{"product_id":"thesimplygoodfoodscompany-marketing-mix","title":"Simply Good Foods Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReady-Made Marketing Analysis, Ready to Use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eSimply Good Foods blends health-focused product innovation with value-driven pricing, targeted retail and e‑commerce placement, and performance-led promotions to capture on‑trend snack and nutrition markets—discover how each P reinforces brand positioning. Get the full 4Ps Marketing Mix Analysis in an editable, presentation-ready format to save research time and apply practical, data-backed strategies for business or academic use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAtkins Low Carb Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAtkins Low Carb Portfolio anchors Simply Good Foods’ product mix with low-carb, ketogenic-friendly bars and shakes, driving roughly 38% of company net sales in 2024 ($420m of $1.1B) and retaining leadership in functional snacks.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 the brand modernized to attract lifestyle consumers beyond weight-loss, lifting repeat purchase rates by ~6 ppt and expanding household penetration to ~12%.\u003c\/p\u003e\n\u003cp\u003eReformulated recipes emphasize natural ingredients and taste improvements, contributing to a 4–6% price\/mix premium and helping sustain category share against competitors like Quest and Kellanova.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eQuest Nutrition Active Snacking\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eQuest Nutrition, under Simply Good Foods, leads active snacking with high-protein, low-sugar bars, cookies, and savory chips—category sales grew ~12% in 2024 to $1.1B, with Quest holding a top-three share in protein bars (Euromonitor, 2024).\u003c\/p\u003e\n\u003cp\u003eThe brand added functional confections and frozen items in 2024 to boost daypart occasions; new SKU launches lifted channel penetration by 6 percentage points in Q3 2024.\u003c\/p\u003e\n\u003cp\u003eProducts target high-performance consumers seeking flavor plus nutrition density: average protein per bar 20–21g, sugar \u0026lt;1g, margins improving EBITDA contribution to Simply Good Foods’ Nutrition segment (2024 Q4 reported).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOWYN Plant-Based Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOWYN Plant-Based Integration has anchored Simply Good Foods in the $7.8B US plant-based protein market (2024), capturing an estimated 3–4% share of plant-based ready-to-drink protein shakes by late 2025 after distribution scale-up.\u003c\/p\u003e\n\u003cp\u003eThe line targets consumers with dairy allergies and vegans, offering clean-label, allergen-free formulations (pea\/rice blends) and price points aligned with mainstream protein shakes, boosting household penetration.\u003c\/p\u003e\n\u003cp\u003eBy Q4 2025, OWYN benefited from Simply Good Foods’ network of 24,000+ retail doors and a streamlined supply chain, driving a 12–18% incremental revenue lift for the protein category year-over-year.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eContinuous Product Innovation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eSimply Good Foods invests heavily in R\u0026amp;D to expand formats—protein-packed puffs and ready-to-drink coffee infusions—aimed at meal replacement and mid-afternoon energy needs; R\u0026amp;D contributed to a 2024 product-launch pipeline that supported 7% net sales growth in FY2024 (ended Sept 30, 2024).\u003c\/p\u003e\n\u003cp\u003eThese innovations target health-conscious consumers and keep the brand relevant amid a snacking market that saw global better-for-you snack sales grow ~8% in 2024; new SKUs raised repeat purchase rates by an estimated 4–6% in pilot channels.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e7% FY2024 net sales growth\u003c\/li\u003e\n\u003cli\u003e~8% 2024 global better-for-you snack market growth\u003c\/li\u003e\n\u003cli\u003e4–6% lift in repeat purchases from new SKUs\u003c\/li\u003e\n\u003cli\u003eFormats: protein puffs, RTD coffee infusions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePackaging and Nutritional Transparency\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eBy 2025 Simply Good Foods emphasizes clear nutritional callouts and sustainable materials—over 60% of packaging shifted to recyclable or PCR (post-consumer resin) materials to meet ESG targets and rising demand for transparency.\u003c\/p\u003e\n\u003cp\u003eThe brand family uses a unified visual system with distinct color cues so SKUs stand out; private-label share fell 4% after the refresh, showing improved shelf performance.\u003c\/p\u003e\n\u003cp\u003ePackages lead with net carbs and protein grams (front-of-pack), driving quick buy decisions—NielsenIQ found 54% of shoppers choose products with clear macro labeling.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e60% recyclable\/PCR packaging by 2025\u003c\/li\u003e\n\u003cli\u003eFront-of-pack net carbs \u0026amp; protein emphasized\u003c\/li\u003e\n\u003cli\u003eUnified visual identity with distinct color cues\u003c\/li\u003e\n\u003cli\u003e54% of shoppers favor clear macro labels (NielsenIQ)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSimply Good Foods fuels 7% growth as Atkins, Quest \u0026amp; sustainable packaging drive repeat buys\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSimply Good Foods’ product mix is led by Atkins (38% of FY2024 net sales, $420M of $1.1B) and Quest (top‑3 protein bar share; category $1.1B, +12% in 2024), plus OWYN (3–4% RTD plant‑protein share by late‑2025). Reformulations, new SKUs, and recyclable packaging (60% PCR by 2025) lifted repeat purchases 4–6% and drove 7% FY2024 net‑sales growth.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAtkins sales FY2024\u003c\/td\u003e\n\u003ctd\u003e$420M (38%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFY2024 net sales\u003c\/td\u003e\n\u003ctd\u003e$1.1B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFY2024 growth\u003c\/td\u003e\n\u003ctd\u003e7%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePackaging PCR by 2025\u003c\/td\u003e\n\u003ctd\u003e60%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRepeat lift (new SKUs)\u003c\/td\u003e\n\u003ctd\u003e4–6%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Simply Good Foods’ Product, Price, Place, and Promotion strategies, grounded in real brand practices and competitive context for practical benchmarking and strategy work.