How Does Reyes Holdings Company Work?

The Reyes Beer Division is the largest beer distributor in the United States. It manages the distribution of over 335 million cases annually to more than 115,000 retail accounts across 54 facilities in numerous states and Washington, D.C.

Martin Brower is a global supply chain logistics company and the largest worldwide distributor for McDonald's. It delivers over 730 million cases of food and service products to more than 25,000 restaurants from 77 facilities in 18 countries.

Reyes Coca-Cola Bottling is one of the largest Coca-Cola bottlers in the U.S. This division serves over 105,000 customers annually, delivering more than 336 million cases across its territories.

What makes Reyes Holdings' operations unique is its sheer scale, specialized divisions for specific product categories, and a commitment to integrating sustainability into its supply chain.

A pivotal moment for Reyes Holdings was the 2015 acquisition of Gold Coast Beverage, which established Reyes Beverage Group as the largest beer distributor in the United States. Further expansion into Coca-Cola production facilities in the Midwest occurred in 2016, and by 2022, its Coca-Cola operations were consolidated into Reyes Coca-Cola Bottling to streamline operations.

The company's strategic moves include expanding the Reyes Beer Division's territory into Hawaii and Tennessee in late 2022, alongside acquiring Capitol Wright Distributing in Texas, adding approximately 16 million cases of beer annually. A recent development is the expanded distribution partnership with GALLO for their commercial spirits and select wines in California, effective September 3, 2025, marking an entry into the wine category.

Reyes Holdings leverages immense economies of scale as a global distribution leader, supported by an extensive logistics network and strong relationships with major brands. Its specialized divisions for beer, Coca-Cola, and foodservice distribution allow for focused expertise and operational efficiency.

The company's commitment to sustainability, as detailed in its 2024 Corporate Social Responsibility reports, enhances its appeal to environmentally conscious partners and consumers. Continuous investment in new facilities and technologies aims to boost efficiency and expand product offerings, ensuring its continued leadership in the food and beverage distribution industry.

Reyes Holdings is a dominant player in food and beverage distribution, recognized as the 6th largest privately held company in the U.S. with over $40 billion in annual sales as of November 2024. Its specialized divisions, like the Reyes Beer Division, the largest beer distributor in the U.S., and Martin Brower, McDonald's largest global distributor, highlight its substantial market share and operational scale.

The company navigates risks including regulatory changes impacting market consolidation, potential disruptions from new competitors, and evolving consumer preferences. Global supply chain volatility and technological advancements in logistics also present ongoing challenges to Reyes Holdings operations.

Reyes Holdings is investing in infrastructure, such as a $500 million expansion of its bottling facility, to boost capabilities. The company is also prioritizing sustainability, aiming for zero waste to landfill by 2030 and investing in eco-friendly technologies to reduce its environmental impact.

The future for Reyes Holdings involves leveraging its extensive scale and diversified business model to adapt to industry shifts. Strategic investments in technology and sustainability are key to navigating challenges and capitalizing on opportunities within the dynamic food and beverage market.