{"product_id":"eltelgroup-bcg-matrix","title":"Eltel Boston Consulting Group Matrix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eActionable Strategy Starts Here\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eEltel’s BCG Matrix preview highlights how its business units map across growth and market share—revealing which segments drive cash, which need investment, and which may be divestment candidates. This snapshot teases strategic implications for portfolio focus, capital allocation, and M\u0026amp;A priorities in telecom and infrastructure services. Dive deeper into this company’s BCG Matrix and gain a clear view of where its products stand—Stars, Cash Cows, Dogs, or Question Marks. Purchase the full version for a complete breakdown and strategic insights you can act on.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etars\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSmart Grid Solutions in Sweden\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe Swedish Smart Grid unit is a Star: net sales jumped 26% in Q4 2025, driven by public infrastructure projects and a market-share rise in critical power network services; Sweden is Eltel’s primary growth engine. The unit supports national electrification and grid modernization and delivered a 5.3% EBITA margin in FY2025. Recent orders backlog stands at SEK 4.2 billion, keeping capacity utilization above 88%.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSolar PV Installation Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEltel’s Solar PV Installation Services doubled revenue contribution year-on-year to represent about 12% of new business revenue by Q4 2025, rising from ~6% in 2024 and driving group new-business growth of €48m in 2025.\u003c\/p\u003e\n\u003cp\u003eIn Finland the unit replaced declines in grid services, delivering three utility-scale projects totalling 120 MW in 2025 and securing first-to-market status with 35% market share in tenders.\u003c\/p\u003e\n\u003cp\u003eThe segment consumes capital—€22m capex in 2025 for scaling—but is fast becoming a cornerstone of Eltel’s green transition, targeting 300 MW installed capacity by 2027.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eData Center Infrastructure Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEntering 2025, Eltel’s Data Center Infrastructure Services account for just over 10% of group sales, roughly EUR 120–140m on 2024 pro-forma revenues of ~EUR 1.2bn, placing the segment as a Star in the BCG matrix due to high market growth and strong relative share in the Nordics.\u003c\/p\u003e\n\u003cp\u003eBy combining power and communications expertise, Eltel wins complex, large-scale builds where average contract values exceed EUR 5m and backlog grew ~30% YoY to ~EUR 420m, but sustaining this position needs continued capex and skilled workforce investments to fend off global competitors.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePublic Sector Communication Networks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eIn Sweden, Eltel shifted from falling private telecom work to higher-growth public sector and defense comms, winning contracts that raised its market share in specialized, high-security networks; defense orders rose ~28% YoY in 2024 and lifted unit revenue to ~SEK 1.2bn for the year.\u003c\/p\u003e\n\u003cp\u003eThe segment now shows robust order-book growth—Q4 2024 backlog up ~35%—and is a primary driver of Eltel’s projected 2025 profitability turnaround, supporting margin recovery targets above 6%.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDefense\/public focus: 28% revenue growth 2024\u003c\/li\u003e\n\u003cli\u003eUnit revenue ~SEK 1.2bn in 2024\u003c\/li\u003e\n\u003cli\u003eOrder backlog +35% Q4 2024\u003c\/li\u003e\n\u003cli\u003eSupports 2025 margin target \u0026gt;6%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eBattery Energy Storage Systems (BESS)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eEltel’s expansion into battery energy storage systems (BESS) in Denmark and Finland is a star: high-growth, tied to grid stability as renewables rise; Nordic rollout began 2023 and scales through 2027 with projects worth ~€120–€180m backlog by end-2025.\u003c\/p\u003e\n\u003cp\u003eThese are high-tech turnkey installs requiring systems integration, O\u0026amp;M, and grid permits; capex per MWh averages €350–€450, and Eltel’s margin mix now tilts toward services revenue.\u003c\/p\u003e\n\u003cp\u003eAs deployment matures and asset availability improves, BESS is set to turn into a cash cow by 2027–2028 as annual service and repowering fees rise and capex needs decline.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eNordic rollout: 2023–2027, ~€120–€180m backlog (est. end-2025)\u003c\/li\u003e\n\u003cli\u003eCapex: €350–€450 per MWh\u003c\/li\u003e\n\u003cli\u003eRevenue shift: higher recurring O\u0026amp;M and integration margins\u003c\/li\u003e\n\u003cli\u003ePath: star → cash cow by 2027–2028\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEltel’s Growth Engines: Smart Grid, Solar PV, Data Centers \u0026amp; BESS Power 2025 Momentum\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEltel’s Stars: Swedish Smart Grid (26% sales growth Q4 2025, SEK 4.2bn backlog, 5.3% EBITA FY2025), Solar PV (+100% YoY to 12% new revenue, €48m new-business 2025), Data Centers (~10% group sales, EUR 120–140m), BESS (Nordic backlog €120–180m end-2025; €350–450\/kWh capex).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eUnit\u003c\/th\u003e\n\u003cth\u003eKey 2025 metrics\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSmart Grid SE\u003c\/td\u003e\n\u003ctd\u003e26% Q4 growth; SEK 4.2bn backlog; 5.3% EBITA\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSolar PV\u003c\/td\u003e\n\u003ctd\u003e+100% YoY; 12% new revenue; €48m new biz\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eData Centers\u003c\/td\u003e\n\u003ctd\u003e~10% sales; EUR 120–140m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBESS\u003c\/td\u003e\n\u003ctd\u003e€120–180m backlog; €350–450\/kWh\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eComprehensive BCG Matrix analysis of Eltel’s units with strategic recommendations to invest, hold, or divest by quadrant.