{"product_id":"pnc-business-model-canvas","title":"PNC Financial Services Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePNC Business Model Canvas: Strategic Blueprint, Revenue, Partners \u0026amp; Templates\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind PNC Financial Services with our Business Model Canvas—detailing customer segments, revenue streams, key partners, and cost structure to show how PNC scales and sustains competitive advantage; ideal for investors, advisors, and strategists seeking actionable insights and ready-to-use Word\/Excel templates to accelerate analysis and planning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Fintech Collaborations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePNC partners with fintechs to embed real-time payments and digital lending tech, reducing development cost and accelerating time-to-market; in 2024 PNC reported 15% of its digital transactions routed through third-party APIs and aimed to raise that share above 25% by end-2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePayment Network Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePNC partners with Visa and Mastercard to issue co-branded credit and debit cards and process billions in spend; in 2024 PNC card volume exceeded $200 billion, routed over global networks for 70+ million customer access points worldwide.\u003c\/p\u003e\n\u003cp\u003eThese partnerships supply global rails, shared security protocols, and joint fraud-detection tools that reduced card fraud loss rates by roughly 15% year-over-year through 2024, protecting consumer and commercial assets.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnology and Cloud Infrastructure Vendors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePNC partners with major tech vendors like Microsoft and Amazon Web Services to host its digital banking platforms and data, enabling rapid scaling and nationwide software rollouts with minimal downtime; as of 2024 PNC reported moving 70% of workloads to cloud environments, cutting legacy on‑premise dependency.\u003c\/p\u003e\n\u003cp\u003eThese cloud partnerships enhance disaster recovery—reducing RTO\/RPO—and support AI\/ML deployments for predictive banking; PNC cited a 30% improvement in fraud-detection latency after AI models moved to cloud in 2023.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMortgage and Real Estate Intermediaries\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cppnc partners with thousands of real estate brokers and mortgage originators lead sources that funneled roughly billion originations to the bank in prospective buyers purchase refinance products via integrated digital portals speed applications approvals.\u003e\n\u003cpthese partnerships managed through apis and broker portals keep loan flow resilient in changing rate cycles originations rose yoy despite higher rates showing the channel steadiness.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~$60B mortgage originations 2024\u003c\/li\u003e\n\u003cli\u003e8% YoY originations growth 2024\u003c\/li\u003e\n\u003cli\u003eDigital portals + API integrations\u003c\/li\u003e\n\u003cli\u003ePrimary lead-generation channel\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthese\u003e\u003c\/ppnc\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCommunity and Government Organizations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cppnc partners with local governments and non-profit groups to fund community development affordable housing aligning reinvestment act obligations deploying over billion in loans investments support small businesses low-income housing.\u003e\n\u003cpthese alliances boost local economic growth and pnc brand as socially responsible with targeted financing programs covering tax-credit projects sba loans neighborhood revitalization across its multi-state footprint.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 community loans\/investments: $3.2 billion\u003c\/li\u003e\n\u003cli\u003eFocus: affordable housing, small biz, tax-credit projects\u003c\/li\u003e\n\u003cli\u003eCompliance: supports CRA performance and exams\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthese\u003e\u003c\/ppnc\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePNC partners drive $60B mortgages, $200B card volume, 70% cloud, $3.2B community impact\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePNC’s key partners—fintechs, Visa\/Mastercard, AWS\/Microsoft, mortgage brokers, and local gov\/nonprofits—enabled $60B mortgage originations (2024), \u0026gt;$200B card volume (2024), 70% cloud workload migration (2024), $3.2B community investments (2024), and 15% of digital transactions via third-party APIs (2024, target \u0026gt;25% by end-2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003ePartner\u003c\/th\u003e\n\u003cth\u003e2024 Metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFintechs\u003c\/td\u003e\n\u003ctd\u003e15% digital tx via APIs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCard networks\u003c\/td\u003e\n\u003ctd\u003e$200B card volume\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCloud vendors\u003c\/td\u003e\n\u003ctd\u003e70% workloads cloud\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMortgage brokers\u003c\/td\u003e\n\u003ctd\u003e$60B originations\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCommunity partners\u003c\/td\u003e\n\u003ctd\u003e$3.2B investments\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise, pre-written Business Model Canvas for PNC Financial Services detailing customer segments, channels, value propositions, revenue streams, key resources and partners, cost structure, and operational activities, reflecting real-world banking operations and strategic priorities for presentations and investor discussions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses PNC Financial Services’ strategy into a digestible one-page canvas, saving hours of structuring and enabling quick comparison, collaboration, and board-ready presentations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLending and Credit Risk Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePNC originates and services mortgages, commercial loans, and personal credit, managing a $460 billion loan portfolio as of YE 2025 and using automated underwriting to cut approval times by ~40% versus 2020.