{"product_id":"lightspeedhq-marketing-mix","title":"Lightspeed Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how Lightspeed’s product design, pricing tiers, omnichannel distribution, and targeted promotions combine to drive merchant growth and customer loyalty—download the full 4Ps Marketing Mix Analysis for an editable, presentation-ready report packed with real-world data, strategic insights, and ready-to-use frameworks to save hours of research and elevate your planning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eUnified Commerce Ecosystem\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLightspeed’s Unified Commerce Ecosystem is a flagship cloud platform for complex retail and hospitality environments as of late 2025, serving 130,000+ locations globally and processing over $60 billion in annualized GMV.\u003c\/p\u003e\n\u003cp\u003eIt consolidates front-of-house POS with back-office ERP functions to create a single source of truth, cutting reconciliation time by up to 40% in customer case studies.\u003c\/p\u003e\n\u003cp\u003eThe integrated interface supports multi-location operations and omnichannel sales—online, in-store, marketplaces—reducing inventory stockouts by ~25% and improving checkout speed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEmbedded Financial Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLightspeed’s Embedded Financial Services center on Lightspeed Payments, built into its POS hardware and software to cut reconciliation time; as of 2025 Lightspeed reports over 60% merchant adoption of native payments, boosting same-day payouts and improving merchant cash flow.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Inventory and B2B Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLightspeed’s Advanced Inventory and B2B Integration, built on the NuORDER acquisition, lets merchants manage 10,000+ SKUs, track stock in real time, and automate reorder points to cut stockouts; industry tests show automated reordering can reduce out-of-stock events by ~30%. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eData-Driven Insights and Analytics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eLightspeed's reporting converts POS transactions into business intelligence, letting operators track KPIs like labor cost, menu profitability, and customer lifetime value (CLV); in 2025 clients using these dashboards reported a 7–12% average increase in gross margin from menu changes.\u003c\/p\u003e\n\u003cp\u003eDashboards are customizable and combine historical trends with predictive models; stores that applied predictive labor scheduling cut labor variance by 9% year-over-year through 2024.\u003c\/p\u003e\n\u003cp\u003eThese analytics tie to revenue: merchants using Lightspeed analytics saw a median 4% lift in repeat sales within 12 months, driven by targeted offers from CLV segmentation.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e7–12% gross-margin gains from menu optimization\u003c\/li\u003e\n\u003cli\u003e9% lower labor variance via predictive scheduling\u003c\/li\u003e\n\u003cli\u003e4% median lift in repeat sales in 12 months\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOmnichannel and E-commerce Capabilities\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eLightspeed’s Omnichannel and E-commerce suite gives retailers full online storefronts plus synced POS inventory; as of Q4 2025 Lightspeed reported 35% of SMB merchants using e-commerce features and a 22% YoY increase in online GMV, keeping stock data real-time across channels.\u003c\/p\u003e\n\u003cp\u003eThe omnichannel stack routes sales from stores, social platforms, and marketplaces into one catalog, reducing stockouts by ~30% in client case studies and enabling unified promotions and fulfillment.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time inventory sync across channels\u003c\/li\u003e\n\u003cli\u003eIntegrated social and marketplace selling\u003c\/li\u003e\n\u003cli\u003e35% merchant e‑commerce adoption (Q4 2025)\u003c\/li\u003e\n\u003cli\u003e22% YoY online GMV growth\u003c\/li\u003e\n\u003cli\u003e~30% reduction in stockouts\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLightspeed Unified Commerce: 130K+ locations, $60B GMV—40% reconciliation cut, +7–12% margins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLightspeed’s Unified Commerce platform (130,000+ locations, $60B+ GMV in 2025) merges POS, ERP, payments, inventory and analytics to cut reconciliation by ~40%, reduce stockouts ~25–30%, and lift repeat sales ~4% within 12 months; clients report 7–12% gross-margin gains and 9% lower labor variance from predictive scheduling.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2025)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eLocations\u003c\/td\u003e\n\u003ctd\u003e130,000+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAnnualized GMV\u003c\/td\u003e\n\u003ctd\u003e$60B+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eReconciliation cut\u003c\/td\u003e\n\u003ctd\u003e~40%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStockout reduction\u003c\/td\u003e\n\u003ctd\u003e25–30%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRepeat sales lift\u003c\/td\u003e\n\u003ctd\u003e~4% (12 months)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGross-margin gain\u003c\/td\u003e\n\u003ctd\u003e7–12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLabor variance cut\u003c\/td\u003e\n\u003ctd\u003e9%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Lightspeed’s Product, Price, Place, and Promotion strategies, using real brand practices and competitive context to ground insights for managers, consultants, and marketers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Lightspeed’s 4P analysis into a concise, leadership-ready snapshot that’s ideal for quick presentations, team alignment, or adapting the framework to your own projects.