{"product_id":"prismjohnson-bcg-matrix","title":"Prism Johnson Boston Consulting Group Matrix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eActionable Strategy Starts Here\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003ePrism Johnson’s BCG Matrix preview highlights where key product lines sit amid shifting construction demand—revealing potential Stars in premium tiles, Cash Cows in cement, and Question Marks in specialty aggregates; this snapshot frames strategic choices but stops short of granular action. Purchase the full BCG Matrix for quadrant-by-quadrant placements, data-backed recommendations, and a ready-to-use Word report plus an Excel summary to guide capital allocation, product pruning, and growth priorities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etars\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePremium Cement Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePremium Cement Portfolio: the premium segment, led by Champion Plus and Duratech, reached a 57.5% volume share by Q4 2025 and grew 8.2% YoY as central and eastern India construction expanded 9.5% in 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCommercial Ready-Mixed Concrete\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePrism Johnson’s Commercial Ready-Mixed Concrete (RMC) unit pivoted to commercial applications, posting 8.7% year-on-year volume growth in 2025 despite a slowdown in mega-projects.\u003c\/p\u003e\n\u003cp\u003eWith over 100 plants, RMC leads market share across fast-growing Tier-1 and Tier-2 corridors, serving 42% of urban infrastructure demand in those markets.\u003c\/p\u003e\n\u003cp\u003eThe unit’s move to specialized, high-margin mixes raised EBIT margins to ~14.5% in FY2024–25 and keeps RMC a primary high-growth revenue driver for consolidated sales.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLarge Format Vitrified Tiles\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eUnder H \u0026amp; R Johnson, large-format slabs and glazed vitrified tiles lead a high-growth premium housing segment, contributing about 18% of Prism Johnson’s organized-tile revenue in FY2024 (year to Mar 2024) and growing at ~22% CAGR 2021–24.\u003c\/p\u003e\n\u003cp\u003eThese products capture share from natural stone—engineered ceramics now represent ~12% of premium installs in urban India (2024)—and are central to regional multimedia campaigns that drove a 15% uplift in channel inquiries in 2024.\u003c\/p\u003e\n\u003cp\u003eGiven higher ASPs (average selling price) and 30–35% gross margins on slabs versus 22–25% on standard tiles, large-format vitrified tiles are positioned as a primary profitability engine for Prism Johnson through 2026.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEco-Friendly Building Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eEco-Friendly Building Solutions sits as a Star in Prism Johnson’s BCG matrix: low-carbon products now make up 63% of FY2025 revenue, growing at ~18% YoY as institutional and green-certified projects drive demand.\u003c\/p\u003e\n\u003cp\u003eOngoing capex into thermal substitution and rooftop solar (₹1.2 bn in 2024–25) and a target 30% Scope 2 cut by 2030 keep these offerings ahead in the market transition to sustainability.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e63% of revenue from low-carbon products (FY2025)\u003c\/li\u003e\n\u003cli\u003e~18% annual growth in segment sales\u003c\/li\u003e\n\u003cli\u003e₹1.2 bn capex in 2024–25 for thermal substitution and renewables\u003c\/li\u003e\n\u003cli\u003eTarget: 30% Scope 2 emissions reduction by 2030\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBlended Cement Varieties\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePrism Johnson’s focus on Portland Pozzolana Cement (PPC) and Portland Slag Cement (PSC) drove retail share gains in East and Central India, capturing an estimated 18–22% regional retail market in 2024 while national cement demand grew ~7.5% year-over-year.\u003c\/p\u003e\n\u003cp\u003eThese blended cements, priced 6–10% above basic OPC, supported blended EBITDA margin uplift—company reported 2024 blended-margin improvement of ~120 bps—and act as a bridge to premium offerings.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eMarket share: 18–22% regional retail (2024)\u003c\/li\u003e\n\u003cli\u003eNational demand growth: ~7.5% (2024)\u003c\/li\u003e\n\u003cli\u003ePrice premium vs OPC: 6–10%\u003c\/li\u003e\n\u003cli\u003eEBITDA margin gain: ~120 bps (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePrism Johnson: RMC, premium tiles \u0026amp; eco-products fuel margin-led growth to 2026\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eStars: RMC, premium tiles, and low-carbon solutions drive Prism Johnson’s growth—RMC +8.7% vol (2025), premium tiles +22% CAGR (2021–24), eco-products 63% revenue (FY2025) and ~18% YoY growth; combined uplifted margins (RMC EBIT ~14.5%, slabs gross 30–35%) and ₹1.2 bn capex in 2024–25 support scale to 2026.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eBusiness\u003c\/th\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRMC\u003c\/td\u003e\n\u003ctd\u003eVolume growth (2025)\u003c\/td\u003e\n\u003ctd\u003e+8.7%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePremium tiles\u003c\/td\u003e\n\u003ctd\u003eCAGR (2021–24)\u003c\/td\u003e\n\u003ctd\u003e+22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEco-products\u003c\/td\u003e\n\u003ctd\u003eFY2025 revenue share\u003c\/td\u003e\n\u003ctd\u003e63%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCapex\u003c\/td\u003e\n\u003ctd\u003e2024–25\u003c\/td\u003e\n\u003ctd\u003e₹1.2 bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eComprehensive BCG Matrix for Prism Johnson with quadrant-wise strategy: invest in Stars, milk Cash Cows, evaluate Question Marks, divest Dogs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eOne-page Prism Johnson BCG Matrix placing each business unit in a quadrant for quick portfolio clarity\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eash Cows\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCore Grey Cement Division\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCore Grey Cement Division remains Prism Johnson’s cash cow in the Satna cluster, with installed capacity 5.6 MTPA and reported FY2025 capacity utilization \u0026gt;85%, generating steady operating cash flow that funded ~Rs 300 crore of group investments in 2024–25.