{"product_id":"libertyglobal-bcg-matrix","title":"Liberty Global Boston Consulting Group Matrix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eActionable Strategy Starts Here\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eLiberty Global’s BCG Matrix preview highlights where key services—like broadband, TV platforms, and mobile—sit in the growth-share landscape, hinting at which are Stars, Cash Cows, Question Marks, or Dogs; this snapshot shows capital allocation tensions amid market convergence and fierce competition. Purchase the full BCG Matrix for a quadrant-by-quadrant breakdown, actionable recommendations, and ready-to-use Word and Excel deliverables to guide investment and strategic decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etars\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVirgin Media O2 (VMO2) UK Joint Venture\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAs of year-end 2025, Virgin Media O2 (VMO2) is a Star in Liberty Global’s BCG matrix, holding top-three UK market share in fixed and mobile and driving growth via fiber and 5G expansion.\u003c\/p\u003e\n\u003cp\u003eVMO2 has extended full-fiber to over 8.3 million homes and reached 87% 5G population coverage by late 2025, fueling high subscriber and ARPU growth.\u003c\/p\u003e\n\u003cp\u003eRevenue ran near £9.4bn in FY2024 with continued uplift in 2025, but heavy capex—roughly £1.8–£2.2bn annually—keeps free cash flow balanced between strong intake and high reinvestment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFiber-to-the-Home (FTTH) Infrastructure Expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLiberty Global’s FTTH push in the UK, Ireland and Belgium is a Star: Nexfibre and the Irish rollout hit critical scale by late 2025, targeting ~80% Ireland coverage and adding 2–4 million UK premises; revenue from wholesale \u0026amp; retail fiber grew ~15% YoY in 2024, boosting EBITDA margins on infrastructure contracts.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFIA Formula E Championship Ownership\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe 65% majority stake acquired in 2024 has positioned FIA Formula E Championship as a Star in Liberty Global’s Growth portfolio, driven by high market expansion and premium sponsorships; FY 2025 revenue for the series reached an estimated $120m while Liberty’s pro forma contribution rises accordingly.\u003c\/p\u003e\n\u003cp\u003eBy late 2025 cumulative viewership topped 500 million, with average race-weekend global reach up 38% YoY and digital engagement growth of 72%, underscoring strong demand in sustainable sports and media.\u003c\/p\u003e\n\u003cp\u003eFormula E holds the leading electric racing market position but remains capital-intensive: Liberty plans ~$80–120m capex over 2026–2028 to scale global marketing, streaming infrastructure, and esports integrations to drive further audience monetization.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTelenet Belgium Converged Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eTelenet Belgium Converged Services (Liberty Global) is a Star: it leads the Belgian market and drove renewed growth via Fixed-Mobile Convergence and 5G rollout, reaching 2025 Q4 broadband net additions of ~32,000 — the highest in several years — supported by Wyre infrastructure upgrades and targeted marketing.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eMarket share: ~40% household broadband (2025)\u003c\/li\u003e\n\u003cli\u003eQ4 2025 broadband net adds: ~32,000\u003c\/li\u003e\n\u003cli\u003eARPU uplift: ~6% YoY from FMC bundles (2025)\u003c\/li\u003e\n\u003cli\u003eCapital spend: Wyre + access upgrades ~€180m in 2025\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLiberty Blume Financial Services Platform\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eLiberty Blume Financial Services Platform, moved into Liberty Services in early 2026, is a Star with \u0026gt;20% revenue growth in 2025 and a near-GBP 400m 2026 order book for tech-enabled back-office solutions.\u003c\/p\u003e\n\u003cp\u003eIt holds a strong niche market share, serves Liberty Global operating companies and expanding third-party clients, and needs capital to scale AI-driven capabilities and meet demand.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2025 revenue growth: \u0026gt;20%\u003c\/li\u003e\n\u003cli\u003e2026 order book: ~GBP 400m\u003c\/li\u003e\n\u003cli\u003eServes internal ops + third parties\u003c\/li\u003e\n\u003cli\u003eCapital required to scale AI\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLiberty Global growth drivers: VMO2, Formula E, Telenet, Blume power 2025 expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eStars: VMO2, Nexfibre\/Irish FTTH, Formula E, Telenet, Liberty Blume drive high growth within Liberty Global; FY2024–25 revenues: VMO2 ~£9.4bn+, Formula E ~$120m (2025), Blume +20% (2025); capex intensity: VMO2 £1.8–2.2bn (annual), Formula E $80–120m (2026–28), Telenet €180m (2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eAsset\u003c\/th\u003e\n\u003cth\u003e2025 metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eVMO2\u003c\/td\u003e\n\u003ctd\u003eRev ~£9.4bn; capex £1.8–2.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFormula E\u003c\/td\u003e\n\u003ctd\u003eRev ~$120m; capex $80–120m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTelenet\u003c\/td\u003e\n\u003ctd\u003eBB add 32k; capex €180m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBlume\u003c\/td\u003e\n\u003ctd\u003eGrowth \u0026gt;20%; order book £400m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eComprehensive BCG Matrix for Liberty Global: quadrant-by-quadrant strategic insights, investment\/hold\/divest recommendations, and trend-driven risks\/opportunities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eOne-page Liberty Global BCG Matrix placing each business unit in a quadrant for swift portfolio decisions\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eash Cows\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVodafoneZiggo Netherlands Joint Venture\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eVodafoneZiggo, a classic Cash Cow in Liberty Global’s BCG matrix, led the mature Dutch telecom market in 2025 with the largest 2Gbps network coverage (~65% of households) and stable market share near 40%.