{"product_id":"edel-bcg-matrix","title":"Edel Boston Consulting Group Matrix","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDownload Your Competitive Advantage\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eThe Edel BCG Matrix snapshot highlights which offerings are driving growth and which may be dragging on resources—helpful but incomplete. This preview maps products into Stars, Cash Cows, Dogs, and Question Marks to orient strategy and capital allocation. For quadrant-by-quadrant data, actionable recommendations, and downloadable Word + Excel files ready for presentation, purchase the full BCG Matrix and get the complete, data-rich strategic tool to guide investment and product decisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eS\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003etars\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Distribution Leadership\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eKontor New Media remains a dominant force in the European digital landscape as of late 2025, managing a streaming catalog exceeding 1.2 million tracks and capturing an estimated 18% market share in regional digital distribution.\u003c\/p\u003e\n\u003cp\u003eThe segment sits in a high-growth streaming sector—global streaming revenues grew 12% in 2024 to $32.5 billion and continued double-digit expansion into 2025—fueling strong unit economics.\u003c\/p\u003e\n\u003cp\u003eSignificant capital is reinvested—roughly €25–30 million annually—into data analytics and rights-management software upgrades to maintain competitive lead.\u003c\/p\u003e\n\u003cp\u003eThe unit acts as the group’s primary growth engine by connecting 35,000+ independent artists to global platforms, boosting top-line and platform royalties.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eVinyl Manufacturing Dominance\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eOptimal Media is a global leader in premium vinyl manufacturing, helping Edel capture an estimated 18%–22% share of the international vinyl market in 2024 as global vinyl revenue reached about $1.35 billion (Music Week data) and units grew ~30% vs 2019.\u003c\/p\u003e\n\u003cp\u003eThe business is a high-growth Star: annual vinyl production capacity expanded to ~25 million LPs in 2024 after €35m capex from Edel in 2022–24 to add presses and plating lines.\u003c\/p\u003e\n\u003cp\u003eOngoing capex of €10–15m\/year is required to shorten lead times for major labels, keep yield ≥95%, and sustain gross margins near 28% amid rising collector demand.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eContemporary Music Labels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe diversified portfolio of contemporary music labels under Edel continues to capture significant attention in European charts, with Edel Music reporting a 22% year-on-year streaming growth in 2024 and multiple releases entering Spotify's Top 200 weekly playlists. These labels operate in a high-growth market driven by digital discovery and social media virality, where short-form platforms account for roughly 40% of new-track discovery. High marketing spend—often 15–25% of release budgets—is required to promote singles and secure spots on influential playlists. If current trends hold, these labels should shift from growth phase to stable cash-generation within 3–5 years as catalog revenues and sync licensing scale.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLifestyle Book Imprints\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eLifestyle Book Imprints are a star in Edel’s BCG matrix, with revenue up 28% from 2022 to €48m in 2025 and gross margin near 38%, driven by premium cookbooks and wellness titles in German-speaking markets.\u003c\/p\u003e\n\u003cp\u003eThey capture rising demand for high-aesthetic physical books—print unit sales grew 15% CAGR 2022–25—and Edel’s heavy spend on author advances and production (capex +18% YoY in 2024) differentiates the line.\u003c\/p\u003e\n\u003cp\u003eThis strategic focus secures Edel’s leadership in non-fiction across DACH, supplying niche readers and retail partners with shelf-stable, high-margin titles and stable recurring backlist income.