{"product_id":"procapsgroup-business-model-canvas","title":"Procaps Group Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProcaps Group: Investor-Ready Business Model Canvas—Download the Full Strategic Blueprint\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind Procaps Group’s business model—this concise Business Model Canvas maps value propositions, key partners, revenue streams, and cost drivers to reveal how the company scales and competes in pharma and nutraceuticals; download the full Word\/Excel canvas for a section-by-section, investor-ready analysis that’s perfect for benchmarking, strategy work, or deal due diligence.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic CDMO Clients\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eProcaps Group partners with global pharmaceutical and nutraceutical firms to provide CDMO services, using its proprietary softgel technology to manufacture third-party products for international distribution; CDMO revenue accounted for ~48% of total 2024 sales (USD 210m of USD 437m). By 2025 these long-term agreements keep plant utilization above 90% and support expansion into North America and Europe, aiming to grow international sales share from 32% in 2024 to ~45% in 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRaw Material and API Suppliers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eProcaps Group keeps a vetted network of API and high-grade gelatin suppliers under strict quality agreements to meet FDA and EU GMP standards; in 2024 these inputs represented ~42% of COGS, so supplier compliance directly affects margins.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Wholesale Distributors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eIn its core Latin American markets, Procaps Group relies on established regional wholesale distributors to reach over 45,000 retail pharmacies and 3,200 hospitals across 13 direct-presence countries, using partners that handle warehousing, transport, and regulatory cold-chain logistics. This lets Procaps focus on manufacturing and marketing—supporting 2024 revenues of USD 482 million—while distributors deliver efficient last-mile coverage and lower working-capital needs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eResearch and Academic Institutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCollaborations with universities and specialized research centers drive Procaps Group’s development of next‑generation drug delivery systems and nutraceutical formulations, supporting clinical validation and tech transfer for platforms like Unigel and Versagel; in 2024 Procaps reported R\u0026amp;D partnerships contributing to 18% of new product pipeline projects and a 12% reduction in time‑to‑market.\u003c\/p\u003e\n\u003cp\u003eThese alliances exchange scientific knowledge, share lab resources, and co‑finance early‑stage trials, keeping Procaps competitively ahead in advanced oral delivery technologies.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e18% of pipeline from academic collaborations (2024)\u003c\/li\u003e\n\u003cli\u003e12% faster time‑to‑market via partnerships\u003c\/li\u003e\n\u003cli\u003eCo‑funded early trials and shared IP\/licensing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Financial Investors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFollowing the April 2025 recapitalization, strategic investors now own ~90% of Procaps Group equity and provide capital and board-level governance to fund a multi-phase transformation aimed at restoring liquidity and operational stability.\u003c\/p\u003e\n\u003cp\u003eTheir oversight targets improved transparency, cost restructuring, and compliance after the March 2024 Nasdaq delisting, with an initial $120M cash injection and 24-month turnaround milestones.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eApprox 90% equity held by new investors\u003c\/li\u003e\n\u003cli\u003e$120M committed in April 2025 recapitalization\u003c\/li\u003e\n\u003cli\u003e24-month targeted turnaround timeline\u003c\/li\u003e\n\u003cli\u003eBoard governance to enforce transparency\u003c\/li\u003e\n\u003cli\u003eFocus: liquidity, cost cuts, compliance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic partner mix: 48% CDMO sales, 42% COGS suppliers, 45k pharmacies, $120M recap\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eKey partners: CDMO clients (48% of 2024 sales, USD 210M), API\/gelatin suppliers (~42% of COGS), regional distributors covering 45,000 pharmacies\/3,200 hospitals, academic R\u0026amp;D partners (18% of pipeline, 12% faster time‑to‑market), and strategic investors (~90% equity, $120M April 2025 recapitalization, 24‑month turnaround).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003ePartner\u003c\/th\u003e\n\u003cth\u003e2024\/2025 metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCDMO clients\u003c\/td\u003e\n\u003ctd\u003e48% sales, USD 210M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSuppliers\u003c\/td\u003e\n\u003ctd\u003e42% of COGS\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDistributors\u003c\/td\u003e\n\u003ctd\u003e45,000 pharmacies; 3,200 hospitals\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAcademia\u003c\/td\u003e\n\u003ctd\u003e18% pipeline; −12% time‑to‑market\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInvestors\u003c\/td\u003e\n\u003ctd\u003e~90% equity; $120M; 24 months\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA comprehensive, pre-written Business Model Canvas for Procaps Group outlining customer segments, channels, value propositions, revenue streams, key activities, resources, partners, cost structure, and governance—reflecting real-world pharma-manufacturing and CDMO operations with investor-ready narrative and actionable insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level view of Procaps Group’s business model with editable cells—quickly pinpoint how its pharma manufacturing, R\u0026amp;D services, and commercial channels relieve pain points like time-to-market, regulatory complexity, and cost overruns.