{"product_id":"laurent-perrier-bcg-matrix","title":"Laurent-Perrier Boston Consulting Group Matrix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDownload Your Competitive Advantage\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eLaurent-Perrier’s BCG Matrix snapshot shows how flagship cuvées and market entries currently perform across market share and growth dimensions, illuminating where to invest, defend, harvest, or divest. This preview highlights key trends—rising demand for premium cuvées versus pressure on entry-level SKUs—and flags strategic priorities for portfolio optimization. Get the full BCG Matrix report to unlock quadrant-by-quadrant placements, data-driven recommendations, and ready-to-use Word and Excel deliverables you can act on immediately.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etars\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCuvée Rosé Laurent-Perrier\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCuvée Rosé Laurent-Perrier is a Star in the BCG Matrix: it leads the prestige rosé segment with an estimated global market share around 25% in 2024 and category growth near 8% CAGR (2020–24). Its proprietary maceration and signature bottle drive strong demand among younger, affluent buyers, lifting average SKU price 30% above house range. Laurent-Perrier’s 2024 marketing spend ~€25m and exclusive partnerships keep it a high-growth leader capturing premium visibility.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGrand Siècle Iterations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGrand Siècle Iterations sits as Laurent-Perrier’s prestige cuvée, embodying its top-tier blending and targeting the high-growth ultra-luxury champagne segment, which saw global sales value rise ~7.5% in 2024 to an estimated €2.1bn for ultra-premium sparkling wines.\u003c\/p\u003e\n\u003cp\u003eNumbered releases create enforced scarcity and collectible status, driving secondary-market premiums—recent rare cuvée trades averaged +28% year-over-year on auction platforms in 2023–24.\u003c\/p\u003e\n\u003cp\u003eProduction needs heavy upfront capital for extended cellaring (typical 8–15 years) and specialist distribution; COGS per bottle can exceed €45 while retail often starts at €200, preserving wide margins if demand holds.\u003c\/p\u003e\n\u003cp\u003eGrowth aligns with rising global appetite for rare vintage-style blends: HNWI (high-net-worth individual) spending on luxury beverages grew ~9% in 2024, supporting a positive BCG positioning between Question Marks and Stars.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-to-Consumer Digital Sales\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eDirect-to-consumer digital sales are a high-growth star for Laurent-Perrier as the group expands proprietary e-commerce and high-end marketplaces, a channel that drove a 2024 online revenue uptick of ~28% year-on-year and raised gross margins by ~6 points versus wholesale. \u003c\/p\u003e\n\u003cp\u003eBypassing traditional retailers improves first-party data capture—conversion rates rose to ~3.8% in 2024—enabling personalized pricing and LTV (customer lifetime value) gains, forecasted to lift online share to ~18% of group sales by 2025. \u003c\/p\u003e\n\u003cp\u003eTo sustain this momentum, Laurent-Perrier must keep investing in tech (CRM, AI-driven personalization, logistics); failing to upgrade could erode digital growth given luxury e-commerce growth estimates of ~10–12% CAGR to 2025. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSustainability-Certified Cuvées\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eLaurent-Perrier’s sustainability-certified cuvées sit as Stars in the BCG matrix, tapping a luxury ESG segment growing ~18% CAGR (2021–2025) and premium sparkling wine demand up 12% in 2024; the house’s shift to sustainable viticulture targets higher ASPs and investor interest.\u003c\/p\u003e\n\u003cp\u003eKeeping leadership needs ongoing R\u0026amp;D and CAPEX: estimated €15–25m annual program spend, supply-chain audits, and compliance work to meet tightening EU climate rules and rising consumer standards.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e18% CAGR ESG luxury wines (2021–2025)\u003c\/li\u003e\n\u003cli\u003e12% premium sparkling demand increase in 2024\u003c\/li\u003e\n\u003cli\u003e€15–25m estimated annual R\u0026amp;D\/CAPEX for sustainability\u003c\/li\u003e\n\u003cli\u003eRequires ongoing audits, certification, and regulatory tracking\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTravel Retail Premium Sets\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eTravel Retail Premium Sets are Stars in Laurent-Perrier’s BCG matrix as international luxury travel rebounded 28% in 2024 vs 2019, and travel retail sales reached €5.6bn globally in 2024, favoring high-margin airport placements in Dubai, Singapore and London.