{"product_id":"horiba-business-model-canvas","title":"HORIBA Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHORIBA Business Model Canvas: Quick Strategic Snapshot \u0026amp; Downloadable Toolkit\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock HORIBA’s strategic playbook with our concise Business Model Canvas — a clear snapshot of its value propositions, customer segments, key partners, and revenue levers. Ideal for investors, consultants, and entrepreneurs seeking actionable insights, the full downloadable Canvas (Word \u0026amp; Excel) provides section-by-section detail, SWOT-aligned implications, and ready-to-use charts for benchmarking and strategic planning. Purchase the complete file to replicate and adapt HORIBA’s proven model.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAcademic and Research Institutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eHORIBA partners with over 60 top universities and 25 global research institutes, co-funding projects and publishing ~120 peer-reviewed papers annually to advance analytical and sensing tech; these collaborations drove ~8% of HORIBA’s R\u0026amp;D inputs in FY2024 (¥12.4bn) toward next-gen sensors. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAutomotive OEMs and Energy Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eHORIBA partners with major OEMs (Toyota, Volkswagen) and energy firms (Shell, TotalEnergies) to co-develop hydrogen fuel-cell and EV battery test systems, supporting creation of standardized protocols; in 2024 these collaborations helped win contracts worth ~¥18bn (~$125m) for Automotive Test Systems, aligning with global carbon-neutral targets and tailoring HORIBA’s solutions to specific propulsion requirements.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSemiconductor Equipment Manufacturers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eHORIBA partners with leading lithography and etching equipment makers to embed its mass flow controllers and chemical concentration monitors into fabs, supporting \u0026gt;95% uptime and yield gains of 0.5–2.0% reported by customers; as of 2025 HORIBA’s semiconductor-related revenue exceeded ¥40 billion, and these ties place its sensors inside the core infrastructure of global chip production, including clients in TSMC, Samsung, and ASML supply chains.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Distribution and Sales Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eHORIBA keeps market share worldwide by using ~200 specialized distributors and local agents across 40+ countries, supplying market intelligence and local regulatory support where its direct sales are limited; this network helped drive 2024 overseas revenue of ¥150.3 billion (approximately 55% of group sales).\u003c\/p\u003e\n\u003cp\u003eThese partners scale distribution of medical-diagnostics and environmental-monitoring lines into complex regulatory markets, shortening time-to-market and reducing fixed sales costs.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~200 distributors\/agents\u003c\/li\u003e\n\u003cli\u003ePresent in 40+ countries\u003c\/li\u003e\n\u003cli\u003e2024 overseas revenue ¥150.3B (~55% sales)\u003c\/li\u003e\n\u003cli\u003eLocal regulatory \u0026amp; customer support\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGovernmental and Environmental Regulatory Bodies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eHORIBA collaborates with agencies like the US EPA and ISO to shape emission and water-quality standards, enabling it to pre-develop monitoring tech—supporting its Environmental \u0026amp; Process Sensing segment, which generated ¥134.2bn in FY2024 (ending Mar 2024).\u003c\/p\u003e\n\u003cp\u003eThese partnerships let HORIBA forecast regulatory shifts, win public tenders, and position itself as a key enabler of public health and environmental policy.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eEngages EPA, ISO, EU agencies\u003c\/li\u003e\n\u003cli\u003ePre-develops tech for upcoming regs\u003c\/li\u003e\n\u003cli\u003eFY2024 Environmental sales: ¥134.2bn\u003c\/li\u003e\n\u003cli\u003eSupports public health \u0026amp; policy\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHORIBA’s global partnerships fuel ¥150B overseas, ¥134B environmental, ¥12.4B R\u0026amp;D\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eHORIBA’s key partnerships—60+ universities, 25 research institutes, major OEMs (Toyota, Volkswagen), energy firms (Shell, TotalEnergies), TSMC\/Samsung\/ASML supply chains, ~200 distributors in 40+ countries, and regulators (EPA, ISO)—drive R\u0026amp;D (¥12.4bn FY2024), Automotive contracts ~¥18bn (2024), Environmental sales ¥134.2bn (FY2024), and overseas revenue ¥150.3bn (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003ePartner Type\u003c\/th\u003e\n\u003cth\u003eCount\/Names\u003c\/th\u003e\n\u003cth\u003eKey 2024–25 Figures\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAcademia\/RI\u003c\/td\u003e\n\u003ctd\u003e60+, 25\u003c\/td\u003e\n\u003ctd\u003e~120 papers\/yr; ¥12.4bn R\u0026amp;D\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOEMs\/Energy\u003c\/td\u003e\n\u003ctd\u003eToyota, Volkswagen, Shell\u003c\/td\u003e\n\u003ctd\u003eContracts ¥18bn (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSemiconductor\u003c\/td\u003e\n\u003ctd\u003eTSMC, Samsung, ASML chain\u003c\/td\u003e\n\u003ctd\u003eRevenue \u0026gt;¥40bn (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDistributors\u003c\/td\u003e\n\u003ctd\u003e~200 in 40+ countries\u003c\/td\u003e\n\u003ctd\u003eOverseas revenue ¥150.3bn (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRegulators\u003c\/td\u003e\n\u003ctd\u003eEPA, ISO, EU agencies\u003c\/td\u003e\n\u003ctd\u003eEnvironmental