{"product_id":"thaibev-business-model-canvas","title":"Thai Beverage Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThai Beverage Business Model Canvas: Proven Strategies to Scale Market Share \u0026amp; Profits\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind Thai Beverage’s business model—this concise Business Model Canvas maps value propositions, key partners, channels, and revenue streams to show how the company wins market share and scales profitably; perfect for investors, consultants, and founders seeking actionable insights—download the complete Word \u0026amp; Excel files to benchmark, adapt, and execute these proven strategies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Alliances with F\u0026amp;N and Frasers Property\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe alliances with Fraser and Neave (F\u0026amp;N) and Frasers Property let Thai Beverage (ThaiBev) tap their 2024 regional distribution reach of 2,300 retail outlets and 1,200 logistics hubs, cutting unit transport costs by ~12% and speeding market entry across ASEAN.\u003c\/p\u003e\n\u003cp\u003eWithin the TCC Group ecosystem this synergy supports expansion into 6 new SEA markets by late 2025, helping ThaiBev defend a projected 18–22% beverage market share in key ASEAN metros.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAgricultural and Raw Material Suppliers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThaiBev secures long-term contracts with local and international farmers for rice, malt, and hops, covering ~65% of ingredient needs and insulating ~THB 12bn annual COGS from global commodity swings through volume-price agreements. The company partners with suppliers to roll out sustainable farming—targeting 80% supplier compliance by 2025 under its ESG plan—to reduce water use and scope 3 emissions from agriculture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal and Local Distribution Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThai Beverage relies on a network of ~12,000 third-party wholesalers and 18,000 local agents across Thailand and Vietnam to reach remote provinces, delivering last-mile volumes that account for roughly 55% of beer and 62% of spirits sales by unit in 2024.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 digital integration (API-based ordering, RFID inventory) cut stock-outs by 35% and improved working-capital turns, lowering distributor inventory days from 42 to 28 days—saving an estimated THB 2.1 billion in tied-up capital.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFranchise Licensors and Food Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThrough its food division, Thai Beverage (ThaiBev) operates KFC and Starbucks in Thailand via franchise deals with Yum! Brands and Starbucks Corporation, diversifying revenue beyond beverages and tapping a THB 450+ billion quick-service market (2024 Thai QSR market est.).\u003c\/p\u003e\n\u003cp\u003eThis pillar boosts daily urban touchpoints—food sales contributed an estimated 8–10% of group revenue in 2024—supporting cross-promotions and higher footfall to ThaiBev channels.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFranchise partners: Yum! Brands, Starbucks Corp.\u003c\/li\u003e\n\u003cli\u003eTarget market: Thailand QSR ~THB 450bn (2024 est.)\u003c\/li\u003e\n\u003cli\u003eRevenue mix: food ~8–10% of group (2024)\u003c\/li\u003e\n\u003cli\u003eStrategic benefit: daily urban reach, cross-promo potential\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGovernment and Regulatory Bodies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThaiBev maintains proactive ties with excise departments and health regulators to manage alcohol taxation and advertising limits, which affect over THB 200 billion in annual consolidated revenue (2024). Regular compliance audits and lobbying helped contain regulatory-related costs to under 2% of operating expenses in 2024.\u003c\/p\u003e\n\u003cp\u003eThese dialogues reduce regulatory risk across ASEAN markets, support permit continuity for 60+ brands, and preserve long-term operational stability amid evolving rules on marketing and public health.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTHB 200+ billion revenue (2024)\u003c\/li\u003e\n\u003cli\u003eRegulatory costs \u0026lt;2% operating expenses (2024)\u003c\/li\u003e\n\u003cli\u003e60+ brands across ASEAN\u003c\/li\u003e\n\u003cli\u003eOngoing compliance audits and lobbying\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThaiBev scales 2.3k stores, cuts transport 12%, shields THB12bn COGS, eyes 6 SEA markets\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThaiBev leverages F\u0026amp;N\/Frasers for 2,300 retail outlets and 1,200 logistics hubs (2024), cutting transport costs ~12% and enabling expansion to 6 SEA markets by end-2025; supplier contracts cover ~65% of ingredients, shielding ~THB 12bn COGS. Food franchises (KFC, Starbucks) tapped a THB 450bn QSR market, contributing 8–10% group revenue (2024); 12,000 wholesalers\/18,000 agents drove 55–62% of unit sales.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetail outlets\u003c\/td\u003e\n\u003ctd\u003e2,300\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics hubs\u003c\/td\u003e\n\u003ctd\u003e1,200\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTransport cost cut\u003c\/td\u003e\n\u003ctd\u003e~12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarkets target\u003c\/td\u003e\n\u003ctd\u003e6 by 2025\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIngredient coverage\u003c\/td\u003e\n\u003ctd\u003e~65%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCOGS shield\u003c\/td\u003e\n\u003ctd\u003eTHB 12bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWholesalers\/agents\u003c\/td\u003e\n\u003ctd\u003e12,000 \/ 18,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFood market\u003c\/td\u003e\n\u003ctd\u003eTHB 450bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFood rev mix\u003c\/td\u003e\n\u003ctd\u003e8–10%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise, company-specific Business