{"product_id":"vietinbank-business-model-canvas","title":"Vietin Bank Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVietinBank Business Model Canvas: Strategic Snapshot \u0026amp; Editable Toolkit for Investors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock Vietin Bank’s strategic playbook with our concise Business Model Canvas—discover how customer segments, revenue streams, and partnerships interlock to drive growth and resilience in Vietnam’s banking sector; purchase the full, editable Word\/Excel canvas for a detailed, section-by-section analysis tailored for investors, consultants, and strategic planners.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic International Alliance with MUFG\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe MUFG alliance gives VietinBank global reach and modern banking tech, enabling smoother cross-border payments and trade finance for Japanese FDI clients; MUFG handled over $1.2 trillion in global payments in 2024, improving transaction rails. By end-2025 the tie-up contributed to lifting VietinBank’s Common Equity Tier 1 ratio by ~0.8 percentage points and boosted its Asian market profile among corporate clients.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eState Bank of Vietnam and Government Agencies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAs a state-owned commercial bank, VietinBank coordinates closely with the State Bank of Vietnam to implement monetary policy; in 2024 VietinBank handled roughly 28% of government-linked credit flows, supporting VNĐ infrastructure financing of over VNĐ120 trillion (~US$4.8bn) that year. These ties position VietinBank as a primary vehicle for state stimulus and large public projects, and they underpin depositor trust—retail deposits grew 9.2% in 2024 versus 2023.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFintech and Payment Aggregators\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCollaborations with fintech firms and digital-wallet providers let VietinBank embed accounts and payments into e-commerce, ride-hailing, and utility apps, driving retail API transaction volume to over 1.2 billion calls and VND 78 trillion in payment flows by Q4 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExclusive Bancassurance Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eVietinBank holds long-term bancassurance deals with global insurers (notably Manulife and AIA), selling life and non-life products via branches and iPay; bancassurance fees contributed about VND 1,150 billion to non-interest income in FY2025 (up ~22% YoY).\u003c\/p\u003e\n\u003cp\u003eThe model earns commission revenue without underwriting risk and iPay insurance sales grew 45% in 2025 after integration, lifting digital channel share to roughly 18% of total bancassurance sales.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eLong-term partners: Manulife, AIA\u003c\/li\u003e\n\u003cli\u003eFY2025 bancassurance fees: ~VND 1,150 bn (+22% YoY)\u003c\/li\u003e\n\u003cli\u003eiPay sales growth 2025: +45%\u003c\/li\u003e\n\u003cli\u003eDigital share of bancassurance: ~18%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Financial Institutions and Correspondent Banks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eVietinBank keeps 1,200+ correspondent banking relationships across 90+ countries, underpinning its top-tier trade finance volume (2024: $28.7 billion in documentary credits and trade loans). These partners enable fast cross-border payments, letters of credit, and export-import financing for Vietnamese exporters, supporting Vietnam’s export share of GDP (2024: ~85%).\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e1,200+ correspondents in 90+ countries\u003c\/li\u003e\n\u003cli\u003e$28.7B trade finance (2024)\u003c\/li\u003e\n\u003cli\u003eSupports exporters—exports ≈85% of GDP\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVietinBank scales global payments, VND78T fintech flows \u0026amp; VND1,150bn bancassurance fees\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eVietinBank leverages MUFG for global payment rails (MUFG handled $1.2T in 2024), SBO Vietnam ties for 28% of govt-linked credit and VNĐ120T infrastructure financing in 2024, 1,200+ correspondent banks across 90+ countries supporting $28.7B trade finance (2024), fintech embeds driving VND78T payment flows by Q4 2025, and bancassurance with Manulife\/AIA yielding VND1,150bn fees in FY2025.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003ePartner\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003cth\u003e2024\/25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMUFG\u003c\/td\u003e\n\u003ctd\u003eGlobal payments\u003c\/td\u003e\n\u003ctd\u003e$1.2T (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eState Bank of Vietnam\u003c\/td\u003e\n\u003ctd\u003eGovt-linked credit share\u003c\/td\u003e\n\u003ctd\u003e28% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCorrespondents\u003c\/td\u003e\n\u003ctd\u003eTrade finance volume\u003c\/td\u003e\n\u003ctd\u003e1,200+ \/ $28.7B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFintech partners\u003c\/td\u003e\n\u003ctd\u003ePayment flows\u003c\/td\u003e\n\u003ctd\u003eVND78T (Q4 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eManulife, AIA\u003c\/td\u003e\n\u003ctd\u003eBancassurance fees\u003c\/td\u003e\n\u003ctd\u003eVND1,150bn (FY2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise, investor-ready Business Model Canvas for VietinBank detailing customer segments, channels, value propositions, revenue streams, key activities, resources, partnerships, cost structure, and risk\/competitive analysis, reflecting real-world operations and strategic priorities to support presentations, funding discussions, and strategic decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses VietinBank’s strategy into a digestible one-page Business Model Canvas, saving hours of structuring while enabling quick comparison, team collaboration, and boardroom-ready insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLending and Credit Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe primary activity covers appraisal, disbursement and monitoring of loans to corporate, SME and retail clients, with 2025 loan approvals totalling VND 320 trillion and NPL ratio kept at 1.6% as of Q3 2025. VietinBank uses advanced credit-scoring and automated approval workflows, and in 2025 green credit reached VND 45 trillion, supporting national ESG targets.