{"product_id":"kasikornbank-marketing-mix","title":"Kasikornbank Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReady-Made Marketing Analysis, Ready to Use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eKasikornbank leverages a diverse product portfolio, customer-centric pricing, an extensive branch and digital distribution network, and targeted promotions to cement its market leadership; the preview highlights strategic strengths but leaves the tactical detail wanting.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eK PLUS Digital Ecosystem\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eK PLUS Digital Ecosystem has grown from a banking app into a lifestyle platform, blending payments, AI wealth tools, and a third-party marketplace to meet daily consumer needs. By end-2025 the app offered AI-driven wealth management, QR and contactless payments, and over 1,200 partner services, serving 17.5 million active users. This digital-first model keeps Kasikornbank the primary retail interface, driving 42% of digital transaction volume and 28% YoY growth in mobile-originated deposits.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSME and Corporate Credit Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eKBank leads Thailand’s SME market with tailored financing—working capital, supply-chain finance, and equipment leasing—serving over 1.2 million SME accounts and disbursing ~THB 320 billion in SME loans in 2024.\u003c\/p\u003e\n\u003cp\u003eAutomated credit scoring using big data and alternative signals cuts average approval time to 24–48 hours, raising SME loan approval rates by ~18% year-on-year.\u003c\/p\u003e\n\u003cp\u003eFor corporates, KBank offers investment banking and structured finance, arranging deals worth THB 150+ billion in 2023–24 for infrastructure and expansion projects.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eESG-Linked Financial Products\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eKBank expanded ESG-linked products in late 2025, adding green loans and ESG-themed funds; green loan approvals reached 38.2 billion THB in 2025 YTD, up 46% year-on-year. These loans offer preferential rates up to 1.0 percentage point lower for firms investing in renewables or sustainable operations. Retail clients can choose from 22 sustainable thematic funds, representing 14% of KBank’s mutual fund AUM (approx. 92 billion THB).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eK-Wealth and Private Banking Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eKBank’s K-Wealth and Private Banking offer tiered wealth services from mass-affluent advisory to HNW private banking, serving over 250,000 wealth clients as of 2025 with THB 1.2 trillion in AUM.\u003c\/p\u003e\n\u003cp\u003eServices include personalized portfolio construction, global asset allocation, and estate planning via partnerships with UBS and JPMorgan, plus digital advisory tools that boost novice investor returns through data-driven insights.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e250,000+ clients (2025)\u003c\/li\u003e\n\u003cli\u003eTHB 1.2 trillion assets under management (2025)\u003c\/li\u003e\n\u003cli\u003ePartnerships: UBS, JPMorgan\u003c\/li\u003e\n\u003cli\u003eTiered service: mass-affluent to HNW\u003c\/li\u003e\n\u003cli\u003eDigital advisory for novice investors\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegional AEC plus 3 Banking Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eKBank’s Regional AEC plus 3 Banking Services package offers multi-currency accounts, trade finance lines, and real-time cross-border payments targeting ASEAN+3 (ASEAN, China, Japan, South Korea); as of 2024 KBank processed over THB 1.2 trillion in cross-border flows, lifting SME internationalization by 18% year-on-year.\u003c\/p\u003e\n\u003cp\u003eThese services help capture fast-growing trade corridors—ASEAN trade grew 6.4% in 2024—and support Thai firms expanding regionally with on-demand liquidity and FX risk tools.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eMulti-currency accounts: reduce FX conversion costs\u003c\/li\u003e\n\u003cli\u003eTrade finance: letters of credit, supply-chain financing\u003c\/li\u003e\n\u003cli\u003eReal-time payments: lower settlement times, higher transparency\u003c\/li\u003e\n\u003cli\u003eImpact: THB 1.2T cross-border volume, +18% SME intl growth (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eKBank: 2025 momentum—17.5M K PLUS users, THB1.2T AUM, THB320B SME loans\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eKBank’s product suite spans K PLUS lifestyle app (17.5M active users, 1,200+ partners, 28% YoY mobile deposit growth by 2025), SME lending (1.2M accounts, ~THB 320B loans in 2024, 24–48h approvals), corporate \u0026amp; IB (THB 150B+ deals 2023–24), ESG products (THB 38.2B green loans YTD 2025, 22 sustainable funds), and wealth (250k clients, THB 1.2T AUM 2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003cth\u003e2024–25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eK PLUS app\u003c\/td\u003e\n\u003ctd\u003eActive users \/ partners\u003c\/td\u003e\n\u003ctd\u003e17.5M \/ 1,200+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSME lending\u003c\/td\u003e\n\u003ctd\u003eAccounts \/ loan volume\u003c\/td\u003e\n\u003ctd\u003e1.2M \/ THB 320B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWealth\u003c\/td\u003e\n\u003ctd\u003eClients \/ AUM\u003c\/td\u003e\n\u003ctd\u003e250k \/ THB 1.2T\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGreen loans\u003c\/td\u003e\n\u003ctd\u003eApproval volume\u003c\/td\u003e\n\u003ctd\u003eTHB 38.2B YTD 2025\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCross-border\u003c\/td\u003e\n\u003ctd\u003eFlow volume\u003c\/td\u003e\n\u003ctd\u003eTHB 1.2T (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a professionally written, company-specific deep dive into Kasikornbank’s Product, Price, Place, and Promotion strategies, ideal for managers, consultants, and marketers needing a complete breakdown of the bank’s marketing positioning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Kasikornbank's 4P marketing analysis into a concise, leadership-ready snapshot that highlights product, pricing, place, and promotion strategies as practical remedies to customer pain points.