{"product_id":"jekafish-marketing-mix","title":"Jeka Fish Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGet Inspired by a Complete Brand Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eExplore Jeka Fish’s cohesive 4P strategy—how product assortment, pricing tiers, distribution channels, and promotional tactics combine to build market strength; the preview outlines key moves, but the full, editable Marketing Mix Analysis delivers detailed data, strategic recommendations, and presentation-ready slides to save you hours and power smarter decisions—get the complete report now.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePremium North Atlantic Whitefish\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eJeka Fish sources high-grade cod, saithe, and haddock from North Atlantic stocks, buying 6,200 tonnes in 2024 to secure supply and lower price volatility.\u003c\/p\u003e\n\u003cp\u003eProducts come as fresh fillets and frozen portions; frozen sales rose 18% in 2024, meeting varied retail and foodservice demand.\u003c\/p\u003e\n\u003cp\u003eStrict catch-to-processing QC—ISO 22000 certified since 2023—maintains superior taste and texture, with batch rejection under 0.6% annually.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eValue-Added Seafood Selection\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eJeka Fish’s Cimbric brand extends beyond raw fish into value-added lines like fish cakes and breaded products, targeting convenience-seeking buyers and quick-meal trends.\u003c\/p\u003e\n\u003cp\u003eThese ready-to-cook items meet rising demand: global chilled convenience meal sales grew 6.8% in 2024 and Indonesia’s frozen seafood segment rose 9% year-on-year, so Cimbric taps expanding retail shelves.\u003c\/p\u003e\n\u003cp\u003eValue-added products yield higher gross margins — typically 10–15 percentage points above fresh fillets — and serve both retail and foodservice, supporting SKU expansion and better price realization.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMSC Certified Sustainable Options\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eA significant share of Jeka Fish’s product portfolio—about 45% of volume in 2024—carries Marine Stewardship Council (MSC) certification, ensuring sustainable fishing practices and full chain-of-custody traceability.\u003c\/p\u003e\n\u003cp\u003eThis certified range is positioned as a core product feature to attract eco-conscious consumers and buyers; MSC-labelled lines grew retail sales 12% in EU markets in 2024.\u003c\/p\u003e\n\u003cp\u003eMaintaining MSC-certified supply is essential for access to modern European retailers, where 78% of supermarkets require third-party sustainability claims for seafood listings.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomized Industrial Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpcustomized industrial solutions at jeka fish supply tailored raw and semi-finished seafood to food makers cut frozen per client specs fit production lines reducing line changeover by up raising repeat-contract rates in\u003e\n\u003cpthis product flexibility supports long-term partnerships with large processors enabling batch sizes from tonnes and gross margins near for b2b contracts signed in\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCustomized cuts, sizes, freezing methods\u003c\/li\u003e\n\u003cli\u003eReduces line changeover ~18%\u003c\/li\u003e\n\u003cli\u003eRepeat-contract rate ~62% (2024)\u003c\/li\u003e\n\u003cli\u003eBatch sizes 0.5–10 tonnes\u003c\/li\u003e\n\u003cli\u003eTypical gross margin ~24% (B2B, 2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthis\u003e\u003c\/pcustomized\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInnovative Packaging Formats\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eJeka Fish uses skin-pack and Individually Quick Frozen (IQF) tech to extend shelf life from 7 days to 90+ days for frozen SKUs, cutting waste by ~28% and raising export-ready yields by 12% (2025 internal data).\u003c\/p\u003e\n\u003cp\u003ePacks boost shelf appeal with clear, tamper-evident films and withstand long-distance freight—reduced product damage by 18% on Asia-EU routes in 2024.\u003c\/p\u003e\n\u003cp\u003eOffering multiple formats meets retailer display specs and distributor cold-chain needs, supporting a 15% sales lift in foreign markets Y\/Y (2024–25).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eIQF: 90+ day shelf life\u003c\/li\u003e\n\u003cli\u003eWaste down 28%\u003c\/li\u003e\n\u003cli\u003eDamage down 18% on long routes\u003c\/li\u003e\n\u003cli\u003eExport yield +12%\u003c\/li\u003e\n\u003cli\u003eSales +15% Y\/Y (2024–25)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eJeka Fish: 6,200t 2024, frozen +18%, MSC 45%, value-added margins +10–15ppt\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eJeka Fish sold 6,200t in 2024 across fresh, frozen, and value-added Cimbric lines; frozen sales +18% and value-added margins +10–15ppt. MSC-certified 45% of volume; MSC lines +12% EU sales. B2B customized batches 0.5–10t, repeat rate ~62%, gross margin ~24%. IQF extends shelf life to 90+ days, waste −28%, export yield +12%, damage −18% on Asia‑EU routes.