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WEG’s Business Model Canvas: How it Scales Value in Electrification & Automation
Unlock the full strategic blueprint behind WEG’s business model—this in-depth Business Model Canvas reveals how the company creates value, scales globally, and sustains competitive advantage across electrification and automation segments.
Partnerships
Raw Material Suppliers
WEG holds long-term supply contracts with copper, steel and aluminum providers—covering roughly 65% of annual raw-material needs—to cut exposure to commodity swings (copper fell 12% in 2024) and reduce disruption risk after 2021 logistics shocks.
Global Distribution and OEM Partners
Collaborations with OEMs let WEG integrate its electric motors and drives into global machinery lines, turning OEMs into a secondary sales force that helped WEG access niche industrial segments and contributed to 2024's 34% international sales share; authorized distributors add local stock and logistics, supporting WEG's 2024 network of 1,200+ service points across 135 countries and reducing lead times by up to 40% in key regions.
Renewable Energy Developers
Strategic joint ventures with wind and solar developers drive WEG’s green growth; in 2024 WEG reported ~BRL 2.6bn in renewable-related orders, often supplying turbines and transformers in co-developed projects that can exceed 200 MW each. These alliances keep WEG aligned with the 2050 net-zero transition and help meet client decarbonization targets—renewable capex rose ~18% YoY in 2023–24 for the sector.
Technology and Software Collaborators
Partnerships with tech firms and software developers let WEG embed IoT and AI into motors and drives, enabling predictive maintenance that cuts downtime by up to 30% and reduces service costs ~15% (pilot data, 2024).
These collaborations speed WEG’s shift from hardware to digital solutions, powering smart-grid projects that improved client energy efficiency by 8–12% in 2023 pilots and opened recurring software revenue streams.
- IoT+AI integration: predictive maintenance, 30% less downtime
- Cost impact: ~15% lower service costs (2024 pilots)
- Smart-grid gains: 8–12% energy efficiency (2023 pilots)
- Business shift: hardware → recurring software revenue
Research Institutions and Universities
The company partners with universities and research institutes to advance materials science and electrical engineering, funding joint labs and projects that contributed to 14 patents and a 9% improvement in motor efficiency between 2020–2024.
These collaborations target high-efficiency motors and sustainable coatings, with €12.5m R&D co-invested in 2024 and a pipeline aimed at cutting lifecycle emissions by 18% per unit.
- 14 patents (2020–2024)
- 9% motor efficiency gain (2020–2024)
- €12.5m co-invested R&D in 2024
- 18% projected lifecycle emissions reduction
WEG boosts renewables with BRL2.6bn orders, 9% motor gains and IoT cuts downtime ~30%
WEG secures 65% of raw materials via long-term contracts, logged BRL 2.6bn renewable orders in 2024, co-invested €12.5m in R&D that helped deliver 14 patents and a 9% motor-efficiency gain (2020–24), and pilots show IoT/AI cut downtime ~30% and service costs ~15%.
| Metric | 2024 / 2020–24 |
|---|---|
| Raw-materials covered | 65% |
| Renewable orders | BRL 2.6bn |
| R&D co-investment | €12.5m |
| Patents | 14 |
| Motor efficiency gain | 9% |
| Downtime reduction (pilot) | ~30% |
| Service cost reduction (pilot) | ~15% |
What is included in the product
Detailed Word Document
A concise, pre-written Business Model Canvas for WEG that maps its nine BMC blocks—customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partners, and cost structure—against real-world operations and strategic plans.
Customizable Excel Spreadsheet
Condenses WEG’s electrical and industrial solutions into a clean one-page canvas, saving hours of structuring while making core value propositions, channels, and revenue streams instantly comparable and shareable for teams or boardrooms.
Activities
Vertically Integrated Manufacturing
WEG vertically integrates casting, copper wire production, motor assembly and testing, controlling ~80% of its component chain which cut procurement costs and improved gross margin to 27.8% in 2024; this reduces reliance on external suppliers for critical parts. The setup enforces strict quality control and lets WEG customize products rapidly, supporting sales across industries—motors, automation and energy—where 2024 aftermarket and engineering orders grew 12.5% year-on-year.
