{"product_id":"yext-five-forces-analysis","title":"Yext Porter's Five Forces Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eElevate Your Analysis with the Complete Porter's Five Forces Analysis\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eYext faces moderate buyer power and rising substitution threats as search and discovery platforms evolve, while supplier influence remains limited and competitive rivalry intensifies among SaaS players—this snapshot highlights key pressure points and strategic levers.\u003c\/p\u003e\n\u003cp\u003eThis brief preview only scratches the surface; unlock the full Porter's Five Forces Analysis to explore force-by-force ratings, visuals, and tailored implications that inform investment and strategic decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003euppliers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCloud Infrastructure Dependence\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eYext depends on AWS and Google Cloud to host its Knowledge Graph and customer data, giving these providers strong leverage since migrating petabyte-scale enterprise data is costly and technically hard. Cloud consolidation grew in 2025, with AWS and Google Cloud holding ~61% of global IaaS\/PaaS revenue by Q3 2025, strengthening supplier bargaining power. Locked-in contracts and data egress fees raise Yext’s switching costs and margin pressure.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePublisher Network Access\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe Yext platform’s core value hinges on pushing listings to high-traffic publishers like Google, Apple, and Meta, which together account for an estimated 70–85% of local search and map impressions as of 2025; losing or restricted API access would cut Yext’s reach dramatically. \u003c\/p\u003e\n\u003cp\u003eThose publishers act as critical suppliers: they control APIs, set technical specs, and can change fees—Google’s Places API pricing rose in past years—forcing Yext to adapt or absorb costs to keep clients’ data live. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnical Talent Acquisition\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe supply of specialized software engineers and AI data scientists is a bottleneck for digital presence management; US job openings for AI roles rose 60% in 2024 versus 2022 and median AI engineer pay hit $170,000 in 2025, giving top-tier talent strong bargaining power on salary and remote work. This drives up human-capital costs—Yext reported R\u0026amp;D payroll growth of ~18% in FY2024—which can compress operating margins as it fights to maintain its tech edge.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThird-Party Data Enrichment\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eYext integrates specialized third-party consumer and geo datasets; niche providers can charge premiums when their data is unique for verticals such as healthcare or retail.\u003c\/p\u003e\n\u003cp\u003eRising data-privacy rules (eg, GDPR, CCPA, Brazil LGPD) increase compliance costs; industry reports show enterprise data licensing fees rose ~12% in 2024, pressuring margins.\u003c\/p\u003e\n\u003cp\u003eDependence on a few high-quality suppliers raises supplier power and switch costs for Yext, especially for location and behavioral signals.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eUnique vertical data → premium pricing\u003c\/li\u003e\n\u003cli\u003eLicensing fees +12% in 2024\u003c\/li\u003e\n\u003cli\u003ePrivacy regs raise supplier compliance costs\u003c\/li\u003e\n\u003cli\u003eConcentration increases switching costs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCybersecurity and Compliance Vendors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eMaintaining enterprise-grade security forces Yext to buy advanced cybersecurity and compliance tools from specialist vendors, many with niche offerings like zero-trust, SIEM, and FedRAMP advisory services.\u003c\/p\u003e\n\u003cp\u003eThese firms are critical to meeting standards demanded by global clients—FedRAMP, SOC 2, and GDPR—so Yext spent an estimated $12–18M on security vendors in 2024 to support SaaS operations.\u003c\/p\u003e\n\u003cp\u003eThe limited number of certified providers gives suppliers moderate bargaining power, raising renewal and integration costs but not crippling pricing due to competitive bids.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 spend: ~$12–18M\u003c\/li\u003e\n\u003cli\u003eKey standards: FedRAMP, SOC 2, GDPR\u003c\/li\u003e\n\u003cli\u003eSupplier power: moderate (niche expertise)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRising supplier power, AI pay and fees squeeze Yext margins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSupplier power is high: AWS and Google Cloud held ~61% of global IaaS\/PaaS revenue by Q3 2025, raising Yext’s switching costs and egress fees; Google\/Apple\/Meta account for ~70–85% of local search impressions in 2025, risking API control\/fee changes; AI talent pay rose (median $170,000 in 2025) and Yext’s R\u0026amp;D payroll grew ~18% in FY2024, squeezing margins.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024–2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAWS+Google IaaS\/PaaS share\u003c\/td\u003e\n\u003ctd\u003e~61% (Q3 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePublisher local-search share\u003c\/td\u003e\n\u003ctd\u003e70–85% (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMedian AI engineer pay (US)\u003c\/td\u003e\n\u003ctd\u003e$170,000 (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eYext R\u0026amp;D payroll growth\u003c\/td\u003e\n\u003ctd\u003e~18% (FY2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnterprise data licensing fees rise\u003c\/td\u003e\n\u003ctd\u003e+12% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eUncovers key drivers of competition, customer influence, and market entry risks tailored to Yext, detailing each Porter’s force with industry data, disruptive threats, supplier\/buyer power, barriers protecting incumbents, and strategic implications for investors and management.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCompact Porter's Five Forces view tailored for Yext—quickly spot where competitive pressure hurts margins and prioritize strategic responses.