{"product_id":"libertyglobal-business-model-canvas","title":"Liberty Global Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLiberty Global Business Model Canvas: Download Editable Blueprint for Strategy \u0026amp; Investors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind Liberty Global’s business model—this concise Business Model Canvas maps customer segments, revenue streams, key partnerships, and cost drivers to reveal how the company scales and sustains competitive advantage.\u003c\/p\u003e\n\u003cp\u003eDownload the complete, editable Canvas in Word and Excel for actionable insights, benchmarking, and investor-ready analysis to accelerate your strategy and decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Joint Venture Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLiberty Global uses joint ventures like Virgin Media O2 (50\/50 with Telefónica since 2021) and VodafoneZiggo (joint with Vodafone) to split capex—saving an estimated €1.2–1.7 billion annually in European network investments—and combine fixed and mobile assets to secure top-2 market positions in key regions. By tapping partners’ local sales and regulatory expertise, Liberty Global cut rollout risk and accelerated 2024 fiber\/Broadband deployment to cover ~18 million homes across Europe.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eContent and Media Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLiberty Global partners with studios and streamers—Netflix, Disney, Warner Bros. Discovery—to keep Horizon and EOS as go-to hubs; these deals helped streaming revenue lift ARPU ~4% in 2024 and cut video churn by ~0.6 p.p. versus 2022. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInfrastructure and Technology Vendors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLiberty Global partners with equipment makers Nokia, Ericsson, and Samsung for 5G and FTTP rollout; these vendors supply radios, fiber optics, and OSS\/BSS software that sustain 99.99% target uptime and multi-gigabit speeds. In 2025 Liberty Global’s capex guidance ~€3.5bn supports long-term supply contracts, securing a steady innovation pipeline and lowering unit deployment cost by an estimated 8–12% per km of fiber.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFinancial and Infrastructure Investors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eLiberty Global partners with private equity and infra funds like InfraVia Capital Partners to co-fund large fiber builds, cutting project payback time and preserving balance-sheet capacity as it shifts from HFC to full fiber by end-2025.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCo-funding reduces Liberty Global capex burden; InfraVia deal sizes ~€300–€600m (typical 2023–2024 rounds)\u003c\/li\u003e\n\u003cli\u003eSpeeds network rollout — target: nationwide fiber conversions by 12\/31\/2025\u003c\/li\u003e\n\u003cli\u003eKeeps leverage metrics stable; supports EBITDA growth from higher ARPU on fiber\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWholesale and MVNO Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eLiberty Global uses MVNO deals where it lacks spectrum to sell converged bundles, and it wholesales capacity to third parties on its networks—these moves drove about 8% of 2024 revenue in select markets, adding roughly $0.6 billion in wholesale income in FY2024.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eMVNOs extend market reach without capex\u003c\/li\u003e\n\u003cli\u003eWholesaling boosts network utilization and margins\u003c\/li\u003e\n\u003cli\u003eConverged offers increase ARPU by ~10% where active\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLiberty Global’s partnerships cut capex, boost fiber to 18M homes and lift ARPU\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLiberty Global shares capex via joint ventures (Virgin Media O2, VodafoneZiggo), saving ~€1.2–1.7bn\/yr and funding ~€3.5bn capex in 2025 to reach ~18m homes fiber by 2024–25; studio\/streaming deals raised ARPU ~4% and cut video churn 0.6 p.p.; vendor and infra partnerships cut unit fiber cost 8–12% and attracted €300–€600m co-funds per deal; wholesale\/MVNOs drove ~8% of 2024 revenue (~$0.6bn).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003ePartnership\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003cth\u003e2024–25 impact\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eJoint ventures\u003c\/td\u003e\n\u003ctd\u003e€1.2–1.7bn saved\/yr\u003c\/td\u003e\n\u003ctd\u003eTop-2 market positions\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCapex guidance\u003c\/td\u003e\n\u003ctd\u003e€3.5bn (2025)\u003c\/td\u003e\n\u003ctd\u003e~18m homes fiber\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStudio deals\u003c\/td\u003e\n\u003ctd\u003eARPU +4%\u003c\/td\u003e\n\u003ctd\u003eVideo churn −0.6 p.p.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eInfra funds\u003c\/td\u003e\n\u003ctd\u003e€300–€600m\/deal\u003c\/td\u003e\n\u003ctd\u003eFaster payback\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWholesale\/MVNO\u003c\/td\u003e\n\u003ctd\u003e~8% rev ($0.6bn)\u003c\/td\u003e\n\u003ctd\u003eHigher utilization\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA comprehensive, pre-written Business Model Canvas for Liberty Global that maps its nine blocks—customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partners, and cost structure—reflecting real-world operations, competitive advantages, SWOT-linked insights, and investor-ready narratives to support strategic decisions and funding discussions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level, editable Business Model Canvas for Liberty Global that condenses its broadband, content, and B2B services strategy into a one-page snapshot—ideal for quick boardroom reviews and collaborative adaptation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNetwork Infrastructure Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLiberty Global maintains and upgrades vast cable and fiber networks, shifting from DOCSIS 3.1 to full fiber and expanding 5G through partner VMO2 and Vodafone deals, targeting \u0026gt;40%+ FTTP footprint and ~60–70% DOCSIS-to-fiber conversion in key markets by end-2025; efficient ops drive \u0026gt;99.95% uptime and sub-20 ms latency, key for churn reduction and supporting peak household throughput growth of ~35% YoY.