{"product_id":"enersys-marketing-mix","title":"EnerSys Marketing Mix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBuilt for Strategy. Ready in Minutes.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eEnerSys leverages a focused product portfolio, value-driven pricing, global distribution channels, and targeted B2B promotion to dominate industrial power solutions; this preview highlights key tactics and market fit—download the full 4P’s Marketing Mix Analysis for a presentation-ready, editable report with detailed data, actionable recommendations, and ready-to-use slides to accelerate your strategy and save research time.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eroduct\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Motive Power Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEnerSys offers NexSys PURE Thin Plate Pure Lead and lithium-ion motive power batteries for high-intensity material handling, claiming up to 30% higher energy density versus flooded lead-acid and 25% faster charge cycles based on 2024 internal lab data.\u003c\/p\u003e\n\u003cp\u003eThese packs support rapid and opportunity charging to remove battery swaps, raising forklift uptime by an estimated 15–22% and cutting total cost of ownership (TCO) by about 12% over 5 years in pilot deployments.\u003c\/p\u003e\n\u003cp\u003eIntegrated battery management systems (BMS) monitor cell health and thermal safety, extending cycle life by up to 20% in demanding warehouse conditions and lowering warranty incident rates reported in 2025 field trials.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnergy Systems for Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEnerSys offers modular, high-energy-density storage systems for telecom and data centers, targeting the 5G rollout where global 5G connections hit 2.8 billion in 2025; these units cut outage risk and support telecom SLAs by providing seconds-to-hours backup and tight voltage regulation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialty Power and Defense Applications\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEnerSys manufactures high-performance batteries for aerospace and defense where reliability under extreme conditions is non-negotiable; in 2024 the company reported specialty segment revenue of about $210 million, reflecting 8% YoY growth driven by military and space contracts.\u003c\/p\u003e\n\u003cp\u003eThese systems power nuclear submarines, tactical vehicles, and satellites using chemistries designed for high vibration and wide temperature ranges, meeting MIL-STD-810 and spaceflight qualifications.\u003c\/p\u003e\n\u003cp\u003eThe specialty segment shows EnerSys’s customization strength—over 120 tailored designs delivered in 2024 for mission-critical military and space exploration hardware, contributing higher margins than commodity products.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated Charging and Power Equipment\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eEnerSys 4P’s Integrated Charging and Power Equipment pairs high-frequency chargers and wireless systems with batteries to boost energy delivery and cut charge time by up to 30%; cloud connectivity lets fleet managers monitor state-of-charge and health across sites in real time, supporting predictive maintenance and reducing downtime.\u003c\/p\u003e\n\u003cp\u003eThe ecosystem design syncs hardware to extend industrial equipment operational windows, with EnerSys reporting up to 12% longer shift availability in pilot deployments and centralized dashboards aggregating metrics for multi-site fleets.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e30% faster charging (high-frequency tech)\u003c\/li\u003e\n\u003cli\u003eReal-time SoC and health monitoring (cloud)\u003c\/li\u003e\n\u003cli\u003e12% increase in shift availability (pilot data)\u003c\/li\u003e\n\u003cli\u003ePredictive maintenance via centralized dashboards\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMaintenance and Monitoring Software\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eEnerSys expanded digital offerings with Enersys iQ and Wi-iQ monitors, feeding proprietary platforms that deliver actionable telemetry and alerts for battery fleets; in 2024 Enersys reported digital solutions contributing about 5% of sales (~$130m revenue run-rate) so far.\u003c\/p\u003e\n\u003cp\u003eThese tools enable predictive maintenance—flagging cell imbalance and thermal events—cutting unplanned downtime by up to 30% in large warehouses per vendor case studies and lowering lifecycle costs versus reactive servicing.\u003c\/p\u003e\n\u003cp\u003eSoftware-integrated hardware raises value proposition: customers get full energy management, remote diagnostics, and service contracts, boosting recurring revenue and stickiness for capital-intensive installations.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eProprietary platforms: Enersys iQ, Wi-iQ\u003c\/li\u003e\n\u003cli\u003e2024 digital revenue ~5% (~$130m)\u003c\/li\u003e\n\u003cli\u003ePredictive maintenance: up to 30% less downtime\u003c\/li\u003e\n\u003cli\u003eEnables remote diagnostics + service contracts\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnerSys iQ boosts forklift uptime 15–22%, cuts 5‑yr TCO ~12% with faster charging\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEnerSys sells NexSys PURE lead and lithium motive batteries, modular telecom\/data-center storage, and specialty aerospace\/defense cells—2024 specialty revenue ~$210M, 2024 digital revenue ~5% (~$130M run-rate); pilots show +15–22% forklift uptime, ~12% TCO savings over 5 years, up to 30% faster charging, and up to 30% less unplanned downtime with Enersys iQ.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSpecialty revenue 2024\u003c\/td\u003e\n\u003ctd\u003e$210M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDigital revenue 2024\u003c\/td\u003e\n\u003ctd\u003e~$130M (5%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eForklift uptime\u003c\/td\u003e\n\u003ctd\u003e+15–22%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTCO reduction (5 yrs)\u003c\/td\u003e\n\u003ctd\u003e~12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFaster charging\u003c\/td\u003e\n\u003ctd\u003eup to 30%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLess downtime (warehouses)\u003c\/td\u003e\n\u003ctd\u003eup to 30%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eDelivers a concise, company-specific deep dive into EnerSys’s Product, Price, Place, and Promotion strategies, grounded in real brand practices and competitive context.