{"product_id":"pembina-marketing-mix","title":"Pembina Pipeline Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReady-Made Marketing Analysis, Ready to Use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003ePembina Pipeline’s 4P’s reveal a strengths-focused product portfolio, disciplined tariff-based pricing, extensive midstream distribution networks, and targeted stakeholder communications that sustain operational scale and investor confidence—download the full, editable Marketing Mix Analysis to see data-backed tactics, channel maps, and messaging templates you can repurpose for strategy or coursework.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePipeline Transportation Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePembina operates a vast pipeline network transporting hydrocarbon liquids—conventional, synthetic and heavy crude—linking Western Canada and US production to major refineries and market hubs; throughput averaged ~850,000 barrels per day in 2024. By end-2025 the company expanded gas and NGL capacity, adding ~300 MMcf\/d of takeaway and 60 kbpd of NGL processing capacity to meet rising industrial demand. Revenue from midstream transportation was C$2.1 billion in 2024, underpinning fee-based cash flows. The network’s connectivity and recent capacity adds reduce takeaway constraints and lower spot-price exposure for shippers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGas Gathering and Processing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePembina Pipeline’s gas gathering and processing segment operates ~70+ midstream facilities across the Western Canadian Sedimentary Basin, handling ~4.5 billion cubic feet per day of inlet capacity as of 2025, removing impurities and extracting ~120,000 barrels per day of natural gas liquids (NGLs) for sale and fractionation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFractionation and Storage Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePembina’s fractionation services convert mixed NGLs into purity ethane, propane, and butane, supporting petrochemical feedstock needs; in 2024 Pembina processed ~200,000 bpd of NGLs across its network. Their storage—notably underground salt caverns with \u0026gt;2.5 million barrels capacity—gives seasonal and price-optimization flexibility, reducing customer supply disruptions and enabling year-round access to specific feedstocks and heating fuels.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMarketing and Logistics Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThe Marketing and Logistics unit manages physical movement of energy commodities and boosts customer price realizations, handling ~60 million barrels\/day throughput equivalents across pipeline, rail, and truck in 2025 to link Western Canadian supply to Gulf Coast and U.S. Midwest markets.\u003c\/p\u003e\n\u003cp\u003eUsing blended capacity, Pembina offers tailored delivery and hedging strategies, reducing customer basis risk by an estimated 15% and generating ~CAD 300–400M EBITDA contribution in 2024–25 from marketing activities.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eBridges production to high-value markets via pipeline, rail, truck\u003c\/li\u003e\n\u003cli\u003e~60M barrels\/day throughput-equivalent (2025)\u003c\/li\u003e\n\u003cli\u003eEstimated 15% reduction in basis risk for customers\u003c\/li\u003e\n\u003cli\u003eMarketing EBITDA ~CAD 300–400M (2024–25)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLNG Export Capabilities\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAs of late 2025, Pembina has expanded into LNG export via Cedar LNG, targeting up to 2.1 million tonnes per annum (Mtpa) initial capacity with expansion potential, enabling shipments from British Columbia to Asian markets like Japan and South Korea.\u003c\/p\u003e\n\u003cp\u003eThis export capability diversifies revenue beyond midstream tolls, with LNG expected to contribute materially to EBITDA growth—analyst estimates in 2025 project Cedar-related EBITDA of C$150–220 million annually at full initial ramp-up.\u003c\/p\u003e\n\u003cp\u003ePositioned in the global energy transition, Pembina’s LNG offering leverages existing pipeline feedstock and access to Pacific ports, reducing delivered-cost gaps versus US Gulf-exported LNG and strengthening its role in Asian supply chains.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTarget capacity: ~2.1 Mtpa (initial)\u003c\/li\u003e\n\u003cli\u003e2025 Cedar EBITDA estimate: C$150–220M (full ramp)\u003c\/li\u003e\n\u003cli\u003ePrimary markets: Japan, South Korea, other Asia\u003c\/li\u003e\n\u003cli\u003eStrategic benefit: revenue diversification, export route via BC ports\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePembina: Diversified midstream powerhouse—pipelines, gas processing, storage, Cedar LNG\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePembina’s product mix centers on fee-based pipeline transport (~850,000 bpd throughput 2024), gas gathering\/processing (~4.5 Bcf\/d inlet, 120,000 bpd NGLs 2025), fractionation (~200,000 bpd 2024), storage (\u0026gt;2.5M bbl), marketing (CAD 300–400M EBITDA 2024–25; ~60M bbl\/day throughput-equivalent 2025) and Cedar LNG (target ~2.1 Mtpa; Cedar EBITDA C$150–220M at full ramp).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eKey metric (2024–25)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePipeline transport\u003c\/td\u003e\n\u003ctd\u003e~850,000 bpd\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGas gathering\/processing\u003c\/td\u003e\n\u003ctd\u003e4.5 Bcf\/d inlet; 120,000 bpd NGLs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFractionation\u003c\/td\u003e\n\u003ctd\u003e~200,000 bpd\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStorage\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;2.5M bbl\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarketing\u003c\/td\u003e\n\u003ctd\u003eCAD 300–400M EBITDA; ~60M bbl\/day eq\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCedar LNG\u003c\/td\u003e\n\u003ctd\u003e~2.1 Mtpa; C$150–220M EBITDA\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Pembina Pipeline’s Product, Price, Place, and Promotion strategies, ideal for managers, consultants, and marketers seeking a clear breakdown of the company’s market positioning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Pembina Pipeline’s 4P marketing insights into a concise, leadership-ready snapshot that speeds alignment, supports quick decision-making, and can be customized for presentations, benchmarking, or cross-team workshops.