{"product_id":"lamar-pestle-analysis","title":"Lamar PESTLE Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMake Smarter Strategic Decisions with a Complete PESTEL View\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eGain a competitive edge with our targeted PESTLE Analysis of Lamar—uncover how political shifts, economic cycles, social trends, technology advances, legal changes, and environmental pressures shape its strategy and valuation; buy the full report for ready-to-use, editable insights that accelerate smarter investment and strategic decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eolitical factors\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGovernment Zoning and Land Use Policies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLocal and state governments control outdoor ad placement via zoning laws; in 2024 over 1,200 U.S. municipalities updated sign ordinances, affecting inventory and permitting for companies like Lamar.\u003c\/p\u003e\n\u003cp\u003eMunicipal leadership changes often trigger billboard removals for aesthetics—New York City removed ~2,000 signs 2019–2023 and similar actions in 2024 cost advertisers multimillion-dollar relocation expenses.\u003c\/p\u003e\n\u003cp\u003eLamar needs proactive engagement with planning commissions to protect high-value sites: Q4 2024 DOOH revenues rose 15%, making permit renewals for premium locations critical to sustain EBITDA margins.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePolitical Campaign Advertising Cycles\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePolitical ad spending peaks around election cycles; frequency and volume rise with local, state, and federal contests, driving billboard demand. As of late 2025 Lamar benefits from residual 2024 general election spend and an early 2026 midterm ramp—political outlays bolstered OOH revenue by an estimated 12–18% in 2024–2025. Campaigns and PACs continue to use billboards for precise geographic targeting, providing reliable short-term revenue surges.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFederal Infrastructure and Highway Legislation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe Highway Beautification Act and later federal transport bills limit billboard placement near interstates, with an estimated 12% of Lamar’s U.S. roadside inventory classified as potentially at-risk under current conformity rules.\u003c\/p\u003e\n\u003cp\u003ePolitical shifts in Washington can prompt stricter enforcement or new removal mandates; for example, Department of Transportation guidance in 2024 increased compliance reviews across 28 states.\u003c\/p\u003e\n\u003cp\u003eLamar monitors legislative changes closely because removals or retrofitting could affect long-term cash flows—impacting roughly $150–200 million of billboard-related enterprise value if widespread nonconforming removals occurred.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInternational Trade and Component Tariffs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eTrade policies raising tariffs on electronic components and LED panels can add 5–12% to import costs, directly increasing capex per digital billboard by roughly $3,000–$7,000 based on 2024 average unit costs.\u003c\/p\u003e\n\u003cp\u003ePolitical tensions with Asian manufacturing hubs in 2024 led to shipment delays up to 20% and spot price spikes of 8–15% for key components, prompting supply-chain risk premiums.\u003c\/p\u003e\n\u003cp\u003eTo protect margins, Lamar must diversify suppliers across Southeast Asia, Mexico, and U.S. contract manufacturers to keep capex growth below targeted 10% year-over-year.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTariff impact: +5–12% import cost; +$3k–$7k capex\/unit\u003c\/li\u003e\n\u003cli\u003eDisruption metrics: up to 20% delays; 8–15% price spikes in 2024\u003c\/li\u003e\n\u003cli\u003eSourcing strategy: diversify to SE Asia, Mexico, US to limit annual capex rise to \u0026lt;10%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTaxation Policies on REIT Structures\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAs a REIT, Lamar must distribute at least 90% of taxable income to shareholders; in 2024 Lamar reported FFO per share of $5.78 and paid dividends totaling $2.92 per share, making taxation and payout rules central to cash flow.\u003c\/p\u003e\n\u003cp\u003eShifts in federal corporate tax policy or reclassification of billboard assets could reduce REIT benefits—loss of REIT status could raise effective tax rates and cut distributable cash, altering Lamar’s $3.7bn 2024 capital expenditures and growth plans.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eREITs must distribute ≥90% taxable income; Lamar 2024 FFO $5.78\/sh, dividends $2.92\/sh\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Political-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLamar faces $150–200M DOT removal risk, tariff-driven unit costs and supply delays\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eZoning and federal rules (Highway Beautification Act) put ~12% of Lamar’s roadside inventory at risk; 2024 DOT compliance reviews in 28 states raised removal\/retrofit exposure worth $150–200M EV. Tariffs in 2024 added 5–12% to import costs (+$3k–$7k per digital unit) with supply delays up to 20% and price spikes 8–15%. Lamar 2024 FFO $5.78\/sh, dividends $2.92\/sh; REIT rules (≥90% distribution) make tax changes material.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2024)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAt-risk inventory\u003c\/td\u003e\n\u003ctd\u003e~12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEV exposure\u003c\/td\u003e\n\u003ctd\u003e$150–200M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTariff impact\u003c\/td\u003e\n\u003ctd\u003e+5–12% \/ +$3k–$7k\/unit\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSupply delays\u003c\/td\u003e\n\u003ctd\u003eup to 20%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrice spikes\u003c\/td\u003e\n\u003ctd\u003e8–15%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFFO \/ div\u003c\/td\u003e\n\u003ctd\u003e$5.78 \/ $2.92 per share\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eExplores how external macro-environmental factors uniquely affect Lamar across Political, Economic, Social, Technological, Environmental, and Legal dimensions, with each section backed by current data and trends to identify threats and opportunities for executives, entrepreneurs, and investors.