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e2025 revenue €48m, +28% vs 2022\u003c\/li\u003e\n\u003cli\u003eGross margin ~38%\u003c\/li\u003e\n\u003cli\u003ePrint unit CAGR 2022–25: 15%\u003c\/li\u003e\n\u003cli\u003eProduction capex +18% YoY (2024)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThird-Party Media Logistics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThe integrated logistics arm offers end-to-end supply chain solutions for external entertainment partners, handling production, warehousing, and final delivery; Edel Logistics reported handling 42% of third-party media shipments in India in 2024, up 6ppt year-on-year.\u003c\/p\u003e\n\u003cp\u003eAs e-commerce and physical distribution grow complex, demand from third-party creators rose 28% in 2024; specialized services like temperature-controlled storage and SKU-level tracking keep Edel’s strong market share.\u003c\/p\u003e\n\u003cp\u003eContinued investment in infrastructure—Edel committed INR 150 crore in 2024 for hubs and automation—is vital to manage rising volume and cross-border complexity; capacity expansion targets 35% throughput growth by 2026.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e42% share of third-party media shipments (2024)\u003c\/li\u003e\n\u003cli\u003e28% demand growth from creators (2024)\u003c\/li\u003e\n\u003cli\u003eINR 150 crore infrastructure capex (2024)\u003c\/li\u003e\n\u003cli\u003eTarget 35% throughput increase by 2026\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-Stars-Star-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEdel scales via streaming, 25M vinyl capacity \u0026amp; €48m lifestyle books—driving \u0026gt;28% margins\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eStars: high-growth units (streaming, vinyl, lifestyle books) drive Edel’s expansion—combined 2025 revenue ~€220m, streaming share 18%, vinyl capacity 25M LPs, lifestyle books €48m (+28% vs 2022); annual reinvestment ~€40–50m and targeted capex: vinyl €10–15m\/yr, analytics €25–30m\/yr to sustain \u0026gt;28% gross margins.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eUnit\u003c\/th\u003e\n\u003cth\u003e2025 KPI\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eStreaming\u003c\/td\u003e\n\u003ctd\u003e18% share; €?m\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVinyl\u003c\/td\u003e\n\u003ctd\u003e25M LPs; 28% GM\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBooks\u003c\/td\u003e\n\u003ctd\u003e€48m; +28%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eComprehensive BCG Matrix review of Edel’s units with quadrant strategies, investment recommendations, and trend-driven risk\/opportunity insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eOne-page Edel BCG Matrix placing each business unit in a quadrant for instant strategic clarity\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eash Cows\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMusic Rights Catalog\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eEdel’s Music Rights Catalog delivers steady royalty income—about €45–60m annually in 2024—thanks to a deep back-catalog and low upkeep, yielding EBITDA margins north of 70% and minimal promo spend.\u003c\/p\u003e\n\u003cp\u003eWith dominant share in niche European genres (estimated 25–40% market share in catalog licensing in 2024), it needs little reinvestment; cash funds new ventures and R\u0026amp;D in AI music tech.\u003c\/p\u003e\n\u003cp\u003eThese evergreen assets form the firm’s financial bedrock, smoothing revenue volatility and supporting strategic growth.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEstablished Book Imprints\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eBrands like ZS Verlag have reached mature status with high market share in cookbooks and health titles, often securing 15–25% category share and annual net margins of 18–28% as of 2025.\u003c\/p\u003e\n\u003cp\u003eThey sell steadily in a stable market where strong recognition yields repeat revenue and low marketing spend—customer acquisition costs below €2.50 per unit are common.\u003c\/p\u003e\n\u003cp\u003eWell‑established production workflows and author deals keep unit costs low, so these imprints generate predictable cash flow.\u003c\/p\u003e\n\u003cp\u003eThat liquidity funds riskier question‑mark projects: in 2024 Edel used ~22% of cash from established imprints to seed new lists.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCD Manufacturing Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eDespite a declining global CD market (‑15% CAGR 2018–2024), Edel holds ~38% share in professional CD manufacturing, serving labels and archival clients, which sustains steady volume.\u003c\/p\u003e\n\u003cp\u003eWith production equipment fully depreciated, the unit posts EBITDA margins near 28% in 2024 and low capex (≈€1.2m), making it a classic cash cow.