What is Competitive Landscape of Tailored Brands Company?

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What is the competitive landscape for tailored brands?

The menswear industry is seeing a strong comeback in tailored formalwear, with the U.S. men's suits segment projected to grow 4.3% to $12.8 billion in 2025. This trend is fueled by more weddings and events, a desire for personalized clothing, and a shift away from fast fashion.

What is Competitive Landscape of Tailored Brands Company?

Founded in 1973, the company has grown into a major omni-channel retailer with over 1,000 stores. Its fiscal year 2023 revenue reached $2.6 billion, showcasing its significant presence in the market.

Who are the key players in the tailored menswear market?

Where Does Tailored Brands’ Stand in the Current Market?

Tailored Brands commands a significant presence in the North American menswear and formalwear sector. As of October 2024, the company holds the leading position in both tailored clothing and the rental market, and ranks third in dress shirts. This strong industry position is supported by a portfolio of recognized retail brands including Men's Wearhouse, Jos. A. Bank, Moores Clothing for Men, and K&G Fashion Superstore.

Icon Market Leadership

The company is the #1 player in tailored clothing and the rental market. It also holds the #3 position in the dress shirts segment as of October 2024.

Icon Brand Portfolio and Reach

Operating over 1,000 stores across the U.S. and Canada, its brands like Men's Wearhouse (636 stores) and Jos. A. Bank (200 stores) cater to diverse customer segments.

Icon Customer Inclusivity and Channels

The company serves a wide demographic with size inclusivity from XS to Big and Tall. It offers both retail and e-commerce shopping experiences, alongside rental services.

Icon Digital Growth

In 2024, comparable e-commerce sales saw a notable increase of 9.5%, demonstrating positive momentum in its online channels.

Financially, the company reported total revenue of approximately $2.6 billion in fiscal year 2023. This represents a significant recovery from $1.2 billion in 2020, following its post-bankruptcy restructuring. S&P Global Ratings projects free operating cash flow (FOCF) to exceed $200 million for the fiscal year ending February 1, 2025. The company anticipates modest revenue expansion in 2025, driven by factors such as increased in-person work, new sales initiatives, and e-commerce enhancements, with revenue growth projected to reach 1.3% in 2026. Tailored Brands expects to maintain adjusted EBITDA margins close to 21% in 2025, an increase from 18.6% recorded in the third quarter of 2024. Understanding the competitive environment for Tailored Brands is crucial for assessing its future performance and Growth Strategy of Tailored Brands.

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Financial Outlook and Growth Drivers

The company's financial recovery is evident, with revenue growth projected for 2025 and 2026. Key drivers include the return to in-person work and digital channel optimization.

  • Fiscal year 2023 revenue: approximately $2.6 billion.
  • Projected FOCF for FYE Feb 1, 2025: over $200 million.
  • Expected revenue growth in 2026: 1.3%.
  • Anticipated adjusted EBITDA margins in 2025: nearly 21%.

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Who Are the Main Competitors Challenging Tailored Brands?

The competitive landscape for Tailored Brands is multifaceted, encompassing both direct and indirect rivals within the menswear and formalwear sectors. The company's primary competitors include Bonobos, PVH Corp, and True Religion Apparel.

Further competition comes from established brands such as Brooks Brothers and DXL, alongside broader apparel retailers like H&M, Macy's, Nordstrom, and Express. These entities offer a range of menswear, including formal and casual options, often competing on price point and product diversity.

Online-first retailers, exemplified by Bonobos, present a significant challenge through their digital convenience and robust e-commerce platforms, directly impacting the Tailored Brands market analysis.

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Direct Competitors in Traditional Tailoring

Brands like Brooks Brothers and Jos. A. Bank, which is part of Tailored Brands' own portfolio, directly compete by offering traditional tailored menswear, mirroring Tailored Brands' core product lines.

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Broad Retailers with Menswear Offerings

Companies such as H&M and Macy's compete by offering a wide variety of menswear, including formal and casual wear, often leveraging competitive pricing and extensive product selections.

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Online-Focused Apparel Retailers

Online retailers like Bonobos challenge the market position of Tailored Brands through superior digital convenience and a strong e-commerce presence, a key factor in the Tailored Brands market analysis.

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Indirect Competition in Formalwear Rental

While Tailored Brands leads in certain segments, companies like Rent the Runway and other emerging rental platforms offer alternative solutions for formal attire, representing indirect competition.

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Emerging Trends and New Entrants

The market is dynamic with new players and evolving consumer demands for customized formalwear and sustainable products, which can reshape the competitive environment for Tailored Brands.

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Impact of Mergers and Alliances

Mergers and strategic alliances among competitors can significantly alter the competitive landscape, influencing market share and strategic positioning for companies like Tailored Brands.

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Key Players in the Tailored Clothing Market

Understanding the competitive environment for Tailored Brands requires a deep dive into its key competitors. The company's market positioning against rivals is constantly being tested by both traditional and digital-first brands.

