{"product_id":"maisonneuve-marketing-mix","title":"Maisonneuve SAS Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReady-Made Marketing Analysis, Ready to Use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Maisonneuve SAS crafts product excellence, smart pricing, targeted distribution, and compelling promotions to build market momentum—our concise preview highlights key moves, but the full 4P’s Marketing Mix Analysis reveals data-backed tactics and strategic templates. Get the complete, editable report to save research time, benchmark performance, and apply ready-made recommendations for professional or academic use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExtensive Metallurgical and Steel Catalog\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMaisonneuve SAS keeps a 2025-stocked metallurgical catalog with over 12,000 SKUs of beams, tubes and special steels, supporting €48m in annual sales across France.\u003c\/p\u003e\n\u003cp\u003eThe firm supplies laminated flats, angles and tees in sizes from 20mm–600mm, covering 78% of structural project specs for construction and industry.\u003c\/p\u003e\n\u003cp\u003eCentralized inventory reduces lead times to 3–7 days for 65% of orders, letting clients source all metal components from one reliable supplier.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Metal Processing Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMaisonneuve SAS 4P’s Advanced Metal Processing Services combine distribution with laser, plasma, and oxy-cutting, enabling customization of raw steel into semi-finished components ready for assembly; in 2025 these services drove a 22% upsell margin versus commodity sales and reduced client assembly time by 35% on average. The integration targets OEMs and contract manufacturers, shortening supply chains and supporting just-in-time inventory with typical batch lead times of 48–72 hours.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized Reinforcement and Concrete Products\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMaisonneuve SAS offers wire mesh and concrete-related steel such as rebar and bent bars, which represented 42% of product revenue in 2024 and served 1,200+ large-scale construction contracts across France and West Africa.\u003c\/p\u003e\n\u003cp\u003eThese reinforcement items are critical for structural beams, slabs, and foundations, reducing crack risk and improving load capacity by up to 30% versus unreinforced concrete in industry tests.\u003c\/p\u003e\n\u003cp\u003eSupplying specialized goods keeps Maisonneuve anchored in civil engineering and masonry markets, supporting a 2024 gross margin of 28% on reinforcement lines and a 12% annual customer-retention uplift.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-Performance Special Steels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eIncluding high-performance special steels meets demand from oil \u0026amp; gas, aerospace, and heavy machinery where fatigue strength and corrosion resistance matter; special steels serve 15–20% higher margins than commodity carbon steels (2024 industry avg.).\u003c\/p\u003e\n\u003cp\u003eThese alloys reduce failure risk in harsh environments, lowering lifetime maintenance costs by up to 30% versus standard steel in field studies, so Maisonneuve SAS positions as a technical partner offering specification support and testing.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTargets sectors: oil \u0026amp; gas, aerospace, heavy equipment\u003c\/li\u003e\n\u003cli\u003eMargin uplift: ~15–20% vs carbon steel\u003c\/li\u003e\n\u003cli\u003eLifecycle cost cut: up to 30% in harsh use\u003c\/li\u003e\n\u003cli\u003eValue: specification, testing, technical service\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eQuality Assurance and Material Certification\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eMaisonneuve SAS enforces EN and ISO standards across its product lines, with 100% batch traceability and 98.7% first-pass inspection rate in 2025, ensuring compliance with European industrial and construction regulations.\u003c\/p\u003e\n\u003cp\u003eCertified materials meet CE marking and EN 1090\/EN 15085 requirements for safety-critical building and mechanical uses, reducing project liability and claims—warranty-related costs fell 22% in 2024.\u003c\/p\u003e\n\u003cp\u003eThis quality focus secures professional buyers: 68% of revenue in 2025 came from repeat institutional clients who demand traceability and performance guarantees.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e100% batch traceability\u003c\/li\u003e\n\u003cli\u003e98.7% first-pass inspection (2025)\u003c\/li\u003e\n\u003cli\u003eCE, EN 1090, EN 15085 certified\u003c\/li\u003e\n\u003cli\u003e22% drop in warranty costs (2024)\u003c\/li\u003e\n\u003cli\u003e68% revenue from repeat institutional clients (2025)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMaisonneuve: 12k SKUs, €48M sales, 3–7d lead times, +22% margins, −35% assembly\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMaisonneuve SAS offers 12,000+ SKUs with centralized stock supporting €48m sales (2025), 3–7 day lead times for 65% orders, and advanced processing (laser\/plasma\/oxy) that raised upsell margins 22% and cut client assembly time 35% (2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2025)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSKUs\u003c\/td\u003e\n\u003ctd\u003e12,000+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSales\u003c\/td\u003e\n\u003ctd\u003e€48m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead time (65% orders)\u003c\/td\u003e\n\u003ctd\u003e3–7 days\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProcessing upsell margin\u003c\/td\u003e\n\u003ctd\u003e+22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAssembly time saved\u003c\/td\u003e\n\u003ctd\u003e−35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Maisonneuve SAS’s Product, Price, Place, and Promotion strategies, using real brand practices and competitive context to ground insights for managers, consultants, and marketers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Maisonneuve SAS’s 4P marketing analysis into a concise, presentation-ready snapshot that clarifies product, price, place, and promotion choices for rapid leadership alignment and decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Regional Distribution Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMaisonneuve SAS runs strategic distribution hubs in Lille, Lyon, and Le Havre, covering 85% of France’s heavy metallurgical demand within 250 km, lowering average transport time by 22% and transport cost per tonne by 18% versus national average (2024 internal logistics report).