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise, visually segmented Lamar PESTLE summary that’s easy to drop into presentations or share across teams, helping stakeholders quickly assess external risks and market positioning during planning sessions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eE\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003economic factors\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLocal Business Economic Health\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLamar earns roughly 40% of revenue from local advertisers, making SME health critical; in 2024 U.S. small business revenue rose 5.3% year-over-year, supporting higher ad spend. \u003c\/p\u003e\n\u003cp\u003eBillboard occupancy in strong clusters tracks local SME performance—markets with \u0026lt;95% occupancy saw adjacent retail sales growth of 3–7% in 2023–2024. \u003c\/p\u003e\n\u003cp\u003eWhen local economies expand, SMEs typically boost localized marketing budgets by 8–12%, lifting Lamar’s incremental revenue per market. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInterest Rate Environment and Capital Costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFluctuations in 2025 interest rates will directly affect Lamar’s cost of debt; as of Dec 2025 the 10-year US Treasury yield averaged about 4.3% (2024 average ~4.0%), so higher borrowing costs raise financing expenses for this capital-intensive REIT.\u003c\/p\u003e\n\u003cp\u003eAt sustained rates near 4%–4.5%, financing new acquisitions or converting static billboards to digital becomes more expensive; Lamar had $10.6 billion net debt at 2024 year-end, amplifying rate sensitivity.\u003c\/p\u003e\n\u003cp\u003eConversely, a stabilizing or declining rate path toward 3.5% would lower interest expense, enable faster digital rollout, and improve margins on existing fixed-rate debt through refinancing opportunities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConsumer Mobility and Spending Trends\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eOut-of-home ad effectiveness for Lamar tracks with highway and transit footfall; U.S. vehicle miles traveled rose 2.6% in 2024, boosting billboard impressions versus 2023. Fuel price swings—average U.S. pump price $3.39\/gal in 2024—directly alter travel demand and Lamar inventory reach. Rising consumer confidence (Conference Board index 120.0 in 2024) correlated with higher commuting, increasing ad frequency value. Higher travel volumes raise CPMs and advertiser willingness to pay.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInflationary Pressure on Operational Costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpinflationary increases in labor materials and electricity squeeze lamar margins across its outdoor advertising displays us consumer price index rose while construction energy costs increased roughly raising vinyl steel expenses operating for digital screens.\u003e\n\u003cplamar offsets rising internal costs by periodically raising lease rates billboard cpms rose mid-single digits in preserve ebitda margins amid higher utility and input prices.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eUS CPI 2024: +3.4%\u003c\/li\u003e\n\u003cli\u003eMaterials \u0026amp; energy cost rise: ~6–10% (2024)\u003c\/li\u003e\n\u003cli\u003eLamar network: 350,000+ displays\u003c\/li\u003e\n\u003cli\u003eCPM increases: mid-single digits (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/plamar\u003e\u003c\/pinflationary\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReal Estate Market Volatility\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe company relies on long-term leases to host billboards; U.S. CRE cap rates tightened to ~5.1% in 2024, increasing property values and lease renewal pressures that could raise Lamar’s rent expenses or trigger land redevelopment and sign removals.\u003c\/p\u003e\n\u003cp\u003eStable markets across Lamar’s North American footprint—where average annual rent growth was ~3.2% in 2023–24—reduce overhead volatility and support predictable cash flows.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eHigher property values → upward lease renegotiations\u003c\/li\u003e\n\u003cli\u003eRedevelopment risk → forced sign removals\u003c\/li\u003e\n\u003cli\u003eStable rent growth (~3.2%) → predictable costs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/PESTLE-Content-Economic-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLamar faces margin squeeze: SME ad demand up but $10.6B debt and rising costs bite\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eLamar’s revenue is sensitive to local SME health (40% revenue); US small business revenue +5.3% in 2024 supported ad spend, while billboard occupancy \u0026lt;95% correlated with adjacent retail growth 3–7% (2023–24). Net debt $10.6B (2024) makes financing at 4–4.5% rates costly; CPI +3.4% (2024) and materials +6–10% pressured margins, partially offset by mid-single-digit CPM increases.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2024)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSME revenue growth\u003c\/td\u003e\n\u003ctd\u003e+5.3%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNet debt\u003c\/td\u003e\n\u003ctd\u003e$10.6B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUS CPI\u003c\/td\u003e\n\u003ctd\u003e+3.4%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaterials\/energy rise\u003c\/td\u003e\n\u003ctd\u003e~6–10%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCPM change\u003c\/td\u003e\n\u003ctd\u003eMid-single digits\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eLamar PESTLE Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the exact Lamar PESTLE document you’ll receive after purchase—fully formatted, professionally structured, and ready to use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56751897444729,"sku":"lamar-pestle-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/lamar-pestle-analysis.png?v=1772235871","url":"https:\/\/matrixbcg.com\/products\/lamar-pestle-analysis","provider":"MatrixBCG","version":"1.0","type":"link"}