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced R and D and Formulation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe primary activity is continuous innovation of oral delivery systems to boost drug bioavailability and patient compliance, with projects improving absorption by up to 40% in select molecules and reducing dosing frequency for chronic therapies.\u003c\/p\u003e\n\u003cp\u003eThe R and D team of over 300 scientists focuses on complex softgel applications and high‑potency clinical solutions, sustaining a pipeline that supported Procaps Group’s 2024 R\u0026amp;D spend of about $45 million and underpins both its proprietary brands and CDMO revenue (CDMO contributed ~38% of 2024 sales).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized Pharmaceutical Manufacturing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eProcaps operates FDA-approved, high-capacity plants producing complex softgels and gummies, with circa 2024 annual output \u0026gt;1.2 billion dosage units and cGMP (current Good Manufacturing Practice) certification across sites.\u003c\/p\u003e\n\u003cp\u003ePrecise calibration and strict GMP controls drive operational excellence; maintaining \u0026gt;98% batch-release rates and cutting yield loss to \u0026lt;1.5% is key to meeting 2024 target gross margins near 38% and protecting brand quality.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMarketing and Brand Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eProcaps Group manages a mix of prescription, OTC, and nutraceutical brands across cardiology, CNS, women's health and more, with marketing tailored by regional clusters; digital channels grew to 42% of marketing spend in 2024 and medical-rep training increased coverage to 85% of field force.\u003c\/p\u003e\n\u003cp\u003eBuilding brand equity in cardiology and feminine care drives organic sales growth—these categories grew revenue 18% and 22% YoY in 2024 respectively, contributing ~34% of total product sales.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegulatory Affairs and Compliance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eManaging product registrations and manufacturing licenses across 50+ countries is core; Procaps interacts continuously with regulators including the US FDA, UK MHRA, and multiple Latin American agencies to keep market access and CDMO trust, with regulatory spend representing roughly 4–6% of annual SG\u0026amp;A (2024 est.).\u003c\/p\u003e\n\u003cp\u003eAchieving 100% compliance is mandatory to avoid recalls, fines, or contract loss—Procaps reports zero major regulatory sanctions in the last five years, supporting global CDMO revenue retention above 95%.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e50+ countries regulated\u003c\/li\u003e\n\u003cli\u003eFDA, MHRA, regional LATAM agencies\u003c\/li\u003e\n\u003cli\u003eRegulatory spend ~4–6% SG\u0026amp;A (2024 est.)\u003c\/li\u003e\n\u003cli\u003eZero major sanctions last 5 years\u003c\/li\u003e\n\u003cli\u003eCDMO revenue retention \u0026gt;95%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Restructuring and Governance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThroughout 2025 management has focused on a turnaround and financial remediation plan, relocating the headquarters to Bogota to centralize decisions and cut overheads, and upgrading internal controls to US GAAP-equivalent standards to restore investor confidence and long-term sustainability.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eHQ move to Bogota completed Q1 2025; projected annual G\u0026amp;A savings: $4.2M\u003c\/li\u003e\n\u003cli\u003eImplemented international internal control framework, reducing reporting errors by 65% in H1 2025\u003c\/li\u003e\n\u003cli\u003eTurnaround tied to covenant reforms after FY2024 net debt of $185M\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh‑margin CDMO \u0026amp; oral‑delivery leader: 1.2B units, 38% sales, $45M R\u0026amp;D, Bogotá savings\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCore activities: R\u0026amp;D for oral delivery (300+ scientists; 2024 R\u0026amp;D $45M; +40% absorption in select molecules), FDA‑approved softgel\/gummy manufacturing (\u0026gt;1.2B units 2024; \u0026gt;98% batch release), CDMO services (38% of 2024 sales; \u0026gt;95% retention), regulatory ops across 50+ countries (Reg spend 4–6% SG\u0026amp;A 2024), HQ moved to Bogotá Q1 2025 saving $4.2M.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D spend\u003c\/td\u003e\n\u003ctd\u003e$45M (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCDMO share\u003c\/td\u003e\n\u003ctd\u003e38% sales (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOutput\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;1.2B units (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBatch release\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;98%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRegulated markets\u003c\/td\u003e\n\u003ctd\u003e50+ countries\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHQ move\u003c\/td\u003e\n\u003ctd\u003eBogotá Q1 2025; $4.2M saved\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eDelivered as Displayed\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe document you're previewing is the actual Procaps Group Business Model Canvas—not a mockup or sample—and it matches exactly the file you will receive after purchase.\u003c\/p\u003e\n\u003cp\u003eWhen you complete your order, you’ll get full access to this same professional, ready-to-use document in editable formats, with all sections and content included as shown.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749788332409,"sku":"procapsgroup-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/procapsgroup-business-model-canvas.png?v=1772218517","url":"https:\/\/matrixbcg.com\/products\/procapsgroup-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}