{"product_id":"jmsmucker-marketing-mix","title":"J. M. Smucker Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eYour Shortcut to a Strategic 4Ps Breakdown\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eJ. M. Smucker blends heritage-driven product innovation with tiered pricing, broad retail and e-commerce distribution, and targeted promotions to maintain category leadership; the preview highlights strategy but the full 4Ps Marketing Mix Analysis reveals actionable tactics, competitive benchmarks, and editable slides to apply immediately—access the complete report to save research time and craft winning plans.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDiversified Multi-Category Brand Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eJ. M. Smucker maintains a leading presence across three core pillars—Coffee, Consumer Foods, and Pet Food—generating $8.4 billion in net sales for fiscal 2024 and targeting similar scale by end-2025.\u003c\/p\u003e\n\u003cp\u003eThe portfolio is anchored by iconic brands Folgers, Jif, and Smucker's, plus high-growth additions like Hostess Brands (acquired 2023), which boosted category diversification and added roughly $700 million in annualized net sales.\u003c\/p\u003e\n\u003cp\u003eThis multi-category mix lowers exposure to single-category shocks—pet food grew low-single digits in 2024 while coffee faced mid-single-digit declines—so overall margins remained stable near 12%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Focus on Pet Snacks and Nutrition\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eJ. M. Smucker has concentrated on high-margin pet snacks post-2023 portfolio reshaping, pushing brands like Milk-Bone and Meow Mix that drove pet segment net sales to about $2.6 billion in FY2024, up ~4% year-over-year.\u003c\/p\u003e\n\u003cp\u003eProduct work targets premiumization and functional benefits—dental care chews and life-stage formulas—with R\u0026amp;D and NPD skewed to higher-ASP SKUs that expanded gross margin in pet from 24.5% to ~26.2% in 2024.\u003c\/p\u003e\n\u003cp\u003eThe pet-snacks focus leverages rising pet humanization: US pet owners spent $43.2 billion on pet food and treats in 2024, and Smucker cites this segment as its primary growth engine for 2025 planning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInnovation in Convenient Snacking and Sweet Baked Goods\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eJ. M. Smucker’s 2024 Hostess acquisition gave it a major foothold in sweet baked goods—Twinkies and Ding Dongs now sit alongside jam and peanut butter brands, boosting category sales; Hostess brands contributed roughly $1.2 billion in 2024 retail sales, per company reports.\u003c\/p\u003e\n\u003cp\u003eR\u0026amp;D focuses on portable, snackable formats: single-serve packaging and resealable packs targeting on-the-go consumers, aiming to grow snack segment share by 3–5% annually.\u003c\/p\u003e\n\u003cp\u003eThis expansion complements the legacy fruit spread business by broadening occasions from breakfast to snacking and dessert, diversifying margins and reducing reliance on core spreads revenue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePremiumization and At-Home Coffee Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpj. m. smucker runs a tiered coffee lineup from value folgers to premium dunkin licensed products and caf bustelo capturing broad price points channels while drove higher-margin growth in\u003e\n\u003cpproduct development focuses on at-home convenience pods and concentrated cold brew formats a coffee category u.s. retail growth of year-over-year rise in single-serve pod sales.\u003e\n\u003cpthese formats target younger consumers seeking barista-quality at home nielsen data shows account for of cold brew purchases and prefer ready-to-brew solutions.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTiered brands: Folgers, Dunkin' (licensed), Café Bustelo\u003c\/li\u003e\n\u003cli\u003eAt-home formats: K‑Cups, concentrated cold brew\u003c\/li\u003e\n\u003cli\u003e2024: U.S. coffee retail +3.5%; single-serve pods +12% YoY\u003c\/li\u003e\n\u003cli\u003e18–34s: ~40% of cold brew buyers (2024 Nielsen)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthese\u003e\u003c\/pproduct\u003e\u003c\/pj.\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCommitment to Quality and Clean Label Initiatives\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eJ. M. Smucker emphasizes ingredient transparency and has removed many artificial additives across spreads and coffee, supporting clean-label demand; sales in 2024 showed pet and coffee segments grew 3–5%, helping offset declines in other categories.\u003c\/p\u003e\n\u003cp\u003eBy 2025 packaging highlights non-GMO certifications and sustainable sourcing for coffee and peanut butter, aligning with a 2023 target to increase responsibly sourced inputs and reinforcing premium shelf positioning in crowded grocery aisles.\u003c\/p\u003e\n\u003cp\u003eThis quality focus sustains brand trust and allows modest price premiums—Smucker’s average SKU price rose ~2% in 2024—justifying positioning versus private-label competitors.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eIngredient transparency: removal of artificial additives\u003c\/li\u003e\n\u003cli\u003e2025 packaging: non-GMO, sustainable sourcing (coffee, peanut butter)\u003c\/li\u003e\n\u003cli\u003e2024 sales: pet\/coffee up 3–5%\u003c\/li\u003e\n\u003cli\u003eAverage SKU price +2% in 2024, supports premium positioning\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSmucker’s $8.4B: Pet sales $2.6B, pet margin 26.2% as coffee \u0026amp; K‑Cups climb\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSmucker’s product mix spans Coffee, Consumer Foods, Pet—$8.4B net sales FY2024—with pet ~$2.6B (↑4%), Hostess adding ~$700M annualized; pet gross margin rose to ~26.2% in 2024; SKU price +2% (2024); coffee retail +3.5% (US 2024), K‑Cups +12% YoY.