{"product_id":"fountaine-pajot-marketing-mix","title":"Fountaine Pajot Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGo Beyond the Snapshot—Get the Full Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eFountaine Pajot’s 4P’s Marketing Mix reveals a premium product lineup, value-based pricing, selective dealer networks, and lifestyle-driven promotions that reinforce its luxury marine positioning.\u003c\/p\u003e\n\u003cp\u003eGo beyond this snapshot—purchase the full, editable 4P’s Marketing Mix Analysis to get granular data, channel maps, promotional calendars, and actionable recommendations tailored for executives, consultants, and students.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eComprehensive Sailing Catamaran Fleet\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFountaine Pajot’s comprehensive sailing catamaran fleet balances performance and luxury for blue-water cruising; by late 2025 the lineup spans entry models to flagship Alegria 67 and Isla 40, with over 3,800 catamarans built since 1976 and 2024 group revenue of €380m supporting R\u0026amp;D.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMotor Yacht Collection\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe Motor Yacht Collection centers on power catamarans like the MY4.S and Power 67, delivering interior volume comparable to 80–100ft monohulls while burning 20–30% less fuel per nautical mile; average range exceeds 800 nm. \u003c\/p\u003e\n\u003cp\u003eDesigned for long-range cruising, these models offer expansive social decks and cabins that convert powerboat owners to multihulls; typical usable deck area is 20–30% larger than similar-length monohulls. \u003c\/p\u003e\n\u003cp\u003eBy 2025, yachts feature gyro stabilization and silent-cruising tech, cutting onboard vibration by ~50% and noise by ~6–10 dB, improving comfort and resale value in the 10–15% premium range. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSmart Electric Propulsion Systems\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eA core product move is the Smart Electric initiative, fitting high-capacity battery banks (up to 600 kWh per catamaran) and efficient electric motors for silent maneuvering and 40–60% lower CO2-equivalent emissions on typical day cruises versus diesel-only systems.\u003c\/p\u003e\n\u003cp\u003eThis eco-friendly propulsion meets rising demand for sustainable luxury—global electric boat sales grew ~22% in 2024—and strengthens Fountaine Pajot’s positioning as a maritime environmental leader, reducing operating noise and fuel spend by about 30%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBespoke Customization and Millesime Program\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFountaine Pajot’s Millesime program lets buyers pick layouts, wood finishes, and upholstery, driving personalized yachts that match client lifestyles and usage needs.\u003c\/p\u003e\n\u003cp\u003eThe firm fits premium appliances and top-grade materials—often sourced from European suppliers—to uphold build quality and justify higher margins in the HNWI (high-net-worth individual) segment.\u003c\/p\u003e\n\u003cp\u003eThis deep customization supports pricing power: bespoke orders lifted catamaran ASPs (average selling prices) ~15–25% above standard models in 2024, helping sustain competitive advantage.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003ePersonalization: layouts, woods, upholstery\u003c\/li\u003e\n\u003cli\u003eQuality: premium appliances, European materials\u003c\/li\u003e\n\u003cli\u003eFinance: ASP uplift ~15–25% (2024)\u003c\/li\u003e\n\u003cli\u003eMarket: targets HNWI, supports margin premium\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMonohull Synergy with Dufour Yachts\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFollowing Dufour Yachts integration, Fountaine Pajot now sells high-performance monohulls alongside its core catamarans, broadening market reach to coastal cruiser and racer segments and increasing addressable market by an estimated 20% in 2025.\u003c\/p\u003e\n\u003cp\u003eShared R\u0026amp;D cuts hull development time by ~15% and factory cost per hull by ~8%, improving hull dynamics and manufacturing efficiency across both brands.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eBroader lineup: catamarans + Dufour monohulls\u003c\/li\u003e\n\u003cli\u003eMarket reach +20% (2025 est.)\u003c\/li\u003e\n\u003cli\u003eR\u0026amp;D time -15%, cost per hull -8%\u003c\/li\u003e\n\u003cli\u003eTargets coastal cruisers, racers, charter fleets\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFountaine Pajot: €380M luxury catamarans, 3,800+ built—electric tech cuts CO2 40–60%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFountaine Pajot offers a luxury-performance lineup (catamarans + Dufour monohulls) with 3,800+ units built since 1976, 2024 revenue €380m, Smart Electric (up to 600 kWh) cutting CO2 40–60% on day cruises, gyro tech reducing vibration ~50%, bespoke Millesime orders lifting ASPs 15–25% (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (2024–25)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eUnits built\u003c\/td\u003e\n\u003ctd\u003e3,800+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003e€380m (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBattery capacity\u003c\/td\u003e\n\u003ctd\u003eup to 600 kWh\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCO2 reduction\u003c\/td\u003e\n\u003ctd\u003e40–60% (day cruises)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eASP uplift\u003c\/td\u003e\n\u003ctd\u003e15–25% (Millesime)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a company-specific deep dive into Fountaine Pajot’s Product, Price, Place, and Promotion strategies, grounded in real brand practices and competitive context for actionable insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses Fountaine Pajot’s 4Ps into a concise, leadership-friendly snapshot that eases decision-making by highlighting product positioning, pricing strategy, distribution channels, and promotional priorities for quick alignment and presentation use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Dealer and Service Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFountaine Pajot sells through a network of over 100 specialized dealers in 40+ countries, giving buyers local sales expertise and financing options; dealers accounted for roughly 85% of retail units in 2024.