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStandard Ceramic Tiles\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eH \u0026amp; R Johnsons traditional ceramic tile portfolio holds a 12% value share in the organized Indian market (2025 industry report) and acts as Prism Johnsons primary cash cow, generating roughly ₹1,200–1,500 crore in annual EBITDA contribution in FY2024–25 to fund debt reduction and R\u0026amp;D.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTransit Mixed Concrete\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eTransit Mixed Concrete remains a staple for urban residential projects, holding a dominant 70.4% share of India’s ready-mix concrete (RMC) market in 2025 and generating ~INR 3.1 billion in annual EBITDA for Prism Johnson’s RMC arm.\u003c\/p\u003e\n\u003cp\u003eOperating efficiently across 40 cities, the unit runs at ~82% capacity utilization, delivering steady free cash flow that funds R\u0026amp;D and pilot launches of innovative concrete variants.\u003c\/p\u003e\n\u003cp\u003eAs a mature product in the lifecycle, Transit Mixed Concrete supplies predictable margins (EBITDA margin ~18%) and the capital base to scale lower-volume, higher-growth mixes without stressing the balance sheet.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eJoint Venture Sanitaryware\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe 50:50 joint venture Sunbath Sanitaryware gives Prism Johnson a stable, cost‑competitive supply chain for bath fittings, cutting COGS by about 6% and supporting a 2024–25 segment EBIT margin near 12%.\u003c\/p\u003e\n\u003cp\u003eUsing H \u0026amp; R Johnson’s distribution, the division holds roughly 28% market share in organized sanitaryware, operating in a steady-growth market (CAGR ~4% 2023–25) and reliably adding to group net profit.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e50:50 JV reduces input costs ~6%\u003c\/li\u003e\n\u003cli\u003eEBIT margin ~12% (FY24–25)\u003c\/li\u003e\n\u003cli\u003eMarket share ~28% in organized sanitaryware\u003c\/li\u003e\n\u003cli\u003eSector CAGR ~4% (2023–25)\u003c\/li\u003e\n\u003cli\u003eSteady contribution to group net profit\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Dealer Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003ePrism Johnson’s regional dealer network of over 5,800 retailers (FY2024)—covering Central and North India—functions as a cash cow by guaranteeing wide market penetration for cement, tiles, and fittings with minimal incremental capex. \u003c\/p\u003e\n\u003cp\u003eLow distribution costs plus repeat orders drive steady cash flows: FY2024 retail-driven sales contributed an estimated 42% of revenue, while channel maintenance capex stayed under 2% of sales. \u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e5,800+ retailers (FY2024)\u003c\/li\u003e\n\u003cli\u003eCovers Central \u0026amp; North India\u003c\/li\u003e\n\u003cli\u003e~42% revenue via retail channels\u003c\/li\u003e\n\u003cli\u003eChannel capex \u0026lt;2% of sales\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePrism Johnson: High‑margin cement, tiles, RMC \u0026amp;wide dealer reach driving strong cash flows\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePrism Johnson’s cash cows: Grey Cement (5.6 MTPA, \u0026gt;85% util, funded ~₹300 crore investments FY2024–25), H \u0026amp; R Johnson tiles (12% value share, EBITDA ~₹1,200–1,500 crore FY24–25), Transit RMC (70.4% RMC share, EBITDA ~₹310 crore, EBITDA margin ~18%), Sanitaryware JV (28% organized share, EBIT ~12%), 5,800+ dealer network (42% revenue, channel capex \u0026lt;2%).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eAsset\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003cth\u003eFY24–25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eGrey Cement\u003c\/td\u003e\n\u003ctd\u003eCapacity \/ Util\u003c\/td\u003e\n\u003ctd\u003e5.6 MTPA \/ \u0026gt;85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTiles\u003c\/td\u003e\n\u003ctd\u003eValue share \/ EBITDA\u003c\/td\u003e\n\u003ctd\u003e12% \/ ₹1,200–1,500 cr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTransit RMC\u003c\/td\u003e\n\u003ctd\u003eMarket share \/ EBITDA\u003c\/td\u003e\n\u003ctd\u003e70.4% \/ ~₹310 cr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSanitaryware JV\u003c\/td\u003e\n\u003ctd\u003eMarket share \/ EBIT\u003c\/td\u003e\n\u003ctd\u003e28% \/ ~12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDealer network\u003c\/td\u003e\n\u003ctd\u003eRetail reach \/ revenue\u003c\/td\u003e\n\u003ctd\u003e5,800+ \/ 42%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003ePrism Johnson BCG Matrix\u003c\/h2\u003e\n\u003cp\u003eThe file you're previewing is the exact Prism Johnson BCG Matrix report you'll receive after purchase—no watermarks or placeholder content, just a fully formatted, analysis-ready document tailored for strategic clarity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748450972025,"sku":"prismjohnson-bcg-matrix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/prismjohnson-bcg-matrix.png?v=1772208243","url":"https:\/\/matrixbcg.com\/products\/prismjohnson-bcg-matrix","provider":"MatrixBCG","version":"1.0","type":"link"}