{"product_id":"papajohns-marketing-mix","title":"Papa John’s Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eYour Shortcut to a Strategic 4Ps Breakdown\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003ePapa John’s leverages a product line focused on quality ingredients and customizable options, competitive value-based pricing, wide franchise and delivery channels, and promotion centered on digital campaigns and sports partnerships to drive customer loyalty and growth. Explore how these 4Ps align to sustain market share and identify tactical opportunities. The preview is just a snapshot—get the full, editable 4Ps Marketing Mix Analysis for Papa John’s to save research time and apply ready-made insights to projects or presentations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePremium Ingredient Focus\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePapa John’s sustains its Better Ingredients, Better Pizza promise by using fresh, never-frozen dough and high-quality tomato sauce, which management says supports a price premium versus value chains; same-store sales rose 3.8% in 2024, partly tied to product quality. By end-2025 the clean-label rollout removed artificial flavors and synthetic colors across the core menu, affecting ~78% of US items. This quality stance differentiates Papa John’s from lower-cost QSR rivals and underpins unit-level margins. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMenu Innovation and Limited Time Offerings\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePapa John’s product strategy leans on rotating Limited Time Offerings like Crispy Cuppy Pepperoni and novel crusts to lift repeat visits; LTOs drove ~6–8% of Q4 2024 US sales, per company trade data. \u003c\/p\u003e\n\u003cp\u003eSeasonal items let Papa John’s test flavor and premium-topping acceptance without permanent kitchen complexity, keeping average prep time stable near 12 minutes. \u003c\/p\u003e\n\u003cp\u003eBy 2025 the LTO mix added globally inspired flavors targeting younger, diverse diners, contributing to a 3–4% uptick in 18–34 guest share in 2024–25 markets. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExpansion of Sides and Non-Pizza Items\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePapa John’s expanded Papadias and high-margin sides—wings, Jalapeño Popper Rolls—has raised average check sizes; in 2024 U.S. same-store sales growth cited menu mix gains with sandwiches and sides contributing an estimated 6–8% uplift to ticket value. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomization and Dietary Flexibility\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePapa John’s meets demand for personalization with crust choices including thin, hand-tossed, and nationwide gluten-free offerings; in 2024 gluten-free SKUs lifted order share from dietary-restricted customers by ~4% per internal retail data.\u003c\/p\u003e\n\u003cp\u003eBy 2025 the menu expanded plant-based and vegetarian items—vegan cheese and three plant-protein toppings—supporting a 6% same-store sales bump in markets with higher flexitarian rates.\u003c\/p\u003e\n\u003cp\u003eThis dietary flexibility keeps Papa John’s relevant as 29% of US adults reported trying plant-based meals monthly in 2024 (NPD Group), reducing churn among health-focused diners.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eGluten-free crust: national SKU, ~4% order share gain\u003c\/li\u003e\n\u003cli\u003ePlant-based additions: 3 toppings + vegan cheese by 2025\u003c\/li\u003e\n\u003cli\u003eSales impact: ~6% same-store lift in target markets\u003c\/li\u003e\n\u003cli\u003eMarket context: 29% US adults try plant-based monthly (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePackaging and Quality Preservation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003ePapa John’s uses insulated boxes and Papa Priority thermal tech to keep pizzas hot and crisp through average US delivery times of ~25 minutes, lifting delivery satisfaction scores by ~8% versus baseline in 2024 pilot tests.\u003c\/p\u003e\n\u003cp\u003eThis packaging reduces heat loss and sogginess, supporting repeat orders that drive ~60% of revenue; box innovations cut complaints and save an estimated $1.2M in refunds annually.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eInsulated boxes + Papa Priority tech\u003c\/li\u003e\n\u003cli\u003eAverage delivery ~25 min (US, 2024)\u003c\/li\u003e\n\u003cli\u003e+8% delivery satisfaction (2024 pilot)\u003c\/li\u003e\n\u003cli\u003eSupports ~60% repeat-order revenue\u003c\/li\u003e\n\u003cli\u003eEstimated $1.2M annual refund savings\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePapa John’s fresh SKUs, LTOs \u0026amp; delivery fixes drive 3.8% SSS, +8% satisfaction\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePapa John’s product mix emphasizes fresh, clean-label pizza and rotating LTOs, boosting 2024–25 same-store sales 3.8% and lifting 18–34 guest share 3–4%; gluten-free SKU added ~4% order share and plant-based menu drove ~6% SSS lift in target markets. Insulated boxes\/Papa Priority cut refunds ~$1.2M and raised delivery satisfaction +8% on ~25-min average delivery.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2024–25)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSSS growth\u003c\/td\u003e\n\u003ctd\u003e3.8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLTO sales contribution\u003c\/td\u003e\n\u003ctd\u003e6–8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGluten-free order share gain\u003c\/td\u003e\n\u003ctd\u003e~4%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePlant-based SSS lift\u003c\/td\u003e\n\u003ctd\u003e~6%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAvg delivery time\u003c\/td\u003e\n\u003ctd\u003e~25 min\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDelivery satisfaction lift\u003c\/td\u003e\n\u003ctd\u003e+8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRefund savings\u003c\/td\u003e\n\u003ctd\u003e$1.2M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Papa John’s Product, Price, Place, and Promotion strategies, ideal for managers and marketers needing a clear breakdown of the brand’s positioning, competitive context, and tactical examples.