{"product_id":"nexteraenergy-marketing-mix","title":"NextEra Energy Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGo Beyond the Snapshot—Get the Full Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eNextEra Energy leverages clean-energy product innovation, value-based pricing, extensive utility and renewable distribution channels, and targeted sustainability-focused promotion to lead in the decarbonization transition—discover the full strategic interplay in our complete 4P’s Marketing Mix Analysis, ready-made and editable for professionals and students.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegulated Utility Services via Florida Power and Light\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFlorida Power and Light (FPL), NextEra Energy’s regulated utility, serves ~5.9 million customer accounts (~11.8 million people) and reported $16.8B utility revenues in 2024; by end-2025 its fleet includes ~8 GW of solar and ~12 GW of highly efficient natural gas capacity, lowering heat-rate and emissions while targeting 99.99% reliability and hardened, storm-resilient grids after $1.3B in resilience investments (2023–25).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRenewable Energy Generation Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNextEra Energy Resources sells a massive wholesale portfolio of wind and solar power to utilities and large corporates, offering PPAs and bundled renewable products; as of Q4 2025 NextEra reports ~28 GW of contracted renewables and 45 GW under development. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Battery Storage Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNextEra Energy 4P’s Advanced Battery Storage Solutions store excess solar and wind output to cover intermittency, with deployed capacity surpassing 3.2 GW by Q4 2025 and ~2.1 GWh of usable storage, cutting curtailment and shifting revenue into high-price hours; these systems support peak dispatch, improve capacity factors by ~6–9%, and underpinned $420M in incremental merchant revenue in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGreen Hydrogen and Clean Fuel Initiatives\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpby end-2025 nextera energy has commercialized green hydrogen for industry and transport producing h2 via renewables-powered electrolysis to supply hard-to-abate sectors.\u003e\n\u003cpthese zero-emission fuels target steel chemicals heavy trucking and shipping where direct electrification is infeasible pilot projects scale to mw electrolyzer capacity expected initial revenues\u003e$100M in 2026.\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\u003cli\u003eRenewable electrolysis: zero-carbon H2\u003c\/li\u003e\u003cli\u003eTargets: steel, chemicals, heavy transport\u003c\/li\u003e\u003cli\u003eCapacity: ~50 MW pilots by 2025\u003c\/li\u003e\u003cli\u003eProjected 2026 revenue: \u0026gt;$100M\u003c\/li\u003e\n\u003c\/pthese\u003e\u003c\/pby\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGrid Modernization and Transmission Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eNextEra Energy’s Grid Modernization and Transmission Infrastructure develops and operates high-voltage transmission assets that form the backbone of energy delivery, with ~24 GW of transmission projects under development or in service as of 2025 supporting interstate flows.\u003c\/p\u003e\n\u003cp\u003eThese assets move renewable power from remote wind and solar sites to urban centers, reducing curtailment and enabling ~45% higher renewable dispatch in constrained regions based on recent FERC studies.\u003c\/p\u003e\n\u003cp\u003eThe transmission product is critical to North America’s energy transition, with NextEra reporting ~$3.2 billion in transmission capex guidance for 2025–2026 aimed at interconnections and resilience upgrades.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~24 GW projects in service\/development (2025)\u003c\/li\u003e\n\u003cli\u003e$3.2B transmission capex guidance (2025–2026)\u003c\/li\u003e\n\u003cli\u003e~45% increased renewable dispatch in constrained regions (FERC data)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNextEra scales 45GW renewables, 3.2GW storage, FPL $16.8B retail \u0026amp; $3.2B transmission capex\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNextEra’s product set spans FPL regulated retail service (5.9M accounts; $16.8B utility revenue 2024), wholesale renewables (~28 GW contracted, 45 GW dev. by Q4 2025), battery storage (3.2 GW deployed; ~2.1 GWh usable; $420M incremental 2024), green hydrogen pilots (~50 MW electrolyzers; \u0026gt;$100M projected 2026), and ~24 GW transmission with $3.2B capex guidance (2025–26).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003cth\u003e2024–2026 figures\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFPL retail\u003c\/td\u003e\n\u003ctd\u003eAccounts \/ revenue\u003c\/td\u003e\n\u003ctd\u003e5.9M \/ $16.8B (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRenewables\u003c\/td\u003e\n\u003ctd\u003eContracted \/ dev\u003c\/td\u003e\n\u003ctd\u003e~28 GW \/ 45 GW (Q4 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStorage\u003c\/td\u003e\n\u003ctd\u003eDeployed \/ usable\u003c\/td\u003e\n\u003ctd\u003e3.2 GW \/ ~2.1 GWh; $420M rev (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGreen H2\u003c\/td\u003e\n\u003ctd\u003ePilot capacity \/ rev\u003c\/td\u003e\n\u003ctd\u003e~50 MW pilots; \u0026gt;$100M proj. (2026)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTransmission\u003c\/td\u003e\n\u003ctd\u003eProjects \/ capex\u003c\/td\u003e\n\u003ctd\u003e~24 GW; $3.2B guidance (2025–26)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into NextEra Energy’s Product, Price, Place, and Promotion strategies, grounded in real practices and competitive context for managers, consultants, and marketers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses NextEra Energy's 4P marketing insights into a high-level, at-a-glance view to speed leadership decisions and align cross-functional teams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegulated Florida Service Territory\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFlorida Power \u0026amp; Light (FPL) holds a regulated geographic monopoly across much of Florida, serving about 11.9 million customer accounts as of 2024 and providing revenue stability via regulated rates; Florida added 387,000 net residents in 2023, supporting demand growth. FPL’s distribution spans over 100,000 circuit miles and 800+ substations, enabling reliable delivery and predictable capital spending tied to grid hardening and hurricane resilience investments.