{"product_id":"etihadairways-business-model-canvas","title":"Etihad Airways Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEtihad Airways BMC: Premium Service, Partnerships \u0026amp; Cargo – Strategic Blueprint for Investors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eUnlock the full strategic blueprint behind Etihad Airways’s business model—this concise Business Model Canvas exposes how premium service, network partnerships, and cargo diversification drive revenue and competitive edge; ideal for investors, consultants, and strategists seeking actionable insights and ready-to-use templates.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Codeshare and Interline Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEtihad’s codeshares with Air France-KLM and regional carriers extend reach to 300+ destinations beyond its own network, adding ~18% of total passenger feed into Abu Dhabi by 2025 without capex. \u003c\/p\u003e\n\u003cp\u003eThese alliances lifted long‑haul load factors by ~3–4 percentage points in 2024–25 and let Etihad preserve its boutique product while matching scale of larger alliance networks. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAircraft Manufacturers and Engine Suppliers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEtihad maintains long-term fleet deals with Boeing and Airbus—supplying 787 Dreamliner and A350 aircraft—to cut fuel burn and emissions; in 2024 Etihad operated 50+ widebodies with average age ~6.8 years, lowering fuel per ASK by ~12% vs 2018. \u003c\/p\u003e\n\u003cp\u003eAgreements with GE and Rolls-Royce include Power-by-the-Hour (pay-per-flight-hour) maintenance, delivering predictable MRO costs and helping cap life-cycle spend, which represented ~18% of Etihad’s 2024 operating costs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAbu Dhabi Government and ADQ\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eAs an ADQ portfolio asset, Etihad partners closely with the Abu Dhabi government to deliver Economic Vision 2030 goals, driving tourism and non-oil GDP—Abu Dhabi reported non-oil growth of 3.6% in 2024 and welcomed 3.1M international visitors in 2024, with Etihad cited as a primary catalyst.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTourism and Cultural Entities\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eEtihad partners with the Department of Culture and Tourism—Abu Dhabi on joint marketing and stopover programs that in 2024 helped increase Abu Dhabi hotel nights from transit visitors by an estimated 18% and contributed to AED 1.4bn in non-aeronautical tourism spend.\u003c\/p\u003e\n\u003cp\u003eThese cultural integrations (museums, events, heritage tours) differentiate Etihad from Gulf rivals and boost ancillary revenue while extending average passenger yield through higher stopover conversion.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eJoint campaigns with DCT Abu Dhabi\u003c\/li\u003e\n\u003cli\u003eStopover programs up 18% hotel-night lift (2024)\u003c\/li\u003e\n\u003cli\u003eEstimated AED 1.4bn non-aero tourism spend (2024)\u003c\/li\u003e\n\u003cli\u003eDrives ancillary revenue and unique destination value\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFinancial and Technology Providers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThe airline partners with major banks—e.g., ADIB and Etihad’s 2024 co-branded card issuing partners—driving Etihad Guest sign-ups (over 5 million members by 2024) and incremental spend through card-linked benefits.\u003c\/p\u003e\n\u003cp\u003eCloud, AI pricing and booking tech providers power secure payments, dynamic fares and personalized offers, cutting distribution costs and supporting a digitally engaged global customer base.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e5M+ Etihad Guest members (2024)\u003c\/li\u003e\n\u003cli\u003eCo-branded card revenue lift: typical 10–15% ancillary spend\u003c\/li\u003e\n\u003cli\u003eAI pricing reduces revenue leakage ~3–5%\u003c\/li\u003e\n\u003cli\u003eCloud migration improves uptime \u0026gt;99.9%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEtihad partnerships boost feed ~18%, long‑haul LF +3–4ppt; 50+ young widebodies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEtihad’s partnerships (Air France‑KLM codeshare, Boeing\/Airbus fleet deals, GE\/Rolls‑Royce PBH, ADQ\/Abu Dhabi, DCT joint marketing, banks, cloud\/AI vendors) drive ~18% feed lift, +3–4 p.p. long‑haul LF, 50+ widebodies avg age 6.8y, MRO ~18% op costs, 5M+ Guest members, AED1.4bn non‑aero tourism spend (2024).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\/25\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFeed lift\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLF uplift\u003c\/td\u003e\n\u003ctd\u003e+3–4 p.p.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWidebodies\u003c\/td\u003e\n\u003ctd\u003e50+, avg 6.8y\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMRO cost\u003c\/td\u003e\n\u003ctd\u003e~18% op costs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGuest members\u003c\/td\u003e\n\u003ctd\u003e5M+\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNon‑aero spend\u003c\/td\u003e\n\u003ctd\u003eAED1.4bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise, pre-written Business Model Canvas for Etihad Airways detailing its nine BMC blocks—customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure—reflecting real-world operations, competitive advantages, SWOT-linked insights, and designed for presentations, investor discussions, and strategic decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eHigh-level view of Etihad Airways’ business model with editable cells, designed to quickly identify core components and relieve the pain of assembling complex aviation strategies for boardrooms or team collaboration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFlight Operations and Network Planning\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEtihad operates a global schedule from Abu Dhabi to ~70 destinations across six continents, running ~1,000 weekly flights in 2024; network planners use demand, yield and geopolitical models to boost route profit and 75–85% aircraft utilization, while managing slot allocations at top airports (Heathrow, JFK, DXB) to keep on-time arrivals near 80%—efficient ops drive brand value and 2024 passenger revenue of about $3.2bn.