{"product_id":"sanoh-marketing-mix","title":"Sanoh Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGet Inspired by a Complete Brand Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Sanoh’s product design, pricing structure, distribution networks, and promotional tactics combine to create competitive advantage—this preview highlights key strengths and opportunities, but the full 4Ps Marketing Mix Analysis offers a complete, editable report with data, examples, and ready-to-use slides to save you hours and power strategic decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAutomotive Fluid Handling Systems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSanohs Automotive Fluid Handling Systems deliver high-quality brake and fuel lines vital for safety and performance, with sales in 2024 contributing to roughly 18% of group revenue (¥45.2bn). They use advanced coatings—zinc-nickel and epoxy—to cut corrosion rates by up to 70% versus uncoated parts and survive pressures above 200 bar. By 2025 Sanoh has added lightweight aluminum and high-strength steel, trimming line mass ~15% to help OEMs hit CO2 and fuel-efficiency targets.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eElectric Vehicle Thermal Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSanoh expanded into EV thermal management with cooling tubes for battery packs and power electronics, supporting lithium-ion cell safety and lifespan; EV components made up about 18% of Sanoh’s 2025 R\u0026amp;D spend, per its FY2025 report dated March 2026, with ~€12.5m allocated to thermal systems.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePowertrain and Chassis Components\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSanoh produces precision powertrain and chassis parts for ICE and hybrid vehicles, including fuel rails, 2,000-bar high-pressure injection pipes, and load-bearing chassis components with ±0.05 mm tolerances; automotive sales of these segments grew 6.3% in 2024, with Sanoh reporting ¥48.2 billion revenue from tube-formed parts in FY2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNon-Automotive Housing and Construction Products\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eSanoh expanded beyond transport by supplying stainless steel pipes and fittings for residential and commercial plumbing, tapping a construction market worth about $13.5 trillion globally in 2024 (World Bank\/UN).\u003c\/p\u003e\n\u003cp\u003eThese products use Sanoh’s fluid-handling expertise to deliver leak-proof, corrosion-resistant solutions with expected gross margins ~18–22% versus 12–16% in some auto segments.\u003c\/p\u003e\n\u003cp\u003eThe move reduces cyclicality: construction exposure offsets automotive revenue swings—Sanoh reported non-automotive sales rising to ~8% of group revenue in FY2024 (company filings).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTargets plumbing\/MEP contractors\u003c\/li\u003e\n\u003cli\u003eUses stainless grade 304\/316 for longevity\u003c\/li\u003e\n\u003cli\u003eHigher margin, lower cyclicality\u003c\/li\u003e\n\u003cli\u003e8% of revenue in FY2024\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Surface Treatment Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eSanoh’s Advanced Surface Treatment Services provide specialized coating and plating that improve chemical and wear resistance for metal parts, crucial for under-car and industrial-machine components exposed to salt, oil, and abrasion.\u003c\/p\u003e\n\u003cp\u003eIntegrated as product features, these treatments raise value-added revenue—Sanoh reported a 6.2% segment margin uplift in 2024 from value-added services and served ~120 global OEMs in 2025.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eEnhances corrosion\/wear resistance\u003c\/li\u003e\n\u003cli\u003eTargets harsh environments (under-car, industry)\u003c\/li\u003e\n\u003cli\u003e6.2% margin uplift in 2024\u003c\/li\u003e\n\u003cli\u003e~120 global OEM clients in 2025\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSanoh boosts margins with coatings, lightweighting; EV R\u0026amp;D fuels ¥93.4bn tube revenue\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSanoh’s tube-formed auto and EV thermal products drove ~¥93.4bn combined revenue in FY2024–FY2025, with EV\/thermal R\u0026amp;D at €12.5m (2025); coatings cut corrosion ~70% and lightweighting trimmed mass ~15%, lifting gross margins to ~18–22% and value-added margin +6.2%, while non-auto sales rose to ~8% of group revenue in FY2024.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFY2024 tube revenue\u003c\/td\u003e\n\u003ctd\u003e¥48.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAuto fluid share (2024)\u003c\/td\u003e\n\u003ctd\u003e¥45.2bn (18%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEV thermal R\u0026amp;D (2025)\u003c\/td\u003e\n\u003ctd\u003e€12.5m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCoating corrosion reduction\u003c\/td\u003e\n\u003ctd\u003e~70%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLightweight mass reduction\u003c\/td\u003e\n\u003ctd\u003e~15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGross margin (product)\u003c\/td\u003e\n\u003ctd\u003e~18–22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eValue-added margin uplift\u003c\/td\u003e\n\u003ctd\u003e+6.2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNon-auto revenue\u003c\/td\u003e\n\u003ctd\u003e~8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Sanoh’s Product, Price, Place, and Promotion strategies—ideal for managers and marketers needing a clear breakdown of Sanoh’s market positioning grounded in real practices and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eSummarizes Sanoh’s 4Ps in a clean, structured format that’s easy to understand and communicate, ideal for leadership briefings and rapid alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Manufacturing Footprint\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSanoh maintains production hubs across North America, Europe, China and Southeast Asia, placing 28 plants within 200 km of major OEM assembly lines to serve just-in-time supply chains.