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNorth American Renewable Footprint\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNextEra Energy Resources locates generation across nearly every US state and multiple Canadian provinces, owning ~24 GW of renewables in North America as of Dec 31, 2025, which spreads weather and policy risk. They site wind and solar where capacity factors are highest—often 35–55% for wind projects and 25–30% for utility solar—and choose favorable land to lower development costs and boost IRR.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Transmission Interconnections\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNextEra Energy places transmission projects at critical junctions of the North American grid, targeting hubs in PJM, MISO, ISO‑NE and ERCOT to optimize dispatch into high‑value markets.\u003c\/p\u003e\n\u003cp\u003eBy 2025 NextEra had increased interconnection capacity by ~4.2 GW across ISOs, raising market access to regions that accounted for roughly 62% of its wholesale revenue in 2024.\u003c\/p\u003e\n\u003cp\u003eThis placement reduces congestion costs; company estimates show locational marginal price (LMP) capture up to 15% higher versus nonstrategic connections, improving unit margins and asset ROI.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Distribution and Smart Grid Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eNextEra Energy is shifting place of delivery to digital via an advanced smart grid with two-way communication, supporting 24\/7 telemetry to 12+ million smart meters across its service areas as of 2025 and reducing outage minutes per customer by ~20% in pilot regions.\u003c\/p\u003e\n\u003cp\u003eThe grid efficiently routes electricity to residential and commercial smart meters, lowers distribution losses, and enables real-time pricing and demand response, driving incremental revenue from grid services.\u003c\/p\u003e\n\u003cp\u003eIt also integrates distributed energy resources—rooftop solar, batteries, and EV chargers—supporting \u0026gt;3 GW of interconnections and easing peak load with faster ramping and lower ancillary costs.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e12+ million smart meters (2025)\u003c\/li\u003e\n\u003cli\u003e~20% lower outage minutes in pilots\u003c\/li\u003e\n\u003cli\u003e3 GW distributed resource interconnections\u003c\/li\u003e\n\u003cli\u003eReal-time pricing and demand response revenue\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-to-Industrial Supply Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eNextEra Energy builds dedicated substations and transmission lines at major industrial hubs and data center campuses—reducing line losses and improving reliability for high-load clients; data centers consumed about 205 TWh globally in 2022 and demand growth pushes large buyers to secure direct feeds.\u003c\/p\u003e\n\u003cp\u003eDirect-to-industrial placement supports long-term B2B contracts, lowers delivered-cost per MWh by ~2–4% versus grid-only delivery, and helped NextEra win multi-year supply deals worth hundreds of millions in recent procurements.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDedicated substations reduce transmission loss ~2–4%\u003c\/li\u003e\n\u003cli\u003eTargets high-load hubs like data centers (global demand ~205 TWh in 2022)\u003c\/li\u003e\n\u003cli\u003eEnables multi-year contracts worth $100M+ per deal\u003c\/li\u003e\n\u003cli\u003eImproves reliability and strengthens B2B relationships\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNextEra: 24GW renewables + 11.9M FPL accounts, smart meters and 2–4% delivery savings\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNextEra places assets to balance regulated monopoly delivery (FPL: ~11.9M accounts, 100k+ circuit miles) with widespread renewables (~24 GW North America by 12\/31\/2025), targeted ISO hubs (PJM\/MISO\/ISO‑NE\/ERCOT), 12+M smart meters (2025), \u0026gt;3 GW DER interconnections, and dedicated industrial substations cutting delivered cost ~2–4% and enabling $100M+ multi‑year contracts.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFPL accounts\u003c\/td\u003e\n\u003ctd\u003e11.9M (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRenewables\u003c\/td\u003e\n\u003ctd\u003e~24 GW (12\/31\/2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSmart meters\u003c\/td\u003e\n\u003ctd\u003e12+M (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDER interconnect\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;3 GW\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCost cut\u003c\/td\u003e\n\u003ctd\u003e2–4%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eNextEra Energy 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual NextEra Energy 4P's Marketing Mix document you’ll receive instantly after purchase—fully complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751187820921,"sku":"nexteraenergy-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/nexteraenergy-marketing-mix.png?v=1772228653","url":"https:\/\/matrixbcg.com\/products\/nexteraenergy-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}