{"product_id":"intrepidpotash-business-model-canvas","title":"Intrepid Potash Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntrepid Potash: Concise Business Model Canvas for Investors \u0026amp; Strategists\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind Intrepid Potash’s business model—this concise Business Model Canvas maps value propositions, key partners, and revenue levers to show how the company competes in fertilizer and specialty salts.\u003c\/p\u003e\n\u003cp\u003eDive deeper with the complete, downloadable Canvas (Word \u0026amp; Excel) for section-by-section analysis, ideal for investors, consultants, and strategists who want actionable insights and benchmarking-ready content.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAgricultural Retailers and Distributors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAgricultural retailers and distributors act as Intrepid Potash’s main bridge to end-user farmers, ensuring potash is stocked across key US regions during peak planting—Intrepid shipped 1.48 million tonnes of potash in 2024, with distributors covering \u0026gt;70% of farm sales; these ties improve demand forecasting and enable localized storage, cutting delivery lead times by ~25% and supporting seasonal supply peaks.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLogistics and Transportation Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eIntrepid Potash depends on Class I railroads—primarily Union Pacific and BNSF—to haul bulk potash and muriate of potash from remote New Mexico and Utah mines to market hubs, with rail moving roughly 70–80% of volumes and freight representing about 12–18% of COGS in 2024. Strategic trucking partners handle last-mile delivery to industrial clients and regional warehouses, and tight logistics coordination cut turnaround times by ~15% in 2024, reducing total transportation spend.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGovernmental and Land Management Agencies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eIntrepid Potash relies on federal and state land partners—notably the Bureau of Land Management (BLM)—to secure leases that covered about 42% of its 2024 production footprint; strong ties ensure timely lease renewals, compliance with EPA and state rules, and the legal basis for long-term extraction.\u003c\/p\u003e\n\u003cp\u003eCollaborative land management reduces regulatory and environmental risk: BLM consultations and reclamation plans cut project delays—historically lowering permitting time by ~30%—and protect asset value against rule changes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWater Rights Lessors and Utility Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eIntrepid Potash secures long-term water supply via multi-decade leases and contracts with regional water districts and private lessors, ensuring volumes for solution mining and solar evaporation in arid Western US basins.\u003c\/p\u003e\n\u003cp\u003eThese agreements underpin operational stability and planning; as of 2025 Intrepid reported water-related contract coverage supporting roughly 70–80% of its annual brine requirements (company filings, 2024–2025).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eMulti-decade leases with districts\u003c\/li\u003e\n\u003cli\u003eCovers ~70–80% of brine needs (2024–25)\u003c\/li\u003e\n\u003cli\u003eReduces production disruption risk\u003c\/li\u003e\n\u003cli\u003eEssential in water-stressed basins\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnology and Engineering Consultants\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCollaborations with specialized engineering firms help Intrepid Potash optimize solar evaporation ponds and underground mining gear, cutting energy and water use and supporting the 2024 potash output of ~1.1 million tonnes.\u003c\/p\u003e\n\u003cp\u003eThese partners deliver facility upgrades and efficient extraction methods—reducing operating cost per tonne and sustaining Intrepid’s position as a low-cost U.S. producer amid 2024 cash costs near $90–$110\/tonne.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReduce energy\/water use — measurable yield gains\u003c\/li\u003e\n\u003cli\u003eUpgrade ponds\/equipment — lower per-tonne costs\u003c\/li\u003e\n\u003cli\u003eSupport 1.1 Mtpa production (2024)\u003c\/li\u003e\n\u003cli\u003eHelp maintain $90–$110\/tonne cash-cost band (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated supply chain: distributors, rail, land, water \u0026amp; engineering drive 1.48Mt reach\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eKey partners: ag distributors (\u0026gt;70% farm sales; 1.48 Mt shipped in 2024) for market reach and 25% faster deliveries; Class I railroads (UP, BNSF) moving 70–80% volumes, freight 12–18% of COGS (2024); BLM\/state land leases covering ~42% production footprint; water contracts covering 70–80% brine needs (2024–25); engineering firms sustaining 1.1 Mtpa output and $90–$110\/tn cash costs (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003ePartner\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDistributors\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;70% farm sales; 1.48 Mt shipped (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRail\u003c\/td\u003e\n\u003ctd\u003e70–80% volumes; freight 12–18% COGS (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLand (BLM)\u003c\/td\u003e\n\u003ctd\u003e~42% production footprint (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWater\u003c\/td\u003e\n\u003ctd\u003e70–80% brine needs covered (2024–25)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEngineering\u003c\/td\u003e\n\u003ctd\u003eSupports 1.1 Mtpa; cash cost $90–$110\/tn (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA comprehensive Business Model Canvas for Intrepid Potash outlining customer segments, channels, value propositions, key activities, partners, resources, cost structure and revenue streams, reflecting real-world mining, processing and fertilizer distribution operations and suited for presentations to investors and banks.