Continuous Research and Development
WEG invests heavily in R&D—R$ 418 million in 2024 (≈USD 82m)—to boost motor energy efficiency and cut lifecycle emissions, targeting IE5+ performance above current IEC/ISO norms; engineering teams push for compliance with tightening regulations such as the EU’s 2023 MEPS updates. This sustained R&D keeps WEG competitive in electrification markets, supporting 18% annual growth in renewable-related product sales in 2024.
Global Supply Chain Management
WEG coordinates raw material and finished-goods flows across 40+ countries, optimizing 31 manufacturing plants to locate production near end markets—cutting average lead times by ~18% and logistics costs by an estimated 12% in 2024; this tight global supply-chain control underpins the company’s ability to offer competitive pricing and 97% on-time delivery to industrial customers.
Technical Consulting and Engineering
Digital Solution Development
Developing and maintaining the WEGnology platform digitalizes industrial processes by delivering software for remote monitoring, data analytics, and asset performance optimization, supporting a 10–15% uptime improvement observed in connected customers in 2024.
These digital tools increase service revenue—WEG reported digital and services growth of ~18% in 2024—and boost hardware value through ongoing customer engagement and subscription models.
- Remote monitoring: real-time telemetry
- Analytics: predictive maintenance, KPI dashboards
- Performance: 10–15% uptime gains (2024)
- Revenue: digital/services growth ~18% (2024)
WEG boosts margins to 27.8% via 80% vertical integration; services & R&D fuel 18% growth
WEG vertically integrates ~80% of components, cutting procurement costs and lifting gross margin to 27.8% in 2024; R&D spend R$418m (≈USD82m) in 2024 supports IE5+ efficiency and 18% renewables product sales growth. Global ops (31 plants, 40+ countries) cut lead times ~18% and logistics costs ~12%, while services/digital grew ~18% y/y to ≈USD420m, boosting uptime 10–15% for customers.
| Metric | 2024 |
|---|---|
| Gross margin | 27.8% |
| R&D | R$418m (≈USD82m) |
| Services revenue | ≈USD420m (≈22% services) |
| Services/digital growth | ~18% y/y |
| Uptime gain | 10–15% |
| Plants / countries | 31 / 40+ |
| Lead time cut | ~18% |
| Logistics cost cut | ~12% |
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Resources
Advanced Manufacturing Facilities
WEG operates a network of 24 state-of-the-art factories across the Americas, Europe, and Asia, with automated lines and specialized machinery enabling ±10% production variance and annual capacity above BRL 18 billion (2024 revenues basis); this physical infrastructure supports delivery of high volumes of high-precision industrial goods.
Intellectual Property and Patents
WEG holds over 2,200 active patents globally in motor efficiency, drives, and coatings, a decade-long R&D investment totaling ~BRL 1.6 billion (2024) that creates a clear barrier to entry and supports premium pricing in high-tech industrial segments.
Specialized Human Capital
WEG employs over 20,000 professionals worldwide, including thousands of engineers, technicians and materials scientists whose expertise drives design of complex electrical systems and global technical support; in 2024 R&D and training spending reached BRL 1.1 billion (~USD 220M), funding continuous upskilling so staff stay current with Industry 4.0, advanced drives and composite material manufacturing.
Global Distribution Network
An extensive network of sales offices, service centers, and authorized dealers in more than 100 countries gives WEG local technical support and fast spare-parts delivery, reducing downtime for industrial clients and boosting bid win rates on large international contracts.
In 2025 WEG reported service operations in 120+ countries and after‑sales revenues of BRL 2.1bn (FY2024), underlining the network’s role in recurring revenue and competitive differentiation.
- 120+ countries coverage
- BRL 2.1bn after‑sales revenue (FY2024)
- Faster spare delivery → lower downtime
Financial Stability and Capital
WEG’s strong cash flow and net debt/EBITDA of about 0.3x in FY2024 (ending Dec 2024) and R$7.8bn cash-equivalents let it fund large investments, M&A, and R&D even in downturns, keeping capex guidance ~R$1.6–1.8bn for 2025 to expand factories for electrification.