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProduct Innovation and Convergence\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLiberty Global develops converged fixed-mobile products that enable seamless handoffs and a single UI with unified billing; in 2024 the group reported 27.1 million customers and said converged ARPU rose ~4% YoY, driven by bundled plans and integrated services. The company invests in next-gen routers and set-top boxes—CapEx was €1.8bn in 2024—to reduce obsolescence and shorten upgrade cycles.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomer Acquisition and Retention\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLiberty Global runs aggressive marketing and loyalty programs—spending ~€1.2bn on commercial activities in 2024—to grow subscribers across competitive European markets.\u003c\/p\u003e\n\u003cp\u003eThey use data analytics to flag churn (cutting churn by ~15% in 2023) and offer personalized incentives, while cross-selling mobile to broadband customers (mobile ARPU up ~9% in 2024) to deepen relationships.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic M\u0026amp;A and Asset Optimization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eManagement pursues targeted M\u0026amp;A and joint ventures to reshape Liberty Global’s footprint, including the 2023-2025 push to separate NetCo (infrastructure) and ServCo (customer-facing services) to crystallize value—expectation: up to €2–3bn of incremental enterprise value from separations per management estimates and precedent deals.\u003c\/p\u003e\n\u003cp\u003eThese moves streamline operations, concentrate capex on high-ARPU markets, and boost margins by reallocating resources to top-performing segments.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 capex focus: fiber rollout in 8 countries\u003c\/li\u003e\n\u003cli\u003eNetCo\/ServCo splits target ~€2–3bn value\u003c\/li\u003e\n\u003cli\u003e2019–2024 M\u0026amp;A: ~€5bn deal volume\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eContent Aggregation and Platform Development\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eLiberty Global aggregates linear TV, on‑demand libraries, and third‑party streaming apps into a single UX, acting as a digital gatekeeper; its video platform drove Virgin Media O2 pay‑TV ARPU uplift of ~8% in 2024 vs 2022, per company filings.\u003c\/p\u003e\n\u003cp\u003eDeveloping and updating the middleware and UIs, plus app carriage deals, is core—Liberty spent ~€220m on customer experience tech in 2024 and negotiates native support for top apps to retain subscribers.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eAggregates linear, VOD, apps\u003c\/li\u003e\n\u003cli\u003eCore differentiation: proprietary UX\/software\u003c\/li\u003e\n\u003cli\u003e€220m CX tech spend (2024)\u003c\/li\u003e\n\u003cli\u003e8% ARPU uplift (VMO2, 2022–24)\u003c\/li\u003e\n\u003cli\u003eOngoing app carriage negotiations\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLiberty Global: FTTP push, €1.8bn CapEx \u0026amp; €2–3bn NetCo value target\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLiberty Global runs network buildouts (FTTP push to \u0026gt;40% footprint, ~60–70% DOCSIS-to-fiber conversion by end-2025), converged fixed-mobile product development (27.1m customers, +4% converged ARPU in 2024), CX and video platform investment (€220m CX spend, €1.8bn CapEx in 2024), data-driven churn prevention (~15% reduction) and M\u0026amp;A\/NetCo separations targeting €2–3bn value.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/Target\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCustomers\u003c\/td\u003e\n\u003ctd\u003e27.1m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCapEx\u003c\/td\u003e\n\u003ctd\u003e€1.8bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCX spend\u003c\/td\u003e\n\u003ctd\u003e€220m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCommercial spend\u003c\/td\u003e\n\u003ctd\u003e€1.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eChurn cut\u003c\/td\u003e\n\u003ctd\u003e~15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNetCo value target\u003c\/td\u003e\n\u003ctd\u003e€2–3bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFTTP goal\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;40% by 2025\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Document Unlocks After Purchase\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe document you're previewing is the authentic Liberty Global Business Model Canvas—it's not a mockup or sample but a direct snapshot of the exact file you'll receive after purchase.\u003c\/p\u003e\n\u003cp\u003eUpon completing your order, you'll get full access to this same professionally formatted document, ready to edit, present, or share in the provided formats without surprises or omissions.\u003c\/p\u003e\n\u003cp\u003eWe show you the real deliverable to ensure transparency: what you see here is precisely what will be available for download after purchase.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749563249017,"sku":"libertyglobal-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/libertyglobal-business-model-canvas.png?v=1772215231","url":"https:\/\/matrixbcg.com\/products\/libertyglobal-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}