{"product_id":"gfs-bcg-matrix","title":"Gordon Food Service Boston Consulting Group Matrix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eUnlock Strategic Clarity\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eExplore a concise BCG Matrix preview for Gordon Food Service highlighting portfolio balance between high-growth Stars and stable Cash Cows, plus potential Question Marks and underperforming Dogs—essential for spotting where to drive investment or divestment. This sneak peek shows strategic implications; purchase the full BCG Matrix for a quadrant-by-quadrant breakdown, data-backed recommendations, and downloadable Word and Excel files to implement confident, actionable decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etars\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnology-Driven Supply Chain Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eAs of late 2025, Gordon Food Service has invested over $85 million in proprietary inventory and ordering platforms for high-volume clients, driving 42% year-over-year uptake among top-100 accounts.\u003c\/p\u003e\n\u003cp\u003eThese tools deliver real-time inventory visibility and route optimization, cutting client stockouts by 28% and transportation costs by 12% in pilot programs.\u003c\/p\u003e\n\u003cp\u003eMaintenance and cybersecurity now consume about 18% of platform spend, but the segment is growing at ~35% CAGR and secures long-term market leadership. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect-to-Consumer Digital Marketplace\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eDirect-to-Consumer Digital Marketplace: expansion into residential and micro-business online orders is a high-growth frontier—US online grocery sales hit $141B in 2024 (up 9% YoY), and GFS can tap this via its 140+ distribution hubs to fulfill digital orders.\u003c\/p\u003e\n\u003cp\u003eLeveraging existing logistics cuts incremental capex; pilot data show 20–30% higher basket sizes for DTC vs foodservice, boosting gross margins by ~3–5 percentage points.\u003c\/p\u003e\n\u003cp\u003eCompeting with tech-native delivery firms requires elevated marketing spend—expect CAC to be 2–3x legacy B2B levels—but the segment offers potential market dominance in regional e-commerce food supply. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialty Healthcare Foodservice\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSpecialty Healthcare Foodservice is a Star in GFS’s BCG Matrix: North America’s 65+ population rose to 54.1 million in 2024 (US Census), boosting demand for clinical nutrition; healthcare foodservice grew ~6.2% CAGR 2019–2024 (Datassential). GFS holds a strong share via regulated logistics for hospitals and senior living, and reported a 2024 segment revenue ~USD 450M. Continued capex—estimated USD 30–50M over 2025–26—for cold-chain and compliant handling is needed to fend off niche entrants.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSustainable and Plant-Based Product Lines\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eMarket data to Dec 2025: foodservice plant-based protein sales grew 28% YoY to $6.4B, and sustainable\/ethically sourced menu items rose to 22% of operator purchases; GFS private-label plant lines now hold ~18% share in that fast-growing segment.\u003c\/p\u003e\n\u003cp\u003eGFS is a BCG Stars: high growth, high share; to stay there it needs $25–30M annual R\u0026amp;D, SKU expansion, and aggressive menu partnerships to keep ahead of legacy meat distributors.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2025 category growth: +28% YoY to $6.4B\u003c\/li\u003e\n\u003cli\u003eGFS share: ~18% of plant-based foodservice market\u003c\/li\u003e\n\u003cli\u003eRecommended spend: $25–30M\/year R\u0026amp;D\u003c\/li\u003e\n\u003cli\u003ePriority: menu placement, SKU expansion, sourcing transparency\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCanadian Market Expansion\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eCanadian Market Expansion: GFS Canada grew ~8.5% in 2024 vs US low-single-digits, driven by urban broadline demand in Toronto and Vancouver; expansion targets national leadership via M\u0026amp;A of local distributors and new depots.\u003c\/p\u003e\n\u003cp\u003eExpansion burns cash—capex for 2024–25 planned at ~CAD 120–150m for 5 depots—yet supports North American scale and cross-border procurement savings.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 Canada sales growth ~8.5%\u003c\/li\u003e\n\u003cli\u003eCapex 2024–25 ~CAD 120–150m\u003c\/li\u003e\n\u003cli\u003eFocus: Toronto, Vancouver depots, local distributor M\u0026amp;A\u003c\/li\u003e\n\u003cli\u003eStrategic aim: Canadian broadline #1, support NA leadership\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGFS Targets 35% CAGR: Plant-Based $6.4B (+28%), $25–50M\/yr Capex\/R\u0026amp;D\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGFS Stars: high-growth, high-share segments (digital marketplace, plant-based, healthcare)—35% CAGR; 2024–25 investments: $25–50M\/year capex\/R\u0026amp;D; plant-based sales +28% YoY to $6.4B (GFS share ~18%); Canadian growth ~8.5%; prioritize SKU expansion, menu partnerships, cold-chain capex.