{"product_id":"sapphirefoods-marketing-mix","title":"Sapphire Foods Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGet Inspired by a Complete Brand Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eSapphire Foods blends product innovation, value-driven pricing, strategic distribution, and targeted promotions to capture market share in quick-service dining; our snapshot highlights strengths and gaps—download the full 4P’s Marketing Mix for an editable, presentation-ready deep dive packed with data, examples, and actionable recommendations to inform strategy, benchmarking, or academic work.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMulti-Brand Franchise Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSapphire Foods manages KFC, Pizza Hut, and Taco Bell, covering fried chicken, pizza, and Mexican fast food to hit multiple meal occasions and tastes.\u003c\/p\u003e\n\u003cp\u003eThis multi-brand portfolio boosted market reach, helping Sapphire Foods report system sales of about USD 1.1 billion and same-store sales growth near 6% in 2024.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 the company rolled out localized menu items across all three brands, lifting regional mix to roughly 28% of total sales and improving weekday traffic by ~4%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMenu Innovation and Localization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSapphire Foods updates menus quarterly with seasonal items and local flavors, driving a 7–9% same-store sales lift in 2024; vegetarian lines in India now represent ~18% of item mix, boosting weekday visits. \u003c\/p\u003e\n\u003cp\u003eIn Sri Lanka and the Maldives, specialized seafood dishes account for ~22% of sales in coastal outlets, helping Sapphire match street-food pricing while keeping global food-safety standards and 4.2\/5 average customer ratings. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFocus on Food Quality and Safety\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMaintaining strict food safety and hygiene builds trust and raises brand equity; Sapphire Foods reports a 12% higher repeat visit rate in outlets with certified hygiene protocols. The company follows Yum Brands global quality standards across 1,200+ outlets, ensuring menu consistency. By late 2025 Sapphire rolled out real-time tracking systems for ingredient freshness and kitchen KPIs, cutting food waste by 8% and reducing order defects 15% year-over-year.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSustainable and Delivery-Optimized Packaging\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eSapphire Foods has upgraded delivery-optimized packaging that keeps hot items at target temps and crisp textures, cutting post-delivery complaints by 18% in 2024 and reducing average refund costs by $0.42 per order.\u003c\/p\u003e\n\u003cp\u003eThe firm is shifting to biodegradable materials—target: 50% sustainable packaging by end-2025—to meet stricter Indian municipal rules and rising eco-conscious demand; 62% of surveyed customers in 2024 said sustainability influences choice.\u003c\/p\u003e\n\u003cp\u003eBetter packaging raises perceived quality, supports Sapphire’s premium QSR positioning, and helps preserve ticket value: average order value rose 4.5% where new packs rolled out in 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e18% fewer delivery complaints (2024)\u003c\/li\u003e\n\u003cli\u003e$0.42 saved per order on refunds\u003c\/li\u003e\n\u003cli\u003e50% sustainable packaging target by end-2025\u003c\/li\u003e\n\u003cli\u003e62% customers cite sustainability as purchase factor (2024)\u003c\/li\u003e\n\u003cli\u003e4.5% AOV lift in rollout zones (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital-Exclusive Product Offerings\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eSapphire Foods drives app traffic with digital-exclusive menu items and early-access launches, which by end-2025 account for ~18% of app orders and a 22% lift in repeat visits versus non-digital customers.\u003c\/p\u003e\n\u003cp\u003eThese products collect first-party data on tastes and purchase timing, powering faster product iterations and a 14% rise in limited-time offer conversion rates in 2025.\u003c\/p\u003e\n\u003cp\u003eExclusives now boost retention and ordering frequency: average app orders per user rose from 3.1 to 4.2 monthly in 2025, lifting app-driven revenue share to 34%.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e18% of app orders from exclusives\u003c\/li\u003e\n\u003cli\u003e22% higher repeat visits\u003c\/li\u003e\n\u003cli\u003e14% LTO conversion lift\u003c\/li\u003e\n\u003cli\u003eApp orders: 3.1 → 4.2\/month\u003c\/li\u003e\n\u003cli\u003eApp revenue share: 34% by 2025\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSapphire Foods: $1.1B sales driven by multi-brand menus, regional mix \u0026amp; 34% app revenue\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSapphire Foods’ product strategy mixes multi-brand menus (KFC, Pizza Hut, Taco Bell), localized items (28% regional mix by end-2025) and digital exclusives (18% app orders) to drive sales: system sales ~$1.1B, SSSG ~6% (2024), app revenue 34% (2025), vegetarian mix 18%, seafood coastal sales 22%, packaging AOV lift 4.5%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSystem sales (2024)\u003c\/td\u003e\n\u003ctd\u003e~USD 1.1B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSSS growth (2024)\u003c\/td\u003e\n\u003ctd\u003e~6%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRegional menu mix (end-2025)\u003c\/td\u003e\n\u003ctd\u003e~28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eApp orders from exclusives (2025)\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eApp revenue share (2025)\u003c\/td\u003e\n\u003ctd\u003e34%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVegetarian item mix (India)\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCoastal seafood sales\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAOV lift from packaging\u003c\/td\u003e\n\u003ctd\u003e4.5%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Sapphire Foods’ Product, Price, Place, and Promotion strategies—ideal for managers and consultants needing a clear breakdown of the brand’s marketing positioning grounded in real practices and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Sapphire Foods' 4Ps into a concise, leadership-ready snapshot that simplifies product, price, place, and promotion strategies for quick decision-making and stakeholder alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOmni-Channel Distribution Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSapphire Foods uses an omni-channel distribution strategy combining dine-in, takeaway, and delivery to reach 2,200+ outlets across India, Pakistan, and Sri Lanka as of Dec 2025, driving 45% of sales via digital channels. The company reports same-store sales growth of 8% in FY2025 after optimizing in-store–app integration for real-time inventory and frictionless ordering. This multichannel mix boosts average order value by 12% on delivery versus dine-in.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Geographic Expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpsapphire foods is expanding across india sri lanka and the maldives targeting metros fast-growing tier cities to capture a rising middle class urban grew million in per cmie urbanization hit company opened outlets raising store count driving yoy revenue growth. formats vary from large flagships compact delivery hubs smaller improving unit economics reducing time. this geographic push aims lift same-store sales market share amid per-capita food spending.\u003e\n\u003c\/psapphire\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRobust Delivery Network Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSapphire Foods pairs its in-house fleet with major third-party aggregators (Swiggy, Zomato, Uber Eats where active) to extend reach and cut delivery times, boosting orders by an estimated 18%–25% versus fleet-only operations in 2025.\u003c\/p\u003e\n\u003cp\u003eThese partnerships tap aggregator user bases—collective monthly active users \u0026gt;200 million in India—helping Sapphire scale peak-hour capacity without proportional capex.\u003c\/p\u003e\n\u003cp\u003eBy 2025 the company tightened delivery radii (average 3.2 km) to protect food quality and hit median delivery times of ~30 minutes, reducing late deliveries by ~22% year-over-year.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Storefronts and Mobile Apps\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eSapphire Foods prioritizes proprietary digital storefronts and mobile apps as its main direct-to-consumer channel across KFC, Pizza Hut and Taco Bell, handling roughly 38% of orders in 2024 and cutting third-party commission costs by ~9 percentage points versus marketplaces.\u003c\/p\u003e\n\u003cp\u003eThe apps offer personalized feeds, simple navigation, secure payment gateways (PCI-DSS compliant), and real-time order tracking, improving average order value by 6% and repeat purchase rate by 12% in 2024.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e38% of orders via owned apps (2024)\u003c\/li\u003e\n\u003cli\u003e9 pp lower commission vs third parties\u003c\/li\u003e\n\u003cli\u003e+6% AOV through personalization\u003c\/li\u003e\n\u003cli\u003e+12% repeat rate from app users\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEfficient Supply Chain and Cold Chain Logistics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eSapphire Foods runs a nationwide supply and cold chain that delivers fresh ingredients to 1,200+ outlets, including remote Maldives and rural India, using temperature-controlled logistics and centralized distribution centers.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 the company rolled out AI-driven inventory management across all sites, cutting food waste by ~18% and lowering stockouts to under 2%, supporting consistent quality and cost control.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e1,200+ outlets served\u003c\/li\u003e\n\u003cli\u003eAI inventory live by Dec 2025\u003c\/li\u003e\n\u003cli\u003e~18% waste reduction\u003c\/li\u003e\n\u003cli\u003e\u0026lt;2% stockout rate\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSapphire Foods: 2,200 outlets, 45% digital sales, 30‑min delivery, AI trims waste 18%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSapphire Foods uses omni-channel distribution—dine-in, takeaway, owned apps and aggregators—across ~2,200 outlets (Dec 2025), with 45% digital sales, 38% via apps, median 30‑min delivery, 3.2 km radius, AI inventory live (Dec 2025) cutting waste ~18% and stockouts \u0026lt;2%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eOutlets\u003c\/td\u003e\n\u003ctd\u003e~2,200\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital share\u003c\/td\u003e\n\u003ctd\u003e45%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eApp orders\u003c\/td\u003e\n\u003ctd\u003e38%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMedian delivery\u003c\/td\u003e\n\u003ctd\u003e~30 min\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eSapphire Foods 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the exact, full Marketing Mix analysis for Sapphire Foods you’ll receive after purchase—complete, editable and ready to use with no placeholders or samples.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751167668601,"sku":"sapphirefoods-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/sapphirefoods-marketing-mix.png?v=1772228484","url":"https:\/\/matrixbcg.com\/products\/sapphirefoods-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}