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDominant Mobile Banking Presence\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe K PLUS app is Kasikornbank’s main distribution channel, reaching over 18 million monthly active users by Dec 2025 and cutting branch transactions by ~45%, reducing physical infrastructure needs.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 K PLUS evolved into a super-app offering banking, insurance, investments, and e-commerce, handling \u0026gt;1.2 billion annual transactions and driving 28% of non-interest income.\u003c\/p\u003e\n\u003cp\u003eThis digital placement ensures 24\/7 access across Thailand, boosting rural penetration to 62% of users and supporting seamless, location-independent service delivery.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOptimized Physical Branch Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eKBank has reduced routine branches by about 22% between 2019 and 2024, refocusing remaining sites into high-value service centers and experience hubs that handle wealth management, corporate advisory, and digital onboarding.\u003c\/p\u003e\n\u003cp\u003eThese advisory hubs drove a 15% rise in fee income in 2024, while the hybrid model cut branch operating costs an estimated 18% versus maintaining legacy networks.\u003c\/p\u003e\n\u003cp\u003eThe approach preserves visible physical presence in key provinces—over 120 experience hubs nationwide in 2025—while routing routine transactions to digital channels to boost efficiency.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eK-Check ID and Banking Agent Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eKBank operates K-Check ID through ~45,000 banking agent outlets—convenience stores, post offices, and retailers—covering 98% of Thai districts by 2025, letting customers verify ID and do cash deposits\/withdrawals and bill pay without branches.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAEC plus 3 Strategic Regional Footprint\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eKBank has a physical and digital footprint across AEC plus 3 markets—Vietnam, China, Laos, Cambodia—operating full-service branches in hubs like Ho Chi Minh City and Guangzhou and holding digital banking licenses for localized services.\u003c\/p\u003e\n\u003cp\u003eThis placement positioned KBank as a gateway for Thailand-Asia capital flows; in 2025 its cross-border transaction volume rose ~18% YoY to an estimated THB 320 billion, driven by corporate and retail remittances.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFull-service branches: major economic hubs\u003c\/li\u003e\n\u003cli\u003eDigital licenses: localized banking services\u003c\/li\u003e\n\u003cli\u003e2025 cross-border volume: ~THB 320bn (+18% YoY)\u003c\/li\u003e\n\u003cli\u003eStrategy: gateway for Thailand–Asia capital flows\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOpen Banking and API Integration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eBy using open banking APIs, Kasikornbank embeds credit, payments, and wallets into partner platforms like e-commerce and ride-hailing, letting customers pay or borrow at point of need without leaving the partner app.\u003c\/p\u003e\n\u003cp\u003eThis embedded-finance push kept KBank integrated across Thailand’s digital economy; in 2024 KBank reported over 12 million active digital partnerships and processed an estimated THB 420 billion in third-party transactions.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eEmbedded finance via open APIs\u003c\/li\u003e\n\u003cli\u003e12M+ partner integrations (2024)\u003c\/li\u003e\n\u003cli\u003eTHB 420B third-party volume (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eKBank scales omni‑channel reach: 18M K PLUS MAU, 1.2B txns, THB 740bn+ digital volume\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eKBank’s omni-channel placement centers on K PLUS (18M MAU by Dec 2025; \u0026gt;1.2B annual txns), 120+ experience hubs, ~45k agent outlets covering 98% districts, and regional branches\/APAC digital licenses; digital channels drove ~28% of non-interest income and THB 320bn cross-border volume (2025), while embedded APIs handled THB 420bn third-party volume (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eK PLUS MAU (Dec 2025)\u003c\/td\u003e\n\u003ctd\u003e18M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAnnual K PLUS txns\u003c\/td\u003e\n\u003ctd\u003e1.2B+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eExperience hubs (2025)\u003c\/td\u003e\n\u003ctd\u003e120+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAgent outlets\u003c\/td\u003e\n\u003ctd\u003e~45,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDistrict coverage\u003c\/td\u003e\n\u003ctd\u003e98%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNon-interest income from digital\u003c\/td\u003e\n\u003ctd\u003e28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCross-border volume (2025)\u003c\/td\u003e\n\u003ctd\u003eTHB 320bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eThird-party volume (2024)\u003c\/td\u003e\n\u003ctd\u003eTHB 420bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eKasikornbank 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe document you see here is the actual Kasikornbank 4P's Marketing Mix analysis you'll receive instantly after purchase—fully complete and ready for use, with no samples or mockups.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750274707833,"sku":"kasikornbank-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/kasikornbank-marketing-mix.png?v=1772223835","url":"https:\/\/matrixbcg.com\/products\/kasikornbank-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}