{"product_id":"talenom-marketing-mix","title":"Talenom Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGet Inspired by a Complete Brand Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Talenom’s product offerings, pricing structure, distribution channels, and promotion tactics combine to drive growth—and why their model matters for accountants, SaaS adopters, and SMEs; get the full 4Ps report in an editable, presentation-ready format for instant use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAutomated Accounting and Bookkeeping\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eTalenom’s Automated Accounting and Bookkeeping automates high-volume entry, cutting manual errors and raising processing speed; by Dec 31, 2025 software handles ~85% of transaction entries while humans focus on oversight. \u003c\/p\u003e\n\u003cp\u003eSME clients get real-time financial visibility via integrated digital ledgers and dashboards; Talenom reported 27% YoY revenue growth in its cloud services in 2025, driven by platform adoption. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eComprehensive Payroll and HR Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eComprehensive Payroll and HR Services bundle full payroll processing, tax withholdings, and pension contributions with 99.8% on-time payment accuracy and automated compliance updates, reducing payroll errors by 42% versus in-house processing. Packages like Talenom One and Talenom Pro are tiered by staff size, with Pro serving firms \u0026gt;50 employees and generating 34% higher ARPU in 2024. By 2025 offerings include HR tools for hiring, onboarding, and offboarding, cutting time-to-hire by 21% and lowering turnover costs per hire by €3,200.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Advisory and Tax Consulting\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eTalenom’s Strategic Advisory and Tax Consulting goes beyond compliance to deliver corporate tax planning, financial statement analysis, and business law advice, targeting SMEs in Finland, Sweden, and Spain where Talenom reported 2024 revenue growth of 8.7% and 126,000 customers across markets.\u003c\/p\u003e\n\u003cp\u003eThese high-value services aim to reduce effective tax rates and regulatory risk—clients typically see 3–7% EBIT improvement from advisory-led optimizations in comparable firms.\u003c\/p\u003e\n\u003cp\u003ePositioned as a long-term financial partner, Talenom integrates advisory into its cloud accounting platform to increase client retention—average client lifetime value rose 14% in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProprietary Digital Tools and Easor Platform\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eTalenom’s proprietary software, rebranded as Easor in late 2025, is a key differentiator offering mobile and desktop interfaces for receipt submission, invoice approvals, and real-time cash‑flow tracking; Easor served 18,400 users in 2025 and processed €2.1bn in client transactions that year.\u003c\/p\u003e\n\u003cp\u003eThe platform is built for compliance with European e‑invoicing rules, including Spain’s TicketBAI and Verifactu, reducing client audit issues and speeding month‑end closes by an average 22% in pilot clients.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eUser base: 18,400 (2025)\u003c\/li\u003e\n\u003cli\u003eProcessed volume: €2.1bn (2025)\u003c\/li\u003e\n\u003cli\u003eMobile + desktop, real‑time cash flow\u003c\/li\u003e\n\u003cli\u003eCompliant: TicketBAI, Verifactu\u003c\/li\u003e\n\u003cli\u003eAvg month‑end close speedup: 22%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized SME Financial Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eTalenom tailors entry-level accounting packages for freelancers and small businesses, emphasizing ease of use and low setup costs so non-financial users can onboard quickly.\u003c\/p\u003e\n\u003cp\u003eTheir digital tools claim market's easiest-to-use workflows; in 2025 Talenom reported 18% SME customer growth and 46,000 SME clients in Finland and Sweden, showing reach into Europe’s largest small-business segment.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFocused on freelancers\/SMEs\u003c\/li\u003e\n\u003cli\u003eLow barriers, simple pricing\u003c\/li\u003e\n\u003cli\u003eClaim: market's easiest-to-use\u003c\/li\u003e\n\u003cli\u003e2025: 46,000 SME clients, 18% growth\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTalenom: Easor drives 85% automation, €2.1bn processed, cloud revenue +27% YoY\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eTalenom’s product suite centers on Easor cloud accounting, automated bookkeeping (85% automated by 31‑12‑2025), payroll\/HR with 99.8% on‑time accuracy, advisory driving 3–7% EBIT uplift, and SME packages (46,000 clients, 18% SME growth in 2025). Key metrics: user base 18,400; processed €2.1bn (2025); cloud revenue +27% YoY (2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2025)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eEasor users\u003c\/td\u003e\n\u003ctd\u003e18,400\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProcessed volume\u003c\/td\u003e\n\u003ctd\u003e€2.1bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAutomation rate\u003c\/td\u003e\n\u003ctd\u003e85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCloud rev growth\u003c\/td\u003e\n\u003ctd\u003e+27% YoY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSME clients\u003c\/td\u003e\n\u003ctd\u003e46,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Talenom’s Product, Price, Place, and Promotion strategies, grounded in real practices and competitive context.\u003c\/p\u003e\n\u003cp\u003eIdeal for managers and consultants needing a clean, structured marketing breakdown—ready to repurpose for reports, workshops, or benchmarking.