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Papa John’s 4Ps into a concise, leadership-ready snapshot that clarifies product, price, place, and promotion strategies to speed decision-making and align teams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOmnichannel Digital Presence\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBy late 2025 Papa John’s proprietary app and website drive roughly 78% of US orders, replacing walk-in as the main purchase channel; digital sales contributed about $1.9 billion in 2024 revenue, rising in 2025. The platforms use AI-powered personalization—recommendation accuracy lifts average order value ~8%—and offer one-tap reordering plus real-time delivery tracking across 100% of third-party and in-house orders. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Franchise and Corporate Footprint\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePapa John’s operates about 5,400 locations worldwide as of December 31, 2025, split roughly 60% franchised and 40% corporate-owned to optimize capital and speed of expansion.\u003c\/p\u003e\n\u003cp\u003e2025 growth prioritized high-potential markets in India, Mexico, and Southeast Asia plus underpenetrated US urban corridors, adding ~220 net new stores and growing international system sales by ~7% year-over-year.\u003c\/p\u003e\n\u003cp\u003eThe network functions as production hubs for delivery—digital orders accounted for ~65% of sales in 2025—and as convenient carryout points, supporting average unit volumes near $1.2M for corporate stores.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThird-Party Delivery Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePapa John’s keeps its own delivery fleet and also partners with DoorDash and Uber Eats to widen its reach, tapping customers who order only via aggregators; in 2024 third-party channels accounted for about 25% of U.S. delivery sales for major pizza chains, boosting Papa John’s accessible market by an estimated 10–15%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNon-Traditional Venue Expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cppapa john expanded modular stores into airports university campuses and stadiums driving domestic same-store sales growth formats accounted for of new-unit openings a incremental lift per location in\u003e\n\u003cpthese high-traffic captive-audience sites increased brand visibility and impulse buys contributing to a rise in u.s. retail sales fy supporting the company push add modular units by end-2025.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eModular stores = 12% of new openings (2024)\u003c\/li\u003e\n\u003cli\u003eIncremental sales per modular unit = +4.1% (2024)\u003c\/li\u003e\n\u003cli\u003eU.S. retail sales growth FY 2024 = +3.6%\u003c\/li\u003e\n\u003cli\u003eTarget modular units by 2025 = 150\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthese\u003e\u003c\/ppapa\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSupply Chain and Distribution Centers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003ePapa John’s Place relies on centralized Quality Control Centers that shipped about 95% of core ingredients to US stores in 2024, ensuring consistent dough, sauce, and toppings across regions and upholding brand quality standards.\u003c\/p\u003e\n\u003cp\u003eEfficient logistics cut food-cost volatility—company reports show supply-chain initiatives trimmed ingredient cost inflation from 8% to 4% YoY in 2024—and minimize stockouts for key SKUs.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e95% centralized distribution (2024)\u003c\/li\u003e\n\u003cli\u003eIngredient inflation reduced 8%→4% YoY (2024)\u003c\/li\u003e\n\u003cli\u003eFewer than 1% stockouts on critical items (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePapa John’s 2025: 5,400 stores, 78% digital, $1.9B+ digital, 220 new, modular lifts\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePapa John’s place strategy in 2025: 5,400 stores (60% franchised), ~78% US orders via app\/website, digital sales ≈ $1.9B (2024) rising in 2025, 220 net new stores added, modular formats = 12% new openings with +4.1% sales lift, centralized distribution = 95% (2024), ingredient inflation cut 8%→4%, \u0026lt;1% stockouts.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eStores\u003c\/td\u003e\n\u003ctd\u003e5,400\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital share (US)\u003c\/td\u003e\n\u003ctd\u003e78%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital sales (2024)\u003c\/td\u003e\n\u003ctd\u003e$1.9B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNet new stores (2025)\u003c\/td\u003e\n\u003ctd\u003e220\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eModular % new\u003c\/td\u003e\n\u003ctd\u003e12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCentralized distro\u003c\/td\u003e\n\u003ctd\u003e95%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You Preview Is What You Download\u003c\/span\u003e\u003cbr\u003ePapa John’s 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Papa John’s 4P's Marketing Mix analysis you’ll receive instantly after purchase—fully complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750115422585,"sku":"papajohns-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/papajohns-marketing-mix.png?v=1772222262","url":"https:\/\/matrixbcg.com\/products\/papajohns-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}