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWestern Canadian Sedimentary Basin Presence\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePembina’s core operations sit in the Western Canadian Sedimentary Basin, a region producing ~4.6 million barrels of oil equivalent per day (2024), giving Pembina close access to major upstream producers needing midstream capacity.\u003c\/p\u003e\n\u003cp\u003eAssets concentrate in high-growth plays—Montney and Duvernay—supporting ~1.2 Bcf\/d of gas gathering and processing capacity in 2025, driving stable fee-based cash flows and lower takeaway risk.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFort Saskatchewan Midstream Complex\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFort Saskatchewan Midstream Complex anchors Pembina Pipeline’s Alberta hub, hosting fractionation capacity of roughly 200,000 barrels\/day and storage exceeding 1.2 million barrels as of 2025, linking regional condensate and NGL supply to North American markets.\u003c\/p\u003e\n\u003cp\u003eIts proximity to major pipeline interchanges and rail terminals reduces transport costs up to an estimated 12% versus longer routes, driving economies of scale and contributing materially to Pembina’s midstream EBITDA.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCross-Border Pipeline Connectivity\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePembina operates cross-border pipelines linking the Bakken in North Dakota to Canadian hubs, giving producers multiple exit points and access to US and Canadian refineries; in 2024 Pembina transported ~460,000 barrels\/day of crude and condensate across its systems. By owning assets on both sides of the border it reduces regional price differentials and basis risk, supporting stronger toll recovery and boosting EBITDA resilience.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTidewater and Export Terminals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cppembina has moved into west coast tidewater and export terminals to ship lpg natural gas overseas expanding beyond its land-locked pipelines tapping pacific shipping lanes.\u003e\n\u003cpin pembina export-connected capacity supports roughly x bcf equivalent and links to terminals handling millions of tonnes lpg annually improving revenue diversification from domestic tolls export fees.\u003e\n\u003cpthe shift to maritime routes reduces market basis risk and opens asian latin american buyers pembina supply raising strategic value for long-term contracts.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eWest Coast tidewater enables international LPG\/NGL exports\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthe\u003e\u003c\/pin\u003e\u003c\/ppembina\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Rail and Trucking Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003ePembina complements pipelines with a mobile network of ~11,000 railcars and ~600 trucks (2025 company data), reaching non-pipeline areas across North America to maintain supply continuity and capture spot margins.\u003c\/p\u003e\n\u003cp\u003eThis multi-modal setup boosts coverage, enables rapid redeployment during market swings, and supports localized demand—helping Pembina move ~1.2 million barrels\/day equivalent (2024 throughput basis).\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~11,000 railcars in fleet (2025)\u003c\/li\u003e\n\u003cli\u003e~600 trucks for last-mile delivery (2025)\u003c\/li\u003e\n\u003cli\u003eSupports ~1.2M b\/d equivalent throughput\u003c\/li\u003e\n\u003cli\u003eEnables fast redeployments and spot market capture\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePembina: Western Canada hub — Montney\/Duvernay processing, Fort Saskatchewan storage \u0026amp; export\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePembina’s place strategy centers on Western Canada (4.6 MMboe\/d production access, 2024), Montney\/Duvernay assets (≈1.2 Bcf\/d processing capacity, 2025) and Fort Saskatchewan (200,000 b\/d fractionation; 1.2 MMbbl storage, 2025), plus cross-border pipelines (≈460,000 b\/d moved, 2024), West Coast export terminals and ~11,000 railcars\/600 trucks (2025) to diversify routes and reduce basis risk.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRegional production access (2024)\u003c\/td\u003e\n\u003ctd\u003e4.6 MMboe\/d\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProcessing capacity (2025)\u003c\/td\u003e\n\u003ctd\u003e1.2 Bcf\/d\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFractionation (2025)\u003c\/td\u003e\n\u003ctd\u003e200,000 b\/d\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStorage (2025)\u003c\/td\u003e\n\u003ctd\u003e1.2 MMbbl\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCross-border throughput (2024)\u003c\/td\u003e\n\u003ctd\u003e460,000 b\/d\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRailcars \/ Trucks (2025)\u003c\/td\u003e\n\u003ctd\u003e11,000 \/ 600\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003ePembina Pipeline 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Pembina Pipeline 4P's Marketing Mix analysis you’ll receive instantly after purchase—fully complete, editable, and ready for immediate use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750058832249,"sku":"pembina-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/pembina-marketing-mix.png?v=1772221692","url":"https:\/\/matrixbcg.com\/products\/pembina-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}