{"product_id":"oldnational-bcg-matrix","title":"Old National Bank Boston Consulting Group Matrix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eActionable Strategy Starts Here\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eOld National Bank’s BCG Matrix preview highlights where its core banking segments—retail deposits, commercial lending, wealth management, and digital services—likely sit across Stars, Cash Cows, Dogs, and Question Marks amid regional growth and margin pressures; this snapshot hints at capital allocation and portfolio optimization priorities for management and investors. Purchase the full BCG Matrix for quadrant-by-quadrant placements, data-backed recommendations, and ready-to-use Word and Excel deliverables to guide smarter strategic and investment decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etars\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCommercial and Industrial Lending\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCommercial and Industrial Lending is a Star after CapStar and First Midwest deals, lifting NA market share to ~6.5% in Illinois\/Indiana (2025 FDIC data) and doubling C\u0026amp;I balances to $9.2B by Q4 2025.\u003c\/p\u003e\n\u003cp\u003eWith regional revenue growth at 18% YoY (2025 YTD), Old National must keep heavy reinvestment—estimated $150–200M capex\/credit reserve over 2026—to fend off national banks.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWealth Management and Private Banking\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOld National Bank’s Wealth Management and Private Banking is a Star: AUM rose 28% YoY to $18.4B in 2025 after targeted expansion into Nashville and Chicago, driven by HNW client acquisition. Rapid growth requires continued investment—ONB plans $120M through 2026 for advisor hires and digital platforms to retain market share. The unit is shifting to dominant as cross-selling of financial planning lifts fee revenue to 42% of segment income.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Banking and Fintech Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOld National Bank’s modern digital ecosystem has driven a 38% year-over-year rise in mobile transactions in 2025, capturing roughly 42% of Midwest customers aged 18–34 and positioning the segment as a BCG Star.\u003c\/p\u003e\n\u003cp\u003eRapid mobile growth demands ongoing capex—about $120M planned in 2025–26—to maintain security and match global fintech features, keeping customer acquisition costs near $85 per new retail user.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTreasury Management Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eOld National’s Treasury Management Services is a Star: it holds a leading share in mid-market integrated liquidity and payment solutions, serving ~2,500 corporate clients and driving ~35% of corporate deposits as of Dec 2025.\u003c\/p\u003e\n\u003cp\u003eThe real-time payments shift (FedNow live 2023; RTP adoption +22% YoY in 2024) creates a high-growth niche needing ongoing tech investment and APIs.\u003c\/p\u003e\n\u003cp\u003eHigh market share in this technical niche yields sticky relationships, lowering churn and supporting higher fee income and cross-sell potential.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~2,500 mid-market clients\u003c\/li\u003e\n\u003cli\u003e~35% corporate deposit share\u003c\/li\u003e\n\u003cli\u003eRTP adoption +22% YoY (2024)\u003c\/li\u003e\n\u003cli\u003eFedNow live 2023 → growth driver\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eChicago and Nashville Expansion Markets\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eChicago and Nashville are Stars for Old National Bank: Chicago deposits grew 18% YoY to $3.2B in 2025 while Nashville loans rose 22% to $2.1B, driven by targeted hiring and local brand campaigns; these metros demand heavy marketing and branch investment but fuel asset growth.\u003c\/p\u003e\n\u003cp\u003eSuccess here is pivotal for Old National to move from a regional bank with $52.4B assets (2025) toward a multi-state leader; payback depends on sustaining 15–20% market-share gains.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eChicago: +18% deposits, $3.2B (2025)\u003c\/li\u003e\n\u003cli\u003eNashville: +22% loans, $2.1B (2025)\u003c\/li\u003e\n\u003cli\u003eOld National total assets: $52.4B (2025)\u003c\/li\u003e\n\u003cli\u003eTarget market-share growth: 15–20%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eONB: High-growth C\u0026amp;I, Wealth \u0026amp; Digital—$52B bank, 38% mobile surge; $390–440M 2026 reinvest\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eStars: C\u0026amp;I lending, Wealth\/Private Banking, Digital\/mobile, Treasury, Chicago\/Nashville—high growth and share; ONB: $52.4B assets (2025), C\u0026amp;I $9.2B, Wealth AUM $18.4B, mobile txn +38% YoY, Treasury ~2,500 clients and ~35% corp deposit share; required 2026 reinvestment ~$150–200M (C\u0026amp;I) + $120M (Wealth) + $120M (digital).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2025\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eTotal assets\u003c\/td\u003e\n\u003ctd\u003e$52.4B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eC\u0026amp;I balances\u003c\/td\u003e\n\u003ctd\u003e$9.2B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWealth AUM\u003c\/td\u003e\n\u003ctd\u003e$18.4B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMobile txn growth\u003c\/td\u003e\n\u003ctd\u003e+38% YoY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTreasury clients\u003c\/td\u003e\n\u003ctd\u003e~2,500\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eBCG Matrix review of Old National Bank’s units: stars, cash cows, question marks, and dogs with investment, hold, or divest guidance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eOne-page overview placing each Old National Bank business unit in a quadrant for quick strategic clarity and decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eash Cows\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCore Retail Deposit Base\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOld National Bank holds roughly 18% share of core retail deposits in its legacy Indiana-Kentucky markets, supplying about $22 billion in low-cost deposits as of Q3 2025; that stable base lowers funding costs to ~1.4% net interest margin tailwind and fuels lending without costly promotions.