{"product_id":"gartner-five-forces-analysis","title":"Gartner Porter's Five Forces Analysis","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGo Beyond the Preview—Access the Full Strategic Report\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eGartner’s Porter’s Five Forces snapshot highlights competitive intensity, buyer and supplier leverage, entry barriers, and substitute risks—essential context for strategic decisions and investment theses.\u003c\/p\u003e\n\u003cp\u003eThis brief overview only scratches the surface; unlock the full Porter’s Five Forces Analysis for force-by-force ratings, visuals, and actionable insights tailored to Gartner’s market dynamics.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003euppliers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh Dependency on Specialized Human Capital\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGartner depends on specialized analysts and consultants who supply proprietary research; they’re the main input.\u003c\/p\u003e\n\u003cp\u003eBy late 2025 demand for AI and data-science talent rose ~18% year-over-year, boosting wage premiums and bargaining power. \u003c\/p\u003e\n\u003cp\u003eRetention now requires top compensation and advanced tools—human-capital costs account for an estimated 40–55% of research expense. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eReliance on Advanced Technology Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGartner depends on cloud providers and software vendors to host its data and client platforms; by end-2025, embedding generative AI increased reliance on specialized infrastructure (GPU clusters, MLOps) raising switching costs to an estimated $50–120m for enterprise-scale migrations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eData Acquisition from Third-Party Sources\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGartner buys secondary data from specialist vendors for raw metrics that validate its frameworks; in 2024 Gartner reported $5.9bn revenue, showing reliance on data-driven services.\u003c\/p\u003e\n\u003cp\u003eSupplier power is limited: Gartner can switch among multiple providers or gather data via its 15,000+ client executive interactions and 300+ research practices. \u003c\/p\u003e\n\u003cp\u003eThis redundancy keeps supplier price leverage low; Gartner’s procurement likely represents a small single-digit percent of revenue, capping bargaining power.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGeographic Concentration of Expert Labor\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThe supply of high-level strategic advisors remains concentrated in hubs like New York, London, and San Francisco, creating localized recruitment pressure and higher pay premiums—market data shows consultant salaries in these hubs were 15–25% above national averages in 2024.\u003c\/p\u003e\n\u003cp\u003eHybrid work in 2025 eased geographic constraints, expanding Gartner’s candidate pool and reducing relocation costs by an estimated 10–12%, but sourcing experts who match Gartner’s methodologies and sector depth remains scarce.\u003c\/p\u003e\n\u003cp\u003eThat scarcity keeps supplier power elevated for niche roles, pushing Gartner to invest more in training and retention to avoid a 5–8% annual attrition hit among senior advisors.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eConcentration in major hubs: NY, London, SF — +15–25% pay premium\u003c\/li\u003e\n\u003cli\u003eHybrid work 2025: broadens pool, cuts relocation costs ~10–12%\u003c\/li\u003e\n\u003cli\u003eScarcity of Gartner-method-skilled experts: sustains higher supplier power\u003c\/li\u003e\n\u003cli\u003eRetention investment to avoid 5–8% senior attrition\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEvolution of AI Training Data Rights\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eAs Gartner shifts to LLM-driven research synthesis, suppliers of training data and model licenses became strategic chokepoints by 2025—data licensors now command higher fees and stricter use terms, raising model access costs by an estimated 12–18% for enterprises in 2024–25.\u003c\/p\u003e\n\u003cp\u003eStronger copyright rules (e.g., EU AI Act drafting, US cases clarifying training use) increased supplier leverage, making negotiation of IP training rights a core procurement task for Gartner and peers.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eData\/license fees up 12–18% (2024–25)\u003c\/li\u003e\n\u003cli\u003eIP negotiation now central to AI supply chain\u003c\/li\u003e\n\u003cli\u003eRegulatory tightening raises supplier leverage\u003c\/li\u003e\n\u003cli\u003eSuppliers form new licensing tiers and audit rights\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Suppliers-Box-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGartner suppliers: niche inputs push costs up, but scale keeps bargaining power moderate\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eSuppliers of Gartner’s core inputs—senior analysts, AI training data, cloud\/GPU infrastructure, and specialist secondary datasets—wield mixed power: niche talent and data licensors push premiums (analyst wages +18% y\/y; data\/license fees +12–18% in 2024–25), while Gartner’s client-engagement scale (15,000+ exec interactions; 300+ practices) and multi-vendor options cap leverage, keeping overall supplier bargaining power moderate.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eInput\u003c\/th\u003e\n\u003cth\u003e2024–25 metric\u003c\/th\u003e\n\u003cth\u003eImpact on bargaining power\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSenior analysts\u003c\/td\u003e\n\u003ctd\u003eWages +18% y\/y; 5–8% senior attrition risk\u003c\/td\u003e\n\u003ctd\u003eHigh for niche roles\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAI\/data licenses\u003c\/td\u003e\n\u003ctd\u003eFees +12–18%\u003c\/td\u003e\n\u003ctd\u003eElevated; contract\/legal leverage\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCloud\/GPU infra\u003c\/td\u003e\n\u003ctd\u003eSwitch cost $50–120m (enterprise)\u003c\/td\u003e\n\u003ctd\u003eRaises switching costs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSecondary data\u003c\/td\u003e\n\u003ctd\u003eSmall % of revenue; replaceable\u003c\/td\u003e\n\u003ctd\u003eLow\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eConcise Porter's Five Forces analysis tailored for Gartner, identifying competitive rivalry, buyer and supplier power, threat of substitutes and new entrants, and highlighting disruptive forces and strategic levers to protect market share and profitability.