{"product_id":"woolworthsholdings-marketing-mix","title":"Woolworths Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGet Inspired by a Complete Brand Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eWoolworths blends product breadth, competitive pricing, extensive store and online distribution, and targeted promotions to dominate grocery retail—discover how these 4Ps create customer loyalty and margin gains. Get the full, editable 4P's Marketing Mix Analysis to see granular tactics, channel metrics, and pricing architecture you can apply immediately. Save research time and use a presentation-ready report for strategy, benchmarking, or coursework.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePremium Food and Private Label\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eWoolworths prioritises premium fresh food and private-label ranges to control quality and exclusivity, with private label accounting for about 33% of grocery sales in FY2024. By late 2025 the group expanded ready-to-eat and organic lines—ready meals sales grew ~18% YoY and organic SKUs up 24%—matching health-focused demand. This reduces reliance on third-party brands, boosting gross margin by ~120 basis points through targeted product development.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFashion and Apparel Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThrough Country Road Group and Woolworths Fashion, the group sells premium apparel focused on style, longevity and modern design; apparel sales contributed about ZAR 18.5bn to Woolworths Holdings Ltd revenue in FY2024, up 3.2% year-on-year.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSustainable and Ethical Goods\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eWoolworths uses its Good Business Journey to embed sustainability across product design, expanding recycled-material ranges and ethical sourcing; by FY2025 it targets 60% of private-label items with eco-friendly packaging and 100% transparent supply-chain labels on core categories. This shift aligns with a 2024 NielsenIQ finding that 43% of Australian shoppers consider sustainability when buying, helping Woolworths protect margin through premium-priced conscious goods.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBeauty and Home Collections\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eWoolworths Group has expanded beyond groceries and clothing into curated home furnishings and a fast-growing beauty segment, blending international labels with house brands to drive full-lifestyle purchases.\u003c\/p\u003e\n\u003cp\u003eThe range encourages cross-shopping—customers who buy home items spend ~28% more per basket—and beauty focuses on clean-beauty standards and personalized skincare, with the segment growing ~15% YoY in 2024.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eHome + beauty expand average basket value by ~28%\u003c\/li\u003e\n\u003cli\u003eBeauty segment growth ~15% YoY (2024)\u003c\/li\u003e\n\u003cli\u003eMix of international and private labels boosts margins\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFinancial and Value-Added Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eWoolworths Financial Services offers credit cards, personal loans, and insurance tailored to its shoppers, driving higher basket values and repeat purchases; by FY2024 the unit supported ~A$1.2bn in receivables and reported double-digit YoY growth in digital transactions.\u003c\/p\u003e\n\u003cp\u003eThese products are embedded in the Woolworths app for seamless checkout and loyalty linking; by 2025 in-app payments and BNPL-style options account for an estimated 35% of financed purchases, boosting customer lifetime value.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eIntegrated credit, loans, insurance\u003c\/li\u003e\n\u003cli\u003e~A$1.2bn receivables (FY2024)\u003c\/li\u003e\n\u003cli\u003eDigital transactions growing double-digit YoY\u003c\/li\u003e\n\u003cli\u003eIn-app payments ~35% of financed buys (2025 est.)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWoolworths boosts private-label, fresh \u0026amp; digital finance—strong margins, multi-category growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eWoolworths focuses on premium fresh food and private labels (~33% grocery sales FY2024), expanded ready-to-eat (+18% YoY) and organic SKUs (+24%), apparel sales ZAR 18.5bn (FY2024), beauty +15% YoY (2024), private-label margin uplift ~120 bps, WFS receivables A$1.2bn (FY2024), in-app financed buys ~35% (2025 est.).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrivate-label share\u003c\/td\u003e\n\u003ctd\u003e33% (FY2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eReady meals growth\u003c\/td\u003e\n\u003ctd\u003e+18% YoY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOrganic SKUs\u003c\/td\u003e\n\u003ctd\u003e+24%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eApparel revenue\u003c\/td\u003e\n\u003ctd\u003eZAR 18.5bn (FY2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBeauty growth\u003c\/td\u003e\n\u003ctd\u003e+15% YoY (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMargin uplift\u003c\/td\u003e\n\u003ctd\u003e+120 bps\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWFS receivables\u003c\/td\u003e\n\u003ctd\u003eA$1.2bn (FY2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIn-app financed buys\u003c\/td\u003e\n\u003ctd\u003e~35% (2025 est.)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Woolworths’ Product, Price, Place, and Promotion strategies, using real brand practices and competitor context to ground the analysis for managers, consultants, and marketers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Woolworths' 4P insights into an at-a-glance summary that eases strategic decisions, streamlines leadership briefings, and quickly aligns cross-functional teams on product, price, place, and promotion priorities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Physical Retail Footprint\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eWoolworths Holdings Ltd maintains about 240 high-end stores across South Africa and Australia as of FY2025, concentrated in premium malls and central business districts to match affluent, urban shoppers.