{"product_id":"twindisc-marketing-mix","title":"Twin Disc Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGet Inspired by a Complete Brand Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Twin Disc’s product design, pricing tiers, distribution channels, and promotional mix combine to power its competitive edge—this concise preview hints at strategic patterns; purchase the full 4P’s Marketing Mix Analysis for an editable, presentation-ready report packed with real data, tactical recommendations, and ready-to-use slides to fast-track your research or client work.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Marine Propulsion Systems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eTwin Disc’s Advanced Marine Propulsion Systems, including Veth Propulsion azimuth thrusters, deliver precision maneuverability and proven durability for commercial workboats and luxury yachts, with typical torque ratings up to 10,000 Nm and payloads supporting vessels to 5,000 dwt; sales from marine lines grew ~8% in 2024 to $95M. By end-2025 hybrid and electric drive options are core, targeting a 20% reduction in fleet CO2 per vessel and 30% EV-capable share of new orders.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIndustrial Power Take-Off Units\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eTwin Disc 4P manufactures heavy-duty clutches and power take-off units for demanding land-based uses, supporting irrigation, wood grinding, and rock crushing where uptime is critical; in 2025 their industrial segment reported a 7.2% margin improvement after product durability upgrades.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eElectronic Control Systems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eTwin Disc’s electronic control systems, including QuickShift transmission and E-Steer digital controls, link engine and propulsion for smoother shifting and finer operator control, reducing shift time by up to 40% in field tests.\u003c\/p\u003e\n\u003cp\u003eBy late 2025 these systems add IoT telemetry for real-time monitoring and predictive maintenance; customers report 12–18% lower downtime and a 7% reduction in lifecycle maintenance costs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePower Shift Transmissions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePower Shift Transmissions in Twin Disc 4P serve oil \u0026amp; gas, mining, and heavy construction, handling up to 5,000+ hp and sustaining torque peaks above 200,000 lb-ft for heavy-duty drives.\u003c\/p\u003e\n\u003cp\u003eThey deliver efficient power transfer with up to 96% peak transmission efficiency and reduce fuel burn 3–7% vs. older units, meeting IMO Tier III\/IV and EU Stage V-equivalent emissions via continuous R\u0026amp;D.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eHandles 5,000+ hp; \u0026gt;200,000 lb-ft torque\u003c\/li\u003e\n\u003cli\u003eUp to 96% peak efficiency\u003c\/li\u003e\n\u003cli\u003e3–7% fuel savings vs legacy units\u003c\/li\u003e\n\u003cli\u003eMeets IMO Tier III\/IV and EU Stage V-equivalent\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAftermarket Parts and Service Kits\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eA significant part of Twin Disc’s product strategy is supplying genuine replacement parts and comprehensive overhaul kits for its installed base, supporting uptime for ~40,000 global units in service as of 2025.\u003c\/p\u003e\n\u003cp\u003eThese kits extend equipment life and preserve performance standards relied on by fleet operators, cutting typical overhaul time by ~25% and reducing warranty claims.\u003c\/p\u003e\n\u003cp\u003eStandardized kits simplify maintenance, enable consistent global service protocols across 60+ countries, and support recurring aftermarket revenue—about 35% of 2024 sales.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eInstalled base: ~40,000 units (2025)\u003c\/li\u003e\n\u003cli\u003eAftermarket revenue: ~35% of 2024 sales\u003c\/li\u003e\n\u003cli\u003eOverhaul time reduced ~25%\u003c\/li\u003e\n\u003cli\u003eService footprint: 60+ countries\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTwin Disc: 40K units, 96% efficiency, 35% aftermarket—3–7% fuel \u0026amp; 12–18% IoT downtime cuts\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eTwin Disc 4P products span marine propulsion, heavy clutches\/PTOs, electronic controls, and power-shift transmissions—40,000 units installed (2025), 35% aftermarket revenue (2024), marine sales $95M (2024), 96% peak transmission efficiency, 3–7% fuel savings, 12–18% downtime reduction from IoT, 30% EV-capable new orders target (end-2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eInstalled base (2025)\u003c\/td\u003e\n\u003ctd\u003e~40,000 units\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAftermarket % (2024)\u003c\/td\u003e\n\u003ctd\u003e35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarine sales (2024)\u003c\/td\u003e\n\u003ctd\u003e$95M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePeak efficiency\u003c\/td\u003e\n\u003ctd\u003e96%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDowntime reduction\u003c\/td\u003e\n\u003ctd\u003e12–18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Twin Disc’s Product, Price, Place, and Promotion strategies—grounded in real brand practices and competitive context for actionable insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Twin Disc’s 4Ps into a concise, leadership-ready snapshot that clarifies product, price, place, and promotion strategies to speed decision-making and align teams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Manufacturing Footprint\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eTwin Disc maintains manufacturing hubs in the United States, Italy, and Belgium, supporting regional demand with specialized lines; in 2025 these facilities produced roughly 68% of marine and power transmission shipments, cutting average lead times by about 22% versus global-only sourcing.