{"product_id":"topbuild-marketing-mix","title":"TopBuild Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReady-Made Marketing Analysis, Ready to Use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how TopBuild’s product offerings, pricing architecture, distribution footprint, and promotion tactics combine to create market advantage—this preview only scratches the surface; get the full 4Ps Marketing Mix Analysis in an editable, presentation-ready format to save research time and apply actionable insights for strategy, benchmarking, or coursework.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eComprehensive Insulation Systems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eTopBuild’s Comprehensive Insulation Systems cover fiberglass batts, blown-in cellulose, and high-performance spray foam, delivering R-values up to R-7 per inch for foam and R-3.2–R-4.3 for fiberglass, supporting both residential and commercial projects.\u003c\/p\u003e\n\u003cp\u003eProducts come from top-tier manufacturers; in 2025 insulation sales contributed ~28% of TopBuild’s $6.1B revenue, reflecting strong demand for high-efficiency materials.\u003c\/p\u003e\n\u003cp\u003eBy year-end 2025 the catalog added eco-friendly, low-GWP (global warming potential) foams and recycled-cellulose options to meet stricter codes like 2024 IECC updates and state mandates for net-zero-ready buildings.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAncillary Building Material Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eTopBuild’s Ancillary Building Material Portfolio extends beyond insulation to installed products like gutters, garage doors, fireplaces, and closet shelving, contributing to a broader installed-products mix that drove 2024 installed-sales growth of ~11% year-over-year (TopBuild 2024 Form 10-K). \u003c\/p\u003e\n\u003cp\u003eThis single-source approach simplifies procurement for builders, cutting coordination points and boosting take-rates; TopBuild reported average revenue per job rising ~9% in 2024 versus 2023. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTruTeam Professional Installation Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe TruTeam professional installation segment delivers expert labor for installing insulation, HVAC ductwork, and other building materials, representing TopBuild’s service-focused product mix; in 2024 TruTeam generated about $1.9 billion of TopBuild’s $5.1 billion revenue, showing its scale. These services emphasize strict safety, quality control, and technical skill—reducing callbacks by up to 30% versus typical independent contractors per company metrics—and help projects meet energy certifications like ENERGY STAR and DOE zero-energy-ready standards. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eService Partners Distribution Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThe Service Partners Distribution Network sells insulation and accessories wholesale to independent contractors, handling logistics and inventory to keep job sites supplied; in 2024 TopBuild reported wholesale segment revenue of about $1.45 billion, supporting 18% of company sales.\u003c\/p\u003e\n\u003cp\u003eIt gives small firms access to branded materials, technical field support, and just-in-time delivery, strengthening TopBuild’s market-share edge in residential and light-commercial construction.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003e2024 wholesale revenue ~$1.45B\u003c\/li\u003e\n\u003cli\u003eSupports ~18% of TopBuild sales\u003c\/li\u003e\n\u003cli\u003eFocus: logistics, inventory, tech support\u003c\/li\u003e\n\u003cli\u003eTargets independent contractors\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnergy Audit and Performance Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eTopBuild’s Energy Audit and Performance Solutions target building envelope performance with energy audits and air-sealing to find thermal bridges and leaks, lowering long-term energy costs; projects report average heat-loss reductions of 15–25% and payback under 6 years on retrofit cases in 2024–25.\u003c\/p\u003e\n\u003cp\u003eThese services support builders and homeowners aiming for carbon-neutral and high-efficiency homes; performance contracts grew 28% YoY in 2024 and now drive premium margins and specification wins in new-build projects.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e15–25% average heat-loss reduction\u003c\/li\u003e\n\u003cli\u003eUnder 6-year payback on retrofits\u003c\/li\u003e\n\u003cli\u003e28% YoY growth in performance contracts (2024)\u003c\/li\u003e\n\u003cli\u003eKey differentiator for carbon-neutral builds (2025)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTopBuild: Insulation \u0026amp; TruTeam drive growth—energy services cut heat loss 15–25%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eTopBuild sells insulation (foam R‑7\/in, fiberglass R‑3.2–4.3), installed products, TruTeam services, and wholesale; 2025 revenue mix: insulation ~28% of $6.1B, TruTeam ~$1.9B (2024), wholesale ~$1.45B (2024); energy services cut heat loss 15–25% with \u0026lt;6‑yr payback and 28% YoY growth in 2024.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003cth\u003e2024–25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eInsulation\u003c\/td\u003e\n\u003ctd\u003eRevenue share\u003c\/td\u003e\n\u003ctd\u003e~28% of $6.1B (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTruTeam\u003c\/td\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003e~$1.9B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWholesale\u003c\/td\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003e~$1.45B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnergy services\u003c\/td\u003e\n\u003ctd\u003eImpact\/payback\u003c\/td\u003e\n\u003ctd\u003e15–25% heat loss reduction; \u0026lt;6 yr payback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into TopBuild’s Product, Price, Place, and Promotion strategies, using real practices and competitive context to ground recommendations for managers, consultants, and marketers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses TopBuild's 4P marketing insights into a concise, leadership-ready snapshot that’s perfect for quick alignment, presentations, or decision-focused workshops.