{"product_id":"zscaler-business-model-canvas","title":"Zscaler Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eZscaler BMC: A concise playbook to scale cloud-native security for investors \u0026amp; founders\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Zscaler transforms cloud-native security into scalable value—our full Business Model Canvas breaks down customer segments, key activities, revenue streams, and partnerships that fuel growth and margins. Perfect for investors, strategists, and founders who need a concise, actionable strategic map. Download the complete Word and Excel templates to benchmark, adapt, and implement Zscaler’s proven playbook.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePublic Cloud Infrastructure Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eZscaler partners with AWS, Microsoft Azure, and Google Cloud to run its Zero Trust Exchange at cloud edges, lowering latency and improving throughput for 6,800+ enterprise customers; traffic processed grew 28% in 2024 to over 1.2 exabytes per month. By end-2025 these alliances include co-engineering for AI-driven security workloads, with joint roadmap investments and shared PoCs targeting 40–60% faster threat detection in trials.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnology Alliance Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eZscaler partners with CrowdStrike, Okta, and Microsoft to build a unified security stack that automates identity verification and endpoint checks before access; integrations help reduce breach risk—Zscaler reported 63% YoY revenue growth in FY2025 partly from partner-driven deals—and these alliances keep it competitive as the cybersecurity market consolidates, with enterprise security spending forecast at $188B in 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal System Integrators\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePartnerships with global system integrators such as Accenture, Deloitte, and Tata Consultancy Services let Zscaler tap multinational clients migrating to cloud-native security; in 2024 these partners helped drive channel-influenced revenue exceeding $1.2 billion for Zscaler by extending reach into 65+ countries. They deliver migration, integration, and change-management services to replace legacy hardware with Zscaler’s zero-trust platform and serve as a force multiplier for Zscaler’s direct sales across regions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eValue Added Resellers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eZscaler leverages a large channel ecosystem—over 1,000 authorized partners by 2024—to drive mid-to-large enterprise sales, cutting direct sales costs while widening market reach and local support.\u003c\/p\u003e\n\u003cp\u003ePartners get role-specific training, deal registration incentives, and margin programs; in 2024 channels influenced roughly 40% of new bookings, improving ARR growth efficiency.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e1,000+ authorized partners (2024)\u003c\/li\u003e\n\u003cli\u003eChannels ~40% of new bookings (2024)\u003c\/li\u003e\n\u003cli\u003eSpecialized training + margin incentives\u003c\/li\u003e\n\u003cli\u003eReduces direct sales overhead\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eManaged Security Service Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eZscaler contracts with MSSPs to deliver its cloud-native security platform as a managed service for customers lacking in-house SOCs, letting partners combine Zscaler SWG\/ZPA\/ZIA with 24\/7 monitoring and IR; MSSP-led deals drove an estimated 18–22% of channel-influenced revenue in FY2024 (Zscaler fiscal year ended Jul 31, 2024).\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eMSSP bundle: Zscaler tech + monitoring + incident response\u003c\/li\u003e\n\u003cli\u003eTarget: regulated sectors (finance, healthcare, gov) needing 24\/7 oversight\u003c\/li\u003e\n\u003cli\u003eImpact: 18–22% channel-influenced revenue in FY2024; reduces customer TCO\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eZscaler’s partner ecosystem fuels 63% growth, 1.2EB\/mo traffic, 40% channel bookings\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eZscaler’s key partnerships with hyperscalers (AWS, Azure, GCP), security vendors (CrowdStrike, Okta), GSIs (Accenture, Deloitte, TCS) and 1,000+ channel\/MSSP partners drove 63% FY2025 revenue growth, processed \u0026gt;1.2 EB\/month (2024, +28% YoY), channel-influenced ~40% new bookings, and MSSPs contributed ~20% of channel revenue (FY2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003ePartner Type\u003c\/th\u003e\n\u003cth\u003eKey Names\u003c\/th\u003e\n\u003cth\u003e2024–25 Metrics\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eHyperscalers\u003c\/td\u003e\n\u003ctd\u003eAWS, Azure, GCP\u003c\/td\u003e\n\u003ctd\u003e1.2 EB\/mo traffic, +28% YoY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSecurity ISVs\u003c\/td\u003e\n\u003ctd\u003eCrowdStrike, Okta, Microsoft\u003c\/td\u003e\n\u003ctd\u003e63% rev growth FY2025\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGSIs\u003c\/td\u003e\n\u003ctd\u003eAccenture, Deloitte, TCS\u003c\/td\u003e\n\u003ctd\u003e$1.2B channel-influenced revenue (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eChannels\/MSSPs\u003c\/td\u003e\n\u003ctd\u003e1,000+ partners\u003c\/td\u003e\n\u003ctd\u003e~40% new bookings; MSSP ~20% channel rev\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise Business Model Canvas for Zscaler outlining its cloud-native cybersecurity platform, core customer segments (enterprises, MSPs), channels, and SaaS subscription revenue model, aligned with real-world operations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level view of Zscaler’s business model with editable cells — quickly map how its cloud-native security platform relieves enterprise pain points like legacy network complexity and secure remote access.