{"product_id":"firstcommunitybank-marketing-mix","title":"First Community Bank Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGet Inspired by a Complete Brand Strategy\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eDiscover how First Community Bank tailors its product suite, pricing tiers, distribution channels, and promotional mix to strengthen customer loyalty and competitive positioning—get the full 4Ps Marketing Mix Analysis in an editable, presentation-ready format to apply immediately.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePersonal Banking Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFirst Community Bank personal banking includes interest-bearing checking, high-yield savings, and tiered CDs; as of Dec 31, 2025 the bank reported 42% of retail deposits in savings\/C D products and average retail deposit yield of 0.85%, supporting liquidity and returns. Accounts span student checking, mid-career savings, and IRA-style retirement CDs up to 5.10% APY, giving customers short-term access plus long-term wealth building.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCommercial and Business Banking\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFirst Community Bank’s Commercial and Business Banking offers merchant services, treasury management, and commercial checking tailored to SMEs, supporting over 4,200 local business customers as of Dec 31, 2025.\u003c\/p\u003e\n\u003cp\u003eIts cash management tools—ACH, positive pay, and real-time reporting—cut receivables float by up to 18% in pilot clients, improving working capital cycles.\u003c\/p\u003e\n\u003cp\u003eBy financing $185 million in small business loans in 2025 and partnering on local development projects, the bank serves as a catalyst for regional economic growth.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eComprehensive Lending Portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe Comprehensive Lending Portfolio covers residential mortgages, auto loans, and commercial real estate, totaling $2.1 billion in loans as of Dec 31, 2025; residential makes up 48%, auto 12%, CRE 40%. First Community Bank uses flexible underwriting and local credit officers to approve 72% of applications within 3 business days, offering tailored rates 20–75 bps tighter for high-quality local collateral versus national peers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital and Mobile Banking Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFirst Community Bank’s digital and mobile platforms deliver full-featured apps and online portals with biometric login, tokenized transactions, and AES-256 encryption to match 2025 expectations; mobile active users rose 22% in 2024 to 48,000 accounts, showing strong adoption.\u003c\/p\u003e\n\u003cp\u003eThe products include remote deposit capture, real-peer payments (RPP) tied to ACH and RTP rails, and real-time fraud alerts reducing confirmed fraud losses by 35% year-over-year to $120k in 2024.\u003c\/p\u003e\n\u003cp\u003eInvesting $2.1M in cloud-native infrastructure in 2023–24, the bank blends community branch service with on-demand convenience, supporting 24\/7 digital access and a 4.7\/5 app-store rating.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e22% mobile user growth (2024) — 48,000 active users\u003c\/li\u003e\n\u003cli\u003e35% drop in fraud losses — $120k confirmed (2024)\u003c\/li\u003e\n\u003cli\u003e$2.1M invested in cloud infrastructure (2023–24)\u003c\/li\u003e\n\u003cli\u003eFeatures: biometric login, RDC, RPP (ACH\/RTP), real-time alerts\u003c\/li\u003e\n\u003cli\u003e4.7\/5 app-store rating as of Dec 2024\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eWealth Management and Trust Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eFirst Community Bank offers wealth management and trust services, providing fiduciary duty and investment management to preserve and grow client assets across generations; advisors manage approx $2.1 billion in AUM as of Dec 31, 2025, serving high-net-worth clients with tailored strategies.\u003c\/p\u003e\n\u003cp\u003eServices include estate planning, brokerage accounts, and personalized portfolio reviews by experienced advisors—average client portfolio review frequency is quarterly, and trust assets saw 7.4% YoY growth in 2025.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eFiduciary services + investment mgmt\u003c\/li\u003e\n\u003cli\u003eEstate planning, brokerage, quarterly reviews\u003c\/li\u003e\n\u003cli\u003e$2.1B AUM (Dec 31, 2025)\u003c\/li\u003e\n\u003cli\u003eTrust assets +7.4% YoY (2025)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFirst Community Bank: $2.1B Loans \u0026amp; AUM, 48k Mobile Users, 42% Savings\/CDs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFirst Community Bank’s product mix balances retail deposits (42% in savings\/CDs, avg yield 0.85% as of Dec 31, 2025) with a $2.1B loan book (residential 48%, CRE 40%, auto 12%) and $2.1B AUM; digital users 48,000 (+22% 2024), fraud losses down 35% to $120k (2024), $2.1M cloud spend (2023–24).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRetail deposit mix\u003c\/td\u003e\n\u003ctd\u003e42% savings\/CDs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAvg deposit yield\u003c\/td\u003e\n\u003ctd\u003e0.85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLoans\u003c\/td\u003e\n\u003ctd\u003e$2.1B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAUM\u003c\/td\u003e\n\u003ctd\u003e$2.1B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMobile users\u003c\/td\u003e\n\u003ctd\u003e48,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a company-specific deep dive into First Community Bank’s Product, Price, Place, and Promotion strategies, grounded in real brand practices and competitive context for practical benchmarking and strategy use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses First Community Bank’s 4P marketing insights into a concise, at-a-glance summary that eases leadership briefings and speeds strategic decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Physical Branch Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFirst Community Bank maintains 42 strategically located branches across three counties, focused in high-density residential and commercial corridors to boost walk-in accessibility and brand visibility; branches handle 78% of small-business loan originations and 64% of high-net-worth advisory meetings in 2024, making them primary touchpoints for relationship building and complex financial consultations; the physical footprint reinforces the bank’s role as a local community pillar through targeted branch events and 18% year-over-year deposit growth at neighborhood sites.