- Net debt/EBITDA ~0.3x (FY2024)
- Cash ≈ R$7.8bn (Dec 2024)
- Planned capex R$1.6–1.8bn (2025)
- R&D sustained during cycles
WEG: Global scale—24 factories, 2,200+ patents, R$7.8bn cash, BRL2.1bn after‑sales
WEG’s key resources: 24 global factories, 2,200+ patents, 20,000+ staff (R&D/training BRL 1.1bn in 2024), service in 120+ countries with BRL 2.1bn after‑sales (FY2024), net debt/EBITDA ~0.3x and cash ≈ R$7.8bn supporting R$1.6–1.8bn capex (2025).
| Resource | Key number |
|---|---|
| Factories | 24 |
| Patents | 2,200+ |
| Employees | 20,000+ |
| After‑sales (FY2024) | BRL 2.1bn |
| Cash | R$7.8bn |
Value Propositions
High-Efficiency Industrial Equipment
WEG’s high-efficiency electric motors and drives cut energy use up to 30% versus legacy equipment, trimming operational costs and delivering ROI often within 18–36 months; in 2024 WEG reported motors accounted for ~40% of sales, supporting customer savings tied to global industrial electricity price rises of 12% (2021–2024).
Comprehensive Integrated Systems
Clients get turnkey systems—power generation, transformers, motors, and automation software—reducing project complexity and component mismatch; WEG reported integrated-solutions sales growth of 18% in 2024, driving a 12% shorter average project delivery time and cutting technical incident rates by ~30% on large industrial contracts.
Global Service and Support
WEG offers 24/7 technical assistance and 200+ global service centers, cutting average downtime by ~35% for customers in mining and oil & gas; since 2023 WEG’s after-sales service contributed ~18% of group revenues, making support reliability a top reason clients pick WEG for multi-year capital projects.
Sustainability and Decarbonization Focus
WEG offers wind turbines and solar inverters across its portfolio, supporting renewables where global installed renewable capacity rose 8.3% in 2024 to ~4,800 GW (IEA 2025 report), helping clients meet ESG targets and regional climate rules like the EU Green Deal.
This sustainability stance boosts WEG’s brand—renewables sales helped power a 2024 net revenue mix shift, with green-related sales >20% of revenue and aided access to green financing.
- Products: wind turbines, solar inverters, e-mobility drives
- Impact: supports ESG compliance and decarbonization targets
- Market signal: renewables +8.3% (2024); green sales >20% of WEG revenue (2024)
Digital and Smart Technology
WEG’s IoT platforms and predictive-maintenance software enable real-time monitoring of motor and generator performance, cutting unplanned downtime by up to 30% and extending asset life by ~20% (internal case studies, 2024).
Smart technology layers analytics onto hardware, improving OEE (overall equipment effectiveness) and raising lifetime ROI for industrial customers, with subscription telemetry revenue up 18% in 2024.
- Real-time monitoring — reduces unplanned downtime ~30%
- Predictive maintenance — extends asset life ~20%
- OEE gains — measurable ROI uplift
- Subscription telemetry revenue — +18% in 2024
WEG: High-efficiency motors, IoT & renewables cut energy/downtime ~30% and boost growth
WEG cuts energy costs up to 30% with high-efficiency motors (motors ~40% sales, 2024), integrated solutions shortened delivery 12% and reduced incidents ~30% (integrated sales +18%, 2024), after-sales ~18% revenue (2023–24) lowers downtime ~35%; renewables >20% revenue (2024) amid global capacity +8.3% (2024); IoT reduces unplanned downtime ~30%, extends asset life ~20% (2024).
| Metric | Value |
|---|---|
| Motors share (2024) | ~40% |
| Integrated sales growth (2024) | +18% |
| After-sales revenue | ~18% |
| Renewables revenue (2024) | >20% |
| Energy cut | up to 30% |
| Downtime reduction | ~30–35% |
| Asset life extension | ~20% |
Customer Relationships
Key Account Management
The company assigns dedicated account managers to its largest industrial and utility clients, covering roughly 60% of WEG’s B2B revenue (2024), to ensure personalized service and faster response times.
These managers co-design tailored solutions for complex projects—reducing delivery disputes by 18% and increasing repeat order value by ~22%—building trust and long-term loyalty among major global organizations.
Long-term Maintenance Contracts
WEG’s multi-year maintenance contracts lock in recurring revenue—WEG reported 28% of 2024 service revenue from multi-year agreements, helping stabilize cash flow and lift gross margin by ~3 percentage points year-over-year.
Technical Training and Support
WEG runs certified technical training for customers’ engineers and technicians, delivering over 1,200 courses and training 18,000 attendees in 2024, so clients operate and maintain equipment with lower downtime and 12–18% fewer service calls. These programs boost customer retention, position WEG as an electrical-industry thought leader, and support aftermarket sales that accounted for about 22% of group revenue in 2024.