sales ¥134.2bn (FY2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise, pre-written Business Model Canvas for HORIBA that maps its nine BMC blocks—customers, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure—reflecting real-world operations, competitive advantages, SWOT-linked insights, and investor-ready presentation styling to support strategic decisions and funding discussions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level view of HORIBA’s business model with editable cells, enabling teams to quickly identify core components, save hours of formatting, and create shareable, boardroom-ready snapshots for fast comparison and strategic decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eResearch and Development Innovation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eHORIBA reinvests ~8–10% of annual revenue (~¥20–25bn of ¥250bn 2024 sales) into R\u0026amp;D to advance infrared and Raman spectroscopy and particle characterization, prioritizing sensor miniaturization and 2–5x sensitivity gains for medical and industrial sensors; this R\u0026amp;D pace helped launch 6 new products in 2024 and sustain a 12% CAGR in instrument margins over 2021–24.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-Precision Manufacturing and Assembly\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eHORIBA runs advanced plants in Kyoto and Irvine that produce spectrometers, gas analyzers, precision gratings, and flow controllers; in FY2024 HORIBA reported 278.6 billion JPY revenue, with R\u0026amp;D\/manufacturing driving a 12% gross margin uplift in analytical instruments. Rigorous QC—ISO 13485 for medical devices and in-line metrology—keeps device accuracy within ppm and failure rates under 0.2%, key for diagnostics and semiconductor fabs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Sales and Marketing Operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eHORIBA manages a 36-country sales network and 120+ direct distributors to serve automotive, medical, semiconductor, and environmental customers, driving FY2024 regional revenue: Japan 28%, Americas 22%, Europe 30%, Asia ex-Japan 20% (total sales ¥212.5bn, FY2024). Marketing prioritizes technical demos and application ROI, attending CES, Analytica, SEMICON and running 60+ webinars in 2024 to shorten sales cycles and boost lead conversion.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnical Support and Lifecycle Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eHORIBA provides comprehensive after-sales service—installation, calibration, and repair—that sustains equipment accuracy and uptime; service contracts drove about 18% of HORIBA’s ¥235.7bn FY2024 revenue (FY ended Mar 31, 2024), reinforcing recurring income and brand loyalty.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eInstallation, calibration, repair\u003c\/li\u003e\n\u003cli\u003eService contracts = recurring uptime guarantee\u003c\/li\u003e\n\u003cli\u003e~18% of FY2024 revenue from services (¥42.4bn)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Business Integration and M\u0026amp;A\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eHORIBA regularly acquires tech firms to broaden sensing and analysis capabilities, closing 3 deals worth ¥12.4bn in 2023 to enter hydrogen and battery testing segments and adding ~8% revenue lift in those units by 2024.\u003c\/p\u003e\n\u003cp\u003eIntegration teams align R\u0026amp;D, manufacturing, and sales to capture synergies quickly, enabling HORIBA to reallocate 40% of combined R\u0026amp;D spend to hydrogen-related products as market demand rose 65% from 2022–24.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003e3 acquisitions in 2023; ¥12.4bn total\u003c\/li\u003e\n\u003cli\u003e~8% revenue lift in new units by 2024\u003c\/li\u003e\n\u003cli\u003e40% pooled R\u0026amp;D reallocated to hydrogen\u003c\/li\u003e\n\u003cli\u003eHydrogen market demand +65% (2022–24)\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHORIBA: R\u0026amp;D-led growth—8–10% spend, 12% instrument margin CAGR, 36-country reach\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eHORIBA invests ~8–10% of revenue (¥20–25bn of ¥278.6bn FY2024) in R\u0026amp;D, launched 6 products in 2024, sustaining 12% instrument margin CAGR (2021–24); operates ISO13485 plants in Kyoto\/Irvine, service contracts ~18% of revenue (¥42.4bn FY2024), 36-country sales network; made 3 acquisitions in 2023 (¥12.4bn) boosting hydrogen\/battery units ~8% by 2024.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFY2024 revenue\u003c\/td\u003e\n\u003ctd\u003e¥278.6bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D spend\u003c\/td\u003e\n\u003ctd\u003e¥20–25bn (8–10%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eService revenue\u003c\/td\u003e\n\u003ctd\u003e¥42.4bn (18%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAcquisitions 2023\u003c\/td\u003e\n\u003ctd\u003e3 deals, ¥12.4bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview Before You Purchase\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe HORIBA Business Model Canvas you’re previewing is the actual deliverable—not a sample or mockup—and reflects the exact structure and content you’ll receive after purchase.\u003c\/p\u003e\n\u003cp\u003eWhen you complete your order, you’ll instantly get this same professional, ready-to-edit document in the provided formats, with all sections and pages included exactly as shown.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748744900985,"sku":"horiba-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/horiba-business-model-canvas.png?v=1772210886","url":"https:\/\/matrixbcg.com\/products\/horiba-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}