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Digital Distribution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFirst Community Bank’s integrated digital distribution lets customers open accounts and apply for loans 24\/7 via a single online storefront, cutting onboarding time to under 10 minutes and lifting digital account openings to 62% of new accounts in 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eExtensive ATM and Shared Branching\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFirst Community Bank offers extensive access to cash via 420 proprietary and partner ATMs across its region, placed in retail centers and transit hubs to serve mobile customers; in 2024 these ATMs handled 3.1 million withdrawals, roughly $245 million in cash dispensed.\u003c\/p\u003e\n\u003cp\u003eParticipation in the CO-OP Shared Branch network adds 5,200 branches nationwide, letting customers do deposits and withdrawals while traveling; shared-branch transactions represented 14% of off-site activity in FY2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLocal Community Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpmany first community bank branches double as hubs offering meeting rooms and free financial literacy workshops that reached attendees in up year-over-year supporting local groups.\u003e\n\u003cpthis placement embeds the bank in neighborhood life boosting branch-level net promoter scores by points and reducing local account attrition percentage versus non-hub branches.\u003e\n\u003cppositioning branches for engagement translates into deeper trust and lifetime value: hub customers hold more deposit balances on average.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e18,400 workshop attendees (2024)\u003c\/li\u003e\n\u003cli\u003e320 local groups hosted\u003c\/li\u003e\n\u003cli\u003e+6 NPS at hub branches (2024)\u003c\/li\u003e\n\u003cli\u003e-1.4% lower attrition vs non-hubs\u003c\/li\u003e\n\u003cli\u003e+28% average deposit balances\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/ppositioning\u003e\u003c\/pthis\u003e\u003c\/pmany\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCentralized Support and Advisory Centers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eFirst Community Bank runs centralized support and advisory centers that handle complex cases via phone, secure chat, and video; in 2025 these hubs resolved 38% of escalations, cutting branch transfers by 22%.\u003c\/p\u003e\n\u003cp\u003eThese centers let customers access specialists remotely when local branches lack them, keeping average handling time at 12.4 minutes and customer satisfaction at 89%.\u003c\/p\u003e\n\u003cp\u003eCentralization boosts workforce efficiency—one hub supports 45 branches on average—while preserving consistent service standards across the network.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e38% of escalations resolved centrally\u003c\/li\u003e\n\u003cli\u003e22% fewer branch transfers\u003c\/li\u003e\n\u003cli\u003e12.4 min average handling time\u003c\/li\u003e\n\u003cli\u003e89% customer satisfaction\u003c\/li\u003e\n\u003cli\u003e1 hub supports ~45 branches\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFirst Community Bank: Digital-led growth—62% digital accounts, 18% deposit rise, +6 NPS\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFirst Community Bank’s 42 branches, 420 ATMs, CO-OP access (5,200 branches), and 24\/7 digital storefront drove 62% digital new accounts (2025), 18% YOY neighborhood deposit growth (2024), and 3.1M ATM withdrawals ($245M dispensed, 2024); hubs delivered +6 NPS and -1.4% attrition, while centralized centers resolved 38% escalations with 89% satisfaction.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eBranches\u003c\/td\u003e\n\u003ctd\u003e42\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eATMs\u003c\/td\u003e\n\u003ctd\u003e420\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital new accounts (2025)\u003c\/td\u003e\n\u003ctd\u003e62%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNeighborhood deposit growth (2024)\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eATM withdrawals (2024)\u003c\/td\u003e\n\u003ctd\u003e3.1M ($245M)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHub NPS lift (2024)\u003c\/td\u003e\n\u003ctd\u003e+6 pts\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAttrition diff\u003c\/td\u003e\n\u003ctd\u003e-1.4%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCentral escalations resolved (2025)\u003c\/td\u003e\n\u003ctd\u003e38%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCustomer satisfaction (central)\u003c\/td\u003e\n\u003ctd\u003e89%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eFirst Community Bank 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual First Community Bank 4P's Marketing Mix Analysis you’ll receive instantly after purchase—fully complete, editable, and ready to use; no samples or mockups, just the final document you can download immediately.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749894664569,"sku":"firstcommunitybank-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/firstcommunitybank-marketing-mix.png?v=1772219916","url":"https:\/\/matrixbcg.com\/products\/firstcommunitybank-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}