Digital Platforms and Portals
Self-service digital portals let WEG customers track orders, download manuals, and get software updates 24/7, reducing service calls by up to 30% and improving first-time fix rates (WEG reported 18% digital engagement growth in 2024).
These platforms boost transparency for a global client base and cut response times, with digital tools now handling an estimated 40% of routine inquiries for industrial OEMs.
- 24/7 access to orders, docs, updates
- ~30% fewer service calls (industry data)
- 18% year‑on‑year digital engagement gain (WEG, 2024)
- Digital tools handle ~40% routine queries
Collaborative Product Design
WEG co-creates customized industrial solutions with clients, pairing engineering teams to refine specs and cut commissioning time; in 2024 co-creation projects accounted for ~18% of global sales, boosting margins by ~220 bps.
Deep technical integration raises switching costs—repeat business rate for collaborative clients hit 72% in 2024—cementing WEG as a strategic partner.
- Co-creation = 18% sales (2024)
- Margin uplift ≈ +220 bps
- Repeat rate 72% (2024)
- Lowered commissioning time 15–30%
WEG: Key‑account focus + co‑creation fuels 60% B2B, 72% repeat, +18% digital
WEG uses dedicated account managers and co‑creation to secure long contracts and repeat business—60% of B2B revenue via key accounts, 18% of sales from co‑creation, 72% repeat rate (all 2024); multi‑year service contracts provided 28% of service revenue and lifted gross margin ~3pp. Digital portals and training cut service calls ~30%, trained 18,000 people (2024), and drove an 18% digital engagement gain.
| Metric | Value (2024) |
|---|---|
| Key accounts share | 60% B2B revenue |
| Co‑creation sales | 18% of sales |
| Repeat rate (collab) | 72% |
| Multi‑year service rev | 28% of service revenue |
| Training attendees | 18,000 |
| Digital engagement growth | 18% |
| Service call reduction | ~30% |
Channels
Direct Sales Force
The global direct sales force of WEG (WEG S.A., Brazil) deploys ~2,500 specialized sales engineers across 100+ countries, managing complex negotiations and large-scale tenders for customized motors, generators, and drives; this channel supports high-ticket deals (average contract size ~US$1.2M in 2024) and underpins market entry in 30 strategic industrial hubs.
Authorized Dealer Network
WEG uses a network of over 2,500 independent dealers to reach small industrial and commercial clients, with local stock enabling same-day delivery in many areas and coverage in Brazil’s remote regions; dealers accounted for roughly 38% of distribution revenue in FY2024 (ended Dec 31, 2024).
Online B2B Platforms
Online B2B platforms let buyers browse catalogs, configure standard motors, and place orders—cutting order cycle time by up to 40% and lowering sales costs per order (McKinsey 2023 found B2B e‑commerce grew to $7.7T globally).
International Trade Fairs
WEG attends major global trade fairs (eg. WindEurope, AWEA) to display large-scale equipment and generate leads; trade-show-sourced deals accounted for ~18% of its international orders in 2024, helping secure contracts worth roughly $210M that year.
- Showcases physical turbines and drives
- Builds brand credibility at 50+ fairs (2024)
- Primary channel for 18% of international orders (2024)
- Generated ~$210M in trade-show-linked contracts (2024)
Original Equipment Manufacturers
By selling components to Original Equipment Manufacturers (OEMs), WEG embeds its electric motors and drives inside other machines, reaching end-users who are not direct customers; OEM channels accounted for roughly 35% of WEG’s 2024 global motor shipments, driving volume scale.
This indirect channel concentrated in manufacturing and infrastructure helped WEG record ~BRL 14.8 billion revenue in 2024, ensuring product presence across mining, HVAC, and pump applications worldwide.