  • Bonobos: A significant online competitor known for its direct-to-consumer model and focus on fit.
  • PVH Corp: A large apparel company with diverse brands that include menswear offerings.
  • True Religion Apparel: Competes in the broader menswear market with a focus on premium denim and casual wear.
  • Brooks Brothers: A long-standing competitor in traditional tailored menswear.
  • DXL: Specializes in big and tall men's apparel, offering tailored options.
  • H&M, Macy's, Nordstrom, Express: Broad retailers that provide a wide range of menswear, including formalwear, often competing on accessibility and price.
  • Emerging Rental Platforms: Indirectly compete by offering alternative solutions for formal attire needs.

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What Gives Tailored Brands a Competitive Edge Over Its Rivals?

Tailored Brands has built a strong competitive edge through its extensive physical presence and brand recognition. Its over 1,000 stores across the U.S. and Canada provide a crucial advantage in offering personalized fitting and tailoring, services that online-only competitors find challenging to match. This robust brick-and-mortar network, combined with a portfolio of established brands like Men's Wearhouse and Jos. A. Bank, allows for broad market reach and caters to a wide spectrum of customers.

The company's commitment to customer experience is a key differentiator in the Tailored Brands competitive landscape. Initiatives such as the 'Perfect Fit' program and the customer-centric 'Love the Way You Look' campaign, launched in 2025, aim to deepen loyalty and attract younger demographics. This focus on service is further amplified by its 14,000 employees, many of whom are trained in personal styling, enhancing the in-store experience and contributing to Tailored Brands' market analysis.

Icon Extensive Retail Footprint

With over 1,000 stores in the U.S. and Canada, the company offers unparalleled physical access for personalized services.

Icon Brand Portfolio and Awareness

A diverse brand portfolio, including Men's Wearhouse with 76% brand awareness, ensures broad market appeal across different customer segments.

Icon Customer Loyalty Programs

Programs like 'Perfect Fit' and customer-focused campaigns foster strong customer relationships and repeat business.

Icon Omnichannel Integration

The company is enhancing its digital capabilities, exemplified by the 'Wedding Wingman' app, to complement its physical stores.

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Operational Efficiency and Social Impact

The company's direct sourcing model and efficient logistics, including robust reverse logistics for its rental business, contribute to its competitive edge. Furthermore, its commitment to social responsibility, such as the 2024 'Threads of Valor' campaign which donated $5.5 million to veteran's causes, enhances brand reputation and customer affinity.

  • Efficient direct sourcing and distribution models.
  • Strong reverse logistics for a profitable rental business.
  • Investment in employee training for personalized styling.
  • Commitment to social responsibility, boosting brand image.

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What Industry Trends Are Reshaping Tailored Brands’s Competitive Landscape?

The menswear and formalwear industry is experiencing a dynamic shift, with a notable resurgence in tailored formalwear. The U.S. men's suits segment is projected to reach $12.8 billion in 2025, reflecting a 4.3% increase from 2024. This growth is fueled by an increase in formal events and a consumer preference for personalized, high-quality garments over fast fashion. The global formalwear market is expected to reach $47.46 million in 2025, with a compound annual growth rate of 5% anticipated between 2025 and 2033. This expansion is driven by a significant rise in demand for customized formalwear, accounting for 27% of the growth, and a 35% increase in the adoption of sustainable product offerings.

Despite these positive trends, the industry faces challenges, including a substantial 44% shift towards casual wear and a 37% rise in material costs, leading 23% of consumers to postpone purchases. While the men's apparel market is growing at an annual rate of 4-5%, outpacing women's apparel, the persistent move towards more casual styles requires strategic adaptation. Understanding the Competitors Landscape of Tailored Brands is crucial for navigating these market dynamics.

Icon Industry Trends: Formalwear Revival and Casualization

A key trend is the resurgence of tailored formalwear, with the U.S. men's suits segment projected to reach $12.8 billion in 2025. This is driven by an uptick in weddings and formal events, alongside a growing consumer preference for personalization and quality.

Icon Challenges: Cost Increases and Consumer Behavior Shifts

The industry faces challenges such as a 44% shift toward casual wear and a 37% rise in material costs. Additionally, 23% of consumers are delaying purchases, indicating a cautious spending environment.

Icon Opportunities: Personalization and Digital Expansion

Significant growth opportunities exist in personalization, with 62% of male consumers aged 25-45 favoring brands offering tailored services. Digital transformation is also key, as online formalwear sales represent 42% of the U.S. market.

Icon Strategic Focus: Adapting to 'Every Wear' and Omnichannel Growth

Adapting to the 'every wear' or polished casual attire segment is a strategic imperative. Investments in AI for enhanced customer experience, particularly in tuxedo rentals, and omnichannel strategies are crucial for future growth.

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Future Outlook and Growth Drivers

The company anticipates slight revenue expansion in 2025 and continued growth in 2026, supported by strategic initiatives and investments. An adjusted EBITDA margin of nearly 21% is expected in 2025.

  • The formalwear rental market presents a significant opportunity, with 21% of buyers opting for rentals for special occasions.
  • Digital transformation is a priority, with a focus on user-friendly websites, mobile applications, and digital marketing.
  • AI investment aims to improve customer experience, especially in tuxedo rentals.
  • Strategic partnerships and new product categories, such as the 'Made in USA' collection, appeal to current consumer trends.
  • Store openings and omnichannel investments are key drivers for projected revenue growth.

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