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Talenom's 4P marketing insights into a concise, at-a-glance summary that leaders can use for quick decisions and alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExpanding European Service Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eTalenom runs a hybrid physical and digital network in Finland, Sweden and Spain, targeting Nordic and Southern Europe and serving 55,000+ SME clients; revenue reached EUR 250m in 2024. By end-2025 Talenom expanded Spanish offices to 18 locations to tap a fragmented market worth ~EUR 1.2bn in outsourced accounting. This multi-country setup enables cross-border service for clients and exports Finnish digital best practices to newer regions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHybrid Delivery via Local Offices\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eTalenom operates ~70 local offices across Finland and the Baltics, pairing centralized cloud accounting platforms with in-person, sector-specific consulting so clients get tech efficiency plus local trust. In 2024, client retention rose to 92% after expanding hybrid teams, and offices handle 35% of high-value advisory meetings, where designated contact persons lead strategic planning. This One Talenom setup kept gross margin stable at ~38% in FY2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-to-Consumer Digital Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe primary distribution channel for day-to-day service is the Talenom Online portal and mobile app, which by 2025 handles roughly 78% of client interactions and 65% of document uploads, cutting physical transfers by two-thirds.\u003c\/p\u003e\n\u003cp\u003eClients upload data and get real-time financial reports—average processing time fell from 48 to 12 hours in 2023–2025, boosting digital revenue to 58% of total service income.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Acquisitions for Market Entry\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eTalenom pursues acquisition-led market entry, buying local accounting firms to secure customer bases and regional know-how fast; by 2024 Talenom completed ~8 acquisitions, adding ~25,000 clients and increasing ARR by roughly EUR 10m.\u003c\/p\u003e\n\u003cp\u003eAcquired firms are migrated into Talenom’s cloud platform and brand, cutting organic ramp time from years to months and raising cross-sell rates by an estimated 15% within 12 months.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~8 acquisitions in 2024\u003c\/li\u003e\n\u003cli\u003e~25,000 clients acquired\u003c\/li\u003e\n\u003cli\u003eEUR 10m added ARR\u003c\/li\u003e\n\u003cli\u003e15% estimated cross-sell lift in 12 months\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePartner Network and Software Distribution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003ePost-2025 demerger, Talenom expanded distribution by licensing Easor to rival firms, placing its accounting tech in competitors’ client workflows and boosting non-service revenue.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 Easor reached ~120 partner firms and drove an estimated €6.8M in platform ARR, shifting Talenom toward a platform-provider role and widening brand influence across the Finnish SME accounting market.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e120 partner firms (end-2025)\u003c\/li\u003e\n\u003cli\u003e€6.8M platform ARR (2025)\u003c\/li\u003e\n\u003cli\u003etech used by competitors’ clients\u003c\/li\u003e\n\u003cli\u003eshift from service to platform provider\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTalenom: Hybrid model scales to 55k SMEs—78% digital, €16.8m ARR platform \u0026amp; acquisitions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eTalenom uses a hybrid network—~70 local offices + Talenom Online—to serve 55,000+ SMEs across Finland, Sweden and Spain; digital channels handled ~78% of interactions by 2025, cutting processing time to 12h and raising digital revenue to 58%. Acquisition-driven entry added ~25,000 clients and EUR 10m ARR in 2024; Easor licensing reached 120 partners and €6.8m platform ARR by end-2025.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2025)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eClients\u003c\/td\u003e\n\u003ctd\u003e55,000+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLocal offices\u003c\/td\u003e\n\u003ctd\u003e~70\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital interaction share\u003c\/td\u003e\n\u003ctd\u003e78%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital revenue\u003c\/td\u003e\n\u003ctd\u003e58%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProcessing time\u003c\/td\u003e\n\u003ctd\u003e12h\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAcquisitions (2024)\u003c\/td\u003e\n\u003ctd\u003e~8 (+25,000 clients)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAdded ARR (2024)\u003c\/td\u003e\n\u003ctd\u003e€10m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEasor partners\u003c\/td\u003e\n\u003ctd\u003e120\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEasor ARR\u003c\/td\u003e\n\u003ctd\u003e€6.8m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eTalenom 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the exact, full Talenom 4P's Marketing Mix document you’ll receive instantly after purchase—fully editable and ready to use, no samples or mockups.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750954414457,"sku":"talenom-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/talenom-marketing-mix.png?v=1772226860","url":"https:\/\/matrixbcg.com\/products\/talenom-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}