{"product_id":"gear4music-business-model-canvas","title":"Gear4Music Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGear4Music Business Model Canvas: How it attracts, scales \u0026amp; monetizes music retail\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the strategic blueprint behind Gear4Music with our concise Business Model Canvas—discover how it attracts musicians, scales e‑commerce, and monetizes services while managing inventory and supplier relationships.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Instrument Manufacturers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGear4Music keeps direct supply deals with Yamaha, Fender, Roland, and Casio, securing ~60% of its premium inventory and enabling exclusive launches and ~8–12% lower wholesale pricing versus third-party sourcing.\u003c\/p\u003e\n\u003cp\u003eBy late 2025 the company added boutique and high‑end makers, raising pro-category SKU share from 14% (2023) to about 22%, supporting higher ASPs and margin mix.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLogistics and Courier Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eReliable delivery drives satisfaction, so Gear4Music partners with carriers like DPD, DHL, and FedEx to move fragile instruments across the UK and EU; in 2024 these carriers handled ~85% of Gear4Music’s parcel volume, cutting damage claims by 22% year-over-year. Efficient contracts enable sub-£10 average shipping fees in the UK and 48–72 hour EU transit for priority orders, supporting competitive pricing and faster global fulfilment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThird Party Payment Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpcollaborations with paypal klarna and major card issuers enable multiple payment methods wallets bnpl cart abandonment gear4music reported a uplift in conversion from flexible payments accounted for of online sales by q3 these partnerships lower transaction friction reduce chargeback costs help musicians spread high-ticket purchases like amps synths over months boosting average order value.\u003e\n\u003c\/pcollaborations\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMarketing Affiliates and Influencers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGear4Music partners with music educators, YouTube reviewers, and professional musicians to drive brand awareness and traffic, with creator-driven demos vital for its online-first model where 73% of UK musical instrument purchases began online in 2024.\u003c\/p\u003e\n\u003cp\u003eThe content network reaches niche segments across genres and skill levels, boosting conversion—affiliate\/referral channels accounted for roughly 12% of online sales in 2024—by providing trust and product context customers can’t get in-store.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eAuthentic demos: higher trust, higher conversion\u003c\/li\u003e\n\u003cli\u003eReaches niche musician submarkets\u003c\/li\u003e\n\u003cli\u003e12% of online sales via affiliates (2024)\u003c\/li\u003e\n\u003cli\u003e73% UK instrument buys started online (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eE-commerce Technology Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGear4Music runs a proprietary platform but contracts cloud hosting (e.g., AWS\/Azure-level capacity) and specialist cybersecurity and analytics vendors so the site scales through peaks like Black Friday—2024 peak daily orders rose ~120% vs. average—while keeping uptime \u0026gt;99.95%.\u003c\/p\u003e\n\u003cp\u003ePartners also supply AI-driven personalization tools that lifted on-site conversion by an estimated 8–12% in 2024 pilot programs.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCloud hosting: scalable during +120% peak orders\u003c\/li\u003e\n\u003cli\u003eCybersecurity: maintains \u0026gt;99.95% uptime\u003c\/li\u003e\n\u003cli\u003eData analytics: real-time inventory and demand forecasting\u003c\/li\u003e\n\u003cli\u003eAI personalization: +8–12% conversion in 2024 pilots\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGear4Music lifts pro SKUs to 22%, cuts costs and boosts online sales via BNPL\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGear4Music secures ~60% premium stock via direct deals (Yamaha, Fender, Roland, Casio), lifted pro-SKU share from 14% (2023) to ~22% by late 2025, and cuts wholesale cost 8–12%; carriers (DPD\/DHL\/FedEx) handled ~85% parcels in 2024, reducing damage claims 22% and keeping UK shipping \u0026lt;£10; BNPL\/payments drove +12% conversion (2024) and 8% online sales by Q3 2025.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePremium stock via direct deals\u003c\/td\u003e\n\u003ctd\u003e~60%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePro-category SKU share\u003c\/td\u003e\n\u003ctd\u003e14% (2023) → ~22% (late 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWholesale price reduction\u003c\/td\u003e\n\u003ctd\u003e8–12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCarrier parcel share (2024)\u003c\/td\u003e\n\u003ctd\u003e~85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDamage claims change (YoY 2024)\u003c\/td\u003e\n\u003ctd\u003e-22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eUK avg shipping fee\u003c\/td\u003e\n\u003ctd\u003e\u0026lt;£10\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePayment-driven conversion uplift\u003c\/td\u003e\n\u003ctd\u003e+12% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBNPL share of online sales\u003c\/td\u003e\n\u003ctd\u003e8% (Q3 2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA comprehensive, pre-written Business Model Canvas for Gear4Music covering customer segments, channels, value propositions, revenue streams, cost structure, key activities, partners, resources, and customer relationships with linked