{"product_id":"nari-tech-marketing-mix","title":"NARI Technology Development Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGo Beyond the Snapshot—Get the Full Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how NARI Technology Development combines product innovation, strategic pricing, channel optimization, and targeted promotion to secure market advantage—get the full 4Ps Marketing Mix Analysis in an editable, presentation-ready format to save research time and apply insights directly to strategy, benchmarking, or coursework.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGrid Automation Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNARI Technology offers grid automation systems that integrate real-time monitoring and control to cut outage minutes by up to 40% and improve SAIDI (system average interruption duration index) rates; revenues from these products reached RMB 480 million in 2025. These systems automate fault detection and isolation, lowering O\u0026amp;M costs by ~18% and reducing mean time to repair from 6 to 2 hours. By end-2025 NARI added AI-driven predictive maintenance and dynamic load balancing, which cut transformer failures 25% and boosted network load factor by 7%. Adoption spans utilities servicing 120 million customers across China and Southeast Asia.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRelay Protection Devices\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNARI Technology Development sells high-performance relay protection and substation automation gear that secures power grids; its relays cover 35–1,100 kV systems and aim for fault-clearance times under 10 ms, reducing blackout risk by industry-estimated 60% per event.\u003c\/p\u003e\n\u003cp\u003eDevices use IEC 61850 and GOOSE\/PRP high-speed protocols; in 2024 relay unit shipments rose 12% year-over-year to ~48,000 units, driven by UHV projects in China.\u003c\/p\u003e\n\u003cp\u003eOngoing hardware upgrades raised processing throughput 2.5x in 2023–24, supporting phasor-level analytics for HV\/UHV lines and targeting a 15% margin improvement through product premiumization.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSmart Grid Digital Twins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNARI’s Smart Grid Digital Twins create virtual replicas of substations and feeders for simulation, letting operators test stress scenarios and optimize flows without touching hardware; pilots cut outage hours by up to 30% and reduced peak losses 2–5% in 2024 trials. \u003c\/p\u003e\n\u003cp\u003eThese software-as-a-service tools support asset life-extension for aging networks—digital upgrades tied to capital plans that can lower O\u0026amp;M spend by 8–12% annually and inform $M-level grid reinvestments. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eUHV Transmission Equipment\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eNARI Technology Development’s UHV transmission equipment includes transformers, GIS (gas-insulated switchgear), and series capacitors designed for 800–1,100 kV lines to move GW-scale power with \u0026lt;0.5% loss per 1,000 km; components tolerate lightning, corona, and −40 to +55°C extremes, enabling wind\/solar tie-ins from remote sites to cities.\u003c\/p\u003e\n\u003cp\u003eAs of Dec 2025, NARI holds ~18% global market share in UHV manufacturing, with UHV revenue of RMB 6.8 billion in 2024 and \u0026gt;120 GW of installed capacity worldwide.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e800–1,100 kV product range\u003c\/li\u003e\n\u003cli\u003e\u0026lt;0.5% loss per 1,000 km\u003c\/li\u003e\n\u003cli\u003eRMB 6.8B UHV revenue 2024\u003c\/li\u003e\n\u003cli\u003e~18% global market share (Dec 2025)\u003c\/li\u003e\n\u003cli\u003e\u0026gt;120 GW installed capacity\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnical Consulting Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eNARI Technology Development’s Technical Consulting Services cover feasibility studies, system design, and operator training to support power infrastructure through the full lifecycle, boosting uptime and cut lifecycle costs by up to 15% according to industry 2024 grid modernization reports.\u003c\/p\u003e\n\u003cp\u003eThese services help clients integrate NARI equipment into existing grids, improving ROI via optimized asset utilization and reducing commissioning time—clients report average payback shortened from 5 to 3.8 years in recent project audits.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFeasibility studies: network impact, cost-benefit\u003c\/li\u003e\n\u003cli\u003eSystem design: SCADA, protection relays, integration\u003c\/li\u003e\n\u003cli\u003eTraining: certified operator courses, 30–60 days\u003c\/li\u003e\n\u003cli\u003eFinancial impact: ~15% lifecycle cost saving, payback 3.8 yrs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNARI: RMB7.28B revenue, \u0026gt;120GW UHV, ~18% global share—48k relays, faster payback 3.8 yrs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNARI’s product suite—grid automation, relays (35–1,100 kV), UHV gear (800–1,100 kV), digital twins, and consulting—drove RMB 7.28B product revenue (2024–25), \u0026gt;120 GW installed UHV, ~18% global UHV share (Dec 2025), relay shipments ~48,000 (2024), SAIDI cut up to 40%, O\u0026amp;M savings 8–18%, payback reduced to 3.8 yrs.