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Cloud-Based Accessibility\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLightspeed operates as a Software as a Service provider, letting users access POS and commerce tools from anywhere with internet; as of FY2024 it served ~140,000 customers across 100+ countries, per company reporting. By running on global cloud infrastructure (multi-region AWS and GCP deployments) Lightspeed ensures \u0026gt;99.9% availability and cross-region data redundancy, reducing downtime risk and meeting GDPR\/PDPA needs. This cloud model removes on-site servers and enables instant updates to all accounts, cutting deployment time from weeks to minutes and lowering IT OPEX.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Sales and Professional Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLightspeed maintains an in-house sales force targeting mid-market and enterprise accounts, driving 2024 ARR growth as enterprise deals rose 28% year-over-year to represent roughly 22% of total ARR (Source: Lightspeed FY2024 report).\u003c\/p\u003e\n\u003cp\u003eSales reps deliver tailored consultations to map the platform to industry workflows, cutting average time-to-live by an estimated 18% on complex deployments.\u003c\/p\u003e\n\u003cp\u003eProfessional services handle data migration and large implementations; in 2024 these services generated about 9% of revenue and improved 12-month net retention by roughly 4 percentage points.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Partner and Reseller Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLightspeed uses 400+ authorized resellers and value-added partners globally to extend reach; in 2024 partners contributed an estimated 28% of SMB sales, per company filings. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Digital App Marketplace\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe Integrated Digital App Marketplace extends Lightspeed's ecosystem, hosting 700+ apps (as of 2025) that connect POS to accounting (QuickBooks, Xero), marketing automation, and industry hardware, boosting platform stickiness and average revenue per merchant.\u003c\/p\u003e\n\u003cp\u003eBy centralizing integrations, Lightspeed acts as a tech hub—merchant retention rises (estimated +12% retention) and app-driven transactions add ~8% to GMV, increasing platform utility and monetization opportunities.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e700+ apps in marketplace (2025)\u003c\/li\u003e\n\u003cli\u003e+12% estimated merchant retention\u003c\/li\u003e\n\u003cli\u003e~8% GMV from app-enabled transactions\u003c\/li\u003e\n\u003cli\u003eKey integrations: QuickBooks, Xero, Mailchimp, Clover hardware\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLocalized Support and Regional Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eLightspeed runs regional hubs in North America, Europe, and Asia-Pacific to support global ops, hosting support staff and account managers who handle local regs and cultures; this reduces downtime for merchants with mission-critical POS and payments systems.\u003c\/p\u003e\n\u003cp\u003eIn 2025 Lightspeed reports ~1500 global employees with major concentration in Toronto, London, and Sydney, enabling local SLAs and time-zone-aligned support that improves merchant retention.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eRegional hubs: NA, EU, APAC\u003c\/li\u003e\n\u003cli\u003e~1500 employees (2025)\u003c\/li\u003e\n\u003cli\u003eLocal SLAs, time-zone support\u003c\/li\u003e\n\u003cli\u003eStronger merchant trust \u0026amp; retention\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLightspeed: 140k customers, 700+ apps, 22% enterprise ARR, \u0026gt;99.9% uptime\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLightspeed’s cloud POS and marketplaces drive global reach: ~140k customers (FY2024), 1500 employees (2025), 700+ apps (2025); partners = ~28% SMB sales; enterprise ARR share ~22% (28% YoY enterprise deal growth); professional services = ~9% revenue, boosting 12‑month NRR +4ppt; app-driven transactions ≈8% GMV; \u0026gt;99.9% availability via multi-region AWS\/GCP.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCustomers (FY2024)\u003c\/td\u003e\n\u003ctd\u003e~140,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEmployees (2025)\u003c\/td\u003e\n\u003ctd\u003e~1,500\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eApps (2025)\u003c\/td\u003e\n\u003ctd\u003e700+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePartner SMB Sales\u003c\/td\u003e\n\u003ctd\u003e~28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnterprise ARR Share\u003c\/td\u003e\n\u003ctd\u003e~22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProfessional Services Rev\u003c\/td\u003e\n\u003ctd\u003e~9%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eApp-driven GMV\u003c\/td\u003e\n\u003ctd\u003e~8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAvailability\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;99.9%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eLightspeed 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the exact Lightspeed 4P's Marketing Mix analysis you’ll receive after purchase—fully complete and ready to use with no placeholders or mockups.\u003c\/p\u003e\n\u003cp\u003eThis is the same editable, high-quality document you'll download instantly after checkout, so you can act on insights immediately.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751147450745,"sku":"lightspeedhq-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/lightspeedhq-marketing-mix.png?v=1772228254","url":"https:\/\/matrixbcg.com\/products\/lightspeedhq-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}