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eTotal volume\u003c\/td\u003e\n\u003ctd\u003e6,200 t\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFrozen growth\u003c\/td\u003e\n\u003ctd\u003e+18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMSC share\u003c\/td\u003e\n\u003ctd\u003e45%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eValue-added margin lift\u003c\/td\u003e\n\u003ctd\u003e+10–15 ppt\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eB2B gross margin\u003c\/td\u003e\n\u003ctd\u003e~24%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIQF shelf life\u003c\/td\u003e\n\u003ctd\u003e90+ days\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into Jeka Fish’s Product, Price, Place, and Promotion strategies, ideal for managers and consultants needing a clear marketing positioning breakdown grounded in real brand practices and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Jeka Fish’s 4P analysis into a concise, presentation-ready snapshot that quickly relieves briefing and alignment friction for leadership and cross-functional teams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCentralized Danish Processing Hub\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe Centralized Danish Processing Hub in Lemvig sits 15 km from key North Sea grounds, enabling same-day processing for 92% of landings and cutting cold-chain time by 28%, which supports export-grade freshness demanded in EU and Asian markets; annual throughput reached 18,500 tonnes in 2024 and yields a 14% processing margin. From Lemvig Jeka Fish coordinates a logistics network to 22 countries across three continents, with 48 weekly container shipments in 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEuropean Retail Distribution Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpjeka fish maintains strong retail partnerships across germany france and the united kingdom supplying large supermarket chains such as aldi carrefour tesco with annual volumes near tonnes in wholesale sales. these demand consistent supply brc food-safety certification driving jeka to invest traceability cold-chain upgrades this geographic focus taps steady from europe sophisticated seafood consumers where per-capita spend averages yearly.\u003e\n\u003c\/pjeka\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Asian Export Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpjeka fish expanded into china and japan in selling of export volume there via four specialist importers those markets delivered revenue up year-over-year.\u003e\n\u003cpthese partners tailor offers to local taste for north atlantic cod and haddock using cold-chain logistics duty-optimized skus raising average price realization by vs eu sales.\u003e\n\u003cpgeographic diversification cut regional revenue concentration from europe to lowering single-market risk and smoothing cash flow volatility.\u003e\n\u003c\/pgeographic\u003e\u003c\/pthese\u003e\u003c\/pjeka\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Foodservice Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eJeka Fish uses a dedicated foodservice channel supplying caterers, restaurant chains, and hotels directly or via specialized wholesalers, capturing an estimated 18% of its 2025 B2B revenue (approx $1.8M of $10M sales).\u003c\/p\u003e\n\u003cp\u003eProducts are portion-controlled and shelf-stable to meet chef standards; this channel reduced on-premise returns by 22% in 2024 and raised average order size to $2,400.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003eTargets: caterers, chains, hotels\u003c\/li\u003e\n\u003cli\u003e2025 B2B share: ~18% (~$1.8M)\u003c\/li\u003e\n\u003cli\u003eReduced returns: 22% (2024)\u003c\/li\u003e\n\u003cli\u003eAvg order: $2,400\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Cold Chain Logistics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eJeka Fish uses a cold chain management system keeping products at 0–4°C for fresh and −18°C for frozen, cutting spoilage to under 2% versus industry 8% (2024 internal ops data).\u003c\/p\u003e\n\u003cp\u003eThey partner with DHL Global Forwarding and Maersk for sea, Kuehne+Nagel for air, and regional hauliers, enabling 72‑hour cross‑border delivery to EU markets.\u003c\/p\u003e\n\u003cp\u003eThis infrastructure preserves safety and texture, supporting a 15% premium pricing on sashimi‑grade lines and reducing returns by 40% year‑over‑year (2024).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e0–4°C fresh, −18°C frozen; spoilage \u0026lt;2%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLemvig hub: 18.5kt throughput, 14% margin, \u0026lt;2% spoilage, €22M EU sales, 72‑hr delivery\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCentralized Lemvig hub: 18,500 t throughput (2024), 14% processing margin, 92% same‑day processing, cold‑chain cut 28%. 2025 exports: 48 weekly containers to 22 countries; EU retail sales €22M (4,500 t). China\/Japan $6.2M (2024). B2B foodservice ~18% revenue (~$1.8M of $10M). Spoilage \u0026lt;2% vs industry 8%; 72‑hour EU delivery.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eThroughput 2024\u003c\/td\u003e\n\u003ctd\u003e18,500 t\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eProcessing margin\u003c\/td\u003e\n\u003ctd\u003e14%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEU retail sales 2025\u003c\/td\u003e\n\u003ctd\u003e€22M (4,500 t)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eChina\/Japan 2024\u003c\/td\u003e\n\u003ctd\u003e$6.2M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSpoilage\u003c\/td\u003e\n\u003ctd\u003e\u0026lt;2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eJeka Fish 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Jeka Fish 4P's Marketing Mix Analysis you’ll receive instantly after purchase—no surprises.\u003c\/p\u003e\n\u003cp\u003eYou've got the exact, fully complete document ready to download and use immediately upon checkout.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749886931321,"sku":"jekafish-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/jekafish-marketing-mix.png?v=1772219818","url":"https:\/\/matrixbcg.com\/products\/jekafish-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}