{"product_id":"yara-business-model-canvas","title":"Yara International Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eYara International: Actionable Business Model Canvas for Investors \u0026amp; Strategists\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind Yara International’s business model — a concise, actionable Business Model Canvas that reveals how Yara creates value across its fertilizer, industrial gases, and precision farming segments. Ideal for investors, consultants, and executives, the full download breaks down customer segments, key partners, revenue streams, and cost drivers in Word and Excel for immediate analysis. Purchase now to benchmark strategy and inform investment or growth decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eClean Ammonia Strategic Alliances\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eYara partners with energy majors (Shell, Equinor) and shipping firms (Maersk, NYK) to build a global clean-ammonia chain; joint projects target 500–1,000 ktpa green\/blue ammonia capacity by 2025 and pipeline ~€2.5bn in capex. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnology and Research Institutes\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCollaborations with universities and tech labs drive Yara’s innovation in precision farming and carbon sequestration; joint projects (eg. 2024 EU Horizon grants worth €12m) accelerated satellite-AI integration into Yara’s digital farming tools used by ~1.2m hectares in 2025.\u003c\/p\u003e\n\u003cp\u003eResearch partnerships keep Yara at the sustainable-agriculture forefront—publishing field trials that cut nitrogen use by up to 18% and supporting Yara’s 2030 target to reduce scope 3 emissions intensity by 30%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSupply Chain and Logistics Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eYara depends on a global network of shipping, rail and trucking partners to serve customers in 60+ countries; in 2024 logistics moved roughly 14 million tonnes of product, keeping cold chain integrity for temperature-sensitive industrial chemicals and fertilizers. Strategic contracts and modal shifts cut distribution costs and helped reduce Scope 3 transport emissions by an estimated 7% between 2020–2024, supporting Yara’s climate targets.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Food Companies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eYara partners with major food brands and retailers to cut Scope 3 emissions and scale regenerative farming, supplying sustainable crop inputs and advisory services that boost yields and soil health.\u003c\/p\u003e\n\u003cp\u003eThese alliances secure premium markets for sustainable crops—Yara reported in 2024 pilots with Nestlé and Carrefour covering ~120,000 ha and targeting a 10–20% farm-level emissions cut, increasing farmer revenue per ha by ~8%.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e120,000 ha pilot footprint (2024)\u003c\/li\u003e\n\u003cli\u003e10–20% projected farm emissions reduction\u003c\/li\u003e\n\u003cli\u003e~8% higher farmer revenue per ha\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRenewable Energy Suppliers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eYara contracts wind, solar and hydro suppliers to replace fossil power for ammonia and electrolyte operations; long-term power-purchase agreements (PPAs) underpin electrolyzers for green hydrogen production and Yara’s roadmap to cut Scope 1–2 emissions, targeting ~30% CO2e reduction by 2025 versus 2019 levels.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003ePPAs funding electrolyzers\u003c\/li\u003e\n\u003cli\u003eWind\/solar\/hydro mix\u003c\/li\u003e\n\u003cli\u003eTargets: ~30% CO2e reduction by 2025\u003c\/li\u003e\n\u003cli\u003eEnables green ammonia scale-up for net-zero plans\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eYara scales clean ammonia, precision ag \u0026amp; logistics to cut farm and transport emissions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eYara’s key partners: energy majors and shipping for 500–1,000 ktpa clean ammonia projects (~€2.5bn capex by 2025); universities\/Horizon grants (€12m 2024) driving precision-agriculture tools on ~1.2m ha (2025); logistics moving ~14 Mt (2024) cutting transport emissions 7% (2020–24); retailer pilots (120,000 ha, 2024) targeting 10–20% farm emissions cuts.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003ePartner\u003c\/th\u003e\n\u003cth\u003e2024–25 metric\u003c\/th\u003e\n\u003cth\u003eImpact\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnergy \u0026amp; Shipping\u003c\/td\u003e\n\u003ctd\u003e500–1,000 ktpa; €2.5bn capex\u003c\/td\u003e\n\u003ctd\u003eScale clean ammonia\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eResearch \u0026amp; Tech\u003c\/td\u003e\n\u003ctd\u003e€12m grants; 1.2m ha users\u003c\/td\u003e\n\u003ctd\u003ePrecision farming\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics\u003c\/td\u003e\n\u003ctd\u003e14 Mt moved\u003c\/td\u003e\n\u003ctd\u003e-7% transport emissions\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFood \u0026amp; Retail\u003c\/td\u003e\n\u003ctd\u003e120,000 ha pilots\u003c\/td\u003e\n\u003ctd\u003e10–20% farm emissions cut\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA comprehensive Business Model Canvas for Yara International outlining its nine BMC blocks—customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure—reflecting its global fertilizer, industrial products, and decarbonization strategy with linked SWOT insights and competitive advantages for investor presentations and strategic analysis.