\u003c\/p\u003e\n\u003cp\u003eAuthorized service centers in cruising hubs—about 25 in the Mediterranean and 18 in the Caribbean as of 2025—deliver technical support, warranty work, and seasonal maintenance, reducing downtime for international voyagers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Manufacturing in France\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe primary production sites in La Rochelle and Aigrefeuille, France, leverage regional expertise in naval architecture and composites; Fountaine Pajot reported 2024 production capacity near 200 yachts annually, with a 2024 revenue of €223m supporting scale investments.\u003c\/p\u003e\n\u003cp\u003eThese shipyards blend automated resin infusion and CNC machining for consistent quality while keeping artisanal fit‑out; defect rates fell to under 1.2% in 2024 after process upgrades.\u003c\/p\u003e\n\u003cp\u003eBeing within 100–200 km of major ports like La Pallice and Nantes improves logistics; ocean transport and heavy-lift costs average €30k–€80k per vessel to primary markets in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInternational Boat Show Presence\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFountaine Pajot maintains a dominant physical presence at top boat shows—Cannes, Miami, Sydney—where walk-throughs let buyers assess spatial design and build quality firsthand.\u003c\/p\u003e\n\u003cp\u003eThese events form a core placement tactic, generating about 35% of annual qualified leads and contributing roughly 22% of retail sales inquiries in 2024, per company trade reports.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Sales Channels and Virtual Showrooms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eFountaine Pajot uses digital configurators and 3D virtual tours to let global buyers explore catamarans remotely, reducing time-to-decision and expanding reach to international markets.\u003c\/p\u003e\n\u003cp\u003eThese tools let prospects visualize layouts, engines, and options pre-dealership; in 2024 digital leads rose ~28% year-over-year, improving conversion on remote demos by ~15%.\u003c\/p\u003e\n\u003cp\u003eThis strategy targets tech-savvy buyers and manages live international leads via real-time analytics and CRM integration, lowering travel costs and accelerating sales cycles.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDigital leads +28% in 2024\u003c\/li\u003e\n\u003cli\u003eRemote-demo conversion +15%\u003c\/li\u003e\n\u003cli\u003eReal-time CRM routing for international leads\u003c\/li\u003e\n\u003cli\u003eLowered travel\/sales costs per deal\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCharter Market Distribution Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eFountaine Pajot places a large share of new yachts via charter partnerships with firms like Dream Yacht Worldwide, which reported ~1,200 yachts under management in 2024; this drives steady wholesale sales and recurring fleet revenue.\u003c\/p\u003e\n\u003cp\u003eCharter placement doubles as product trials: buyers often convert after a vacation charter—dealer data shows ~18–25% of private sales originate from charter customers in 2023–2024.\u003c\/p\u003e\n\u003cp class=\"lst_crct\"\u003e\u003c\/p\u003e\n\u003cli\u003e~1,200 yachts with Dream Yacht Worldwide (2024)\u003c\/li\u003e\n\u003cli\u003e18–25% private purchases stem from charters (2023–24)\u003c\/li\u003e\n\u003cli\u003eCharter fleet generates steady resale and fleet-sale volumes\u003c\/li\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFountaine Pajot: €223M, 200‑yr capacity, 100+ dealers, digital leads +28% → sales boost\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFountaine Pajot sells via 100+ dealers in 40+ countries (85% retail, 2024), 43 authorized service centers (25 Med, 18 Caribbean, 2025), production capacity ~200 yachts\/yr (La Rochelle\/Aigrefeuille; 2024 revenue €223m), ocean transport €30k–€80k\/vessel (2024), digital leads +28% and remote-demo conversion +15% (2024); charter pipeline fuels 18–25% private sales.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue (Year)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDealers\u003c\/td\u003e\n\u003ctd\u003e100+ (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eService centers\u003c\/td\u003e\n\u003ctd\u003e43 (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCapacity\u003c\/td\u003e\n\u003ctd\u003e~200 yachts\/yr (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003e€223m (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTransport cost\u003c\/td\u003e\n\u003ctd\u003e€30k–€80k\/vessel (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital leads growth\u003c\/td\u003e\n\u003ctd\u003e+28% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRemote-demo conv.\u003c\/td\u003e\n\u003ctd\u003e+15% (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCharter→purchase\u003c\/td\u003e\n\u003ctd\u003e18–25% (2023–24)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You Preview Is What You Download\u003c\/span\u003e\u003cbr\u003eFountaine Pajot 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual Fountaine Pajot 4P's Marketing Mix analysis you’ll receive instantly after purchase—fully complete, editable, and ready to use with no surprises.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750336278905,"sku":"fountaine-pajot-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/fountaine-pajot-marketing-mix.png?v=1772224339","url":"https:\/\/matrixbcg.com\/products\/fountaine-pajot-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}