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExtensive National Branch Footprint\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eTopBuild operates hundreds of TruTeam branches—about 430 locations as of FY2024—situated near high-growth metros across the US, cutting average travel times to job sites and raising install utilization.\u003c\/p\u003e\n\u003cp\u003eLocal presence lets crews mobilize faster, lowering builder downtime and supporting FY2024 TruTeam revenue growth of ~12% year-over-year. \u003c\/p\u003e\n\u003cp\u003eGeographic spread across regions evens out demand swings, reducing regional revenue volatility; TruTeam’s diversified book helped TopBuild limit segment EBITDA decline to single digits in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Distribution Center Locations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpthrough the service partners segment topbuild operates over distribution centers nationwide that serve as hubs for insulation and building materials supporting revenue of billion. these are sited to cut transit times regional delivery under hours inventory moves swiftly from manufacturers contractors. network sustains fill rates above enabling rapid response independent contractors needs reducing stockouts job delays.\u003e\n\u003c\/pthrough\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-to-Jobsite Delivery Logistics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eDirect-to-jobsite delivery is core to TopBuild’s distribution, serving projects from single-family homes to commercial sites; in 2024 TopBuild completed ~1.1 million installs and scaled deliveries to match, lowering client handling time by ~18% year-over-year.\u003c\/p\u003e\n\u003cp\u003eTopBuild operates a specialized fleet with lift-gates and climate control to protect bulky insulation and fragile products, cutting onsite damage claims by 22% in 2024 and supporting faster installs.\u003c\/p\u003e\n\u003cp\u003eThe door-to-door model shifts logistics off customers, reduces double-handling costs, and aligns with TopBuild’s 2024 gross margin improvement of ~120 basis points driven partly by distribution efficiencies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Hub and Spoke Model\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eTopBuild uses a hub-and-spoke distribution model to boost inventory turnover and cut transport costs between large warehouses and smaller service branches, supporting faster jobsite deliveries as of late 2025.\u003c\/p\u003e\n\u003cp\u003eCentralized management of specialized products keeps SKU depth at hubs while spokes deliver locally, improving service agility and contributing to the company’s 2025 operating margin improvements.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReduced transit costs: lower by mid-single digits vs. 2023\u003c\/li\u003e\n\u003cli\u003eFaster deliveries: same-day\/next-day in major metros\u003c\/li\u003e\n\u003cli\u003eSKU depth centralized; spokes focus on immediacy\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Procurement and Support Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eTopBuild offers integrated digital procurement portals that let professional customers place orders and track deliveries 24\/7, reducing order cycle times by about 18% and cutting delivery queries by 30% per TopBuild service metrics in 2024.\u003c\/p\u003e\n\u003cp\u003eThese virtual touchpoints complement warehouses and field supply chains by giving instant access to product specs, invoices, and account tools, improving B2B reorder rates and average order value.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e24\/7 online ordering and tracking\u003c\/li\u003e\n\u003cli\u003e~18% faster order cycles (2024)\u003c\/li\u003e\n\u003cli\u003e~30% fewer delivery queries (2024)\u003c\/li\u003e\n\u003cli\u003eReal-time product specs and invoicing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTopBuild’s network drives \u0026lt;24h metros, 1.1M installs, \u0026gt;95% fill, +120bp margin\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eTopBuild’s place strategy combines ~430 TruTeam branches and 100+ Service Partners DCs to enable \u0026lt;24h deliveries in metros, ~1.1M installs (2024), \u0026gt;95% fill rates, and ~18% faster order cycles; fleet and hub‑and‑spoke cut onsite damage claims 22% and improved gross margin +120 bp (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eTruTeam branches\u003c\/td\u003e\n\u003ctd\u003e~430\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDCs\u003c\/td\u003e\n\u003ctd\u003e100+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInstalls\u003c\/td\u003e\n\u003ctd\u003e~1.1M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFill rate\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;95%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOrder-cycle improvement\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDamage claims reduction\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGross margin change\u003c\/td\u003e\n\u003ctd\u003e+120 bp\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eTopBuild 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the exact, full Marketing Mix analysis for TopBuild you’ll receive instantly after purchase—no samples or mockups.\u003c\/p\u003e\n\u003cp\u003eThis ready-made 4P’s document is complete, editable, and formatted for immediate use in presentations, reports, or strategy work.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750285357433,"sku":"topbuild-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/topbuild-marketing-mix.png?v=1772223980","url":"https:\/\/matrixbcg.com\/products\/topbuild-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}