SWOT insights and competitive advantages for presentations, funding discussions, and strategic decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level view of Gear4Music’s business model with editable cells to quickly map revenue streams, customer segments, and supply chain efficiencies for fast strategic decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eE-commerce Platform Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eContinuous development of Gear4Music’s proprietary site drives operations, with 2024 capex on digital platforms at ~£6.5m and 18% YoY traffic growth; work focuses on UI, mobile responsiveness, and localized sites across 15 markets. By 2025 the company is integrating ML search and recommendation systems to cut search bounce by an estimated 25% and lift conversion from 2.8% toward 3.5%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInventory and Warehouse Logistics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eManaging over 60,000 SKUs, Gear4Music runs large UK and European distribution centres—Fulfillment throughput reached ~1.2m orders in FY2024 (year to Mar 2024)—to cut average delivery times to 1–3 days and keep stock days at ~45. This activity covers inventory forecasting, delicate instrument handling, packing and quality control to limit returns (FY2024 return rate ~6.5%).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Marketing and SEO\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGear4Music runs SEO and PPC campaigns to keep visibility high, spending about 4–6% of 2024 revenue on digital marketing (roughly £8–12m on a £200m topline) while achieving CAC under £15 via organic search and paid funnels; teams use trend analysis and segmented content to attract novices and pros, boosting organic traffic share to roughly 62% of site visits and lowering paid click dependency.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eProduct Development and Sourcing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eGear4Music focuses on own-brand product development and sourcing to capture higher gross margins (own-brand GM often 30–40% vs 15–20% for third-party in FY2024), targeting gaps for affordable, high-quality instruments for beginners and intermediates.\u003c\/p\u003e\n\u003cp\u003eThe team runs continuous vendor communication with overseas manufacturers—quality checks, CE\/ROHS compliance, and ethical audits—supporting own-brand SKU growth (over 1,200 own SKUs by Dec 2024).\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eOwn-brand gross margin 30–40% (FY2024)\u003c\/li\u003e\n\u003cli\u003eThird-party margin 15–20% (FY2024)\u003c\/li\u003e\n\u003cli\u003e1,200+ own SKUs (Dec 2024)\u003c\/li\u003e\n\u003cli\u003eOngoing overseas QA and ethical audits\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomer Support and Technical Advice\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eProviding expert pre-sales and post-sales support staffed by musicians differentiates Gear4Music from general retailers and reduces return rates; in 2024 Gear4Music reported a 12% lower return rate in categories with specialist support versus non-supported categories.\u003c\/p\u003e\n\u003cp\u003eThis technical advice on complex audio setups and instrument maintenance builds trust, increases average order value by ~8% where advice is given, and raises repeat purchase probability—supporting customer fit and long-term revenue.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eStaffed by musicians: expert technical advice\u003c\/li\u003e\n\u003cli\u003e12% lower returns in supported categories (2024)\u003c\/li\u003e\n\u003cli\u003e~8% higher AOV when advice provided\u003c\/li\u003e\n\u003cli\u003eImproves fit, trust, and repeat purchases\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGear4Music: 60k+ SKUs, 1.2M orders, £6.5m digital capex—own-brand growth, lower returns\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGear4Music runs digital product development (2024 capex ~£6.5m), omnichannel fulfilment (1.2m orders FY2024, ~45 stock days), 60,000+ SKUs incl. 1,200+ own-brand SKUs, marketing (4–6% revenue, CAC \u0026lt;£15), vendor QA\/compliance, and expert musician-led support that cuts returns 12% and raises AOV ~8%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (FY2024\/Dec2024)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eCapex digital\u003c\/td\u003e\n\u003ctd\u003e~£6.5m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOrders\u003c\/td\u003e\n\u003ctd\u003e~1.2m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eStock days\u003c\/td\u003e\n\u003ctd\u003e~45\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTotal SKUs\u003c\/td\u003e\n\u003ctd\u003e60,000+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOwn-brand SKUs\u003c\/td\u003e\n\u003ctd\u003e1,200+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarketing spend\u003c\/td\u003e\n\u003ctd\u003e4–6% revenue\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCAC\u003c\/td\u003e\n\u003ctd\u003e\u0026lt;£15\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eReturn reduction (supported)\u003c\/td\u003e\n\u003ctd\u003e12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAOV lift (advice)\u003c\/td\u003e\n\u003ctd\u003e~8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe document you see is the actual Gear4Music Business Model Canvas, not a mockup—when you purchase, you’ll receive this exact file with all content intact, ready to edit and present in Word and Excel formats.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749851017593,"sku":"gear4music-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/gear4music-business-model-canvas.png?v=1772219187","url":"https:\/\/matrixbcg.com\/products\/gear4music-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}