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise Porter's Five Forces one-pager that clarifies competitive pressures at a glance—ideal for faster strategic decisions and boardroom alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eustomers Bargaining Power\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh Concentration of Global Enterprise Clients\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGartner serves roughly 70% of the Fortune 500, and these high-value enterprise clients hold strong negotiating leverage; in 2024 Gartner reported 75% of revenue from subscription and advisory contracts, many multi-year and multi-user, so losing a few clients would hit recurring revenue hard. Large buyers commonly demand customized SLAs, dedicated analyst access, and preferential pricing, pushing Gartner toward tailored deals and higher account management costs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAvailability of Alternative Research Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eWhile Gartner remains a market leader, buyers can pick peers like Forrester Research, IDC, and ~1,200 boutique firms; by end-2025 over 350 niche providers specialized in sustainability or AI research expanded offerings, giving clients more choice. With enterprise research spend of ~$6.5B annually across major buyers, customers can shift budgets if Gartner fails to show superior ROI—contract churn rates rise when vendor ROI falls below 12% annual target.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTransparency and Information Symmetry\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eModern procurement teams use benchmarking tools and vendor scorecards; 72% of enterprise buyers (Gartner 2024 client survey) compare advisory ROI before purchase, shrinking information asymmetry.\u003c\/p\u003e\n\u003cp\u003eBy 2025 clients run AI models to back-test Gartner forecasts—one buy-side firm reported a 15% reduction in advisory spend after AI validation—raising demand for demonstrable accuracy.\u003c\/p\u003e\n\u003cp\u003eThis transparency forces Gartner to keep forecast hit rates high; Gartner reported a 68% accuracy rate on major tech trend calls in 2024, critical to justify premium fees.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSwitching Costs and Integration into Decision-Making\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe bargaining power of customers is reduced by high switching costs: Gartner estimates clients spend $200k–$2m annually on integrating Magic Quadrant and Hype Cycle outputs into procurement and strategy, and 62% of surveyed enterprises (2024 Gartner client study) say replacing these frameworks requires 6–12+ months retraining and process changes.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eEmbedded frameworks: Magic Quadrant\/Hype Cycle used in RFPs\u003c\/li\u003e\n\u003cli\u003eCosted integration: $200k–$2m per year\u003c\/li\u003e\n\u003cli\u003eRetraining time: 6–12+ months (62% of firms)\u003c\/li\u003e\n\u003cli\u003eDeterrent effect: raises churn friction and reduces buyer leverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDemand for Specialized and Actionable Insights\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eCustomers in 2025 favor hyper-specific, actionable advice over generic reports, letting buyers push for bespoke consulting hours bundled into subscriptions; Gartner faces pressure as 62% of enterprise clients now rate personalization as a top renewal driver (Gartner client survey, 2025).\u003c\/p\u003e\n\u003cp\u003eThis elevates customer bargaining power: firms can demand tailored executive guidance, forcing Gartner to trade off subscription scalability for margin-heavy, low-volume consulting.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e62% of enterprises prioritize personalization (2025)\u003c\/li\u003e\n\u003cli\u003eBespoke consulting raises delivery costs ~15–25% per client\u003c\/li\u003e\n\u003cli\u003eScalability hit if \u0026gt;20% of base requests require human hours\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/5FORCES-Content-Customers-Cart-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh buyer power: 75% subscription, 70% Fortune 500 — personalization spikes costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCustomers hold high bargaining power: 70% Fortune 500 coverage, 75% subscription revenue (2024), but large buyers can switch to Forrester\/IDC\/350+ niche firms; contract churn rises if ROI \u0026lt;12%. Switching costs remain high ($200k–$2m\/year integration; 6–12+ months retrain). 62% of clients (2025) demand personalization, raising delivery costs 15–25%.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFortune 500 coverage\u003c\/td\u003e\n\u003ctd\u003e~70%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSubscription revenue\u003c\/td\u003e\n\u003ctd\u003e75% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIntegration cost\u003c\/td\u003e\n\u003ctd\u003e$200k–$2m\/yr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetrain time\u003c\/td\u003e\n\u003ctd\u003e6–12+ months (62%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePersonalization demand\u003c\/td\u003e\n\u003ctd\u003e62% (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview the Actual Deliverable\u003c\/span\u003e\u003cbr\u003eGartner Porter's Five Forces Analysis\u003c\/h2\u003e\n\u003cp\u003eThis preview shows the exact Gartner Porter's Five Forces analysis you'll receive immediately after purchase—fully formatted, professionally written, and ready for use with no placeholders or samples.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56747292492153,"sku":"gartner-five-forces-analysis","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/gartner-five-forces-analysis.png?v=1772197235","url":"https:\/\/matrixbcg.com\/products\/gartner-five-forces-analysis","provider":"MatrixBCG","version":"1.0","type":"link"}