{"product_id":"potlatchdeltic-marketing-mix","title":"PotlatchDeltic Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eYour Shortcut to a Strategic 4Ps Breakdown\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how PotlatchDeltic’s product offerings, pricing architecture, distribution networks, and promotion tactics combine to create shareholder value and market resilience—this preview highlights strategic themes, but the full 4P’s Marketing Mix Analysis delivers data-driven insights, editable slides, and practical recommendations to use in presentations, benchmarking, or strategic planning; access the complete report to save hours of research and apply proven marketing frameworks immediately.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSustainable Timber Harvests\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePotlatchDeltic harvests sawlogs and pulplogs from ~2.2 million acres of timberlands, producing ~2.5 million tons of roundwood annually (2025 estimate) to feed internal wood-products and regional mills.\u003c\/p\u003e\n\u003cp\u003eThese biological assets hold $1.1 billion in reported forest inventory value (FY2024) and are certified under FSC and SFI for sustained yield and regulatory compliance.\u003c\/p\u003e\n\u003cp\u003eTimber sales generated $480 million in 2024 revenue, supporting a vertically integrated margin where internal transfers lower feedstock cost and stabilize regional supply.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDimension Lumber and Wood Products\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePotlatchDeltic produces dimension lumber and industrial-grade plywood used in North American residential builds, remodels, and industrial projects, supplying ~1.8 billion board feet of lumber capacity in 2024 and 650 million ft2 of plywood equivalent output.\u003c\/p\u003e\n\u003cp\u003eOwn sawmills and timberlands captured roughly $235 million of incremental value-added margin in FY2024, boosting gross margin on wood products to about 29% and shortening lead times for builders.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRural Land Sales and HBU Properties\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePotlatchDeltic classifies select parcels as Higher and Better Use (HBU) and markets 2024 sales to recreational and conservation buyers, targeting hunting, fishing, and timberland investors; in 2024 HBU and rural land transactions generated about $120 million in real estate revenue, boosting per-acre returns versus fiber by roughly 35%. These offerings convert underused acreage into premium-priced lots, diversifying income beyond timber sales and capturing conservation easement and amenity-driven demand.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMaster-Planned Communities\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cppotlatchdeltic develops and sells residential lots in master-planned communities like chenal valley rock offering high-quality home sites commercial outparcels to builders retailers capturing regional population growth metro rose from\u003e\n\u003cpthis product diversifies revenue: lot sales and commercial leases contributed to land that supported potlatchdeltic timberland real estate segment income aligning with urbanization trends in sun belt markets.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTargets homebuilders and commercial developers\u003c\/li\u003e\n\u003cli\u003eExample: Chenal Valley, Little Rock\u003c\/li\u003e\n\u003cli\u003eSupports recurring revenue via outparcel leases\u003c\/li\u003e\n\u003cli\u003eCapitalizes on 6.1% regional growth (2010–2020)\u003c\/li\u003e\n\u003cli\u003eContributed to $140.3M 2024 segment income\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthis\u003e\u003c\/ppotlatchdeltic\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNatural Climate Solutions and Carbon Credits\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cppotlatchdeltic positions natural climate solutions as a revenue and esg lever citing forest carbon sequestration potential worth an estimated in project-level credits targeting metric tons co2e eligible by through improved management.\u003e\n\u003cpmanagement frames forest-health services reforestation wildfire mitigation core to verified carbon storage biodiversity gains and corporate offset demand noting voluntary market growth of year-over-year.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eEstimated credit value: $15–25\/ton\u003c\/li\u003e\n\u003cli\u003ePotential supply: 200,000+ tCO2e by 2026\u003c\/li\u003e\n\u003cli\u003eVoluntary market growth: ~20% YoY (2024–25)\u003c\/li\u003e\n\u003cli\u003eServices: thinning, replanting, wildfire risk reduction\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pmanagement\u003e\u003c\/ppotlatchdeltic\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePotlatchDeltic: $480M timber, $120M real estate, 1.8B bf lumber \u0026amp; 200k+ tCO2e by 2026\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePotlatchDeltic sells timber, lumber, plywood, HBU land, residential lots, and carbon credits, producing ~2.5M tons roundwood (2025 est.), 1.8B board feet lumber (2024), $480M timber sales (2024), $120M HBU real estate (2024), $140.3M segment income (2024), and 200k+ tCO2e carbon potential by 2026.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eKey 2024–25 Figures\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRoundwood\u003c\/td\u003e\n\u003ctd\u003e~2.5M tons (2025 est.)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLumber\u003c\/td\u003e\n\u003ctd\u003e1.8B board ft (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTimber sales\u003c\/td\u003e\n\u003ctd\u003e$480M (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHBU\/Real estate\u003c\/td\u003e\n\u003ctd\u003e$120M (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSegment income\u003c\/td\u003e\n\u003ctd\u003e$140.3M (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCarbon credits\u003c\/td\u003e\n\u003ctd\u003e200k+ tCO2e (by 2026); $15–25\/ton est.