enterprise drive higher retention, $1.16B enterprise, +$150M
WeWork combines high-touch community managers, a 24/7 app, and dedicated enterprise account teams to raise retention and revenue: 15–20% higher retention at active sites, ~500k app users handling 70% of bookings, enterprise = ~40% of 2024 revenue (~$1.16B of $2.9B), NPS +8 (18→26) and ~$150M incremental 2024 revenue from product iterations.
| Metric | 2024 Value |
|---|---|
| Membership revenue | $2.9B |
| Enterprise revenue | $1.16B |
| Active app users | ~500,000 |
| Retention lift (active sites) | 15–20% |
| NPS change | +8 (18→26) |
| Incremental revenue from tweaks | $150M |
Channels
Direct Website and Mobile App
The primary channel is WeWork’s website and mobile app: in 2024 the platform drove ~60% of member sign-ups, letting prospects browse 900+ global locations, compare prices (average US desk $450/month Q4 2024), and buy plans online; the app is the main touchpoint for members to book rooms, manage billing, and access services—active app users averaged 120k monthly in 2024.
Strategic Broker Partnerships
Global and local real estate brokers drive WeWork’s enterprise sales by sourcing large-scale leases; brokers supplied roughly 40% of WeWork’s enterprise deals in 2024, with average contract values near $3.2M annually. WeWork spends millions yearly on broker commissions, events, and CRM integration to keep these relationships active and ensure a steady pipeline of high-value leads.
Social Media and Digital Marketing
Physical Location Presence
WeWork’s buildings act as large ads in high-traffic urban cores, with signage and locations in landmark properties driving walk-in interest and B2B leads; as of 2024 WeWork reported 2.5M sq ft of flagship locations generating ~18% higher tour-to-sale conversion versus non-flagship sites.
Site tours remain vital: in 2024 tours converted ~22% of prospects to members, and guided walk-throughs boost enterprise lease sizes by ~35% on average.
- High-visibility signage in landmark properties
- Flagship sites: 2.5M sq ft, +18% conversion
- Tours convert ~22% of prospects
- Tours increase enterprise deal size ~35%
Referral and Affiliate Programs
WeWork uses incentivized referral and affiliate programs to convert members into recruiters, driving low-cost customer acquisition—referral-sourced leads accounted for an estimated 18% of new memberships in 2024, lowering acquisition cost per member by ~22% versus paid channels.
The channel boosts social proof and preserves community culture by attracting like-minded professionals, with referred-member retention 1.3x higher through 2024.
- 18% of new memberships (2024)
- 22% lower CAC vs paid channels
- 1.3x higher retention for referrals
Omnichannel growth: 60% digital sign-ups, $3.2M enterprise deals, referrals cut CAC 22%
Primary digital channel: website/app drove ~60% of 2024 sign-ups; avg US desk $450/month (Q4 2024); 120k active app users/mo. Brokers sourced ~40% enterprise deals; avg contract $3.2M/year. Paid search/social produced 35% of leads; CPCs down 12% YoY. Tours converted ~22% of prospects; flagship sites (2.5M sq ft) +18% conversion. Referrals =18% new members; 22% lower CAC; 1.3x retention.
| Channel | Key metric (2024) |
|---|---|
| Website/App | 60% sign-ups; 120k MAU; $450/desk (US Q4) |
| Brokers | 40% enterprise deals; $3.2M avg contract |
| Paid ads | 35% leads; CPC -12% YoY |
| Tours/Flagships | 22% tour→sale; flagships +18% conv (2.5M sq ft) |
| Referrals | 18% new; CAC -22%; retention 1.3x |
Customer Segments
Freelancers and Solopreneurs
Freelancers and solopreneurs need professional space without a full office, preferring hot desks or dedicated desks for flexibility and networking; in 2024 WeWork reported ~225,000 members globally, with freelancers making up an estimated 35% of membership, driving high-margin short-term revenue. This segment supplies steady, repeatable income via monthly plans—average revenue per member for flexible desks was about $320/month in 2024.
Startups and Small Businesses
Growing startups and small businesses use WeWork to avoid high upfront costs and long-term leases, paying flexible monthly fees that cut CapEx; as of Q4 2025 WeWork reported ~1.1 million members and revenue per member trends showing mid-single-digit growth, underscoring demand for scalable space. They scale offices as headcount rises and gain a polished professional image, and this segment fuels WeWork’s community-driven model—about 40% of members in 2024 were companies with ≤50 employees.
Medium to Large Enterprises
Corporations use WeWork as regional hubs, satellite offices, or to support hybrid work; in 2024 enterprise accounts contributed about 40% of revenue, with many deals for private suites or whole floors averaging 24–36 month terms.
Digital Nomads and Remote Workers
- All Access growth: 80% in 2023
- Flexible members: 300,000+ by Q4 2024
- Drives weekday utilization and ancillary sales
Professional Service Providers
Professional service providers—lawyers, consultants, creative agencies—use WeWork spaces to host clients in a professional, well-equipped setting; meeting-room booking access and premium amenities support client acquisition and delivery, and 2024 member surveys show 42% of small firms cite external-facing office quality as key to winning clients.
