{"product_id":"nexteraenergy-five-forces-analysis","title":"NextEra Energy Porter's Five Forces Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eElevate Your Analysis with the Complete Porter's Five Forces Analysis\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eNextEra Energy faces strong competitive pressure from regulated utilities and rising renewable entrants, while scale and regulatory relationships bolster its bargaining position and limit supplier power.\u003c\/p\u003e\n\u003cp\u003eRegulatory shifts, technological innovation in storage, and evolving demand mix shape substitute and buyer threats—affecting margins and growth trajectory.\u003c\/p\u003e\n\u003cp\u003eThis brief snapshot only scratches the surface. Unlock the full Porter's Five Forces Analysis to explore NextEra Energy’s competitive dynamics, market pressures, and strategic advantages in detail.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003euppliers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConcentration of Renewable Technology OEMs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe small cohort of global OEMs that make high-capacity wind turbines and advanced solar modules gives suppliers strong bargaining power; top vendors like Vestas, Siemens Gamesa, GE Renewable Energy and LONGi supplied roughly 60–70% of capacity in 2024, so price or delivery shifts matter. NextEra Energy Resources depends on those vendors to hit its target of 20 GW new renewables by 2026, so supplier-led price rises or 6–12 month delivery delays can cut project IRRs and postpone cash flows.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVolatility in Natural Gas Feedstock Prices\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNextEra Energy's Florida Power \u0026amp; Light still uses natural gas for ~40% of thermal generation; global LNG and Henry Hub price swings (Henry Hub averaged $4.15\/MMBtu in 2024) raise supplier leverage and production costs.\u003c\/p\u003e\n\u003cp\u003eRegulated cost-recovery often passes fuel costs to customers, but sustained spikes—like the 2022-24 volatility—heighten scrutiny from Florida regulators and can pressure margins and rate approvals.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCritical Mineral Scarcity for Battery Storage\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe rapid scale-up of battery storage raises NextEra’s reliance on lithium, cobalt, and rare earths; global lithium demand rose 40% in 2023 and is forecast to double by 2030, strengthening suppliers’ pricing power.\u003c\/p\u003e\n\u003cp\u003eAs EV and grid storage demand climbs, suppliers can tighten deliveries; spot lithium carbonate jumped ~150% between 2020–2022, showing supply volatility that can delay projects.\u003c\/p\u003e\n\u003cp\u003eNextEra needs multi-year offtake and vertical partnerships; locking 5–10 year contracts reduces being outbid by auto makers and defense firms, and stabilizes capex and timeline risk.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized Labor and Technical Expertise\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThe demand for highly skilled engineers and technicians to run NextEra Energy’s renewable grid and nuclear units remains strong; US Bureau of Labor Statistics projects 8% growth for electrical engineers 2022–32, tightening supply in 2025.\u003c\/p\u003e\n\u003cp\u003eLabor unions and niche consultancies wield bargaining power because their technical knowledge is hard to replace, pushing wages and benefits up; NextEra’s 2024 SG\u0026amp;A rose 6% as labor costs climbed.\u003c\/p\u003e\n\u003cp\u003eThis raises operating costs and capex staffing risks, so retaining talent is crucial for safety and reliability.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e8% projected engineer growth 2022–32\u003c\/li\u003e\n\u003cli\u003eNextEra 2024 SG\u0026amp;A +6%\u003c\/li\u003e\n\u003cli\u003eUnion\/consultant leverage increases wage pressure\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Supply Chain Geopolitics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGeopolitical tensions and tariffs—notably US tariffs on imported solar cells and modules that rose in 2024—raise component costs for NextEra, shifting bargaining power toward domestic manufacturers and adding roughly 5–12% supply-cost pressure on utility-scale solar margins.\u003c\/p\u003e\n\u003cp\u003eNextEra must track changing trade policy and Section 301-style actions that can reduce access to low-cost panels, since ~40% of global PV module production was China-based in 2024, concentrating supplier leverage.\u003c\/p\u003e\n\u003cp\u003eThis reliance on global routes makes NextEra vulnerable to foreign export controls and manufacturer capacity decisions that can spike lead times and capital deployment costs.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024: ~40% global PV output from China\u003c\/li\u003e\n\u003cli\u003eEstimated 5–12% cost uplift from tariffs\u003c\/li\u003e\n\u003cli\u003eHigher domestic supplier leverage on prices\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSupplier power, rising input costs \u0026amp; tariffs: lock multi‑year contracts to protect IRRs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSuppliers wield moderate-to-strong power: top turbine\/module OEMs (Vestas, Siemens Gamesa, GE Renewable Energy, LONGi) supplied ~60–70% capacity in 2024; lithium demand up 40% in 2023; Henry Hub avg $4.15\/MMBtu (2024); NextEra 2024 SG\u0026amp;A +6%; tariffs added ~5–12% solar cost pressure—so multi-year contracts and vertical ties are critical to protect IRRs and timelines.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eOEM share\u003c\/td\u003e\n\u003ctd\u003e60–70%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHenry Hub\u003c\/td\u003e\n\u003ctd\u003e$4.15\/MMBtu\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLithium demand change (2023)\u003c\/td\u003e\n\u003ctd\u003e+40%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNextEra SG\u0026amp;A\u003c\/td\u003e\n\u003ctd\u003e+6%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTariff cost uplift\u003c\/td\u003e\n\u003ctd\u003e5–12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eTailored Porter's Five Forces examination of NextEra Energy highlighting competitive rivalry, buyer and supplier bargaining power, substitute threats, and entry barriers, identifying strategic vulnerabilities and strengths that shape its pricing, profitability, and long-term market position.