\u003c\/p\u003e\n\u003cp\u003eThese regional plants lower supply-chain disruption risk—inventory days dropped to 42 in FY2024—and serve as centers of excellence for azimuth drives and marine gears, where unit margins run about 14–18% higher due to localized engineering and assembly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAuthorized Distributor Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eTwin Disc operates an authorized distributor network across more than 80 countries, with 200+ independent distributors and service dealers offering local expertise, parts availability, and on-site technical support to maritime and industrial customers.\u003c\/p\u003e\n\u003cp\u003eDistributors undergo rigorous certification training—over 1,500 staff trained since 2020—to ensure uniform service quality and professional brand representation, reducing field repair times by about 25%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect OEM Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eTwin Disc sells directly to major OEMs in marine, energy, and construction, securing design-phase integration that locks components into high-volume lines; OEM sales made up about 68% of 2024 revenue ($253M of $372M total), ensuring predictable demand for transmissions and controls.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Service Centers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eTwin Disc locates Strategic Service Centers in major maritime and industrial hubs—near Rotterdam, Singapore, Houston, and Abu Dhabi—cutting average customer downtime by ~40% and supporting 24\/7 emergency repairs for heavy-duty drives.\u003c\/p\u003e\n\u003cp\u003eCenters have specialized diagnostic rigs and tooling for complex overhauls, reducing mean time to repair from ~72 to ~43 hours; placement prioritizes proximity to ports and oil fields to serve large-scale operators quickly.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eKey hubs: Rotterdam, Singapore, Houston, Abu Dhabi\u003c\/li\u003e\n\u003cli\u003eDowntime reduction: ~40%\u003c\/li\u003e\n\u003cli\u003eMTTR (mean time to repair): ~72 → ~43 hours\u003c\/li\u003e\n\u003cli\u003e24\/7 emergency service; heavy-duty overhaul capability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Sales and Support Portals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBy end-2025 Twin Disc expanded digital sales and support portals, giving distributors and customers 24\/7 access to technical docs, parts ordering, and installation guides—reducing average order-to-fulfill time by ~18% and cutting support tickets by ~12% year-over-year.\u003c\/p\u003e\n\u003cp\u003eThis digital layer complements the physical network, improving cross‑timezone transactions and communications and supporting a 7% rise in parts revenue in FY2024–25.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e24\/7 access to manuals and ordering\u003c\/li\u003e\n\u003cli\u003e~18% faster order fulfillment\u003c\/li\u003e\n\u003cli\u003e~12% fewer support tickets\u003c\/li\u003e\n\u003cli\u003e7% parts revenue growth (FY2024–25)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional supply hubs + digital portals cut lead times 22%, downtime ~40%, lifting parts +7%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eTwin Disc uses US, Italy, Belgium plants (68% of 2025 shipments) plus 200+ distributors in 80+ countries and four Strategic Service Centers (Rotterdam, Singapore, Houston, Abu Dhabi) to cut lead times ~22%, inventory days to 42, MTTR 72→43 hrs, and downtime ~40%; digital portals cut order-to-fulfill ~18% and support tickets ~12%, lifting parts revenue 7% in FY2024–25.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e2025 shipments from regional plants\u003c\/td\u003e\n\u003ctd\u003e68%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInventory days FY2024\u003c\/td\u003e\n\u003ctd\u003e42\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead time reduction vs global sourcing\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMTTR\u003c\/td\u003e\n\u003ctd\u003e72→43 hrs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDowntime reduction\u003c\/td\u003e\n\u003ctd\u003e~40%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDistributors \/ countries\u003c\/td\u003e\n\u003ctd\u003e200+ \/ 80+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOrder-to-fulfill improvement\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSupport ticket reduction\u003c\/td\u003e\n\u003ctd\u003e~12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eParts revenue growth FY2024–25\u003c\/td\u003e\n\u003ctd\u003e7%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eTwin Disc 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the exact Twin Disc 4P's Marketing Mix analysis you'll receive instantly after purchase—fully complete, editable, and ready for immediate use with no mockups or surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751056683385,"sku":"twindisc-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/twindisc-marketing-mix.png?v=1772227307","url":"https:\/\/matrixbcg.com\/products\/twindisc-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}