{"product_id":"royalhaskoningdhv-marketing-mix","title":"Oranjewoud Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eYour Shortcut to a Strategic 4Ps Breakdown\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eOranjewoud’s marketing blend balances product differentiation, value-based pricing, targeted channel placement, and reputation-driven promotion to support niche leadership in infrastructure and services—discover how these elements interlock to drive market share and stakeholder trust.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Engineering and Design Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOranjewoud N.V., via Royal HaskoningDHV, offers multidisciplinary engineering and design for complex infrastructure, generating ~€550m group revenues in 2024 and serving maritime, aviation, and transport sectors.\u003c\/p\u003e\n\u003cp\u003eServices span feasibility to detailed structural engineering, with 2025 programs prioritizing climate-adaptive design and smart-city integrations to meet EU regulatory updates.\u003c\/p\u003e\n\u003cp\u003eEnd-to-end delivery includes digital twins and sensor-led monitoring; ~35% of recent project wins cited resilience or net-zero targets as primary scope drivers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Transformation and Smart Software\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOranjewoud’s product mix now includes proprietary digital tools and SaaS platforms delivering digital twins and simulation for asset management; in 2025 these tools supported a 12–18% reduction in client operational costs in pilot projects across water and industry.\u003c\/p\u003e\n\u003cp\u003eThe digital twins predict maintenance and cut resource use—clients report up to 22% lower downtime and 15% less energy or water consumption in measured deployments to date.\u003c\/p\u003e\n\u003cp\u003eAI models integrated into engineering workflows generate high-value insights—reducing project design cycles by roughly 20% and enabling data-driven CAPEX decisions that improved ROI metrics in recent bids.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSustainable Water and Environmental Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOranjewoud’s core product delivers specialized consultancy in water technology—flood protection, wastewater treatment, and desalination—positioned as ESG-aligned climate mitigation services; global public and private demand grew 18% in 2024, with water infrastructure spending hitting USD 310 billion that year. The firm scales Nereda biological treatment (costs ~20–40% lower OPEX vs conventional activated sludge) to cut energy use by up to 50% and reduce sludge volumes, boosting project IRRs by 2–4 percentage points on average. Oranjewoud markets these solutions as turnkey packages—engineering, procurement, financing advice—targeting municipal and industrial clients across Europe, MENA, and Southeast Asia where 2025 procurement pipelines exceed EUR 8.5 billion. The product ties directly to measurable ESG KPIs: scope 3 water risk reduction, CO2-equivalent cuts from energy savings, and compliance with EU Water Framework Directive and regional desalination emission limits.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnergy Transition and Decarbonization Advisory\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eOranjewoud offers technical advisory for the energy transition, focusing on green hydrogen and offshore wind to help heavy industry and utilities hit net-zero.\u003c\/p\u003e\n\u003cp\u003eThe product delivers decarbonization roadmaps with engineering and economic models; typical projects target \u0026gt;50% CO2 reduction and IRR improvements of 3–7 percentage points.\u003c\/p\u003e\n\u003cp\u003eIn 2025 Oranjewoud-backed pilots estimate capex ranges: €200–800M for green H2 plants and €1–3M\/MW for offshore wind phases.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFocus: green hydrogen, offshore wind\u003c\/li\u003e\n\u003cli\u003eOutput: decarbonization roadmaps\u003c\/li\u003e\n\u003cli\u003eImpact: \u0026gt;50% CO2 cuts typical\u003c\/li\u003e\n\u003cli\u003eFinance: +3–7pp IRR uplift\u003c\/li\u003e\n\u003cli\u003eCapex: €200–800M H2, €1–3M\/MW wind\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt Environment and Urban Development\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cporanjewoud built environment and urban development delivers end-to-end design engineering smart-building integration for commercial residential healthcare projects targeting lower operational energy use aiming lifecycle carbon reduction versus conventional builds benchmarks\u003e\u003cptheir offering embeds circular-economy practices reuse modular design and waste reduction on-site sensors bms management systems to boost occupant well-being resilience against climate risks.\u003e\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e40–60% lower operational energy use\u003c\/li\u003e\n\u003cli\u003e30% lifecycle carbon reduction target\u003c\/li\u003e\n\u003cli\u003e10–25% on-site waste reduction\u003c\/li\u003e\n\u003cli\u003eApplies to commercial, residential, healthcare\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/ptheir\u003e\u003c\/poranjewoud\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOranjewoud: €550m water-tech leader cutting OPEX 12–22%, boosting IRR 2–7pp\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOranjewoud’s product mix bundles engineering, digital twins, SaaS, and turnkey water\/energy solutions—driving 12–22% client OPEX cuts, 20% faster design cycles, and 2–7pp IRR uplift; 2024 revenue ~€550m, water market spend USD 310bn, 2025 pipelines \u0026gt;€8.5bn.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e2024 Revenue\u003c\/td\u003e\n\u003ctd\u003e€550m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOPEX reduction (pilots)\u003c\/td\u003e\n\u003ctd\u003e12–18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDowntime cut\u003c\/td\u003e\n\u003ctd\u003eup to 22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIRR uplift\u003c\/td\u003e\n\u003ctd\u003e2–7pp\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Oranjewoud’s Product, Price, Place, and Promotion strategies, grounded in real practices and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Oranjewoud’s 4P marketing insights into a clear, one-page view that’s ideal for leadership briefs or quick alignment, enabling easy customization for presentations, comparisons, or team workshops.