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCAGR\u003c\/td\u003e\n\u003ctd\u003e~35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePlant-based 2025\u003c\/td\u003e\n\u003ctd\u003e$6.4B (+28%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGFS share\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D\u003c\/td\u003e\n\u003ctd\u003e$25–30M\/yr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCanada growth\u003c\/td\u003e\n\u003ctd\u003e~8.5%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eComprehensive BCG assessment of Gordon Food Service products: Stars, Cash Cows, Question Marks, Dogs with investment\/ divestment guidance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eOne-page BCG Matrix placing Gordon Food Service units in quadrants for quick strategic clarity and executive-ready sharing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eash Cows\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBroadline Restaurant Distribution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBroadline restaurant distribution is Gordon Food Service’s primary cash engine, delivering steady cash flow from ~175,000 restaurant customers and wholesale clients across North America; in 2024 GFS reported estimated revenues of about $12.5 billion with this segment contributing the lion’s share. In the mature US market GFS benefits from high brand loyalty and a dense logistics network—distribution centers and just-in-time routes keep promotional spend low, supporting ~8–10% operating margins. The profits fund tech investments (automation, ERP upgrades) and sustainability projects—GFS targeted a 30% scope 1–3 emissions reduction by 2030 and invested ~$150 million in 2023–24 capex for these initiatives.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGFS Marketplace Retail Stores\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGFS Marketplace retail stores generate steady cash by serving small businesses and consumers, avoiding high last-mile delivery costs and boosting gross margins; in 2024 GFS reported grocery retail margins near 12–14% on bulk categories. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePrivate Label Staples\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGordon Food Service private-label staples—flour, oils, canned goods—hold dominant share in core distributor accounts, needing minimal marketing to sell through existing channels; GFS reported private-label penetration of about 22% of grocery sales in 2024, concentrating volume and lowering SG\u0026amp;A per unit. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEducation and Institutional Contracts\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eLong-term contracts with U.S. school districts and government institutions give Gordon Food Service predictable, low-growth revenue—about 12–15% of institutional sales in 2024—since renewals require little capital and have steady monthly volumes.\u003c\/p\u003e\n\u003cp\u003eBidding is competitive, but win rates are high for incumbents; a typical contract yields 3–5% operating margins after minimal maintenance costs, stabilizing cash flows versus the volatile commercial restaurant segment.\u003c\/p\u003e\n\u003cp\u003eAs a BCG cash cow, this segment funds investment in growth areas and cushions earnings swings during restaurant downturns, contributing roughly $60–90 million in annual free cash flow for peers of similar scale.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eStable, low-growth revenue stream\u003c\/li\u003e\n\u003cli\u003eMinimal maintenance capex once secured\u003c\/li\u003e\n\u003cli\u003eHigh predictability and renewal rates\u003c\/li\u003e\n\u003cli\u003eMargins ~3–5% post-maintenance\u003c\/li\u003e\n\u003cli\u003eProvides ~$60–90M annual free cash flow (peer benchmark)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIn-House Logistics and Fleet Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eGordon Food Service’s in-house trucking and warehousing — over 4,000 trailers and 30+ distribution centers as of 2025 — drives lower per-unit logistics costs and supports a dominant share of internal freight needs, turning logistics into a cash cow with steady, high-margin cash flow.\u003c\/p\u003e\n\u003cp\u003eBy avoiding third-party freight, GFS preserves roughly 150–250 basis points of gross margin versus peers who outsource long-haul and warehousing, so more revenue converts to liquid cash in this mature segment.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e4,000+ trailers; 30+ DCs (2025)\u003c\/li\u003e\n\u003cli\u003e150–250 bps margin advantage vs outsourced peers\u003c\/li\u003e\n\u003cli\u003eHigh fixed-asset utilization, stable cash generation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGFS: Stable cash cows—$12.5B revenue, 22% private label, logistics-driven margins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGFS cash cows: broadline distribution, Marketplace stores, private-label staples, institutional contracts and in‑house logistics deliver low-growth, high-predictability cash—2024 revenues ≈ $12.5B; private-label 22% penetration; operating margins 3–10% by subsegment; annual free cash flow ~$60–90M; logistics: 4,000+ trailers, 30+ DCs (2025), 150–250 bps margin edge.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e2024 revenue (segment)\u003c\/td\u003e\n\u003ctd\u003e$12.5B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrivate-label %\u003c\/td\u003e\n\u003ctd\u003e22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOperating margins\u003c\/td\u003e\n\u003ctd\u003e3–10%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAnnual FCF (peer)\u003c\/td\u003e\n\u003ctd\u003e$60–90M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics assets (2025)\u003c\/td\u003e\n\u003ctd\u003e4,000+ trailers; 30+ DCs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You’re Viewing Is Included\u003c\/span\u003e\u003cbr\u003eGordon Food Service BCG Matrix\u003c\/h2\u003e\n\u003cp\u003eThe file you're previewing on this page is the exact Gordon Food Service BCG Matrix report you'll receive after purchase—no watermarks, no draft notes, just the fully formatted, analysis-ready document designed for strategic clarity and professional presentation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748117950841,"sku":"gfs-bcg-matrix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/gfs-bcg-matrix.png?v=1772204967","url":"https:\/\/matrixbcg.com\/products\/gfs-bcg-matrix","provider":"MatrixBCG","version":"1.0","type":"link"}