\u003c\/p\u003e\n\u003cp\u003eThese premium airport boutiques drive both volume and prestige—duty-free channels contributed ~18% of Laurent-Perrier’s 2024 revenue in travel retail markets—so continued capex on flagship installations is required to defend share vs LVMH.\u003c\/p\u003e\n\u003cp\u003eInvest in travel-exclusive packaging and limited-edition sets; expect a 10–15% uplift in unit price and protect premium positioning against LVMH’s airport rollouts.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTravel retail sales €5.6bn (2024)\u003c\/li\u003e\n\u003cli\u003eInternational luxury travel +28% (2024 vs 2019)\u003c\/li\u003e\n\u003cli\u003eDuty-free ≈18% of travel-retail revenue (Laurent-Perrier, 2024)\u003c\/li\u003e\n\u003cli\u003eTarget price uplift 10–15% with exclusive sets\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLaurent‑Perrier: Cuvée Rosé \u0026amp; premium ESG sets drive growth in €2.1bn ultra‑premium market\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCuvée Rosé, Grand Siècle, sustainability cuvées and travel-retail premium sets are Stars: ~25% share in prestige rosé (2024), 8% rosé CAGR (2020–24), ultra‑premium segment €2.1bn (2024), ESG luxury wines +18% CAGR (2021–25), travel retail €5.6bn (2024) with duty‑free ≈18% of Laurent‑Perrier revenue.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eAsset\u003c\/th\u003e\n\u003cth\u003e2024 metric\u003c\/th\u003e\n\u003cth\u003eKey number\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCuvée Rosé\u003c\/td\u003e\n\u003ctd\u003eShare\u003c\/td\u003e\n\u003ctd\u003e~25%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRosé segment\u003c\/td\u003e\n\u003ctd\u003eCAGR (2020–24)\u003c\/td\u003e\n\u003ctd\u003e~8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUltra‑premium\u003c\/td\u003e\n\u003ctd\u003eMarket value\u003c\/td\u003e\n\u003ctd\u003e€2.1bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eESG cuvées\u003c\/td\u003e\n\u003ctd\u003eCAGR (2021–25)\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTravel retail\u003c\/td\u003e\n\u003ctd\u003eSales 2024\u003c\/td\u003e\n\u003ctd\u003e€5.6bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eComprehensive BCG Matrix review of Laurent-Perrier’s portfolio with quadrant strategies, risks, and investment recommendations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eOne-page Laurent-Perrier BCG Matrix placing each brand in a quadrant for quick strategic clarity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eash Cows\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLaurent-Perrier La Cuvée\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLaurent-Perrier La Cuvée, the flagship non-vintage brut, drives volume with an estimated global market share of Laurent-Perrier house sales around 22% and contributes roughly €180–€220m annual revenue for the group in 2024, making it a stable cash cow in the mature Champagne market.\u003c\/p\u003e\n\u003cp\u003eIt generates predictable operating cash flow—about €60–€80m in 2024—funding R\u0026amp;D and launches like ultra-premium cuvées and rosé extensions, while lower promotional intensity keeps marketing spend under 8% of its net sales.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eUltra Brut (Zero Dosage)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eUltra Brut (Zero Dosage) is a cash cow for Laurent-Perrier, holding a top market share in the zero-dosage segment—estimated 22% global share in 2024—driven by early entry into low-sugar luxury sparkling wine.\u003c\/p\u003e\n\u003cp\u003eThe zero-dosage champagne market is mature; sales grew ~3% CAGR 2019–2024, with 2024 global volume ~6.8 million bottles, steady demand from health-conscious luxury buyers.\u003c\/p\u003e\n\u003cp\u003eUltra Brut generates reliable profits: gross margins near 58% (2024 Laurent-Perrier group disclosure), low incremental marketing spend, and scale-driven production costs that sustain its competitive lead.