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into PotlatchDeltic’s Product, Price, Place, and Promotion strategies, grounded in real practices and competitive context to support managers, consultants, and marketers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses PotlatchDeltic’s 4P’s into a concise, leadership-ready snapshot that speeds decision-making and aligns teams—easy to adapt, compare, and drop into decks or meetings for rapid marketing planning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Timberland Holdings\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePotlatchDeltic holds about 2.1 million acres of timberland across the US, concentrated in the South and the Pacific Northwest, placing assets near major wood-product hubs (e.g., Georgia, Mississippi, Oregon) and port\/logistics nodes; this geographic mix supports steady fiber supply and diverse ecological regimes, and owning multi-region holdings reduced revenue volatility—Timberland NOI fell only 3% in 2024 despite regional storms that cut southeast volumes by ~12%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Manufacturing Facilities\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePotlatchDeltic operates multiple sawmills and a plywood mill sited near its timberlands, cutting transport costs; in 2024 mill operations contributed about $420 million of lumber revenue, trimming log-to-market logistic spend by ~12%. These plants feed domestic wholesalers and retailers across the Southeast and Pacific Northwest, supporting a 2024 finished-wood margin improvement of ~180 basis points. Proximity lowers lead times and raises throughput, boosting EBITDA per ton.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWholesale and Retail Distribution Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFinished wood products move through wholesalers, buying groups, and big-box home improvement retailers like Home Depot and Lowe's, reaching pros and DIYers; in 2024 DIY accounted for ~35% of US retail lumber sales and pro contractors ~65% per Random Lengths data.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Real Estate Brokerage\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cprural land and highest best use properties are marketed via specialized brokers potlatchdeltic own platforms which helped sell about acres for million in across timber transactions improving placement speed price discovery.\u003e\n\u003cpmaster-planned community lots are sold directly to regional and national builders in potlatchdeltic executed lot deals for supporting consistent release timing development standards that raised average values by year-over-year.\u003e\n\u003cpdirect-to-developer sales give potlatchdeltic tighter control over build quality phasing and timing reducing hold costs here the quick math: higher lot value on lots incremental revenue million price\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e85,000 acres sold for $460M in 2024\u003c\/li\u003e\n\u003cli\u003e~1,200 master-planned lots sold in 2024\u003c\/li\u003e\n\u003cli\u003eAverage lot value up ~12% YoY\u003c\/li\u003e\n\u003cli\u003eDirect sales lower hold costs and control timing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pdirect-to-developer\u003e\u003c\/pmaster-planned\u003e\u003c\/prural\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Marketplaces and Information Portals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003ePotlatchDeltic lists available tracts on digital marketplaces and its portal, offering parcel maps, LiDAR-based topography, and timber volume estimates so buyers can assess stands remotely.\u003c\/p\u003e\n\u003cp\u003eThese tools expand global reach—international inquiries rose ~22% y\/y in 2024—and speed sales of non-core timberland, cutting average time-to-contract by about 30% in 2023–24.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDigital listings with LiDAR maps and volume data\u003c\/li\u003e\n\u003cli\u003e22% rise in international inquiries (2024)\u003c\/li\u003e\n\u003cli\u003e~30% faster time-to-contract for non-core sales\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePotlatchDeltic cuts logistics 12%, boosts land sales $460M and lot values 12%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePlace: PotlatchDeltic’s 2.1M acres across the South and PNW plus local mills and digital listings shorten supply chains, cut logistics ~12%, and supported $460M land sales (85k acres) and ~1,200 lot sales in 2024, lifting lot values ~12% and speeding non-core sale time-to-contract ~30% (22% rise in international inquiries).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eTimberland\u003c\/td\u003e\n\u003ctd\u003e2.1M acres\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLand sales\u003c\/td\u003e\n\u003ctd\u003e85,000 acres \/ $460M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLots sold\u003c\/td\u003e\n\u003ctd\u003e~1,200 (+12% value)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics saving\u003c\/td\u003e\n\u003ctd\u003e~12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIntl inquiries\u003c\/td\u003e\n\u003ctd\u003e+22% y\/y\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTime-to-contract\u003c\/td\u003e\n\u003ctd\u003e-30%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003ePotlatchDeltic 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual PotlatchDeltic 4P's Marketing Mix Analysis you’ll receive instantly after purchase—no surprises. This is the same ready-made, editable document you'll download immediately after checkout, fully complete and ready to use. You’re viewing the exact version of the analysis included in your order; it's not a sample or demo. Buy with confidence—the final file matches this preview exactly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751143911801,"sku":"potlatchdeltic-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/potlatchdeltic-marketing-mix.png?v=1772228200","url":"https:\/\/matrixbcg.com\/products\/potlatchdeltic-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}