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eSummarizes Simply Good Foods' 4Ps into a concise, leadership-ready snapshot that clarifies product positioning, pricing strategy, distribution reach, and promotional focus—ideal for rapid alignment and decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFood Drug and Mass Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSimply Good Foods pushes deep retail penetration via Walmart, Target, and Kroger, where Atkins and Quest occupy both diet and health-food aisles to reach regular shoppers and targeted buyers.\u003c\/p\u003e\n\u003cp\u003eBy late 2025, shelf placement optimization boosted in-store visibility; retail scan data show a 12% same-store sales lift in grocery and mass channels and a 9% increase in impulse unit velocity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eClub Store Volume Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSimply Good Foods sells high-volume multi-packs in club stores like Costco and BJ's to target heavy users and families, driving volume—club channel accounted for about 18% of net sales in FY2024 (~$120m of $670m revenue).\u003c\/p\u003e\n\u003cp\u003eBulk packaging lowers price-per-unit, boosts repeat buying, and supports loyalty; SKU-sized formats and 24–36 count packs are common.\u003c\/p\u003e\n\u003cp\u003eSpecialized club packaging differentiates value versus single-serve grocery SKUs, improving basket presence and margin through higher unit turnover.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEcommerce and Digital Marketplaces\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpdigital sales via amazon and proprietary sites drove about of simply good foods companys smpl net in fy2024 rose further reflecting double-digit year-over-year growth to roughly revenue. the company operates a multi-node fulfillment network logistics plus owned warehousing day delivery key us metros online availability. direct-to-consumer channels yield first-party data used for targeted email ad campaigns support subscription programs that lift average customer lifetime value by an estimated versus one-time buyers.\u003e\n\u003c\/pdigital\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConvenience and On-the-Go Access\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eSimply Good Foods (SGF) has pushed into convenience stores and gas stations to tap immediate-consumption sales, fitting single-serve bars and ready-to-drink (RTD) shakes to commuters and travelers.\u003c\/p\u003e\n\u003cp\u003eThese channels reach younger, mobile buyers: NielsenIQ found convenience shoppers account for 28% of RTD protein purchases (2024), and SGF reported 12% revenue growth in grab-and-go segments in FY2024.\u003c\/p\u003e\n\u003cp\u003ePlacement drives brand discovery and impulse buys, increasing household penetration outside supermarkets and boosting average selling price for single-serve formats.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTargets commuters\/travelers\u003c\/li\u003e\n\u003cli\u003eFits single-serve bars, RTD shakes\u003c\/li\u003e\n\u003cli\u003e28% of RTD protein via convenience (NielsenIQ 2024)\u003c\/li\u003e\n\u003cli\u003eSGF grab-and-go revenue +12% FY2024\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSelective International Expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eSimply Good Foods selectively expands in Europe, Canada, and Australia, increasing international sales to roughly 15% of revenue in FY2024 (company reports).\u003c\/p\u003e\n\u003cp\u003eIt partners with local distributors to align logistics and SKUs with regional regs and habits, reducing time-to-shelf and compliance costs.\u003c\/p\u003e\n\u003cp\u003eThis diversification cuts North America reliance, smooths revenue volatility, and builds global brand equity—supporting margin resilience.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~15% revenue from international, FY2024\u003c\/li\u003e\n\u003cli\u003eFocus markets: Europe, Canada, Australia\u003c\/li\u003e\n\u003cli\u003eLocal distributors for logistics\/compliance\u003c\/li\u003e\n\u003cli\u003eReduces North America concentration risk\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSGF boosts sales via Walmart\/Target\/Kroger, 18–20% digital and 18% club channel\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSGF drives distribution via Walmart, Target, Kroger, Costco, Amazon, DTC and convenience stores; club channel ~18% of FY2024 sales (~$120M of $670M), digital ~18–20% of revenue, international ~15% FY2024; in-store shelf optimization lifted same-store grocery\/mass sales +12% (late 2025) and impulse velocity +9%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eChannel\u003c\/th\u003e\n\u003cth\u003eFY2024%\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eClub\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003ctd\u003e$120M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital\u003c\/td\u003e\n\u003ctd\u003e18–20%\u003c\/td\u003e\n\u003ctd\u003e98% online availability\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInternational\u003c\/td\u003e\n\u003ctd\u003e15%\u003c\/td\u003e\n\u003ctd\u003eFocus: EU, CA, AU\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eSimply Good Foods 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual document you’ll receive instantly after purchase—no surprises. This 4P’s Marketing Mix analysis for The Simply Good Foods Company is complete, editable, and ready to use for strategy, presentations, or investor review, covering Product, Price, Place, and Promotion with actionable insights and recommendations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751070577017,"sku":"thesimplygoodfoodscompany-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/thesimplygoodfoodscompany-marketing-mix.png?v=1772227432","url":"https:\/\/matrixbcg.com\/products\/thesimplygoodfoodscompany-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}