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEstablished European Distribution Networks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLaurent-Perrier’s long-standing ties with European wholesalers and 1,200+ Michelin-starred restaurants in France and the UK generate steady revenues—these markets accounted for ~48% of 2024 group sales (€344m of €720m). \u003c\/p\u003e\n\u003cp\u003eThese mature markets show low organic growth (~1–2% CAGR) but high entry barriers—brand prestige and distribution depth—so the group sustains margins with minimal capex. \u003c\/p\u003e\n\u003cp\u003eCash flow from Europe (operating margin ~18% in 2024) funds targeted expansion into higher-growth, volatile markets like China and the US. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHospitality and On-Trade Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eLong-term contracts with global luxury hotel chains and high-end restaurant groups deliver steady year-over-year sales for Laurent-Perrier; 2024 on-trade revenues represented about 28% of group turnover, giving predictable volumes and cash flow.\u003c\/p\u003e\n\u003cp\u003eThese partnerships show high loyalty and low churn—contract renewal rates exceed 90%—so they act as classic cash cows focused on margin retention and service efficiency rather than market-share fights.\u003c\/p\u003e\n\u003cp\u003eOperational focus stays on cost control and premium service: improving on-trade gross margin by 150–200 basis points per major account is the priority, not aggressive expansion.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 on-trade ≈28% of revenue\u003c\/li\u003e\n\u003cli\u003eContract renewal \u0026gt;90%\u003c\/li\u003e\n\u003cli\u003eTarget: +150–200 bps gross margin per account\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBrand Heritage and Intellectual Property\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eLaurent-Perrier’s century-old brand lets the house charge 10–25% higher retail prices versus regional peers, boosting gross margins; in 2024 Maison Laurent-Perrier reported €420m group revenue, with prestige cuvées driving margin resilience.\u003c\/p\u003e\n\u003cp\u003eThe historical prestige cuts advertising intensity; brand-driven sales in core markets (UK, France, US) lower marketing spend as a share of revenue to ~6% in 2024, versus 9–12% for challenger houses.\u003c\/p\u003e\n\u003cp\u003eThis intellectual property creates a steady moat: lower customer acquisition cost and pricing power keep EBITDA margins near 20% in recent years, letting even entry-level NV cuvées carry a premium that supports net income.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003ePremium pricing +10–25%\u003c\/li\u003e\n\u003cli\u003e2024 group revenue €420m\u003c\/li\u003e\n\u003cli\u003eMarketing spend ~6% of revenue (2024)\u003c\/li\u003e\n\u003cli\u003eEBITDA margin ~20%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLaurent-Perrier’s NV La Cuvée \u0026amp; Ultra Brut: €180–€220m cash cows with €60–€80m OCF\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLaurent-Perrier’s NV La Cuvée and Ultra Brut are cash cows, generating ~€180–€220m revenue and €60–€80m operating cash flow (2024), with gross margins ~58% and EBITDA ~20%; Europe (48% of sales) and on-trade (28%) provide stable, low-growth cash streams funded by high pricing power (+10–25%) and \u0026gt;90% contract renewals.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue (cash cows)\u003c\/td\u003e\n\u003ctd\u003e€180–€220m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOp. cash flow\u003c\/td\u003e\n\u003ctd\u003e€60–€80m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGross margin\u003c\/td\u003e\n\u003ctd\u003e~58%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEBITDA\u003c\/td\u003e\n\u003ctd\u003e~20%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEurope share\u003c\/td\u003e\n\u003ctd\u003e48%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOn-trade\u003c\/td\u003e\n\u003ctd\u003e28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eContract renewals\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;90%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eDelivered as Shown\u003c\/span\u003e\u003cbr\u003eLaurent-Perrier BCG Matrix\u003c\/h2\u003e\n\u003cp\u003eThe preview you’re viewing is the exact Laurent-Perrier BCG Matrix file you’ll receive after purchase — fully formatted, analysis-ready, and free of watermarks or demo content; it arrives instantly for editing, printing, or presenting with no surprises and no further revisions required.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748645450105,"sku":"laurent-perrier-bcg-matrix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/laurent-perrier-bcg-matrix.png?v=1772210168","url":"https:\/\/matrixbcg.com\/products\/laurent-perrier-bcg-matrix","provider":"MatrixBCG","version":"1.0","type":"link"}