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Banking Innovation and Maintenance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eVietinBank keeps investing in iPay and eFast to hit 99.95% uptime and boost digital transactions, which rose 28% to VND 1,200 trillion in 2024; scope includes AI financial assistants for personalized advice and blockchain trade-finance pilots handling multimillion-dollar letters of credit. Maintaining ISO 27001-aligned cybersecurity and real-time fraud detection is mandatory to protect 18+ million retail and corporate accounts.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDeposit Mobilization and Wealth Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eVietinBank actively manages liquidity by mobilizing deposits via competitive rates and products; as of 2024 it held CASA (current and savings) ratio ~32% and total deposits VND 1,150 trillion (year-end 2024). \u003c\/p\u003e\n\u003cp\u003eIt also offers wealth management—distributing bonds, mutual funds, and advisory services—aiming at Vietnam’s expanding middle class, where household financial assets grew ~9% in 2023 to roughly USD 350 billion. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInternational Trade and Settlement Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eVietinBank anchors Vietnam’s trade finance, handling letters of credit, collections, and guarantees worth over $45bn in 2024, hedging FX exposure and providing short-term liquidity to importers\/exporters.\u003c\/p\u003e\n\u003cp\u003eThe bank’s trade desk serves major industrial groups and MNCs, reducing settlement times and managing documentary complexity with proprietary workflow and risk limits.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 trade flow processed: $45bn+\u003c\/li\u003e\n\u003cli\u003eTop clients: large industrials, MNCs\u003c\/li\u003e\n\u003cli\u003eServices: LCs, guarantees, FX hedging, liquidity\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRisk Management and Regulatory Compliance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eA large share of VietinBank’s operations focuses on Basel III and State Bank of Vietnam (SBV) compliance, with ongoing internal audits, NPL (non-performing loan) monitoring—NPL ratio at 1.6% in 2024—and quarterly stress tests of capital adequacy (CAR \u0026gt; 11.5%).\u003c\/p\u003e\n\u003cp\u003eBy end-2025 VietinBank completed automated compliance monitoring, cutting manual compliance errors by ~45% and lowering operational risk incidents from 0.9% to 0.5% of operating expense.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eBasel III \u0026amp; SBV compliance: primary effort\u003c\/li\u003e\n\u003cli\u003eNPL ratio 1.6% (2024)\u003c\/li\u003e\n\u003cli\u003eCAR \u0026gt; 11.5%, quarterly stress tests\u003c\/li\u003e\n\u003cli\u003eAutomated monitoring live by Dec 31, 2025\u003c\/li\u003e\n\u003cli\u003eManual errors down ~45%, ops risk incidents 0.5% OPEX\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRobust 2025: VND 320T loans, 1.6% NPL, CASA 32%, $45bn+ trade finance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCore activities: loan origination \u0026amp; monitoring (2025 approvals VND 320T; NPL 1.6% Q3 2025), digital banking ops (iPay\/eFast uptime 99.95%; 2024 digital tx VND 1,200T), liquidity \u0026amp; deposits (CASA 32%; deposits VND 1,150T YE2024), trade finance ($45bn+ 2024), wealth mgmt and compliance (CAR \u0026gt;11.5%; automated compliance live Dec 31, 2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e2025 loan approvals\u003c\/td\u003e\n\u003ctd\u003eVND 320T\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNPL\u003c\/td\u003e\n\u003ctd\u003e1.6% (Q3 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital tx 2024\u003c\/td\u003e\n\u003ctd\u003eVND 1,200T\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDeposits YE2024\u003c\/td\u003e\n\u003ctd\u003eVND 1,150T\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCASA\u003c\/td\u003e\n\u003ctd\u003e32%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTrade finance 2024\u003c\/td\u003e\n\u003ctd\u003e$45bn+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCAR\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;11.5%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAutomated compliance\u003c\/td\u003e\n\u003ctd\u003eLive 31 Dec 2025\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe preview displayed is the actual Vietin Bank Business Model Canvas you’ll receive—no mockups or samples. Upon purchase, you’ll download this exact, fully editable document in Word and Excel formats with all sections and content included. What you see is the real deliverable, ready for immediate use, presentation, or customization. Buy with confidence—no surprises, just the complete file shown here.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749670629753,"sku":"vietinbank-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/vietinbank-business-model-canvas.png?v=1772216703","url":"https:\/\/matrixbcg.com\/products\/vietinbank-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}