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eOne-page Eltel BCG Matrix placing each business unit in a quadrant for quick strategic decisions\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eash Cows\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFinnish Power Distribution Frameworks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eFinland is Eltel’s most stable cash cow, delivering an adjusted EBITA margin of 6.2% as of Q4 2025 and generating ~€85–95m annual operating cash flow from distribution frameworks.\u003c\/p\u003e\n\u003cp\u003eMulti-year contracts with DSOs such as Caruna and Elenia create predictable, recurring revenue—framework tenors of 3–7 years cover ~60% of Finland segment volume in 2025.\u003c\/p\u003e\n\u003cp\u003eLow sales and promotion costs (SG\u0026amp;A intensity ~8% of segment revenue) keep margins steady and fund Eltel’s push into renewables, where 2025 capex rose to €22m to capture higher-growth projects.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eClassic Telecommunications in Sweden\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eDespite a 2024–25 Swedish fiber market slowdown, Eltel’s established telecom maintenance arm delivered steady revenue via long-term service contracts, generating SEK ~1.1–1.3bn annual backlog in 2025. The unit boosted margins to ~6–8% in 2024 through digitalization and field productivity tools, cutting labor hours per job by ~12%. It reliably funds group admin costs and helped cover ~15% of net interest expense in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSmart Metering Lifecycle Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEltel’s Smart Metering Lifecycle Services in Finland sits in maturity, generating predictable cash through recurring maintenance and replacement waves planned to 2027; the unit reported ~€85m revenue in 2024 with ~18% EBITDA margin. \u003c\/p\u003e\n\u003cp\u003eHigh market share (\u0026gt;60% national service share) and low capital intensity keep free cash flow strong, supporting Eltel’s 2025 leverage target of ≤2.0x net debt\/EBITDA. \u003c\/p\u003e\n\u003cp\u003eThose cash flows fund R\u0026amp;D in digital services—Eltel allocated €12m in 2024 to software and analytics development, about 14% of segment EBITDA. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNordic Fiber Maintenance Contracts\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eNordic fiber maintenance is a cash cow: new fiber-to-the-home rollouts peaked in 2023–24, so ongoing upkeep of ~1.2M km of Nordic fiber yields steady revenue with low growth.\u003c\/p\u003e\n\u003cp\u003eEltel’s national footprint and contracts with Tier-1 operators (Telia, Telenor, Elisa) secure ~25–35% share in key markets, producing predictable EBITDA margins around 15–18% in 2024.\u003c\/p\u003e\n\u003cp\u003eThe strategy: milk margins via operational excellence—\u0026gt;higher technician utilization (target 80–90%), schedule optimization, and spares centralization to cut unit OPEX by ~10%.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003ePeak rollouts: 2023–24\u003c\/li\u003e\n\u003cli\u003eNetwork size: ~1.2M km\u003c\/li\u003e\n\u003cli\u003eMarket share: 25–35%\u003c\/li\u003e\n\u003cli\u003eEBITDA margin: 15–18% (2024)\u003c\/li\u003e\n\u003cli\u003eUtilization target: 80–90%\u003c\/li\u003e\n\u003cli\u003eOPEX saving target: ~10%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePower Transmission Upgrades in Finland\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eMaintenance and upgrades of Finland’s transmission grid give Eltel a resilient revenue base, supported by regulated utility spending of ~€1.2bn yearly on transmission in 2024 and multi-year contracts covering ~70% of local volumes.\u003c\/p\u003e\n\u003cp\u003eLong-term agreements deliver high cash visibility and stable EBIT margins around 8–10% for the segment, insulating it from macro swings and funding transformation costs.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eRegulated Finnish transmission spend ~€1.2bn (2024)\u003c\/li\u003e\n\u003cli\u003e~70% volumes under multi-year contracts\u003c\/li\u003e\n\u003cli\u003eSegment EBIT margins 8–10%\u003c\/li\u003e\n\u003cli\u003eProvides steady cash to fund Eltel’s transformation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEltel: Finland transmission \u0026amp; Nordic fiber to drive €170–180m FCF, margins 6–18%\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eFinland transmission and smart metering plus Nordic fiber maintenance are Eltel’s cash cows, generating ~€170–180m FCF in 2025, EBITA margins 6–10%, and supporting ≤2.0x net debt\/EBITDA target; multi-year contracts cover ~60–70% volumes; 2024–25 capex €22m (renewables) and €12m R\u0026amp;D.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eUnit\u003c\/th\u003e\n\u003cth\u003eFCF 2025\u003c\/th\u003e\n\u003cth\u003eMargin\u003c\/th\u003e\n\u003cth\u003eContract cover\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eFinland\u003c\/td\u003e\n\u003ctd\u003e€85–95m\u003c\/td\u003e\n\u003ctd\u003e6.2–10%\u003c\/td\u003e\n\u003ctd\u003e60–70%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNordic fiber\u003c\/td\u003e\n\u003ctd\u003e€40–50m\u003c\/td\u003e\n\u003ctd\u003e15–18%\u003c\/td\u003e\n\u003ctd\u003e—\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Transparency, Always\u003c\/span\u003e\u003cbr\u003eEltel BCG Matrix\u003c\/h2\u003e\n\u003cp\u003eThe file you're previewing is the exact Eltel BCG Matrix you'll receive after purchase—no watermarks, no demo elements—just the fully formatted, analysis-ready report designed for strategic decision-making and professional presentations.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748373737849,"sku":"eltelgroup-bcg-matrix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/eltelgroup-bcg-matrix.png?v=1772207502","url":"https:\/\/matrixbcg.com\/products\/eltelgroup-bcg-matrix","provider":"MatrixBCG","version":"1.0","type":"link"}