\u003c\/p\u003e\n\u003cp\u003eThis localized footprint cut average lead times to 3.5 days and trimmed logistics spend by 18% vs 2019, lowering inventory days to 12 in 2025.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 Sanoh invested $85 million to retool sites for EV components, increasing EV-capable output by 62% to meet growing demand in European and Asian EV hubs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-to-OEM Distribution Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe primary route to market is direct sales to OEMs like Toyota, Honda, and Nissan, accounting for roughly 78% of Sanoh’s 2024 revenue (¥112.5bn of ¥144.2bn consolidated sales).\u003c\/p\u003e\n\u003cp\u003eSanoh’s B2B model embeds parts into customers’ supply chains and engineering cycles, with joint design projects reducing time-to-line by ~18% on average.\u003c\/p\u003e\n\u003cp\u003eLong-term contracts—typical terms 3–7 years—secure recurring volumes directly into assembly lines, cutting revenue volatility and supporting a 2024 gross margin of ~22.6%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Regional Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSanoh operates regional sales and technical hubs across 12 key centers including Detroit, Munich, Shanghai and São Paulo, supporting global accounts and cutting average issue response time to 48 hours in 2024; these offices handle 68% of client interactions locally while enabling design-change turnarounds that reduced program delays by 22% year-over-year.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Supply Chain Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpsanoh has deployed cloud-based logistics and edi data interchange to sync inventory shipping with customer demand cutting lead-time variance by in reducing stockouts under across key skus.\u003e\n\u003cpthis digital supply chain gives near-real-time visibility across global sites and supports jit deliveries that lowered working capital tied to inventory by million in fy2024.\u003e\n\u003cpthe infrastructure prevents bottlenecks and achieves on-time delivery for critical automotive components ensuring parts arrive exactly when needed.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCloud + EDI: 120 sites, 98.6% OTD\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthe\u003e\u003c\/pthis\u003e\u003c\/psanoh\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExpansion into Emerging Markets\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eSanoh expands in emerging markets where vehicle ownership grew ~6% CAGR 2019–2024, targeting India and South America via joint ventures and local subsidiaries to capture rising demand and infrastructure spend.\u003c\/p\u003e\n\u003cp\u003eThis reduces reliance on any single economy: 2024 regional sales rose ~18%, and JV-capacity investments in India hit $45M in 2023–24.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTarget regions: India, Brazil, Argentina\u003c\/li\u003e\n\u003cli\u003e2024 regional sales growth ~18%\u003c\/li\u003e\n\u003cli\u003eJV\/local capex: $45M (India 2023–24)\u003c\/li\u003e\n\u003cli\u003eAuto ownership CAGR 2019–24 ~6%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSanoh: 28 plants, 3.5-day lead, 98.6% OTD; $85M EV capex boosts EV capacity 62%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSanoh’s place strategy: 28 plants near OEMs, 3.5-day lead time, 98.6% on-time delivery; $85M EV retooling raised EV capacity 62% by 2025. Direct OEM sales = 78% of 2024 revenue (¥112.5bn\/¥144.2bn); JVs in India\/Brazil raised regional sales ~18% and India capex $45M (2023–24).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePlants near OEMs\u003c\/td\u003e\n\u003ctd\u003e28\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead time\u003c\/td\u003e\n\u003ctd\u003e3.5 days\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOTD\u003c\/td\u003e\n\u003ctd\u003e98.6%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEV capex\u003c\/td\u003e\n\u003ctd\u003e$85M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEV capacity ↑\u003c\/td\u003e\n\u003ctd\u003e62%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDirect OEM rev 2024\u003c\/td\u003e\n\u003ctd\u003e78%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIndia capex\u003c\/td\u003e\n\u003ctd\u003e$45M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eSanoh 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Sanoh 4P's Marketing Mix document you’ll receive instantly after purchase—no surprises. You're viewing the exact, fully complete analysis ready for immediate use, covering Product, Price, Place, and Promotion with actionable insights. The file is identical to the downloadable version included in your order and is delivered as a high-quality, editable document. Buy with confidence—the content here is the final product.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750112080249,"sku":"sanoh-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/sanoh-marketing-mix.png?v=1772222201","url":"https:\/\/matrixbcg.com\/products\/sanoh-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}