\u003c\/p\u003e\n\u003cp\u003eDespite pressure from KPN and Odido, it generated steady cash flow in 2025—reported EBITDA ~€1.6bn and free cash flow ~€900m—meeting full-year guidance.\u003c\/p\u003e\n\u003cp\u003eHigh EBITDA margins (~38% in 2025) fund Liberty Global’s debt service and dividends, needing only maintenance capex (~€350m) versus massive revenue (~€4.2bn).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEstablished Broadband and Video Residential Base\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe core residential broadband and video business is Liberty Global’s primary cash engine, delivering over 80 million connections by end-2025 and generating predictable monthly recurring revenue (MRR) from mature markets.\u003c\/p\u003e\n\u003cp\u003eHigh market share and low churn in established regions yield stable EBITDA margins—around mid-30s% in 2024 for legacy operations—supporting free cash flow that funds capital allocation.\u003c\/p\u003e\n\u003cp\u003eCash harvested from legacy-to-digital subscribers is being redeployed into growth areas such as AI and edge computing, with Liberty Global targeting multi-hundred‑million euro investments through 2026.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVirgin Media Ireland Fixed-Line Operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eVirgin Media Ireland leads Irish broadband with ~36% household market share in 2024 and EBITDA margin near 45%, keeping a high-margin, established subscriber base despite competition from SIRO and Eir.\u003c\/p\u003e\n\u003cp\u003eWith fiber rollout ~95% complete by end-2025 and capex falling below 10% of revenue, the unit shifts to harvesting, boosting free cash flow—estimated €250–€300m annual FCF in 2025—to fund Liberty Global liquidity and asset rotation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLiberty Global Ventures Mature Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eA portion of Liberty Growth’s $3.4 billion portfolio comprises mature media and infrastructure stakes that deliver steady cash flows and low reinvestment needs.\u003c\/p\u003e\n\u003cp\u003eThese assets—including established European media holdings—now primarily yield dividends or are candidates for partial monetization, exemplified by the ITV stake sale in late 2025 that raised roughly £450 million for redeployment into growth ventures.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003ePart of $3.4B Liberty Growth\u003c\/li\u003e\n\u003cli\u003eProvides steady dividends, low capex\u003c\/li\u003e\n\u003cli\u003eITV stake sale (late 2025) ≈ £450M\u003c\/li\u003e\n\u003cli\u003eFunds redeployment into new ventures\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eB2B Enterprise Connectivity Segments\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe enterprise divisions within VMO2 (UK) and Telenet (Belgium) function as Cash Cows for Liberty Global by using existing fiber and fixed-mobile networks to serve large corporates and public-sector clients, generating high-margin revenue with minimal capex.\u003c\/p\u003e\n\u003cp\u003eLong-term contracts (average 3–7 years) and high entry barriers keep churn low; enterprise EBITDA margins exceed 35% and contributed roughly €420m of operating profit in 2024.\u003c\/p\u003e\n\u003cp\u003eAfter integrating Daisy by late 2025, cross-sell of managed services and unified comms raised annual recurring revenue by ~€90m, letting the group milk stable contracts without major new infrastructure spend.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eHigh-margin EBITDA \u0026gt;35%\u003c\/li\u003e\n\u003cli\u003e2024 operating profit ~€420m\u003c\/li\u003e\n\u003cli\u003eDaisy integration added ~€90m ARR by 2025\u003c\/li\u003e\n\u003cli\u003eAverage contract length 3–7 years\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLiberty Global’s 2025 Cash Cows: €1.6bn EBITDA, ~€1.55bn FCF \u0026amp; 80M+ connections\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLiberty Global’s Cash Cows (VodafoneZiggo, Virgin Media Ireland, VMO2\/Telenet enterprise) delivered stable 2025 FCF: VodafoneZiggo EBITDA ~€1.6bn FCF ~€900m; Virgin Media Ireland FCF €250–€300m; Enterprise op profit €420m; group legacy connections \u0026gt;80M. \u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eAsset\u003c\/th\u003e\n\u003cth\u003e2025 EBITDA\/Op\u003c\/th\u003e\n\u003cth\u003eFCF\u003c\/th\u003e\n\u003cth\u003eNotes\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eVodafoneZiggo\u003c\/td\u003e\n\u003ctd\u003e€1.6bn\u003c\/td\u003e\n\u003ctd\u003e€900m\u003c\/td\u003e\n\u003ctd\u003e40% share\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVirgin Media IE\u003c\/td\u003e\n\u003ctd\u003e—\u003c\/td\u003e\n\u003ctd\u003e€250–€300m\u003c\/td\u003e\n\u003ctd\u003e95% fiber\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnterprise\u003c\/td\u003e\n\u003ctd\u003e—\u003c\/td\u003e\n\u003ctd\u003e—\u003c\/td\u003e\n\u003ctd\u003e€420m op profit 2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eDelivered as Shown\u003c\/span\u003e\u003cbr\u003eLiberty Global BCG Matrix\u003c\/h2\u003e\n\u003cp\u003eThe file you're previewing is the exact Liberty Global BCG Matrix report you'll receive after purchase—fully formatted, watermark-free, and ready for immediate use in presentations or strategy sessions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748182307193,"sku":"libertyglobal-bcg-matrix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/libertyglobal-bcg-matrix.png?v=1772205801","url":"https:\/\/matrixbcg.com\/products\/libertyglobal-bcg-matrix","provider":"MatrixBCG","version":"1.0","type":"link"}