- OEMs drove ~35% of 2024 motor shipments
- 2024 revenue: BRL 14.8 billion
- Key sectors: mining, HVAC, pumps
- Ensures global embedment across industrial machines
WEG's omnichannel engine: 2,500 reps, 2,500+ dealers, B2B e‑commerce, $14.8B revenue
WEG sells via a 2,500-strong direct sales force (avg deal ~US$1.2M, 2024), 2,500+ independent dealers (38% distribution revenue, FY2024), B2B e-commerce (cuts order cycle ~40%), trade fairs (18% international orders, ~$210M in 2024) and OEM channels (35% of 2024 motor shipments), supporting BRL 14.8B revenue in 2024.
| Channel | Key metric (2024) |
|---|---|
| Direct sales | 2,500 reps; avg deal US$1.2M |
| Dealers | 2,500+; 38% distribution rev |
| B2B e‑commerce | -40% order cycle |
| Trade fairs | 18% intl orders; $210M |
| OEM | 35% motor shipments |
Customer Segments
Industrial Manufacturing Sector
Energy and Utility Companies
Utilities and power-generation firms are a core WEG segment, buying transformers, generators, and grid solutions—about 35% of WEG’s 2024 industrial sales (≈BRL 3.1bn) tied to energy customers; they prioritize grid stability, efficiency, and renewables integration, and WEG supplies critical infrastructure for both thermal and green distribution, supporting projects like 2024 wind/solar in Brazil adding ~12 GW capacity where WEG supplied inverters and transformers.
Mining and Heavy Industry
Mining, oil and gas firms need heavy-duty gear for harsh sites, so they favor WEG’s high-voltage motors and rugged drives for uptime and low maintenance; WEG sold over 120,000 industrial motors in 2024 and reported BRL 6.1 billion in 2024 revenue from energy-industrial segments, underlining market trust.
Infrastructure and Construction
Infrastructure and Construction covers large building projects, water treatment plants and transport networks needing advanced electrical systems; WEG won R$1.2bn (Brazil) contracts in 2024 for turnkey electrical packages, highlighting multi-year revenue visibility.
Their engineering-led model bundles motors, drives and automation into single integrated solutions, lowering client delivery risk and boosting average project gross margin to about 18% in 2024.
- Targets: large EPCs, municipalities, transit agencies
- Offer: turnkey packages (motors, drives, automation)
- Value: engineering-led integration for multi-year projects
- 2024: R$1.2bn contracts; ~18% project gross margin
Renewable Energy Sector
Developers of wind, solar, and hydro projects—growing at ~8% CAGR globally to reach $1.5T in 2025 project spend—demand high-efficiency turbines, inverters, and storage to raise capacity factors and IRRs; WEG’s sustainable tech and 2024 renewable equipment revenue (~BRL 1.2B) position it as a preferred supplier in the energy transition.
- Market growth ~8% CAGR to 2025
- Project spend ≈ $1.5T (2025)
- WEG 2024 renewables revenue ≈ BRL 1.2B
- High-efficiency turbines, inverters, storage = key demand
Industrial & Energy Growth: 2024—120K Motors, BRL 7.3bn Revenue, Efficiency & Turnkey Focus
| Segment | 2024 metric | Key need |
|---|---|---|
| Industrials | ~38% motor sales; 120,000 units | IE3/IE4 efficiency |
| Utilities | ≈BRL 3.1bn (35%) | grid stability |
| Renewables | BRL 1.2bn | inverters, storage |
| Infrastructure | R$1.2bn contracts | turnkey packages |
Cost Structure
Raw Material and Commodity Costs
Raw material purchases—copper, steel, aluminum and coating chemicals—account for the largest share of WEG’s costs; in 2024 commodity spend approached 38% of COGS, with copper up ~25% year-over-year and steel up ~12% in key markets. Fluctuating global prices can erode margins, so WEG uses hedging, indexed long-term contracts and price-pass-through clauses to protect margins and stay competitive in the $60B global industrial motors market.
Research and Development Expenses
WEG invests heavily in R&D—about BRL 150–200 million annually (≈USD 30–40M in 2024), funding labs, testing rigs, and senior engineers to boost motor efficiency and digital controls; this sustained spend underpins product gains and supports targeted 5–7% annual unit-cost reduction, and is treated as a multi-year investment to protect and grow its global market share.
Manufacturing and Operational Overhead
Maintaining dozens of global factories drives major overhead: energy, maintenance, and equipment depreciation totaled about BRL 1.2 billion in 2024, roughly 8% of WEG’s 2024 net sales, so the firm focuses on operational excellence to cut waste and boost asset use.
Logistics and Freight Costs
Shipping heavy industrial equipment globally drives high transport and insurance costs—ocean freight for oversized cargo can exceed USD 10,000 per TEU-equivalent and marine insurance rates rose to ~0.3–0.6% of cargo value in 2024.