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003eRMB 7.28B (2024–25)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUHV share\u003c\/td\u003e\n\u003ctd\u003e~18% (Dec 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInstalled\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;120 GW\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRelay units\u003c\/td\u003e\n\u003ctd\u003e~48,000 (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into NARI Technology Development’s Product, Price, Place, and Promotion strategies, using real brand practices and competitive context to ground recommendations for managers, consultants, and marketers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eSummarizes NARI Technology Development’s 4P marketing mix into a concise, presentation-ready snapshot that streamlines stakeholder alignment and decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDomestic State Grid Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNARI, as a primary tech supplier to State Grid Corporation of China, uses a nationwide distribution network reaching 26 provincial grid bureaus to deploy solutions, supporting projects worth \u0026gt;RMB 4.3 billion in 2024.\u003c\/p\u003e\n\u003cp\u003eThe strategic tie gives NARI a guaranteed channel for rollouts across 31 provinces and regional power bureaus, enabling multiyear contracts and predictable revenue streams.\u003c\/p\u003e\n\u003cp\u003eUsing a direct-to-utility model, NARI provides onsite technical teams and aligns systems to CNIS and GB national standards, cutting integration time by ~20% in recent pilots.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBelt and Road Expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eNARI Technology uses Belt and Road infrastructure to distribute grid equipment across Asia, Africa, and Eastern Europe, leveraging 2024 project pipelines worth an estimated $620 billion in new power-related contracts; this raised NARI’s export revenue to about 18% of total sales in 2024. By partnering with international EPC firms and local governments, NARI secures installation and O\u0026amp;M work, cutting entry costs and shortening payback to 3–5 years on typical projects. The on-the-ground presence in rapidly industrializing regions helped NARI grow market share in developing energy sectors by roughly 4 percentage points from 2022–2024, focused on scalable substation and inverter solutions, and supports recurring service revenues of about $48 million in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional Service Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNARI Technology Development operates regional service hubs—12 centers across China, Southeast Asia, Europe, and the US—positioned within 50 km of major industrial zones to cut lead times by ~40% and achieve median on-site response under 48 hours in 2024; this decentralized network handled 8,300 emergency repairs and reduced international logistics costs by ~18% versus centralized distribution, boosting NPS and local technical satisfaction scores in FY2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Institutional Sales\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eNARI uses a direct institutional sales team of engineers and account managers to win large industrial and independent power producer contracts, driving ~55% of 2024 project revenue (CNY basis) through bespoke engineering rather than standard modules.\u003c\/p\u003e\n\u003cp\u003eDirect engagement builds multi-year relationships with C-suite and EPC partners, shortens specification cycles by ~20% versus distributors, and enables tailored distribution and pricing per project.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eDirect sales = 55% 2024 project revenue\u003c\/li\u003e\n\u003cli\u003e20% faster spec cycles vs distributors\u003c\/li\u003e\n\u003cli\u003eTargets IPPs, EPCs, heavy industry\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Procurement Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eNARI uses secure digital procurement platforms for institutional clients to speed orders of standardized parts and software updates, cutting procurement cycle time by about 40% in 2024 for similar utilities.\u003c\/p\u003e\n\u003cp\u003eThese portals give utility managers real-time stock and lead-time data, reducing emergency replacement spend by an estimated 18% and lowering inventory carrying cost.\u003c\/p\u003e\n\u003cp\u003eDigital distribution tightens the supply chain, enabling automatic reorders and audit trails that improve forecast accuracy and compliance.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e40% faster procurement cycles (2024 benchmark)\u003c\/li\u003e\n\u003cli\u003e18% lower emergency replacement spend\u003c\/li\u003e\n\u003cli\u003eReal-time availability and automatic reorder\u003c\/li\u003e\n\u003cli\u003eImproved forecast accuracy and compliance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNARI's D2U Network Fuels RMB4.3bn 2024, 55% Direct Sales, 18% Exports, Faster Paybacks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eNARI’s nationwide direct-to-utility network (26 provincial bureaus, 31 provinces) drove \u0026gt;RMB 4.3bn projects in 2024, 55% revenue via direct sales, 18% export share, ~40% faster procurement, ~20% quicker integration, 48h median response, $48m recurring services; Belt \u0026amp; Road exports and 12 regional hubs cut logistics ~18% and shortened payback to 3–5 years.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eProject value\u003c\/td\u003e\n\u003ctd\u003eRMB 4.3bn+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDirect sales\u003c\/td\u003e\n\u003ctd\u003e55%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eExports\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProcurement speed\u003c\/td\u003e\n\u003ctd\u003e+40%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eResponse time\u003c\/td\u003e\n\u003ctd\u003e48h\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eNARI Technology Development 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual NARI Technology Development 4P's Marketing Mix Analysis you’ll receive instantly after purchase—fully complete, editable, and ready for immediate use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750725661049,"sku":"nari-tech-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/nari-tech-marketing-mix.png?v=1772226010","url":"https:\/\/matrixbcg.com\/products\/nari-tech-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}