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level view of Yara International’s business model with editable cells, helping teams quickly map fertilizer production, distribution, and sustainability initiatives to customer segments and revenue streams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFertilizer Production and Manufacturing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eYara converts atmospheric nitrogen with natural gas or renewables into ammonia, urea and nitrates at large plants; in 2024 Yara produced ~6.9 million tonnes of fertilizers and reported NOK 141.4 billion revenue, so ongoing process optimization targets energy use and CO2 per tonne—aiming to cut emissions 30% by 2030 versus 2005 through efficiency and electrification.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eResearch and Development in Crop Nutrition\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eYara spends about NOK 3.2bn on R\u0026amp;D (2024) to create soil- and crop-specific nutrition programs that cut nitrogen runoff up to 30% and boost nutrient uptake efficiency by ~15% in trials.\u003c\/p\u003e\n\u003cp\u003eR\u0026amp;D also builds digital tools—like Atfarm and Climate FieldView integrations—serving 2.5m ha of fields in 2024, giving farmers real-time recommendations to optimize application timing and rates.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Farming Tool Development\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eYara builds and maintains digital platforms using satellite imagery and field sensors to drive precision fertilizer application, cutting input waste and emissions; by 2025 digital services accounted for ~8% of Yara’s revenue streams and supported a 10–15% reduction in fertilizer use on pilot farms. These tools integrate with Yara’s fertilizer sales and advisory services, enabling measurable yield gains and lower CO2e intensity per tonne of crop.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eClean Ammonia Market Development\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eYara is building a clean ammonia market as a carbon-free fuel and hydrogen carrier, investing in technical R\u0026amp;D, bunkering pilots, and new commercial standards to move beyond fertilizers; Yara reported a 2024 clean ammonia pipeline of ~300 ktpa and aims 1 Mtpa by 2030 with partner CAPEX shares in pilot hubs around €200–400m each.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eR\u0026amp;D: pilot plants, safety standards\u003c\/li\u003e\n\u003cli\u003eInfrastructure: bunkering hubs, port trials\u003c\/li\u003e\n\u003cli\u003eCommercial: offtake contracts, regulatory work\u003c\/li\u003e\n\u003cli\u003eTargets: ~300 ktpa (2024), 1 Mtpa by 2030\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSales and Agronomic Support\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpyara global agronomist network delivers on training and nutrient plans reaching over million farmers in supporting of yara b2c sales boosting product efficacy repeat purchases.\u003e\n\u003cpthis high support increases yield response in trials and strengthens loyalty contributing to yara service revenue of nok billion.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e1.5M farmers reached (2024)\u003c\/li\u003e\n\u003cli\u003e+12% avg yield response (trials)\u003c\/li\u003e\n\u003cli\u003e~25% B2C sales tied to support\u003c\/li\u003e\n\u003cli\u003eNOK 9.1B service revenue (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthis\u003e\u003c\/pyara\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eYara: NOK141B revenue, 6.9Mt fertilizer, clean ammonia to 1Mtpa \u0026amp; precision ag scaling\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eYara produces ~6.9 Mt fertilizers (2024) and NOK 141.4bn revenue, cuts CO2\/t 30% by 2030 vs 2005; R\u0026amp;D spend NOK 3.2bn (2024) fuels precision tools (2.5M ha served) and clean ammonia pipeline ~300 ktpa (2024) targeting 1 Mtpa by 2030; agronomists reached 1.5M farmers, NOK 9.1bn services, ~+12% yield response.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003cth\u003eTarget\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFertilizer prod\u003c\/td\u003e\n\u003ctd\u003e6.9 Mt\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003eNOK 141.4bn\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D spend\u003c\/td\u003e\n\u003ctd\u003eNOK 3.2bn\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital area\u003c\/td\u003e\n\u003ctd\u003e2.5M ha\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eClean NH3\u003c\/td\u003e\n\u003ctd\u003e300 ktpa\u003c\/td\u003e\n\u003ctd\u003e1 Mtpa by 2030\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFarmers reached\u003c\/td\u003e\n\u003ctd\u003e1.5M\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eService rev\u003c\/td\u003e\n\u003ctd\u003eNOK 9.1bn\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Document Unlocks After Purchase\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe document you're previewing is the authentic Yara International Business Model Canvas—it's not a mockup but a direct snapshot of the exact file you'll receive after purchase.\u003c\/p\u003e\n\u003cp\u003eWhen you complete your order, you'll get immediate access to this same professional, ready-to-use document, formatted and structured exactly as shown for editing and presentation.\u003c\/p\u003e\n\u003cp\u003eNo fillers or marketing samples—this preview equals the final deliverable, delivered in full so you can apply it right away.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748945113465,"sku":"yara-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/yara-business-model-canvas.png?v=1772211985","url":"https:\/\/matrixbcg.com\/products\/yara-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}