\u003c\/p\u003e\n\u003cp\u003eRigorous credit scoring and machine-learning models enforce the bank’s risk appetite, keeping annual net charge-off rates near 0.35% in 2025, while real-time macro monitoring lets PNC tighten criteria within days when indicators like CPI or unemployment shift.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Platform Development and Maintenance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePNC spends roughly $1.2B annually on technology (2024 SEC filing), prioritizing mobile\/online platform upgrades, Virtual Wallet feature expansion, and low-latency transaction processing to serve 9.5M digital users (2024).\u003c\/p\u003e\n\u003cp\u003eThey push API integrations for corporate accounting connectivity, reducing reconciliation time by ~30% in pilot programs and improving retention among SMBs and treasury clients.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWealth and Asset Management Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePNC’s wealth and asset management teams—PNC Private Bank and PNC Institutional Asset Management—manage ~$360 billion in client assets (2025), offering fiduciary and advisory services for HNWIs, pension funds, and corporates to align returns with risk profiles.\u003c\/p\u003e\n\u003cp\u003eRelationship managers provide estate, retirement, and tax planning, generating fee income that accounted for roughly 18% of noninterest revenue in 2024, diversifying beyond net interest margin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegulatory Compliance and Cybersecurity\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003ePNC runs continuous monitoring to meet federal and state rules—including AML (anti-money laundering) and KYC (know-your-customer)—processing billions of transactions yearly and filing thousands of SARs (suspicious activity reports); in 2024 the US banking sector averaged ~0.5% of deposits for compliance costs, a similar scale for PNC. PNC also operates layered cybersecurity defenses (SIEM, endpoint, threat intel) to protect ~8 million retail and 1.5 million corporate customers from advanced threats.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eContinuous AML\/KYC monitoring, large-scale data audits\u003c\/li\u003e\n\u003cli\u003eThousands of SARs filed; compliance spend ~0.5% of deposits\u003c\/li\u003e\n\u003cli\u003eLayered cybersecurity: SIEM, endpoint, threat intel\u003c\/li\u003e\n\u003cli\u003eProtects ~9.5M customers; critical for trust \u0026amp; financial stability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Market Expansion and Branch Optimization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003ePNC is resizing its footprint—opening branches in Western and Mountain U.S. markets and converting legacy sites into digital-first centers—supporting its 2025 target to reach national scale after acquiring $55B in deposits from recent deals.\u003c\/p\u003e\n\u003cp\u003eStaff shift from tellers to advisors, boosting fee income and relationship balances; in 2024 PNC reported a 12% rise in wealth-management client meetings per branch as digital transactions climbed 18% year-over-year.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eOpened new branches in Western\/Mountain regions (2023–2025 expansion)\u003c\/li\u003e\n\u003cli\u003eConverted legacy branches to digital-heavy formats; reduced routine teller tasks\u003c\/li\u003e\n\u003cli\u003e12% more advisor client meetings per branch in 2024\u003c\/li\u003e\n\u003cli\u003eDigital transactions up 18% YoY (2024)\u003c\/li\u003e\n\u003cli\u003eStrategic footprint change tied to $55B deposit acquisitions (recent deals)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePNC: $460B loans, $360B AUM, $1.2B tech spend—9.5M digital users, expansion via $55B deposits\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePNC originates\/services mortgages, commercial and personal loans (≈$460B loans, YE 2025), runs ML credit scoring (net charge-offs ~0.35% in 2025), spends ~$1.2B on tech (2024), serves ~9.5M digital users, manages ~$360B AUM (2025), files thousands of SARs with compliance spend ~0.5% of deposits, and expanded branches to Western\/Mountain markets after $55B deposit acquisitions.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eLoan portfolio (YE 2025)\u003c\/td\u003e\n\u003ctd\u003e$460B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTech spend (2024)\u003c\/td\u003e\n\u003ctd\u003e$1.2B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital users (2024)\u003c\/td\u003e\n\u003ctd\u003e9.5M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAUM (2025)\u003c\/td\u003e\n\u003ctd\u003e$360B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNet charge-off rate (2025)\u003c\/td\u003e\n\u003ctd\u003e0.35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCompliance cost (% deposits)\u003c\/td\u003e\n\u003ctd\u003e~0.5%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDeposit acquisitions\u003c\/td\u003e\n\u003ctd\u003e$55B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eDelivered as Displayed\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe PNC Financial Services Business Model Canvas previewed here is the real deliverable, not a mockup—it's a direct snapshot of the exact document you’ll receive after purchase.\u003c\/p\u003e\n\u003cp\u003eWhen you complete your order, you’ll instantly get the full, editable file formatted exactly as shown, ready for presentation, analysis, or customization in Word and Excel.\u003c\/p\u003e\n\u003cp\u003eNo placeholders or marketing samples—what you see is the complete, professional Canvas you’ll own, with all sections and content included.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749866811769,"sku":"pnc-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/pnc-business-model-canvas.png?v=1772219477","url":"https:\/\/matrixbcg.com\/products\/pnc-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}