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCloud Platform Engineering\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCloud Platform Engineering continuously evolves Zscaler’s Zero Trust Exchange to absorb rising global traffic—Zscaler reported 2024 throughput growth of ~38% year-over-year, and teams target 50% capacity expansion in 2025 to keep latency under 30 ms SLA across 150+ data centers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThreat Research and Intelligence\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThrough ThreatLabz, Zscaler analyzes over 200 billion daily transactions (2025 run-rate) to detect and block emerging threats, feeding signature and behavior updates into its cloud security engines in near real-time; these updates helped prevent an estimated $1.2B in client losses in 2024, and Zscaler publishes regular threat reports and feeds to the security community to cement its thought-leader position.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Infrastructure Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eZscaler runs and expands a global mesh of over 150 points of presence (PoPs) as of 2025, deploying hardware, tuning ISP peering, and automating failover to keep latency under 30–50 ms for most enterprise users; this infrastructure work underpins the company’s ability to meet SLAs and support revenue-recurring growth—Zscaler reported $2.0B ARR in FY2025, so uptime and performance directly protect that contract value.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Marketing and Sales\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eZscaler runs aggressive marketing and high-touch sales to shift customers from legacy VPNs\/firewalls, hosting events, publishing white papers, and targeting C-suite buyers; in 2024 Zscaler reported 33% YoY subscription revenue growth and highlighted cross-sell uptake driving a higher average deal size.\u003c\/p\u003e\n\u003cp\u003eSales now push modules like Zscaler Digital Experience and Posture Management, which contributed to a rising attach rate—Zscaler disclosed attach-rate gains of roughly 15 percentage points across newer modules in FY2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eAggressive marketing: events, white papers, executive outreach\u003c\/li\u003e\n\u003cli\u003eHigh-touch sales: C-suite engagement, larger deals\u003c\/li\u003e\n\u003cli\u003eCross-sell focus: ZDX and Posture Management\u003c\/li\u003e\n\u003cli\u003eFY2024: 33% subscription revenue growth; ~15pp attach-rate lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomer Success and Support\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCustomer success and support drive retention for Zscaler; in FY2025 Zscaler reported net retention above 120%, reflecting strong value capture from onboarding, technical support, and ongoing training that shorten time-to-value and reduce churn.\u003c\/p\u003e\n\u003cp\u003eThese programs also fuel upsell: professional services and training helped expand average deal sizes, contributing to Zscaler’s FY2025 subscription revenue growth of ~33% year-over-year.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFocus: onboarding, 24\/7 technical support, ongoing training\u003c\/li\u003e\n\u003cli\u003eResult: net retention \u0026gt;120% (FY2025)\u003c\/li\u003e\n\u003cli\u003eImpact: subscription revenue +33% YoY (FY2025)\u003c\/li\u003e\n\u003cli\u003eBenefit: higher upsell and account expansion\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eZero Trust Exchange scales to 150+ PoPs, $2B ARR, 200B tx\/day and \u0026gt;120% retention\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCore activities: operate and scale the Zero Trust Exchange (150+ PoPs; 50% capex growth target for 2025) and ThreatLabz analytics (200B daily transactions, 2025 run-rate) to enforce low-latency security, run sales\/marketing \u0026amp; customer success driving 33% subscription growth and \u0026gt;120% net retention (FY2025), plus product cross-sell (≈15pp attach-rate lift, FY2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePoPs\u003c\/td\u003e\n\u003ctd\u003e150+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDaily tx\u003c\/td\u003e\n\u003ctd\u003e200B (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eARR\u003c\/td\u003e\n\u003ctd\u003e$2.0B (FY2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSub growth\u003c\/td\u003e\n\u003ctd\u003e33% (FY2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNet retention\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;120% (FY2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAttach lift\u003c\/td\u003e\n\u003ctd\u003e~15pp (FY2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Document Unlocks After Purchase\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe preview you see is the actual Zscaler Business Model Canvas, not a mockup or sample; it’s a direct snapshot of the final file you’ll receive after purchase.\u003c\/p\u003e\n\u003cp\u003eUpon completing your order you’ll get this same professional, ready-to-use document—fully formatted and editable in Word and Excel—with all content and pages included, no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748679725433,"sku":"zscaler-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/zscaler-business-model-canvas.png?v=1772210532","url":"https:\/\/matrixbcg.com\/products\/zscaler-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}