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCompact Porter's Five Forces for NextEra Energy—instantly shows competitive pressures, regulatory risk, and supplier\/customer dynamics to speed strategic decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eustomers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegulated Monopoly Status of FPL\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eResidential and small-business customers of Florida Power and Light (FPL) have near-zero bargaining power because they face no retail choice within FPL’s service area covering about 5 million customers in 2024; switching providers is effectively impossible.\u003c\/p\u003e\n\u003cp\u003eCustomers are captive to FPL’s transmission and distribution footprint and $40+ billion regulated asset base (2024), which locks in dependence on the utility’s infrastructure.\u003c\/p\u003e\n\u003cp\u003eState oversight by the Florida Public Service Commission (FPSC) and rate cases (FPL earned ROE approvals around 10.5%–10.8% in recent orders) acts as a proxy for customer power, limiting unchecked price increases.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLarge Scale Corporate PPA Negotiations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cplarge tech and industrial buyers like google amazon microsoft with cumulative ppa portfolios\u003e5 GW), wield strong leverage in PPAs with NextEra by consolidating multi-year demand and pushing prices toward contract-level LCOEs near $20–30\/MWh for utility-scale wind and solar;\n\u003cptheir threat to shift contracts rivals forces nextera offer longer terms price floors and co-located storage accelerating its pipeline reported gw battery capacity in development as of grid-management services\u003e\n\u003cpthese sophisticated buyers carbon-free clauses increase nextera capex on bess and firming solutions raising project-level costs but improving market differentiation ebitda mix.\u003e\n\u003c\/pthese\u003e\u003c\/ptheir\u003e\u003c\/plarge\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGrowth of Distributed Energy Resources\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFalling costs for rooftop solar (module prices down ~60% since 2018) and home batteries (pack prices fell ~35% 2019–2024) let US homeowners cut grid purchases, shrinking NextEra Energy’s retailable market; residential solar adoption grew ~25% CAGR in select states 2019–2024. This self-generation gives customers bargaining power by reducing demand and pressuring rates, so NextEra must offer competitive tariffs, DER-friendly tariffs, or integrate distributed assets via virtual power plants and DER procurement to retain revenue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWholesale Market Price Sensitivity\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eNextEra Energy Resources sells into competitive U.S. wholesale markets where institutional buyers—ISOs\/RTOs and utilities—are highly price sensitive, switching to lowest-cost bids; in 2024 average wholesale on-peak prices in PJM and ERCOT ranged roughly $30–$60\/MWh, driving bid competition.\u003c\/p\u003e\n\u003cp\u003eThis forces NextEra to stay low-cost via scale and efficiency: as of 2024 it operated ~24 GW of renewables and ~17 GW of gas, lowering levelized costs and keeping bid-win rates high.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eBuyers switch to lowest bid\u003c\/li\u003e\n\u003cli\u003e2024 on-peak prices ~$30–$60\/MWh\u003c\/li\u003e\n\u003cli\u003eNextEra scale: ~24 GW renewables, ~17 GW gas (2024)\u003c\/li\u003e\n\u003cli\u003eLow-cost ops maintain market share\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMunicipal and Community Choice Aggregation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eMunicipal and community choice aggregation (CCA) lets cities pool demand to secure greener supply or lower rates, shifting bargaining power from utilities like NextEra to local buyers; by 2024 CCAs served over 10 million customers in the US, up ~8% year-over-year, pressuring utility retail margins. \u003c\/p\u003e\n\u003cp\u003eCCAs can negotiate fixed-price contracts and RECs, forcing utilities to offer competitive rates or risk lost load and flatter growth; in California CCAs captured ~40% of investor-owned utility load by 2024, a direct competitive hit. \u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e10M+ US CCA customers (2024)\u003c\/li\u003e\n\u003cli\u003eCCA load ~40% of CA investor-owned utilities (2024)\u003c\/li\u003e\n\u003cli\u003eCCAs drive higher renewables demand and pricing pressure\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMixed Customer Power Forces NextEra to Cut Costs, Add Storage Amid Big-Buyer Pressure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCustomers’ bargaining power is mixed: captive residential FPL customers (~5M, 2024) have near-zero leverage, while large tech\/industrial buyers (Google, Amazon, Microsoft; each with \u0026gt;5 GW PPA portfolios by 2024) and CCAs (10M+ customers US, 2024; ~40% CA IOU load) exert strong pressure on PPAs, pricing, and firming requirements, forcing NextEra to lower costs and add storage (4.8 GW battery dev., 2025).\u003c\/p\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview Before You Purchase\u003c\/span\u003e\u003cbr\u003eNextEra Energy Porter's Five Forces Analysis\u003c\/h2\u003e\n\u003cp\u003eThis preview shows the exact NextEra Energy Porter's Five Forces analysis you'll receive immediately after purchase—no surprises, no placeholders.\u003c\/p\u003e\n\u003cp\u003eThe document displayed here is a professionally written, fully formatted file covering industry rivalry, supplier and buyer power, threat of entrants, and substitutes, ready for download and use the moment you buy.\u003c\/p\u003e\n\u003cp\u003eYou're looking at the actual deliverable; once you complete your purchase, you’ll get instant access to this same file with actionable insights for decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56747603427705,"sku":"nexteraenergy-five-forces-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/nexteraenergy-five-forces-analysis.png?v=1772200228","url":"https:\/\/matrixbcg.com\/products\/nexteraenergy-five-forces-analysis","provider":"MatrixBCG","version":"1.0","type":"link"}