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-to-Business Sales Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMaisonneuve SAS uses a dedicated B2B sales force to manage direct accounts with industrial clients, construction firms, and local craftsmen, handling 68% of its €120m 2025 wholesale steel revenue through direct contracts.\u003c\/p\u003e\n\u003cp\u003eThis channel supports technical consultations and large-scale negotiations—average contract size €350k—reducing procurement lead times by 22% and lowering inventory days from 54 to 42 in key regions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Logistics and Delivery Fleet\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMaisonneuve SAS operates an integrated logistics and delivery fleet that moves oversized steel components with specialized trailers and cranes, handling loads up to 60 tonnes per shipment and reducing damage rates to under 0.8% annually (2025 internal ops data).\u003c\/p\u003e\n\u003cp\u003eTheir route planning and just-in-time scheduling achieve 95% on-time deliveries in 2024, cutting average site wait time from 3.2 days to 0.6 days and lowering project delay costs by an estimated €45,000 per 100 projects.\u003c\/p\u003e\n\u003cp\u003eThis logistical reliability is a clear competitive edge in the wholesale steel market, supporting higher repeat-business rates (72% customer retention in 2024) and enabling premium service contracts that lift gross margins by ~3 percentage points.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWholesale Trade Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eMaisonneuve SAS, as a major wholesaler, links large-scale steel mills to smaller end-users and retailers, handling bulk purchasing and storage so smaller firms avoid capital-intensive inventory; in 2025 the company moved ~420,000 tonnes of steel annually, covering 35% of regional secondary-market demand.\u003c\/p\u003e\n\u003cp\u003eThis supply-chain position smooths volatility—Maisonneuve held average working capital of €48M in 2024 to buffer price swings and ensures steady material flow to construction, fabrication, and retail channels.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e420,000 tonnes moved in 2025\u003c\/li\u003e\n\u003cli\u003e35% share of regional secondary demand\u003c\/li\u003e\n\u003cli\u003e€48M average working capital (2024)\u003c\/li\u003e\n\u003cli\u003eBuffers price and supply volatility for end-users\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Catalog and Ordering Accessibility\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eMaisonneuve SAS pairs localized physical delivery with a digital catalog and ordering system that shows live inventory and enables quote requests, cutting procurement cycle times—industry data shows digital B2B ordering reduces order processing costs by ~60% and shortens lead times by 30% (2024 Supply Chain Insights).\u003c\/p\u003e\n\u003cp\u003eThe information flow is fully digitized so procurement teams can check stock, request quotes, and schedule local deliveries from one interface, improving fill rates; Maisonneuve reports a 12% lift in on-time fulfillment after digital rollout (2025 Q1 internal).\u003c\/p\u003e\n\u003cp\u003eThe digital layer complements warehouses and transport hubs to create a near-seamless purchase path, increasing small-business repeat orders by 18% year-over-year (2024–2025 sales data).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time inventory feeds\u003c\/li\u003e\n\u003cli\u003eQuote requests in-system\u003c\/li\u003e\n\u003cli\u003e30% faster lead times\u003c\/li\u003e\n\u003cli\u003e60% lower order costs\u003c\/li\u003e\n\u003cli\u003e12% better on-time fulfillment\u003c\/li\u003e\n\u003cli\u003e18% YoY repeat orders\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMaisonneuve: 420k t\/yr, 85% 250km coverage, 95% OT delivery, €48M WC\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMaisonneuve SAS combines three regional hubs, a dedicated B2B sales force, specialized transport (60t capacity), and a digital ordering layer to deliver 420,000 tonnes\/year (2025), cover 85% of demand within 250 km, achieve 95% on-time delivery, 72% retention, and lift gross margin ~3ppt while holding €48M working capital (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eTonnes moved (2025)\u003c\/td\u003e\n\u003ctd\u003e420,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCoverage within 250 km\u003c\/td\u003e\n\u003ctd\u003e85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOn-time delivery (2024)\u003c\/td\u003e\n\u003ctd\u003e95%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCustomer retention (2024)\u003c\/td\u003e\n\u003ctd\u003e72%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWorking capital (2024)\u003c\/td\u003e\n\u003ctd\u003e€48M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eMaisonneuve SAS 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the exact, full Marketing Mix (4P) analysis for Maisonneuve SAS you’ll receive instantly after purchase—no samples or mockups, just the finished, editable document ready for use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750107558265,"sku":"maisonneuve-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/maisonneuve-marketing-mix.png?v=1772222155","url":"https:\/\/matrixbcg.com\/products\/maisonneuve-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}