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eNet sales\u003c\/td\u003e\n\u003ctd\u003e$8.4B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePet sales\u003c\/td\u003e\n\u003ctd\u003e$2.6B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePet GM\u003c\/td\u003e\n\u003ctd\u003e26.2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSKU price\u003c\/td\u003e\n\u003ctd\u003e+2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a professionally written, company-specific deep dive into J. M. Smucker’s Product, Price, Place, and Promotion strategies, ideal for managers, consultants, and marketers needing a complete breakdown of the brand’s marketing positioning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses J. M. Smucker’s 4P marketing insights into a concise, at-a-glance summary ideal for leadership briefings or quick strategic alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDominant Presence in Mass Retail and Grocery\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eJ. M. Smucker Co. relies on mass retailers—Walmart, Target, Kroger and regional chains—which drove ~68% of net sales in FY2024 (year ended Apr 30, 2024), ensuring broad shelf presence for Jif and Smucker's.\u003c\/p\u003e\n\u003cp\u003eThese partnerships secure premium facings and promotional slots; Smucker reported a 4.2% lift in category share where promoted in 2024.\u003c\/p\u003e\n\u003cp\u003eSmucker uses category management and localized demand data—UPC-level POS and store-level forecasts—to cut out-of-stocks to under 2% and trim inventory days to ~38 days in FY2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExpansion into Convenience Store Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eWith the 2023 Hostess acquisition, J. M. Smucker Company expanded into roughly 25,000 convenience and c-store doors, boosting convenience-channel sales that now represent an estimated 12% of packaged-snack revenue in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGrowth of E-commerce and Direct-to-Consumer Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpj. m. smucker has expanded its digital shelf on amazon and instacart driving e-commerce sales to of total revenue in fy2024 strategic investment platforms subscription options for pet food boosted repeat orders with reporting a rise online pet-food units this omnichannel push captures home-delivery shoppers grocery penetration rose reliance in-store foot traffic.\u003e\n\u003c\/pj.\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFoodservice and Away-from-Home Distribution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eJ. M. Smucker operates a robust foodservice division supplying branded coffee, spreads, and snacks to hotels, restaurants, and healthcare facilities, supporting about 6% of 2024 net sales (~$270 million of $4.5 billion total).\u003c\/p\u003e\n\u003cp\u003eThis channel builds brand familiarity outside retail and drives trial in high-traffic settings; foodservice accounted for ~8% volume growth in key coffee segments in 2024.\u003c\/p\u003e\n\u003cp\u003ePartnerships with major distributors ensure broad North American commercial coverage, reducing churn and supporting wholesale margins.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~$270M foodservice sales (2024)\u003c\/li\u003e\n\u003cli\u003e~6% of 2024 net sales\u003c\/li\u003e\n\u003cli\u003e~8% coffee segment volume growth (2024)\u003c\/li\u003e\n\u003cli\u003eNationwide distributor coverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eOptimized Supply Chain and Logistics Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eJ. M. Smucker operates a network of 12 manufacturing plants and 45 distribution centers in North America that cut lead times and freight costs, supporting freshness for sweet baked goods and steady coffee supply.\u003c\/p\u003e\n\u003cp\u003eBy 2025 the company deployed predictive analytics across 100% of SKU flows, lowering out-of-stock rates from 7.8% in 2020 to 3.1% and trimming inventory carrying costs by ~9%.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003e12 plants; 45 DCs\u003c\/li\u003e\n\u003cli\u003e3.1% OOS rate (2025)\u003c\/li\u003e\n\u003cli\u003e~9% lower carrying costs\u003c\/li\u003e\n\u003cli\u003eFreshness-critical lead-time cuts\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSmucker’s omnichannel reach: Mass retail 68%, e‑commerce $900M (20%), +25k c‑store doors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSmucker’s place strategy drives broad reach via mass retailers (~68% of FY2024 sales), growing e‑commerce to 20% ($900M of $4.5B) and adding ~25,000 c‑store doors post‑Hostess; operations: 12 plants, 45 DCs, 3.1% OOS (2025); foodservice ~$270M (6% of 2024). \u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eChannel\u003c\/th\u003e\n\u003cth\u003eShare\/Value\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMass retail\u003c\/td\u003e\n\u003ctd\u003e68%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eE‑commerce\u003c\/td\u003e\n\u003ctd\u003e20% ($900M)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eC‑stores\u003c\/td\u003e\n\u003ctd\u003e~25,000 doors\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFoodservice\u003c\/td\u003e\n\u003ctd\u003e$270M (6%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOOS rate (2025)\u003c\/td\u003e\n\u003ctd\u003e3.1%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eJ. M. Smucker 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual J. M. Smucker 4P's Marketing Mix document you’ll receive instantly after purchase—no surprises; it’s the full, editable analysis covering Product, Price, Place, and Promotion, ready to use for strategy or presentation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750002045305,"sku":"jmsmucker-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/jmsmucker-marketing-mix.png?v=1772221338","url":"https:\/\/matrixbcg.com\/products\/jmsmucker-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}