Model Canvas for Thai Beverage detailing customer segments, channels, value propositions, revenue streams, key resources, partners, activities, cost structure, and governance—aligned with real-world operations and strategic goals to support investor presentations and internal planning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level relief for strategy teams: a clean, editable one-page Business Model Canvas for Thai Beverage that condenses operations, revenue streams, and distribution pain points into a shareable snapshot for fast decision-making and team collaboration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLarge Scale Production and Brewing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe core activity is industrial-scale manufacturing of spirits, beer and non-alcoholic drinks across 40+ plants in Thailand and Vietnam, producing ~5.2 billion liters annually and generating 2024 revenue of THB 280 billion; ongoing CAPEX of THB 12–15 billion per year funds automation and energy-efficient tech to raise throughput and consistency. By 2025 the firm targets a 25% reduction in production CO2 intensity versus 2019 through heat recovery, solar arrays and electric boilers, trimming energy spend and regulatory risk.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSupply Chain and Logistics Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThaiBev runs a top-tier Southeast Asian logistics network—over 3,200 trucks and 45 regional warehouses as of 2024—moving beer, spirits, and non-alcoholic drinks from 22 production sites to 200,000+ retail points, cutting average lead time to 24–48 hours. This scale lowers per-unit distribution cost, underpinning ThaiBev’s ability to offer market-leading prices for mass-market SKUs and protect a 2024 gross margin around 31.5%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrand Marketing and Portfolio Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThaiBev runs large marketing spends—about THB 8.2bn in 2024—keeping flagship Chang beer and Oishi tea top-of-mind via TV, OOH, and promotions; digital channels now drive 45% of campaign reach and 60% of new-consumer conversions.\u003c\/p\u003e\n\u003cp\u003ePortfolio management mixes premium spirits (25% FY2024 revenue from spirits) with mass-market beers and ready-to-drink tea to cover price tiers, using analytics platforms to target cohorts and lift SKU-level margins by ~3–5 percentage points.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Mergers and Acquisitions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThaiBev targets strategic M\u0026amp;A across ASEAN to hit its ASEAN 2025 goal, acquiring local brands like Vietnam’s Sabeco (deal closed 2018; 53.5% stake via indirect routes) to gain instant market share and distribution know‑how while aiming to lift regional revenues—ASEAN revenue mix rose to ~28% of group sales in 2024.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eBoosts market share fast: Sabeco example\u003c\/li\u003e\n\u003cli\u003eAccesses local expertise and channels\u003c\/li\u003e\n\u003cli\u003eReduces organic entry cost and time\u003c\/li\u003e\n\u003cli\u003eTop priority: post‑deal integration and margin recovery\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSustainability and ESG Implementation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eImplementing the Passion for 2025 roadmap steers all departments toward measurable ESG targets—water-stewardship cuts freshwater use by 15% vs 2019, packaging-waste down 20% by 2025, and community programs reaching 200,000 beneficiaries, keeping Thai Beverage (ThaiBev) aligned with institutional ESG thresholds.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eWater use −15% vs 2019\u003c\/li\u003e\n\u003cli\u003ePackaging waste −20% by 2025\u003c\/li\u003e\n\u003cli\u003e200,000 people in community programs\u003c\/li\u003e\n\u003cli\u003eSupports institutional ESG investor criteria\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThaiBev: THB280bn revenue, 5.2bnL, ASEAN 28%, bold 2025 sustainability cuts\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThaiBev runs 40+ plants (Thailand, Vietnam) producing ~5.2bn L\/yr, 2024 revenue THB 280bn, CAPEX THB 12–15bn\/yr; logistics: 3,200+ trucks, 45 warehouses, 24–48h lead times; 2024 marketing THB 8.2bn (digital 45% reach); spirits 25% revenue; ASEAN mix ~28%; 2025 targets: −25% CO2 intensity, −15% water, −20% packaging waste.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/Target\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003eTHB 280bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVolume\u003c\/td\u003e\n\u003ctd\u003e~5.2bn L\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCAPEX\u003c\/td\u003e\n\u003ctd\u003eTHB 12–15bn\/yr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarketing\u003c\/td\u003e\n\u003ctd\u003eTHB 8.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics\u003c\/td\u003e\n\u003ctd\u003e3,200 trucks \/ 45 warehouses\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSpirits share\u003c\/td\u003e\n\u003ctd\u003e25%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eASEAN revenue\u003c\/td\u003e\n\u003ctd\u003e~28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e2025 CO2 target\u003c\/td\u003e\n\u003ctd\u003e−25% vs 2019\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview Before You Purchase\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe Thai Beverage Business Model Canvas shown here is the actual deliverable, not a mockup—this preview is taken directly from the file you’ll receive after purchase.\u003c\/p\u003e\n\u003cp\u003eWhen you buy, you’ll get the complete, editable Business Model Canvas in the same professional format, ready for presentation, analysis, or customization without any missing content.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749862879609,"sku":"thaibev-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/thaibev-business-model-canvas.png?v=1772219380","url":"https:\/\/matrixbcg.com\/products\/thaibev-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}