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDominant Market Presence in Northern Europe\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOranjewoud holds a dominant market presence in Northern Europe, with 18 regional offices across the Netherlands, Belgium, Germany and Denmark and €220m in 2024 revenues, positioning it as a primary consultant on national infrastructure projects. This regional focus yields long-term contracts with local governments—over 65% of 2024 backlog—and deep expertise in EU\/Netherlands regulatory standards. Proximity to sites enables real-time collaboration and shorter delivery cycles, cutting average project lead time to 4.2 months.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Global Hubs and International Offices\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpto serve a diverse international clientele oranjewoud operates strategic hubs in the united kingdom southeast asia africa and middle east addressing regions that together recorded over of global maritime infrastructure investment nef localized teams adapt dutch engineering standards to local environmental cultural contexts reducing project rework by an estimated on average. these enable export expertise across water industrial sectors supporting regional revenue mix where offices contributed roughly group turnover.\u003e\n\u003c\/pto\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Delivery and Remote Collaboration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOranjewoud has shifted to a digital-first distribution, using cloud platforms to deliver consultancy and engineering reports globally without travel; by end-2025 their advanced collaborative environments let experts across continents edit single project models in real time, cutting project turnaround by ~30% and enabling 24\/7 client access to live data. This virtual placement lowered travel-related CO2 by an estimated 45% in 2024 and reduced billable overheads, improving margins.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOn-Site Project Management and Embedded Teams\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eOranjewoud embeds project managers and multidisciplinary teams on client sites for large infrastructure and industrial projects, enabling real-time coordination and faster issue resolution.\u003c\/p\u003e\n\u003cp\u003eThis on-site model improves quality control and schedule adherence; Oranjewoud reports up to a 22% reduction in rework and average schedule slippage cut from 9% to 3% on projects over €50m (2024 internal program metrics).\u003c\/p\u003e\n\u003cp\u003eClients see tighter budget control: mean cost variance fell to 2.8% vs industry 6.5% on comparable European projects (2023–24 benchmark).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eEmbedded teams: faster decisions\u003c\/li\u003e\n\u003cli\u003e22% less rework (2024)\u003c\/li\u003e\n\u003cli\u003eSchedule slippage 3% vs 9% industry (2024)\u003c\/li\u003e\n\u003cli\u003eCost variance 2.8% vs 6.5% benchmark (2023–24)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Partnerships and Alliances\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eOranjewoud expands reach via strategic alliances with local firms and tech providers in markets without full offices, using partners as distribution channels to bid on large international tenders and win projects worth up to €45m each (2024 data).\u003c\/p\u003e\n\u003cp\u003eThis asset-light approach cut fixed-location costs by ~30% and accelerated entry into 6 emerging markets between 2022–2024, lowering capital expenditure and limiting balance-sheet risk.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eEnables bidding on €10–€45m tenders\u003c\/li\u003e\n\u003cli\u003eEntered 6 markets (2022–2024)\u003c\/li\u003e\n\u003cli\u003eReduced fixed costs ~30%\u003c\/li\u003e\n\u003cli\u003eFaster market entry, lower capex\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOranjewoud: €220m, 22% less rework, 55% intl revenue, ~30% faster digital turnaround\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOranjewoud’s place strategy blends 18 Northern European offices and 4 global hubs, delivering €220m 2024 revenue, 65% local-government backlog, 55% international revenue share, 4.2-month lead time, 22% less rework, 3% schedule slippage, and ~30% faster digital turnaround.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003e€220m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRegional offices\u003c\/td\u003e\n\u003ctd\u003e18\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInternational hubs\u003c\/td\u003e\n\u003ctd\u003e4\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLocal backlog\u003c\/td\u003e\n\u003ctd\u003e65%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIntl revenue\u003c\/td\u003e\n\u003ctd\u003e55%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead time\u003c\/td\u003e\n\u003ctd\u003e4.2 months\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRework reduction\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSchedule slippage\u003c\/td\u003e\n\u003ctd\u003e3%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital turnaround cut\u003c\/td\u003e\n\u003ctd\u003e~30%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You Preview Is What You Download\u003c\/span\u003e\u003cbr\u003eOranjewoud 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual, full Oranjewoud 4P's Marketing Mix analysis you’ll receive instantly after purchase—no mockups or samples, just the complete, editable document ready for immediate use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750088454521,"sku":"royalhaskoningdhv-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/royalhaskoningdhv-marketing-mix.png?v=1772221900","url":"https:\/\/matrixbcg.com\/products\/royalhaskoningdhv-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}