{"product_id":"gatx-marketing-mix","title":"GATX Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReady-Made Marketing Analysis, Ready to Use\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how GATX’s product offerings, pricing structures, distribution networks, and promotional tactics create competitive advantage in railcar leasing and asset management—this concise preview highlights key strengths and gaps; get the full, editable 4Ps Marketing Mix Analysis to apply insights directly to strategy, benchmarking, or coursework.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eComprehensive Railcar Fleet Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGATX maintains ~180,000 railcars across North America and Europe, with modern tank cars for chemicals and petroleum and freight cars for grain, coal, and steel, serving petrochemical, agriculture, energy, and steel sectors.\u003c\/p\u003e\n\u003cp\u003eBy year-end 2025 GATX optimized fleet mix—adding ~3,500 tank cars and retiring older assets—to meet tighter EPA\/EU environmental rules and a 7% shift toward intermodal and agricultural demand.\u003c\/p\u003e\n\u003cp\u003eThis diverse portfolio lets customers source whole-rail solutions from one provider, improving utilization rates (2025 consolidated fleet utilization ~92%) and reducing downtime.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Maintenance and Repair Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGATX runs over 40 owned maintenance facilities across North America, offering routine inspections, brake and tank repairs, and FRA-compliant (U.S. Federal Railroad Administration) testing that helped reduce downtime by ~15% in 2024; integrating these services boosts fleet availability to ~96% and lowers lessee total cost of ownership versus pure-play lessors lacking repair networks.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Locomotive Leasing Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGATX’s Global Locomotive Leasing Solutions operates a large fleet of four-axle and six-axle locomotives focused on North America, supporting industrial switching and short-line railroads that avoid the $2–5M per-unit purchase cost by leasing. As of 2025 GATX prioritizes fuel-efficient, lower-emission units—reducing fuel burn by ~10–15% and CO2 intensity—to help customers meet sustainability targets and regulatory pressures. This product line complements GATX’s railcar business, enabling bundled contracts for motive power plus rolling stock and improving annual revenue per customer through integrated leasing packages.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized Aircraft Engine Leasing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThrough a long-standing joint venture with Rolls-Royce, GATX leases high-demand, modern turbofan engines to global airlines, supporting long-haul fleets and boosting after-tax recurring revenue; in 2025 the aircraft leasing segment contributed an estimated 8–10% of GATX’s non-rail revenue stream (company filings, 2024–2025 activity).\u003c\/p\u003e\n\u003cp\u003eThe business leverages GATX’s core skill in managing long-lived transport assets while diversifying risk beyond rail; fleet focuses on fuel-efficient models like Trent XWB and Pearl families, reducing airline fuel burn by ~10–15% versus older engines (manufacturer data).\u003c\/p\u003e\n\u003cp\u003eThis high-value niche delivers steady, contracted lease cash flows, technical MRO expertise, and higher-margin returns versus commodity rail assets; typical engine lease rates for modern long-haul types ranged $200k–$400k per month in 2024–2025 market comps.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eJV with Rolls-Royce: strategic technical support and parts access\u003c\/li\u003e\n\u003cli\u003ePortfolio: modern Trent XWB, Pearl series—10–15% fuel savings\u003c\/li\u003e\n\u003cli\u003eFinancials: 8–10% of non-rail revenue; $200k–$400k\/mo lease rates\u003c\/li\u003e\n\u003cli\u003eBenefit: diversified, higher-margin, steady lease cash flows\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Fleet Management Tools\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGATX offers digital fleet platforms that let customers track and optimize leased railcars in real time, cutting dwell times and improving utilization.\u003c\/p\u003e\n\u003cp\u003eBy end-2025 GATX integrated telematics and predictive analytics, enabling outage forecasts and lowering maintenance costs—clients report up to 12% higher utilization in pilot programs.\u003c\/p\u003e\n\u003cp\u003eThis tech turns physical assets into end-to-end logistics solutions, feeding location, status, and utilization data into customers’ supply-chain systems.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReal-time tracking: GPS + telematics\u003c\/li\u003e\n\u003cli\u003ePredictive maintenance: reduces unplanned downtime ~15%\u003c\/li\u003e\n\u003cli\u003eUtilization gains: pilots showed ~12% lift\u003c\/li\u003e\n\u003cli\u003eIntegrated APIs: ERP\/SCM connectivity\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGATX 2025: High-util fleet (92%) + 96% availability, telematics cut downtime ~15%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGATX’s product mix (railcars, locomotives, aircraft engines, digital telematics) delivered ~92% fleet utilization in 2025, 96% availability via 40+ maintenance sites, added ~3,500 tank cars, engine leasing = 8–10% non-rail revenue, and telemetry pilots showed ~12% utilization lift and ~15% lower unplanned downtime.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eKey 2025 Metrics\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRailcars\u003c\/td\u003e\n\u003ctd\u003e~180,000 fleet; 92% util; +3,500 tank cars\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaintenance\u003c\/td\u003e\n\u003ctd\u003e40+ sites; 96% avail; −15% downtime\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLocomotives\u003c\/td\u003e\n\u003ctd\u003e10–15% fuel cut\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEngines\u003c\/td\u003e\n\u003ctd\u003e8–10% non-rail rev; $200k–$400k\/mo\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTelematics\u003c\/td\u003e\n\u003ctd\u003e~12% util lift; −15% unplanned downtime\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into GATX’s Product, Price, Place, and Promotion strategies, using real practices and competitive context to ground recommendations and benchmarking.