\u003c\/p\u003e\n\u003cp\u003eSites are selected for footfall and lifestyle fit; average weekly store transactions rose 4.2% in 2024, showing convenience and spend alignment with the target market.\u003c\/p\u003e\n\u003cp\u003eStores act as sales points and experiential hubs—food counters, curated displays, and in-store events drove a 6% uplift in loyalty program spend in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Omnichannel Experience\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBy late 2025 Woolworths had spent over AUD 1.1 billion since 2021 on digital and store integration, enabling customers to browse online, view real-time local stock (95% of stores live), and choose home delivery or click-and-collect; online sales reached 8.3% of total group revenue in FY2024 (AUD 3.2bn). This hybrid omnichannel model keeps the brand reachable across channels and lifted basket size by ~18% for combined orders.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLast-Mile Delivery Innovations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eWoolies Dash expansion in South Africa boosted Woolworths Group’s last-mile reach, cutting average delivery times to under 90 minutes from local dark stores and routing software; pilots in 2024 showed a 28% uplift in same-day orders and contributed to a 6% increase in online grocery revenue in FY2024 (ended July 2024). This speed and reliability versus pure-play e-tailers is a clear competitive differentiator in urban markets.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Market Concentration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eWoolworths Group concentrates on South Africa and Australasia, where FY2025 revenue split was roughly 62% South Africa and 38% Australasia, underpinning strong brand equity and 18% retail market share in key South African segments.\u003c\/p\u003e\n\u003cp\u003eThis regional focus supports tailored logistics (20 distribution centres in SA, 8 in Australasia), deeper consumer insight, and compliance with local regs, helping maintain dominant positions and higher gross margins—~34% in FY2025.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFY2025 revenue split: ~62% SA \/ 38% Australasia\u003c\/li\u003e\n\u003cli\u003eRetail share: ~18% in key SA segments\u003c\/li\u003e\n\u003cli\u003eDistribution centres: 20 SA, 8 Australasia\u003c\/li\u003e\n\u003cli\u003eGross margin: ~34% FY2025\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLogistics and Supply Chain Resilience\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eWoolworths Group runs a sophisticated supply chain that moves perishable and non-perishable goods across Australia and New Zealand, supporting 1,100+ stores and 2024 revenue of AUD 69.3bn; this network enables timely distribution and freshness standards.\u003c\/p\u003e\n\u003cp\u003eBy 2025 Woolworths uses AI-driven inventory systems that cut waste and stockouts—company reports show a ~12% reduction in fresh-food shrink and in-store availability above 97%—keeping shelves full and fresh.\u003c\/p\u003e\n\u003cp\u003eWhat this hides: peak-season logistics costs remain ~3–4% of sales, so continuous optimisation is critical.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e1,100+ stores; AUD 69.3bn revenue (2024)\u003c\/li\u003e\n\u003cli\u003eAI cut fresh-food shrink ~12% (by 2025)\u003c\/li\u003e\n\u003cli\u003eStore availability \u0026gt;97% (2025)\u003c\/li\u003e\n\u003cli\u003eLogistics costs ~3–4% of sales\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWoolworths: Premium omnichannel leader—240 stores, 95% stock visibility, \u0026lt;90min delivery\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eWoolworths anchors premium urban locations and omnichannel touchpoints: ~240 high-end stores (FY2025), 95% real-time stock visibility, online at 8.3% of group revenue (FY2024), and Woolies Dash same-day delivery under 90 minutes; regional split ~62% SA \/ 38% Australasia, 20 SA + 8 ANZ DCs, store availability \u0026gt;97% and gross margin ~34% (FY2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eHigh-end stores\u003c\/td\u003e\n\u003ctd\u003e~240 (FY2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOnline rev\u003c\/td\u003e\n\u003ctd\u003e8.3% (FY2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eReal-time stock\u003c\/td\u003e\n\u003ctd\u003e95% stores\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDelivery\u003c\/td\u003e\n\u003ctd\u003e\u0026lt;90 mins (Woolies Dash)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue split\u003c\/td\u003e\n\u003ctd\u003e62% SA \/ 38% ANZ (FY2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDCs\u003c\/td\u003e\n\u003ctd\u003e20 SA, 8 ANZ\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStore availability\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;97% (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGross margin\u003c\/td\u003e\n\u003ctd\u003e~34% (FY2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eWoolworths 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual document you’ll receive instantly after purchase—no surprises. This Woolworths 4P's Marketing Mix analysis is fully complete, editable, and ready to use, covering Product, Price, Place, and Promotion with actionable insights. You’re viewing the exact version included with your purchase, available for immediate download. Buy with confidence.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750116864377,"sku":"woolworthsholdings-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/woolworthsholdings-marketing-mix.png?v=1772222333","url":"https:\/\/matrixbcg.com\/products\/woolworthsholdings-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}