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eustomers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnterprise Contract Volume\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLarge enterprise clients managing thousands of global locations drive roughly 45% of Yext’s recurring revenue and therefore wield strong bargaining power, often securing discounts north of 20% and bespoke SLAs tied to uptime and data residency. These high-volume deals compress Yext’s gross retention—enterprise churn risk rises if onboarding exceeds 30 days—and push for multi-year contracts with volume-based rebates. By late 2025, increased marketing-stack consolidation raises pricing pressure further as enterprises seek vendor consolidation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLow Switching Costs for SMBs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSmall and medium businesses (SMBs) using Yext for basic listing management face low switching costs, with surveys in 2024 showing 62% of SMBs willing to switch vendors for a \u0026gt;20% price drop; many migrate data in under 7 days via CSV\/API exports. These customers are highly price-sensitive and will defect if Yext cannot demonstrate clear ROI—Yext reported median SMB ARR per account around $1.2k in 2023—so the company must innovate and supply concrete performance metrics (local ranking lifts, click-through rate gains) to justify subscription fees.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAvailability of Market Information\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe SaaS market transparency lets buyers compare Yext (NYSE: YEXT) across features and pricing; 78% of B2B buyers used third-party review sites in 2024, per Gartner, and G2 shows average review visibility up 24% year-over-year, enabling customers to present competitor quotes during renewals. This data-driven bargaining cuts Yext’s room for opaque or premium pricing, pressuring net retention and deal-level pricing flexibility.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDemand for Integrated Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eModern customers expect Yext to integrate with CRM, ERP, and marketing automation systems, shifting bargaining power as 78% of enterprises (Gartner, 2024) rate integration capability as a top vendor selection criterion.\u003c\/p\u003e\n\u003cp\u003eMaintaining costly connectors raises Yext’s operating expenses; in 2024 Yext reported R\u0026amp;D and product costs at 34% of revenue, reflecting integration upkeep pressure.\u003c\/p\u003e\n\u003cp\u003eIf Yext lags, clients can switch to platforms with better compatibility, and churn risk rises—SaaS benchmark churn increases by ~1.5 percentage points when integrations are missing.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e78% of enterprises prioritize integrations (Gartner, 2024)\u003c\/li\u003e\n\u003cli\u003eYext R\u0026amp;D\/product ~34% of revenue (2024)\u003c\/li\u003e\n\u003cli\u003eMissing integrations ≈ +1.5 ppt churn risk\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInternal Management Alternatives\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eSophisticated firms can insource via APIs like Google Business Profile, capping Yext’s pricing for synchronization; in 2024 Google reported over 1B GBP listings accessed via its APIs, making DIY realistic for large customers.\u003c\/p\u003e\n\u003cp\u003eTo prevent churn, Yext must sell AI-driven search and analytics that are costly to replicate—developing these in-house could exceed $2–5M in engineering and data costs for enterprise-grade solutions.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eInsourcing via APIs limits Yext pricing\u003c\/li\u003e\n\u003cli\u003eGoogle APIs scale: ~1B GBP listings (2024)\u003c\/li\u003e\n\u003cli\u003eEnterprise rebuild cost est. $2–5M\u003c\/li\u003e\n\u003cli\u003eYext differentiation: advanced AI search + analytics\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnterprise discounts, SMB price churn \u0026amp; Google API cap margins — integrations win or lose\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEnterprise clients (≈45% recurring revenue) exert strong bargaining power—typical discounts \u0026gt;20% and bespoke SLAs—while SMBs are price-sensitive (median SMB ARR ≈$1.2k, 62% would switch for \u0026gt;20% price cut). Market transparency (78% B2B review use) and integration demands (78% enterprises prioritize integrations) compress pricing; insourcing via Google APIs (≈1B listings) caps pricing and raises churn risk.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2024–25)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnterprise revenue share\u003c\/td\u003e\n\u003ctd\u003e≈45%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTypical enterprise discount\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;20%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMedian SMB ARR\u003c\/td\u003e\n\u003ctd\u003e$1.2k\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSMB switch likelihood\u003c\/td\u003e\n\u003ctd\u003e62% for \u0026gt;20% cut\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnterprises prioritizing integrations\u003c\/td\u003e\n\u003ctd\u003e78%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGoogle listings via API\u003c\/td\u003e\n\u003ctd\u003e≈1B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eYext Porter's Five Forces Analysis\u003c\/h2\u003e\n\u003cp\u003eThis preview shows the exact Yext Porter's Five Forces Analysis you'll receive immediately after purchase—no surprises, no placeholders.\u003c\/p\u003e\n\u003cp\u003eThe document displayed here is the part of the full, professionally formatted version you’ll get—ready for download and use the moment you buy.\u003c\/p\u003e\n\u003cp\u003eYou're looking at the actual deliverable; once you complete your purchase, you’ll have instant access to this same complete, ready-to-use file.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56747209130361,"sku":"yext-five-forces-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/yext-five-forces-analysis.png?v=1772195963","url":"https:\/\/matrixbcg.com\/products\/yext-five-forces-analysis","provider":"MatrixBCG","version":"1.0","type":"link"}