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Intrepid Potash’s strategy and operations into a clean, one-page Business Model Canvas that saves hours of structuring, is editable for team collaboration, and ideal for quick comparisons, executive summaries, or boardroom presentations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSolar Evaporation and Mineral Extraction\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eIntrepid Potash uses solar evaporation in ~6,500 acres of pond systems to concentrate brine and extract potash and salt, a low-carbon method that cut energy costs vs. underground mining—2024 sales from evaporation-derived products were about $142 million. The process is weather-dependent and managed via strict brine-concentration targets and staggered pond cycles to optimize recovery rates and protect margins.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProduct Refining and Granulation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eRaw sylvite and langbeinite from Intrepid Potash mines are crushed, refined, and granulated to meet customer specs—typical granule sizes 1–4 mm and K2O purity \u0026gt;60%—so product fits modern spreaders; 2024 processing throughput ~1.2 million tonnes and CAPEX for plant upgrades ~$45M (2024 plan). \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSupply Chain and Inventory Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eManaging daily bulk flows from Intrepid Potash’s Utah and New Mexico mines to a national base moves ~1.1 million dwt of product annually (2024 sales ~ $281M); operations match production to seasonal farm demand, peaking Q1–Q2, while targeting 45–60 days of strategic stockpiles to capture seasonal price spreads.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnvironmental Monitoring and Reclamation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eIntrepid Potash conducts continuous air, water, and land monitoring to meet federal\/state permits and maintain its social license; in 2024 the company reported $12.4m in environmental capital and $8.1m in reclamation expense, reducing projected long-term remediation liabilities by roughly 18% year-over-year.\u003c\/p\u003e\n\u003cp\u003eOngoing reclamation restores mined lands per BLM and state rules, supporting sustainability and lowering future liability risk while enabling operational continuity.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 env capex $12.4m; reclamation expense $8.1m\u003c\/li\u003e\n\u003cli\u003eMonitoring: air, water, land for permit compliance\u003c\/li\u003e\n\u003cli\u003eReclamation follows BLM\/state guidelines\u003c\/li\u003e\n\u003cli\u003eEstimated 18% reduction in long-term remediation liabilities\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMarket Analysis and Sales Execution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe company monitors global muriate of potash (MOP) prices—which averaged about $350\/ton in 2024—and US crop acreage trends to set dynamic pricing and forward sales.\u003c\/p\u003e\n\u003cp\u003eDedicated sales teams secure volume contracts with industrial users and ag wholesalers, using data-driven analysis to shift sales mix; in 2024 sales to agriculture made up roughly 65% of volume, allowing quicker pivots when fertilizer demand drops.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eAverage MOP price ~ $350\/ton (2024)\u003c\/li\u003e\n\u003cli\u003eAgriculture ≈ 65% of 2024 volumes\u003c\/li\u003e\n\u003cli\u003eForward contracts and spot mix adjusted monthly\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-yield potash: $142M evaporation sales, 1.2M t throughput, 65% ag mix\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCore activities: solar-evaporation brine concentration (6,500 acres; 2024 evaporation sales $142M), crushing\/refining\/granulation (~1.2M t throughput; K2O \u0026gt;60%), logistics (1.1M dwt moves; 45–60 days stockpile), environmental monitoring\/reclamation (2024 env capex $12.4M; reclamation $8.1M), and sales\/price hedging (MOP avg $350\/t; ag ≈65% volume).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eEvaporation sales\u003c\/td\u003e\n\u003ctd\u003e$142M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTotal throughput\u003c\/td\u003e\n\u003ctd\u003e1.2M t\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics moved\u003c\/td\u003e\n\u003ctd\u003e1.1M dwt\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnv capex\u003c\/td\u003e\n\u003ctd\u003e$12.4M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eReclamation expense\u003c\/td\u003e\n\u003ctd\u003e$8.1M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMOP avg price\u003c\/td\u003e\n\u003ctd\u003e$350\/t\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAgriculture share\u003c\/td\u003e\n\u003ctd\u003e~65%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Document Unlocks After Purchase\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe preview you see is the actual Intrepid Potash Business Model Canvas—not a mockup—and it reflects the exact content and layout of the file you’ll receive after purchase.\u003c\/p\u003e\n\u003cp\u003eUpon completing your order you’ll get the same professional document in editable formats, fully populated and ready to present, edit, or share—no hidden pages or placeholders.\u003c\/p\u003e\n\u003cp\u003eWe provide full transparency: this preview equals the final deliverable, formatted and structured exactly as shown for immediate use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748970180985,"sku":"intrepidpotash-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/intrepidpotash-business-model-canvas.png?v=1772212117","url":"https:\/\/matrixbcg.com\/products\/intrepidpotash-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}