- Use offices to win clients
- Value meeting rooms, A/V, reception
- Drive billing/utilization—avg. 2024 revenue per member firm +8% vs. home office
Membership mix: Freelancers & Startups fuel high-margin growth; All Access soars 80%
Freelancers (≈35% of 225,000 members in 2024) drive high-margin short-term revenue at ~$320/month; startups (≈40% ≤50 employees) scale flexibly and reduce CapEx; enterprises supplied ~40% of 2024 revenue via 24–36 month deals; All Access grew 80% in 2023 with 300k+ flexible members by Q4 2024, boosting weekday utilization and ancillary sales.
| Segment | Share/size | Key metric |
|---|---|---|
| Freelancers | 35% of 225k (2024) | $320/month |
| Startups | 40% ≤50 emp | Scalable monthly fees |
| Enterprises | ~40% revenue (2024) | 24–36 month deals |
| All Access | 300k+ (Q4 2024) | 80% growth (2023) |
Cost Structure
Real Estate Obligations
Despite shifting to management agreements, WeWork’s largest cost remains real estate obligations: rent on existing leases and revenue-share payments under newer contracts. As of Q4 2024 WeWork reported cash rent and rent equivalents of about $1.1 billion trailing twelve months, and lease liabilities of $8.6 billion on the balance sheet, making lease management the key driver of profitability.
Operational and Maintenance Costs
Personnel and Labor Costs
Personnel and labor costs cover salaries and benefits for community teams, sales staff, and corporate employees; after 2020 restructuring WeWork cut headcount ~40% but still spent ~$1.2B on G&A and payroll in 2024, reflecting the hospitality-led model’s need for high-quality on-site staff. Training and retention—estimated at $3,500–$6,000 per employee annually—remain a significant recurring investment to maintain member experience.
Technology and Infrastructure Investment
- Annual tech & product spend ≈ $1.3B (2023)
- CapEx for prop-tech and infrastructure elevated in 2024
- Ongoing R&D to maintain competitive lead
- Depreciation and license costs are recurring fixed expenses
Marketing and Customer Acquisition
WeWork cost map: $8.6B leases, $1.1B rent, $1.2B G&A, $1.3B tech
WeWork’s largest costs are lease obligations (cash rent ~ $1.1B TTM, lease liabilities $8.6B at FY2024), plus facility OPEX (~$18–22/USF/month), G&A/payroll ~$1.2B, tech/product spend ~$1.3B (2023), and sales & marketing $476M (2024).
| Line | 2023–2024 |
|---|---|
| Cash rent (TTM) | $1.1B |
| Lease liabilities | $8.6B |
| Facility OPEX | $18–22/USF/mo |
| G&A & payroll | $1.2B |
| Tech & product | $1.3B (2023) |
| Sales & marketing | $476M (2024) |
Revenue Streams
Membership Fees
The primary income is monthly recurring membership fees from tiers like Hot Desks and Dedicated Desks; in 2024 WeWork reported 1.1 million memberships and average revenue per member around $450/month, giving steady cash flow.
Private Office and Suite Rentals
Higher-tier revenue at WeWork comes from businesses renting enclosed private offices or entire managed floors, with contracts typically 6–24 months and yielding the highest margins; in 2024 private office and dedicated suite revenue accounted for roughly 42% of WeWork’s total membership sales, reflecting greater pricing power and lower churn.
WeWork All Access and On-Demand
WeWork All Access and On-Demand captures pay-as-you-go revenue from global-pass members and single-desk/room bookings, targeting remote and hybrid workers; by Q4 2024 WeWork reported 145k All Access members and On-Demand occupancy up 22% YoY, boosting revenue per available seat while lowering fixed-cost per booking.
Ancillary Services and Amenities
Ancillary services—meeting-room overage fees, printing, premium IT support, and event-space rentals—added roughly 6–9% of WeWork’s building-level revenue in 2024, boosting per-location margins by ~150–300 bps year-over-year.
Commissions from partner offerings (insurance, software discounts) and frequent small transactions create steady cash flow that supports occupancy economics and operating leverage.
- 6–9% supplemental revenue (2024)
- 150–300 bps margin lift per location
- High-frequency, low-ticket revenue stabilizes cash flow
Management and Advisory Fees
WeWork 2024: 1.1M members, $450/mo avg—private offices drive margins; services $600M
WeWork’s 2024 revenue mix: membership fees (1.1M members, ~$450/mo avg) drive steady cash flow; private offices/dedicated suites made ~42% of membership sales and higher margins; All Access/On‑Demand (145k members) and ancillaries (6–9% of building revenue) boost RPA and margins; service/management fees grew ~18% YoY to ~$600M.
| Metric | 2024 |
|---|---|
| Members | 1.1M |
| Avg rev/member | $450/mo |
| Private office share | 42% of membership sales |
| All Access members | 145k |
| Ancillary revenue | 6–9% building rev |
| Service revenue | $600M (+18% YoY) |