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMaintenance Repair and Overhaul\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEtihad runs daily maintenance, repair and overhaul (MRO) to keep fleet airworthy, using predictive diagnostics and a 1,200-strong engineering team to meet scheduled checks and heavy overhauls, cutting technical delays by ~18% in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGuest Experience and Hospitality Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEtihad centers guest experience on premium service across all touchpoints—check-in, lounges, and in-flight dining—training ~7,000 cabin crew (2024 report) to deliver luxury hospitality and managing premium catering and amenity logistics that contributed to a 2024 ancillary revenue of $560m.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMarketing and Loyalty Program Administration\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eActive brand management and Etihad Guest loyalty admin drive acquisition and retention; Etihad reported 2024 passenger revenue of USD 5.1bn and Guest membership of ~8.5m, boosting repeat-booking rates and ancillary spend.\u003c\/p\u003e\n\u003cp\u003eMarketing runs global campaigns for new routes and seasonal offers across digital and TV; loyalty handles ~200 partner integrations and millions of annual redemptions to raise lifetime value.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2024 passenger revenue: USD 5.1bn\u003c\/li\u003e\n\u003cli\u003eEtihad Guest members: ~8.5m (2024)\u003c\/li\u003e\n\u003cli\u003ePartner integrations: ~200\u003c\/li\u003e\n\u003cli\u003eFocus: acquisition, retention, increased LTV\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCargo and Logistics Operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eEtihad Cargo runs dedicated freighters plus belly-hold on passenger flights, moving temperature-sensitive pharma, perishables and high-value items worldwide and using specialized ground handling and digital tracking to assure cold-chain integrity.\u003c\/p\u003e\n\u003cp\u003eBy 2024 Etihad Cargo accounted for roughly 18% of group revenue, handling ~170,000 tonnes yearly and reducing revenue volatility when passenger demand fell.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDedicated freighters + belly capacity\u003c\/li\u003e\n\u003cli\u003eCold-chain pharma \u0026amp; perishables\u003c\/li\u003e\n\u003cli\u003eSpecialized ground handling\u003c\/li\u003e\n\u003cli\u003eReal-time digital tracking\u003c\/li\u003e\n\u003cli\u003e~170,000 tonnes\/year (2024)\u003c\/li\u003e\n\u003cli\u003e~18% of group revenue (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEtihad 2024: ~1,000 weekly flights, USD5.66bn revenue, 75–85% utilization, 8.5m members\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEtihad runs ~1,000 weekly flights to ~70 destinations (2024), 75–85% fleet utilization, passenger revenue USD 5.1bn and ancillary USD 560m; MRO team of ~1,200 cut technical delays 18%; Guest loyalty ~8.5m members; Cargo moved ~170,000 tonnes (18% group revenue).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeekly flights\u003c\/td\u003e\n\u003ctd\u003e~1,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDestinations\u003c\/td\u003e\n\u003ctd\u003e~70\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePassenger revenue\u003c\/td\u003e\n\u003ctd\u003eUSD 5.1bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAncillary\u003c\/td\u003e\n\u003ctd\u003eUSD 560m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFleet utilization\u003c\/td\u003e\n\u003ctd\u003e75–85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMRO staff\u003c\/td\u003e\n\u003ctd\u003e~1,200\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGuest members\u003c\/td\u003e\n\u003ctd\u003e~8.5m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCargo tonnes\u003c\/td\u003e\n\u003ctd\u003e~170,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCargo % revenue\u003c\/td\u003e\n\u003ctd\u003e~18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview Before You Purchase\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe preview you see is the actual Etihad Airways Business Model Canvas, not a mockup or sample; it’s a direct excerpt from the final file you’ll receive after purchase. When you complete your order, you’ll get this exact document in full, formatted and ready to edit for immediate use. No hidden pages or fillers—what’s visible here reflects the complete deliverable structure and content. Purchase grants instant access to the same professional file for presenting, sharing, or customizing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56749698449785,"sku":"etihadairways-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/etihadairways-business-model-canvas.png?v=1772217222","url":"https:\/\/matrixbcg.com\/products\/etihadairways-business-model-canvas","provider":"MatrixBCG","version":"1.0","type":"link"}