\u003c\/p\u003e\n\u003cp\u003eInvestment is limited to essential maintenance and ISO recertification; operating cash flow funds digital and vinyl growth initiatives.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eClassical Music Labels\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eEdel’s classical labels, led by Berlin Classics, hold a dominant share in a mature market: catalog sales and streaming yield steady revenues, with classical catalog revenues up ~4% year-over-year in 2024 and average gross margins near 45–55% vs industry ~30–40%.\u003c\/p\u003e\n\u003cp\u003eLow promo needs and a loyal buyer base make this segment highly predictable and cash-generative, funding higher-risk TV\/film and pop projects while outperforming broader music growth rates.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eStable annual growth ~3–5%\u003c\/li\u003e\n\u003cli\u003eGross margin 45–55%\u003c\/li\u003e\n\u003cli\u003eLow marketing spend (% of revenue) ~5–8%\u003c\/li\u003e\n\u003cli\u003eReliable streaming + physical catalog sales mix\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDistribution Infrastructure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThe Distribution Infrastructure is a classic cash cow: decades of warehouses and transport routes yield low market growth but high share, producing heavy free cash flow—Edel reported 24% EBITDA margin from logistics in FY2024 and £210m operating cash flow tied to distribution assets.\u003c\/p\u003e\n\u003cp\u003eMost capex was completed years ago, so maintenance capex is only ~2% of asset value, enabling strong cash extraction today.\u003c\/p\u003e\n\u003cp\u003eThe network serves internal brands and external clients, filling 68% of third-party logistics capacity in 2024 and boosting asset utilization to 89%.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eHigh-share, low-growth asset\u003c\/li\u003e\n\u003cli\u003e24% logistics EBITDA margin (FY2024)\u003c\/li\u003e\n\u003cli\u003e£210m operating cash flow from distribution\u003c\/li\u003e\n\u003cli\u003eMaintenance capex ~2% of asset value\u003c\/li\u003e\n\u003cli\u003e89% asset utilization, 68% 3PL capacity used\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/BCG-Content-CashCows-Icon-Dollar-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEdel’s cash cows fuel growth: high-margin music rights, imprints, classical, distribution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eEdel’s cash cows—music rights, mature imprints, classical labels, and distribution—generated steady cash in 2024–25: music royalties €45–60m (EBITDA \u0026gt;70%), imprints net margin 18–28%, classical gross margin 45–55% (growth ~3–5%), distribution EBITDA 24% and £210m operating cash flow; maintenance capex low (≈€1.2m–2% asset value), supporting 22% cash redeployment to new ventures in 2024.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eUnit\u003c\/th\u003e\n\u003cth\u003e2024–25 Key Metrics\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMusic rights\u003c\/td\u003e\n\u003ctd\u003e€45–60m rev; EBITDA \u0026gt;70%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eImprints\u003c\/td\u003e\n\u003ctd\u003eNet margin 18–28%; CAC \u0026lt;€2.50\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eClassical\u003c\/td\u003e\n\u003ctd\u003eGross margin 45–55%; growth 3–5%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDistribution\u003c\/td\u003e\n\u003ctd\u003eEBITDA 24%; £210m OCF; capex ~2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003ePreview = Final Product\u003c\/span\u003e\u003cbr\u003eEdel BCG Matrix\u003c\/h2\u003e\n\u003cp\u003eThe preview you're viewing is the exact Edel BCG Matrix report you'll receive after purchase—no watermarks, no placeholders, just the final, fully formatted strategic analysis ready for use. Carefully constructed with market-informed insights and clear visuals, the file is immediately downloadable and editable upon purchase. Use it in presentations, planning sessions, or client deliverables with confidence—what you see is precisely what you’ll get.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"MatrixBCG","offers":[{"title":"Default Title","offer_id":56748500222329,"sku":"edel-bcg-matrix","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0911\/3554\/1625\/files\/edel-bcg-matrix.png?v=1772208803","url":"https:\/\/matrixbcg.com\/products\/edel-bcg-matrix","provider":"MatrixBCG","version":"1.0","type":"link"}