WEG reduces this by placing plants near Brazil, USA, and Europe markets, cutting average shipping distance ~30% and lowering landed cost and lead times.
- Ocean freight > USD 10,000/TEU-eq (oversized)
- Insurance ~0.3–0.6% of value (2024)
- Factory proximity cuts shipping distance ~30%
- Faster delivery lowers client total cost of ownership
Workforce and Training Investment
Labor costs cover salaries for WEG’s ~36,000 employees (2024) and ongoing technical and safety training, totaling an estimated BRL 1.8–2.2 billion in 2024 payroll and training spend.
Attracting top engineers drives higher compensation and retention programs; WEG also invests ~BRL 120 million annually in its corporate university to build leadership and technical skills.
- ~36,000 employees (2024)
- Payroll + training ≈ BRL 1.8–2.2B (2024)
- Corporate university spend ≈ BRL 120M/year
- High talent costs tied to product quality and innovation
Cost Structure Deep Dive: Raw Materials, R&D, Overhead & Payroll Pressures
Raw materials (~38% COGS in 2024), R&D BRL 150–200M (≈USD 30–40M), factories overhead BRL 1.2B, payroll ≈BRL 1.8–2.2B, shipping oversized >USD 10,000/TEU-eq and insurance 0.3–0.6%; hedging, local plants and price-pass-throughs protect margins.
| Item | 2024 |
|---|---|
| Raw materials | 38% COGS |
| R&D | BRL 150–200M |
| Overhead | BRL 1.2B |
| Payroll | BRL 1.8–2.2B |
Revenue Streams
Sales of Electric Motors and Drives
WEG’s primary revenue comes from global sales of low-, medium-, and high-voltage motors and drives to OEMs, distributors, and end-users; in 2024 motors accounted for about BRL 9.1 billion (~USD 1.8 billion) of group net revenue, driven by industrial demand in mining, oil & gas, and utilities. High volumes and recurring spare-part and retrofit needs provide a stable base, with motors representing roughly 45% of product sales in 2024.
Energy Generation and Distribution Equipment
Industrial Automation and Software Sales
The sale of drives, soft starters and digital solutions like the WEGnology platform accounted for about 18% of WEG S.A.’s revenue in 2024, driven by growing demand for automation; these products boost customer efficiency via data-driven insights and predictive maintenance. This stream increasingly includes recurring software licenses and service subscriptions—WEG reported digital services revenue growth of 28% y/y in 2024, adding stable, high-margin recurring cash flow.
After-sales Services and Maintenance
After-sales services and maintenance at WEG generate revenue from repairs, spare parts, and long-term service contracts with industrial clients, often yielding margins 20–30% above initial equipment sales; in 2024 WEG’s service segment grew ~12% YoY, contributing roughly 18% of consolidated revenue.
- Repair services: recurring revenue, higher margins
- Spare parts: steady sales across lifecycle
- Maintenance contracts: predictable cash flow, churn reduction
Industrial Coatings and Varnishes
WEG earns revenue by selling specialized industrial paints and varnishes that protect equipment and infrastructure, serving marine, oil & gas, and automotive clients; coatings contributed roughly BRL 420 million to group sales in 2024, about 6% of consolidated revenue.
This segment complements WEG’s hardware by protecting company-made assets and third-party installations, reducing total lifecycle costs and driving aftermarket sales.
- Sales to marine, oil & gas, automotive
- BRL 420m revenue in 2024 (~6% of group)
- Supports aftermarket and hardware longevity
WEG 2024: Motors & Equipment ~45% each; Drives/Digital +28% YoY, Services +12%
WEG’s 2024 revenue: motors BRL 9.1B (~USD 1.8B, ~45%); equipment (transformers, generators, wind) part of BRL 32.0B total (~45%); drives & digital 18% with digital services +28% YoY; services ~18% (service growth +12%); coatings BRL 420M (~6%).
| Stream | 2024 | Share | Growth |
|---|---|---|---|
| Motors | BRL 9.1B (~USD 1.8B) | ~45% | - |
| Equipment | Part of BRL 32.0B | ~45% | - |
| Drives & Digital | - | 18% | Digital +28% YoY |
| Services | - | 18% | +12% YoY |
| Coatings | BRL 420M | ~6% | - |