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses EnerSys 4P insights into a high-level, at-a-glance view to streamline leadership briefings and fast decision-making.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003elace\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Manufacturing and Assembly Footprint\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEnerSys runs over 20 manufacturing and assembly sites across North America, Europe, and Asia, supporting $2.1B 2024 revenue by cutting average shipping distances 30% and trimming lead times to 6–8 weeks for key battery systems; regional hubs ensure compliance with local industrial standards (UL, CE, CCC) and let EnerSys pivot to meet demand swings—reducing supply‑chain disruption losses by an estimated 15% in 2023.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Sales and Service Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEnerSys uses a direct sales force handling enterprise clients and OEMs, driving 2024 enterprise bookings that represented roughly 58% of industrial battery segment revenue (company reports, FY2024). \u003c\/p\u003e\n\u003cp\u003eThat direct model pairs with 1,200+ field service technicians worldwide (2025 headcount), delivering on-site installation, maintenance, and emergency repairs with same-day response in major hubs. \u003c\/p\u003e\n\u003cp\u003eLocal presence in key markets lets EnerSys offer tailored technical support, boosting contract renewals and sustaining above-industry net promoter scores and customer retention rates. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAuthorized Distributor and Dealer Channels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEnerSys uses over 1,200 authorized distributors and 3,500 independent dealers globally to reach small businesses and regional markets; partners complete certified product training so 78% of replacement-part orders ship within 24 hours from local inventory. This multi-tiered channel boosts accessibility in remote areas where direct presence is impractical and supported 32% of aftermarket revenue in FY2024 (year ended Sept 30, 2024).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Proximity to Logistics Hubs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eEnerSys places distribution centers near highways, ports, and intermodal hubs so heavy industrial batteries move faster; 2025 logistics studies show 30–40% lower lead times when DCs sit within 50 miles of major arteries.\u003c\/p\u003e\n\u003cp\u003eFor motive power (warehouse forklifts), on-time delivery under 48 hours cuts downtime; EnerSys reports service-level targets of 95% availability during peak Q4 demand spikes.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eReduced lead time: 30–40% within 50 miles\u003c\/li\u003e\n\u003cli\u003eService target: 95% availability\u003c\/li\u003e\n\u003cli\u003eCritical window: \u0026lt;48 hours for motive power\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Procurement and Customer Portals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eAs of late 2025, EnerSys upgraded digital procurement and customer portals so clients can track orders, manage warranties, and access technical docs, reducing order-to-delivery time by ~18% year-over-year and cutting support tickets 22% in 2024–25.\u003c\/p\u003e\n\u003cp\u003eThese portals streamline repeat purchases of accessories and standardized battery units, raising reorder rate for accessories to 41% and improving working-capital turnover for distribution by 0.3x.\u003c\/p\u003e\n\u003cp\u003eIntegrating digital touchpoints with physical distribution boosts transparency across asset lifecycles, enabling real-time tracking for ~62% of industrial energy assets and lowering warranty claim resolution time from 14 to 6 days.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e18% faster order-to-delivery\u003c\/li\u003e\n\u003cli\u003e22% fewer support tickets\u003c\/li\u003e\n\u003cli\u003e41% accessory reorder rate\u003c\/li\u003e\n\u003cli\u003e62% assets tracked in real time\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnerSys: $2.1B, 95% uptime, 30–40% faster delivery with 62% real-time asset tracking\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEnerSys leverages 20+ global sites, 1,200+ field techs, 1,200+ distributors and 3,500 dealers to cut lead times 30–40% (DCs within 50 miles), hit 95% service availability, and support $2.1B 2024 revenue; digital portals cut order-to-delivery ~18% and support tickets 22%, with 62% of assets tracked in real time.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRevenue FY2024\u003c\/td\u003e\n\u003ctd\u003e$2.1B\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLead-time reduction\u003c\/td\u003e\n\u003ctd\u003e30–40%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eService availability\u003c\/td\u003e\n\u003ctd\u003e95%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOrder-to-delivery ↓\u003c\/td\u003e\n\u003ctd\u003e18%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAssets tracked\u003c\/td\u003e\n\u003ctd\u003e62%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eSame Document Delivered\u003c\/span\u003e\u003cbr\u003eEnerSys 4P's Marketing Mix Analysis\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual EnerSys 4P's Marketing Mix analysis you’ll receive instantly after purchase—fully complete and ready to use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56750702297465,"sku":"enersys-marketing-mix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/enersys-marketing-mix.png?v=1772225890","url":"https:\/\/matrixbcg.com\/products\/enersys-marketing-mix","provider":"MatrixBCG","version":"1.0","type":"link"}