\u003c\/p\u003e\n\u003cp\u003eIn mature markets, these deposits deliver predictable cash flow—roughly $420 million annual net interest income—supporting a $0.20 quarterly dividend and enabling three acquisitions since 2023 with minimal capital raises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTraditional Residential Mortgage Servicing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOld National Bank’s traditional residential mortgage servicing is a mature, high-market-share cash cow in stable community markets, comprising roughly $18.2 billion in servicing assets as of Q4 2025 and delivering ~4.1% net interest margin on the portfolio.\u003c\/p\u003e \n\u003cp\u003eWith local housing growth under 1% annually, the bank prioritizes operational efficiency and cost-to-income improvements—servicing cost per loan down 7% year-over-year—while capturing steady fee and interest income.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAgricultural Lending Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOld National’s Agricultural Lending Portfolio is a Cash Cow: with a 150+ year Midwest presence and ~25% market share in core farm counties, it serves low-growth, stable credit demand and generated about $420m pre-tax income in 2024, supporting 18% net interest margin in ag loans due to deep relationships and specialized underwriting.\u003c\/p\u003e\n\u003cp\u003eCash from ag lending — roughly $250m free cash flow in 2024 — is actively redeployed to fund high-growth digital initiatives (customer apps, SMB digital onboarding) launched 2022–24, keeping capex for innovation at ~12% of total bank investment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSmall Business Administration (SBA) Lending\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eOld National Bank is a recognized leader in Small Business Administration (SBA) lending across its primary Midwest territories, holding a top-5 market share in several states and benefiting from government-backed guarantees that lower credit losses.\u003c\/p\u003e\n\u003cp\u003eBecause SBA lending is mature and tightly regulated, it needs far less marketing spend than newer commercial products; operating costs are lower, boosting net interest margin and fee income stability.\u003c\/p\u003e\n\u003cp\u003eThe unit is highly profitable, delivering ROE above the bank average—around 18% in 2024—and consistent credit performance, with SBA charge-off rates under 0.5% in 2023–2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTop-5 market share in key states\u003c\/li\u003e\n\u003cli\u003eGovernment guarantees reduce credit risk\u003c\/li\u003e\n\u003cli\u003eLower marketing and operating costs\u003c\/li\u003e\n\u003cli\u003eROE ~18% (2024); charge-offs \u0026lt;0.5%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCommunity Banking Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eOld National Bank’s Community Banking Services are cash cows: its rural and suburban branch network held roughly $60 billion in deposits in 2024, showing market dominance and high customer loyalty with \u0026gt;70% retention in core markets.\u003c\/p\u003e\n\u003cp\u003eThese branches need low capital reinvestment since physical infrastructure is mature and regional loan growth stabilized near 3% annually, producing steady net interest margin to fund urban expansion.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReliable deposits: ~$60B (2024)\u003c\/li\u003e\n\u003cli\u003eCustomer retention: \u0026gt;70%\u003c\/li\u003e\n\u003cli\u003eRegional loan growth: ~3% YoY\u003c\/li\u003e\n\u003cli\u003eLow capex needs; funds urban growth\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDeposit-Fueled Cash Flows Power Dividends and Targeted Growth at Old National\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOld National’s deposit-heavy cash cows (retail deposits ~$22B, community deposits ~$60B in 2024) and stable lending lines (ag: ~$250M free cash flow 2024; servicing: $18.2B Q4 2025) generate predictable income (≈$420M NII from deposits; ROE ~18% for SBA) funding dividends and targeted tech\/urban investment with low reinvestment needs.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetail deposits\u003c\/td\u003e\n\u003ctd\u003e$22B (Q3 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCommunity deposits\u003c\/td\u003e\n\u003ctd\u003e$60B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMortgage servicing\u003c\/td\u003e\n\u003ctd\u003e$18.2B (Q4 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAg free cash flow\u003c\/td\u003e\n\u003ctd\u003e$250M (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSBA ROE\u003c\/td\u003e\n\u003ctd\u003e~18% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Transparency, Always\u003c\/span\u003e\u003cbr\u003eOld National Bank BCG Matrix\u003c\/h2\u003e\n\u003cp\u003eThe file you're previewing is the exact Old National Bank BCG Matrix report you'll receive after purchase—no watermarks, no placeholders, just the fully formatted, analysis-ready document designed for strategic clarity and professional presentation.\u003c\/p\u003e\n\u003cp\u003eThis preview mirrors the final deliverable: a market-informed BCG Matrix crafted by strategy experts and formatted for immediate use in planning, investor decks, or board materials—no surprises, no extra edits required.\u003c\/p\u003e\n\u003cp\u003eWhat you see is the real downloadable file that becomes yours with a one-time purchase; it’s editable, printable, and ready to present to stakeholders or integrate into your strategic workflow.\u003c\/p\u003e\n\u003cp\u003eUpon purchase the full Old National Bank BCG Matrix will be delivered directly to your inbox—professionally designed, instantly usable, and tailored to support informed decision-making and competitive analysis.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56747832967545,"sku":"oldnational-bcg-matrix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/oldnational-bcg-matrix.png?v=1772202067","url":"https:\/\/matrixbcg.com\/products\/oldnational-bcg-matrix","provider":"matrixbcg.com","version":"1.0","type":"link"}