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses GATX's 4P marketing analysis into a concise, leadership-ready snapshot that clarifies product, pricing, placement, and promotion strategies for quick decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic North American Service Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGATX maintains over 170 regional offices and 95 maintenance facilities across the United States, Canada, and Mexico, positioned near major rail interchanges and industrial hubs to cut transit for repairs and inspections. This proximity typically reduces car downtime by about 18% and lowers empty-car repositioning costs, saving an estimated $45–60 million annually (2024 est.). Chicago headquarters coordinates the continent-wide logistics and fleet deployment in real time.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEuropean Market Hubs and Subsidiaries\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGATX Rail Europe maintains hubs in Germany, Austria and Poland, supporting ~25% of GATX’s 2024 European fleet and enabling compliance with EU and national technical standards (ERTMS rollout, country-specific coupling rules). \u003c\/p\u003e\n\u003cp\u003eLocal sales and technical teams serve shippers and national railways, cutting turnaround times by ~15% and boosting utilization in Western and Central European trade corridors. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExpanding Footprint in Asian Markets\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cpgatx has expanded in india deploying railcars and staff to tap a market where rail freight traffic grew about annually investment hit billion planned by this footprint supports expected industrial output gains modal shift. the asia segment is strategic growth pillar with regional leases adapted through partnerships state authorities manufacturers. gatx localized leasing models aim cut downtime raise fleet utilization versus global averages.\u003e\n\u003c\/pgatx\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Distribution and Sales Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eGATX uses a direct sales force of industry experts who manage relationships with large industrial shippers and railroads, covering North America, Europe, and Asia Pacific to provide rapid, regionalized service.\u003c\/p\u003e\n\u003cp\u003eThese reps enable tailored lease structures by leveraging on-the-ground insights; in 2024 GATX reported 93% of fleet revenue from core industrial accounts, highlighting the value of direct contact.\u003c\/p\u003e\n\u003cp\u003eThis hands-on model keeps GATX as the primary contact for high-value clients, reducing churn and shortening deal cycles by an estimated 15–25% versus brokered channels.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDirect sales force across key regions\u003c\/li\u003e\n\u003cli\u003e93% fleet revenue from core accounts (2024)\u003c\/li\u003e\n\u003cli\u003eTailored regional lease structures\u003c\/li\u003e\n\u003cli\u003e15–25% faster deal cycles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Access and Customer Portals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003ePlace includes digital access where customers use secure GATX portals globally to manage leasing from inquiry to contract, fleet monitoring, and billing.\u003c\/p\u003e\n\u003cp\u003eIn 2025 the portal is a virtual storefront increasing accessibility to GATX’s 152,000+ railcars worldwide and supporting uptime, utilization, and faster deal cycles.\u003c\/p\u003e\n\u003cp\u003eThis digital placement helps GATX stay competitive in a tech-driven market and reduces admin costs while improving customer retention.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eGlobal secure portals: 24\/7 access\u003c\/li\u003e\n\u003cli\u003eFleet: 152,000+ railcars (2025)\u003c\/li\u003e\n\u003cli\u003eFunctions: inquiry, contracts, monitoring, billing\u003c\/li\u003e\n\u003cli\u003eBenefits: faster deals, lower admin costs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGATX: 152k+ railcars, 265+ sites, 18% less downtime and $45–60M saved annually\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGATX’s place combines 265+ North American sites and 95 maintenance shops, European hubs in DE\/AT\/PL covering ~25% of the fleet, and growing India operations; digital portals give 24\/7 access to 152,000+ railcars (2025), cutting downtime ~18% and deal cycles 15–25%, saving $45–60M annually (2024 est.).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSites\/shops (NA)\u003c\/td\u003e\n\u003ctd\u003e265+\/95\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFleet (2025)\u003c\/td\u003e\n\u003ctd\u003e152,000+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEurope hub share\u003c\/td\u003e\n\u003ctd\u003e~25%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDowntime reduction\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAnnual savings (2024 est.)\u003c\/td\u003e\n\u003ctd\u003e$45–60M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDeal-cycle speedup\u003c\/td\u003e\n\u003ctd\u003e15–25%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003eGATX 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the exact, full Marketing Mix analysis for GATX you'll receive instantly after purchase—no samples or placeholders—fully editable and ready to use for strategy, presentation, or decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750153728377,"sku":"gatx-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/gatx-marketing-mix.png?v=1772222749","url":"https:\/\/matrixbcg.com\/products\/gatx-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}